The table below looks at the prevalence of the term Social Media in IT jobs advertised across the UK. Included is a guide to the salaries offered in IT jobs that have cited Social Media over the 3 months to 23 January 2017 with a comparison to the same period over the previous 2 years.

3 months to
23 Jan 2017
Same period 2016 Same period 2015
Social Media
UK
Rank 316 336 256
Rank change year-on-year
+20 -80
Permanent jobs citing Social Media 791 877 1292
As % of all permanent IT jobs located in the UK 0.94% 0.89% 1.23%
As % of the Miscellaneous category 2.32% 2.07% 3.03%
Number of salaries quoted 611 690 1041
Median salary £37,761 £42,500 £42,500
Median salary % change year-on-year
-11.15% -
90% offered a salary of more than £24,000 £25,000 £24,000
10% offered a salary of more than £74,500 £65,000 £65,750
UK excluding London median salary £32,500 £38,750 £37,500
% change year-on-year
-16.12% +3.33%

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in permanent jobs advertised across the UK.

Miscellaneous Category
UK
Permanent IT job ads with a match in the
Miscellaneous category
34148 42304 42679
As % of all permanent IT jobs located in the UK 40.50% 42.77% 40.52%
Number of salaries quoted 27845 33900 34606
Median salary £50,000 £50,000 £47,500
Median salary % change year-on-year
- +5.26%
90% offered a salary of more than £28,500 £30,000 £27,500
10% offered a salary of more than £80,000 £75,000 £80,000
UK excluding London median salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

Social Media
Jobs Demand Trend

The demand trend of job ads citing Social Media as a proportion of all IT jobs with a match in the Miscellaneous category.

Social Media Jobs Demand Trend in the UK

Social Media
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media within the UK.

Social Media Salary Trend in the UK

Social Media
Salary Histogram

This chart provides a salary histogram for IT jobs citing Social Media over the 3 months to 23 January 2017 within the UK.

Social Media Salary Histogram in the UK

Social Media
Top 30 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Social Media within the UK over the 3 months to 23 January 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +37 756 £37,500 -11.76% 134
London +50 387 £50,000 - 62
South East +6 154 £30,387 -28.50% 16
Hampshire +41 68 £30,000 -40.00% 6
Berkshire +27 44 £35,000 -12.50% 5
East of England +4 42 £65,000 +26.82% 7
Southampton +43 41 £33,500 -21.17% 1
City of London -3 38 £57,500 +15.00% 16
West Midlands -20 38 £24,000 -36.00% 9
North West -30 35 £36,250 +39.42% 12
East Midlands +31 34 £30,000 +17.64% 10
South West +32 29 £32,500 -27.77% 7
Yorkshire +6 28 £36,500 +4.28% 8
Manchester -26 25 £50,000 +91.38% 8
Hertfordshire +15 22 £65,000 - 4
Essex +26 15 £33,000 +1.53% 2
Scotland +16 15 £45,000 +12.50% 5
Buckinghamshire +9 15 £33,000 +10.00% 1
St Albans -5 15 £65,000 - 1
Northamptonshire +19 13 £20,500 -2.38% 4
Harrogate +15 13 £36,500 +4.28% 1
West Yorkshire +8 13 £36,000 +2.85% 5
North Yorkshire -5 13 £36,500 +8.14% 2
Birmingham -9 13 £32,500 -13.33% 2
Worcestershire - 13 £24,000 - 2
Nottinghamshire - 13 £32,500 - 3
Reading +29 11 £26,000 -15.72% 2
Edinburgh +12 11 £45,000 +26.76% 4
Brighton -10 11 £30,000 -29.41% 1
East Sussex -20 11 £30,000 -29.41% 1

Social Media
Top 30 Related IT Skills

For the 6 months to 23 January 2017, IT jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads with a requirement for Social Media.

1 751 (50.71%) Marketing
2 407 (27.48%) Analytics
3 363 (24.51%) SEO
4 358 (24.17%) Google
5 348 (23.50%) HTML
6 342 (23.09%) Agile Software Development
7 308 (20.80%) JavaScript
7 308 (20.80%) Digital Marketing
8 274 (18.50%) CSS
9 272 (18.37%) Degree
10 268 (18.10%) E-Commerce
11 254 (17.15%) Facebook
12 235 (15.87%) Advertising
13 207 (13.98%) Google Analytics
14 189 (12.76%) CRM
15 186 (12.56%) Analytical Skills
16 185 (12.49%) .NET
17 181 (12.22%) Pay per click
18 174 (11.75%) User Experience
19 170 (11.48%) MVC
20 163 (11.01%) Finance
20 163 (11.01%) C#
21 162 (10.94%) Git (software)
22 159 (10.74%) OO
23 143 (9.66%) jQuery
24 141 (9.52%) HTML5
24 141 (9.52%) ASP.NET
25 140 (9.45%) SQL Server
26 136 (9.18%) TDD
27 135 (9.12%) PHP

