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The first table below looks at the demand for Google Analytics skills in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Google Analytics over the 3 months to 22 May 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Business Applications category.
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3 months to 22 May 2013 |
Same period 2012 |
Same period 2011 |
| Google Analytics |
| Rank |
433 |
479 |
489 |
| Rank change year-on-year |
|
| Permanent jobs citing Google Analytics |
540 |
496 |
433 |
| As % of all permanent IT jobs located in the UK |
0.496% |
0.404% |
0.354% |
| As % of the Business Applications category |
6.498% |
5.160% |
4.336% |
| Number of salaries quoted |
426 |
462 |
401 |
| Average salary |
£35,000 |
£35,000 |
£32,500 |
| Average salary % change year-on-year |
|
| 90% offered a salary of more than |
£22,500 |
£25,000 |
£25,000 |
| 10% offered a salary of more than |
£56,500 |
£50,000 |
£52,500 |
| UK excluding London average salary |
£30,000 |
£30,000 |
£30,000 |
All Business Applications UK |
Permanent IT job ads with a match in the Business Applications category |
8310 |
9613 |
9987 |
| As % of all permanent IT jobs located in the UK |
7.640% |
7.838% |
8.170% |
| Number of salaries quoted |
6471 |
7968 |
8186 |
| Average salary |
£50,000 |
£55,000 |
£52,500 |
| Average salary % change year-on-year |
|
| 90% offered a salary of more than |
£32,500 |
£35,000 |
£32,500 |
| 10% offered a salary of more than |
£75,000 |
£77,500 |
£80,000 |
| UK excluding London average salary |
£47,500 |
£50,000 |
£50,000 |
| % change year-on-year |
|
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Google Analytics Jobs Demand TrendThis chart provides the 3-month moving total of permanent IT jobs citing Google Analytics within the UK as a proportion of the total demand within the Business Applications category.
Google Analytics Salary TrendThis chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics within the UK.
Google Analytics Salary HistogramThis chart provides a salary histogram for IT jobs citing Google Analytics over the 3 months to 22 May 2013 within the UK.
Google Analytics Top 30 Job LocationsThe table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Google Analytics within the UK over the 3 months to 22 May 2013. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.
Location (Click each for more statistics) |
Rank Change on Same Period Last Year |
Matching Permanent IT Job Ads |
Average Salary Last 3 Months |
Average Salary % Change on Same Period Last Year |
| England |
+46 |
528 |
£35,000 |
- |
| London |
+40 |
268 |
£40,000 |
- |
| City of London |
+42 |
88 |
£40,000 |
- |
| South East |
+17 |
87 |
£34,000 |
+13.33% |
| North West |
+37 |
60 |
£25,000 |
-9.09% |
| Manchester |
+36 |
45 |
£27,500 |
-12.69% |
| Yorkshire |
-19 |
44 |
£35,000 |
+11.11% |
| East of England |
+23 |
38 |
£27,500 |
- |
| Surrey |
+14 |
36 |
£35,000 |
+16.66% |
| West Yorkshire |
0 |
32 |
£40,000 |
+26.98% |
| Leeds |
-4 |
26 |
£40,000 |
+26.98% |
| Berkshire |
+17 |
19 |
£36,500 |
+39.04% |
| South West |
+1 |
15 |
£30,000 |
- |
| Hertfordshire |
+16 |
14 |
£30,000 |
+17.64% |
| Bolton |
- |
14 |
£22,000 |
- |
| West Midlands |
0 |
13 |
£29,750 |
+8.18% |
| Guildford |
- |
12 |
£26,500 |
- |
| East Sussex |
+14 |
10 |
£26,750 |
-4.46% |
| Brighton |
+10 |
9 |
£26,000 |
-7.14% |
| Cheshire |
+10 |
9 |
£24,500 |
-10.90% |
| Bristol |
+1 |
9 |
£26,000 |
-17.46% |
| Wilmslow |
- |
9 |
£24,500 |
- |
| Essex |
+16 |
8 |
£24,000 |
-12.72% |
| Hampshire |
0 |
8 |
£30,750 |
+2.50% |
| Norwich |
- |
8 |
£27,500 |
- |
| Norfolk |
- |
8 |
£27,500 |
- |
| Luton |
+3 |
6 |
- |
- |
| Bedfordshire |
-6 |
6 |
- |
- |
| Birmingham |
- |
6 |
£44,250 |
- |
| Buckinghamshire |
-5 |
5 |
£38,000 |
+36.93% |
Google Analytics Top 30 Related IT SkillsFor the 6 months to 22 May 2013, IT jobs within the UK citing Google Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics.