Social Media
Top Related IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 122 (8.24%) CMS
2 84 (5.67%) WordPress
3 31 (2.09%) Apache
4 29 (1.96%) SharePoint
5 23 (1.55%) Drupal
6 20 (1.35%) SAS
7 18 (1.22%) Elasticsearch
8 17 (1.15%) Umbraco
9 12 (0.81%) Sitecore CMS
10 11 (0.74%) Apache Spark
10 11 (0.74%) IIS
11 10 (0.68%) Adobe Experience Manager
12 8 (0.54%) nginx
12 8 (0.54%) Skype for Business
13 7 (0.47%) MQSeries
13 7 (0.47%) SharePoint 2010
14 6 (0.41%) Apache Solr
14 6 (0.41%) Confluence
15 5 (0.34%) Joomla!
15 5 (0.34%) Tomcat
Applications
1 104 (7.02%) Photoshop
2 97 (6.55%) MS Excel
3 79 (5.33%) MS Office
4 57 (3.85%) Adobe Illustrator
5 50 (3.38%) MS PowerPoint
6 34 (2.30%) InDesign
7 19 (1.28%) Adobe Creative Suite
8 18 (1.22%) SPSS
9 12 (0.81%) Fireworks
10 9 (0.61%) Adobe After Effects
11 7 (0.47%) MS Visio
12 6 (0.41%) Adobe Premiere
12 6 (0.41%) OmniGraffle
12 6 (0.41%) Spreadsheet
13 4 (0.27%) InVision
14 3 (0.20%) Stata
15 2 (0.14%) MS Project
16 1 (0.068%) Final Cut Pro
16 1 (0.068%) Gephi
16 1 (0.068%) Weka
Business Applications
1 23 (1.55%) Magento
2 15 (1.01%) Dynamics CRM
3 9 (0.61%) Shopify
4 7 (0.47%) Eloqua
4 7 (0.47%) Salesforce.com CRM
5 4 (0.27%) Adobe Campaign
5 4 (0.27%) CubeCart
5 4 (0.27%) WebTrends
6 3 (0.20%) Radian6
7 2 (0.14%) SAP ERP
7 2 (0.14%) Unica
8 1 (0.068%) Dynamics NAV
8 1 (0.068%) SAP HR
8 1 (0.068%) SAP Oil and Gas
Cloud Services
1 207 (13.98%) Google Analytics
2 79 (5.33%) SaaS
3 60 (4.05%) AdWords
4 38 (2.57%) Amazon AWS
5 29 (1.96%) Adobe Analytics
6 24 (1.62%) Microsoft Azure
6 24 (1.62%) PaaS
7 20 (1.35%) MailChimp
8 15 (1.01%) Office 365
9 12 (0.81%) Google Cloud Platform
10 11 (0.74%) IaaS
11 10 (0.68%) Google Tag Manager
12 9 (0.61%) Cloud Computing
12 9 (0.61%) GitHub
13 7 (0.47%) AWS Lambda
14 6 (0.41%) Lucidchart
15 4 (0.27%) Amazon Kinesis
15 4 (0.27%) Google Play
15 4 (0.27%) Responsys
15 4 (0.27%) Sage Pay
Communications & Networking
1 81 (5.47%) Internet
2 21 (1.42%) Intranet
3 12 (0.81%) SMS
4 9 (0.61%) Firewall
5 8 (0.54%) Skype
5 8 (0.54%) TCP/IP
6 7 (0.47%) HTTP
6 7 (0.47%) SSL
7 6 (0.41%) ADSL
7 6 (0.41%) LAN
8 5 (0.34%) VoIP
8 5 (0.34%) Wi-Fi
8 5 (0.34%) Wireless
9 4 (0.27%) AMQP
9 4 (0.27%) ATM
9 4 (0.27%) DNS
9 4 (0.27%) IPsec
9 4 (0.27%) X.400
10 3 (0.20%) HTTPS
11 2 (0.14%) SMTP
Database & Business Intelligence
1 140 (9.45%) SQL Server
2 113 (7.63%) MySQL
3 104 (7.02%) NoSQL
4 90 (6.08%) Big Data
5 74 (5.00%) SQL Server 2014
6 68 (4.59%) MongoDB
7 21 (1.42%) Relational Database
8 20 (1.35%) Hadoop
9 16 (1.08%) Apache Cassandra
10 15 (1.01%) Neo4j
10 15 (1.01%) Redis
10 15 (1.01%) SQL Server 2008
11 10 (0.68%) PostgreSQL
12 9 (0.61%) Apache Hive
13 8 (0.54%) HBase
14 7 (0.47%) Data Warehouse
15 6 (0.41%) Data Mining
15 6 (0.41%) GIS
15 6 (0.41%) QlikView
15 6 (0.41%) SQL Server 2005
Development Applications