Google Analytics Top Related IT Skills by CategoryFor the 6 months to 22 May 2013, IT jobs within the UK citing Google Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics. Up to 20 skills are shown per category.
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Portsmouth, Hampshire
Based in Portsmouth, the role would suit an individual who has excellent communication skills and a passion for online marketing. As a SEO specialist you will be responsible...
Spectrum IT Recruitment (South) Ltd
Salary: £25000 - £35000 per annum
Posted: 20 May 2013
London
Due to that continued growth they now require an experienced SEO Manager to head up the SEO Team. Working within a fast-paced environment, the SEO Manager will...
Assured Recruitment Solutions
Salary: £30k - 45k per year
Posted: 20 May 2013
London
The UK's fastest growing paid search and web analytics agency is seeking a Junior Analyst to work in there London office... The right candidate for this position...
SEC Recruitment Limited
Salary: £20000 - £26000 per annum
Posted: 17 May 2013
City, London
We are looking for a switched on, exceptionally talented and ambitious PPC expert to use their expertise within a business that respects, harnesses and develops creativity, passion and...
Mortimer Spinks
Salary: £60000 - £80000 per annum + Bens,Bonus & Career progression
Posted: 21 May 2013
Warwickshire
You will create persuasive and SEO friendly product copy and communicate all online merchandising activity with stores, suppliers, catalogues, affiliates and any marketing campaigns. It is envisaged the...
Assured Recruitment Solutions
Salary: £25k - 30k per year
Posted: 17 May 2013
Leeds, West Yorkshire
You should be able to demonstrate successful SEO campaigns and have used Google analytics to measure and improve optimisation... As SEO Specialist you will help devise SEO Strategy...
Senitor Associates
Salary: £25000 - £30000 per annum + Benefits
Posted: 17 May 2013
London
Involvement with analytics of display and affiliates campaigns. Applicants must be able to demonstrate a solid grasp of analytical tools including Google Analytics, and ideally have knowledge of...
Explore Recruitment Solutions
Salary: £30000 per annum
Posted: 17 May 2013
Cambridgeshire
Utilising your commercial acumen and background in Advertising, Media & Marketing and working with stakeholders, sales team and web programmers you will manage and develop the company's online...
Greywood Associates Limited
Salary: £25000 - £30000 per annum + Benefits
Posted: 21 May 2013
London
A bright, ambitious Web Analyst is needed at a young, growing, online gaming & gambling company in Central London... The successful Web Analyst will, of course, need strong analysis...
Oho Group Ltd.
Salary: £30000 to £50000 per annum - Excellent Benefits
Posted: 16 May 2013
Kenilworth, Warwickshire
Requirements Ability to demonstrate current website promotion skills (such as SEO, online PR, social media, Blog writing) Excellent use of English Excellent understanding of Google Analytics Excellent communication...
JP Specialist Contracts
Salary: £22000 - £25000 per annum + OTE £28,500 + Mobile phone
Posted: 16 May 2013
London
Key Skills: Front End developer / HTML5 / CSS3 / JavaScript / JQuery... Essential: 1st Class / 2:1 Degree from a top 20 university CSS3 HTML5 JQuery Google Analytics Advanced knowledge of...
Oho Group Ltd.
Salary: £30000 to £45000 per annum - + Benefits
Posted: 20 May 2013
Solihull, West Midlands (County)
Responsibilities * Regularly update the company website * Increase web presence, daily blogs, social media etc * Contribute to the vision, strategy & innovation of the company website * Provide 1st line application...
Greywood Associates Limited
Salary: £18000 - £23000 per annum + Benefits
Posted: 21 May 2013
Hull, North Humberside
HTML CSS JavaScript Web Designer - Hull Beverley Scunthorpe Yorkshire - HTML CSS JavaScript PHP SEO - £25,000 - £30,000. A HTML CSS JavaScript Web Designer is required for a...