1 162 (10.94%) Git (software)
2 30 (2.03%) Maven
3 28 (1.89%) Subversion
4 19 (1.28%) Dreamweaver
5 15 (1.01%) Selenium
6 14 (0.95%) JIRA
6 14 (0.95%) Xcode
7 12 (0.81%) Axure RP
7 12 (0.81%) Jenkins
8 11 (0.74%) Ant
8 11 (0.74%) Grunt
9 10 (0.68%) gulp
9 10 (0.68%) Jasmine
10 8 (0.54%) Mercurial
11 7 (0.47%) Mocha
11 7 (0.47%) Octopus Deploy
11 7 (0.47%) TeamCity
12 5 (0.34%) Gradle
12 5 (0.34%) Karma Test Runner
13 4 (0.27%) VersionOne
General
1 751 (50.71%) Marketing
2 235 (15.87%) Advertising
3 163 (11.01%) Finance
4 112 (7.56%) Retail
5 103 (6.95%) Games
6 82 (5.54%) Telecoms
7 64 (4.32%) Publishing
8 37 (2.50%) Brand Awareness
9 31 (2.09%) Banking
10 26 (1.76%) German Language
11 21 (1.42%) Law
12 20 (1.35%) Legal
13 17 (1.15%) Manufacturing
14 15 (1.01%) Multimedia
15 11 (0.74%) French Language
15 11 (0.74%) Music Industry
16 9 (0.61%) Spanish Language
17 8 (0.54%) Mandarin Language
18 7 (0.47%) Investment Banking
19 6 (0.41%) Dutch Language
Job Titles
1 417 (28.16%) Developer
2 120 (8.10%) .NET Developer
3 109 (7.36%) Marketing Manager
4 84 (5.67%) Consultant
5 83 (5.60%) JavaScript Developer
6 80 (5.40%) Social Media Developer
7 75 (5.06%) Analyst
8 70 (4.73%) PHP Developer
8 70 (4.73%) Web Developer
9 67 (4.52%) Designer
9 67 (4.52%) HTML Developer
10 65 (4.39%) Junior
10 65 (4.39%) Marketing Executive
11 56 (3.78%) Architect
12 54 (3.65%) Senior Developer
13 45 (3.04%) Front End Developer (Client-Side Developer)
13 45 (3.04%) Recruitment Consultant
14 44 (2.97%) C# Developer
14 44 (2.97%) Content Manager
14 44 (2.97%) HTML CSS Developer
Libraries, Frameworks & Software Standards
1 348 (23.50%) HTML
2 274 (18.50%) CSS
3 185 (12.49%) .NET
4 143 (9.66%) jQuery
5 141 (9.52%) ASP.NET
5 141 (9.52%) HTML5
6 117 (7.90%) ASP.NET MVC
7 108 (7.29%) RESTful
8 98 (6.62%) Node.js
9 89 (6.01%) WCF
10 85 (5.74%) AngularJS
10 85 (5.74%) ASP.NET Web API
11 74 (5.00%) ASP.NET MVC 5
12 71 (4.79%) CSS3
13 69 (4.66%) Ajax
13 69 (4.66%) Web Services
14 66 (4.46%) REST
15 50 (3.38%) XML
16 44 (2.97%) JSON
17 40 (2.70%) SOAP
Miscellaneous
1 186 (12.56%) Analytical Skills
2 174 (11.75%) User Experience
3 107 (7.22%) Blog
4 74 (5.00%) BBC
5 69 (4.66%) Mobile App
6 68 (4.59%) Digital Media
7 57 (3.85%) Computer Science
8 54 (3.65%) Copywriting
9 41 (2.77%) Visualisation
10 39 (2.63%) Social Network
11 36 (2.43%) Statistics
12 32 (2.16%) Management Information System
13 29 (1.96%) Animation
13 29 (1.96%) Mathematics
14 22 (1.49%) Algorithms
14 22 (1.49%) Credit Risk
15 20 (1.35%) Economics
16 16 (1.08%) Cyberthreat
16 16 (1.08%) Motion Graphics
17 15 (1.01%) Fintech
Operating Systems
1 68 (4.59%) Apple iOS
2 61 (4.12%) Android
3 52 (3.51%) Linux
4 36 (2.43%) Windows
5 16 (1.08%) Unix
6 14 (0.95%) Ubuntu
7 13 (0.88%) Windows Server
8 4 (0.27%) AIX
8 4 (0.27%) CentOS
9 3 (0.20%) Solaris
10 2 (0.14%) CoreOS
10 2 (0.14%) VMS