Oscar Associates (UK) Ltd
Salary: £25000 - £30000 per annum
Posted: 17 May 2013
London
Opportunity to use web analytics tools (Google Analytics) to add value to search accounts... YOUR SKILLS AND EXPERIENCE: 2 years PPC experience... Experience using third-party tools such...
Harnham
Salary: £35000 - £40000 per annum
Posted: 15 May 2013
Welwyn Garden City, Hertfordshire
Freedom Digital are working with a niche fashion retail brand to assist them appoint a Web Production Manager. Reporting into the Head of Online Trading you will manage...
Freedom Recruitment
Salary: £60000 - £65000 per annum + Extensive Benefits
Posted: 17 May 2013
London
Requirements *Monitor, analyze and evaluate incoming web traffic *Generate reports on web traffic and trends *Give ongoing support and consultancy to the marketing team *Support Commercial goals *Create...
Timothy James Consulting Ltd
Salary: £40000 - £50000 per annum
Posted: 17 May 2013
Cambridgeshire
Degree in Computer Science or a related subject. *Good exposure of using HTML/CSS/SEO and able to provide examples... *Experience working in Web Platforms, Web Management and...
Computer People
Salary: £22000.00 - £28000.00 per annum + Benefits
Posted: 21 May 2013
London
Knowledge sharing and documentation on company wiki - On-going learning and development of SEO expertise and understanding... o Web Analytics: Google Analytics, o Research Tools: Hitwise, Netpeak, etc.
RetailMeNot / VoucherCodes.co.uk
Salary: Unspecified Competitive Salary, Bonus scheme, Benefits etc...
Posted: 13 May 2013
Manchester, Lancashire
Web-services & data will be analysed using Google Analytics, with the successful candidate having experience of interoperating data and presenting this to the business and senior stakeholders... Google...
Harvey Nash plc
Salary: £34000 per annum
Posted: 21 May 2013
Surbiton, Surrey
Undertake website behaviour and customer experience analysis using Tealeaf Though previous experience with Tealeaf would be advantageous, this role would ideally suit an experience Web Analyst with experience...
SLS Services Ltd
Salary: Negotiable +25 days hol, pension & travel discounts
Posted: 17 May 2013
Harrow, Middlesex
PPC Manager. Our client is on the Search for a Talented PPC Manager to join their growing Digital Marketing Team... Knowledge of PPC Bid management tools. Knowledge of...
Nuepc
Salary: From £28,000 to £40,000 per annum D.O.E
Posted: 20 May 2013
London
You will be responsible for the PPC strategy and performance of each client's search account, be very experienced in a web analytics tool (ideally Google Analytics) and...
FIRST POINT IT RESOURCING
Salary: £35000 - £45000 per annum
Posted: 17 May 2013
Berkshire
Key Requirements - 4 years’ experience of marketing communications - 2 years software industry experience - Knowledge of mailshots and anti-spam techniques - CRM- Microsoft Dynamics - Social Media Marketing experience - Knowledge...
IT Connections
Salary: £30,000 to £38,000 Dependant on Experience
Posted: 17 May 2013
Berkshire
Key Requirements - 4 years’ experience of marketing communications - 2 years software industry experience - Knowledge of mailshots and anti-spam techniques - CRM- Microsoft Dynamics - Social Media Marketing experience - Knowledge...
IT Connections
Salary: £32,000-£45,000 Dependant on Experience
Posted: 17 May 2013
Surrey
THE ROLE: Your responsibilities as SAS Programmer and Developer will include: Developing SAS-based solutions in DI Studio, SAS Base and SAS Macros. Liaising with management to deliver...
Harnham
Salary: £35000 - £50000 per annum + benefits
Posted: 20 May 2013
Manchester, Lancashire
Web-services & data will be analysed using Google Analytics, with the successful candidate having experience of interoperating data and presenting this to the business and senior stakeholders... Google...
Harvey Nash plc
Salary: £34000 per annum
Posted: 17 May 2013
City, London
General IT and ideally Web, HTML, CSS, Javascript, etc) to work with household name customers to help implement their technical solutions and provide ongoing support... Conversion tracking, Google...