10 2 (0.14%) Windows 7
11 1 (0.068%) Windows XP
Processes & Methodologies
1 407 (27.48%) Analytics
2 363 (24.51%) SEO
3 342 (23.09%) Agile Software Development
4 308 (20.80%) Digital Marketing
5 268 (18.10%) E-Commerce
6 189 (12.76%) CRM
7 181 (12.22%) Pay per click
8 170 (11.48%) MVC
9 159 (10.74%) OO
10 136 (9.18%) TDD
11 125 (8.44%) Web Development
12 119 (8.04%) Project Management
13 116 (7.83%) Email Marketing
14 102 (6.89%) Web Analytics
15 101 (6.82%) B2B
16 99 (6.68%) Business Development
17 83 (5.60%) Scrum
18 78 (5.27%) Web Application Development
19 77 (5.20%) BDD
20 72 (4.86%) Business Intelligence
Programming Languages
1 308 (20.80%) JavaScript
2 163 (11.01%) C#
3 135 (9.12%) PHP
4 120 (8.10%) SQL
5 117 (7.90%) Java
6 99 (6.68%) Ruby
7 82 (5.54%) Python
8 25 (1.69%) C
9 24 (1.62%) R
10 22 (1.49%) Objective-C
11 21 (1.42%) Scala
12 13 (0.88%) Perl
13 10 (0.68%) VBA
14 9 (0.61%) Apple Swift
15 8 (0.54%) ActionScript
15 8 (0.54%) Go
16 7 (0.47%) Bash Shell
16 7 (0.47%) PHP 5
16 7 (0.47%) VB
17 5 (0.34%) ES6
Qualifications
1 272 (18.37%) Degree
2 18 (1.22%) Security Cleared
3 13 (0.88%) PMI Certification
4 12 (0.81%) SC Cleared
5 11 (0.74%) CISSP
5 11 (0.74%) DV Cleared
6 8 (0.54%) CESG Certified Professional
6 8 (0.54%) OCMJEA
6 8 (0.54%) Sun Certification
7 7 (0.47%) CISA
8 6 (0.41%) MBA
9 5 (0.34%) PhD
9 5 (0.34%) PMP
10 4 (0.27%) CISM
10 4 (0.27%) DBS Check
11 3 (0.20%) SANS
12 2 (0.14%) A+ Certification
12 2 (0.14%) BC Cleared
12 2 (0.14%) CISMP
13 1 (0.068%) Cisco Certification
Quality Assurance & Compliance
1 42 (2.84%) QA
2 8 (0.54%) ISO/IEC 27001
2 8 (0.54%) SLA
3 6 (0.41%) Data Quality
4 4 (0.27%) HMG Security Policy Framework
5 3 (0.20%) GDPR
6 2 (0.14%) Actionable Recommendations
7 1 (0.068%) PCI DSS
System Software
1 28 (1.89%) Docker
2 8 (0.54%) Active Directory
3 3 (0.20%) Apache ZooKeeper
3 3 (0.20%) Virtual Machines
3 3 (0.20%) VMware Infrastructure
4 2 (0.14%) Apache Flume
4 2 (0.14%) etcd
5 1 (0.068%) Virtual Desktop
Systems Management
1 17 (1.15%) Opscode Chef
2 10 (0.68%) Ansible
3 9 (0.61%) Puppet
4 3 (0.20%) Kubernetes
5 2 (0.14%) Consul
5 2 (0.14%) Mesos
6 1 (0.068%) Computer Emergency Response Teams
6 1 (0.068%) CSIRT
6 1 (0.068%) ITRS Geneos
6 1 (0.068%) Kibana
6 1 (0.068%) Nagios
Vendors
1 358 (24.17%) Google
2 254 (17.15%) Facebook
3 134 (9.05%) Twitter
4 127 (8.58%) Adobe
5 110 (7.43%) Microsoft
6 81 (5.47%) Apple
7 74 (5.00%) Sony
7 74 (5.00%) Yahoo!
8 50 (3.38%) Salesforce.com
9 25 (1.69%) SAP
10 21 (1.42%) Oracle
11 17 (1.15%) Sophos
11 17 (1.15%) Zend
12 16 (1.08%) Pardot
13 14 (0.95%) Hootsuite
14 13 (0.88%) Marketo
15 12 (0.81%) Sitecore
16 9 (0.61%) IBM
17 8 (0.54%) Alteryx
17 8 (0.54%) EPiServer
Wakefield, West Yorkshire
Searchability
Posted: 8 hours ago
North London
Xist4 IT Recruitment
Salary: £35-45,000 + Bens
Posted: 8 hours ago
St. Albans, Hertfordshire
Dawson & Walsh
Salary: £40000 - £80000 per annum + Bonus + Pension + Benefits
Posted: 11 hours ago
Somerset
Dawson & Walsh
Salary: £40000 - £50000 per annum + Bonus + Pension + Benefits
Posted: 11 hours ago
Wokingham, Berkshire
Dawson & Walsh
Salary: £30000 - £40000 per annum + Bonus + Pension + Benefits
Posted: 11 hours ago
City, London
Software Personnel International Ltd
Salary: From £40,000 to £60,000 per annum
Posted: 6 hours ago
London
Oliver James Associates
Salary: £25000.00 - £28000.00 per annum
Posted: 6 hours ago
City, London
Software Personnel International Ltd
Salary: From £40,000 to £70,000 per annum
Posted: 6 hours ago
Central London / West End
Initi8 Recruitment
Salary: £55000 - £65000 Per Annum 12.5% annual bonus + benefits
Posted: 6 hours ago
Keston, Kent
Hiring People
Salary: Salary Negotiable
Posted: 2 hours ago
Edinburgh, Midlothian
ECM Selection
Salary: to £40k DOE + top bens
Posted: 3 hours ago
Nottingham, Nottinghamshire
Searchability
Salary: £20000 - £25000 per annum + Training Budget, Pension
Posted: Yesterday
Birmingham, West Midlands (County)
Searchability
Salary: £80000 - £150000 per annum
Posted: Yesterday
City, London
Client Server
Salary: £70k to £85k + benefits
Posted: 4 hours ago
North West London
Understanding Recruitment
Salary: £26000.00 - £27000.00 per annum + Excellent Benefits
Posted: Yesterday
Central London / West End
Millshill Recruitment Ltd
Salary: £40000 - £60000 per annum + Utilisation Bonus + Annual Bonus
Posted: 6 hours ago
London
Uniting Ambition
Salary: £22k per year
Posted: 2 days ago
Bristol, Avon
ReThink Recruitment
Salary: £20000.00 - £25000.00 per annum
Posted: 25 minutes ago
Manchester, Lancashire
Applause IT Innovation
Salary: £30000 - £40000 per annum + benefits
Posted: Yesterday
Chelmsford, Essex
Senitor Associates
Salary: £30000 - £35000 per annum + Benefits
Posted: 3 days ago
London
We Are Aspire Ltd
Salary: £25000.00 - £30000.00 per annum
Posted: 3 days ago
Hemel Hempstead, Hertfordshire
Understanding Recruitment
Salary: £50000 - £60000 per annum + benefits
Posted: Yesterday
Wickford, Essex
Recruit 4 Talent
Salary: £25000 - £35000 Per Annum Up to £35,000 + benefits
Posted: 2 days ago
Bury, Lancashire
Searchability
Salary: £35000 - £50000 per annum
Posted: 3 days ago
Dorchester, Dorset
Deerfoot IT Resources Ltd
Salary: £27000 - £28000 per annum
Posted: 3 days ago
Gloucester, Gloucestershire
Rockfield
Salary: From £50,000 to £60,000 per annum + company car, bonus and benefits
Posted: 7 hours ago
London
We Are Aspire Ltd
Salary: £65000 per annum
Posted: 3 days ago
Salisbury, Wiltshire
Greywood Associates Limited
Salary: £25000 - £35000 per annum + Benefits
Posted: 4 days ago
City, London
Yoh
Salary: £25000.00 - £30000.00 per annum
Posted: 3 days ago
London
Dawson & Walsh
Salary: £50000 - £60000 per annum + Bonus + Pension + Benefits
Posted: 4 days ago