Understanding Recruitment
Salary: £23000 - £26000 per annum + benefits
Posted: 20 May 2013
Manchester, Lancashire
The eCommerce Executive (Email Campaign / Merchandising / Google Analytics / Social Media)will be responsible for developing brand new multiple B2C retail websites, selecting and presenting products that will maximise...
Oscar Associates (UK) Ltd
Salary: £20000 - £35000 per annum + discretionary company bonus
Posted: 21 May 2013
UK
You will be responsible for the company's PPC strategy and experienced in a web analytics tool (ideally Google Analytics) and be confidant working alongside other digital marketing...
FIRST POINT IT RESOURCING
Salary: £45000 - £60000 per annum
Posted: 17 May 2013
East Riding
They are looking for an eCommerce Specialist (Marketing / SQL / Analytics) who has a proven track record within eCommerce and Marketing, somebody who is innovative in their approach to...
Oscar Associates (UK) Ltd
Salary: £20000 - £30000 per annum
Posted: 20 May 2013
Leeds, West Yorkshire
Analysis of website usage, SEO and PPC campaigns. CHAID/Regression analysis, profiling, segmentation and mapping... Essential skills: Degree educated in a Mathematical/Statistics discipline. Programming in SAS. Knowledge...
4it Recruitment Ltd
Salary: Up to £40,000 per annum
Posted: 21 May 2013
Altrincham, Cheshire
Good understanding of CMS platforms and email marketing. Solid knowledge of SEO and PPC. Working knowledge of Microsoft Office and Powerpoint. Working knowledge of social media and Google...
Harvey Nash plc
Salary: £20000 - £23000 per annum
Posted: 17 May 2013
Watford, Hertfordshire
Projects will range from seasonal campaigns to long-term brand strategies helping clients define customer journeys and drive their footfall through digital marketing... The ideal candidate -Circa 5...
ReThink Recruitment
Salary: £32000.00 - £37000.00 per annum + Car, Laptop, Phone, Tablet +
Posted: 21 May 2013
Birmingham, West Midlands (County)
Application / Front - end Developer - Classic ASP / HTML / XML / CSS... Exposure to HTML, XML and CSS is essential... Awareness of MS SQL / T - SQL, SQL Server, MS SharePoint and...
Harvey Nash plc
Salary: £27000 per annum
Posted: 17 May 2013
London
Become the product owner for website analytical tools such as Google Analytics and others as necessary... A working understanding of Web analysis tools such as Google Analytics etc.
Harnham
Salary: £40000 - £50000 per annum
Posted: 7 May 2013
Surrey
The Web Analyst will ideally possess experience working within a B2C E-Commerce environment and have demonstrable experience with standard Clickstream analysis tools such as SiteCatalyst, Google Analytics,...
SLS Services Ltd
Salary: Negotiable +25 days hol, pension & travel discounts
Posted: 17 May 2013
London
Significant workplace experience of web analytics tools, Net Insight & Google Analytics, preferably with both implementation and analysis experience. Educated to degree level - Analytical degree preferred; Maths/Science/Engineering/...
Santander
Posted: 17 May 2013
Hertfordshire
Proven design skills in modern front end coding: CSS3, (X)HTML, Javascript & CMS... - Project Management / planning skills... - Understanding & use of Web analytical tools such as Omniture (Adobe Marketing) +...
Verticality Ltd
Salary: £55000 to £65000 per annum - Bonus + Benefits
Posted: 21 May 2013
London
Adobe Site Catalyst, Webtrends, Google Analytics... -Expertise in Google Analytics and either Adobe Site Catalyst (Omniture) or Webtrends - certification preferred but not essential... -Bachelors degree required... -Web analytics...
MBN Recruitment Solutions
Salary: From £40,000 to £45,000 per annum plus attractive benefits and bonuses
Posted: 20 May 2013
Halifax, West Yorkshire
Offering up to £28k + benefits, we are looking for candidates with at least 3 years experience within digital marketing, and are looking to take on a role where...
Bluefire Consulting
Salary: £24000 - £28000 per annum + Pension, Healthcare
Posted: 21 May 2013
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