The table below looks at the prevalence of the term Social Media in IT jobs advertised across the UK. Included is a guide to the salaries offered in IT jobs that have cited Social Media over the 3 months to 1 October 2016 with a comparison to the same period over the previous 2 years.

3 months to
1 Oct 2016
Same period 2015 Same period 2014
Social Media
Rank 394 304 218
Rank change year-on-year
-90 -86
Permanent jobs citing Social Media 674 1111 1658
As % of all permanent IT jobs located in the UK 0.72% 1.02% 1.45%
As % of the Miscellaneous category 1.75% 2.41% 3.62%
Number of salaries quoted 568 851 1144
Median salary £45,000 £39,000 £40,000
Median salary % change year-on-year
+15.38% -2.50%
90% offered a salary of more than £25,500 £24,000 £26,140
10% offered a salary of more than £73,750 £62,500 £65,000
UK excluding London median salary £35,000 £32,500 £40,000
% change year-on-year
+7.69% -18.75%

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in permanent jobs advertised across the UK.

Miscellaneous Category
UK
Permanent IT job ads with a match in the
Miscellaneous category
38441 46086 45767
As % of all permanent IT jobs located in the UK 40.90% 42.37% 40.11%
Number of salaries quoted 31407 37104 35771
Median salary £50,000 £50,000 £46,500
Median salary % change year-on-year
- +7.52%
90% offered a salary of more than £29,000 £28,500 £28,000
10% offered a salary of more than £80,000 £73,500 £77,500
UK excluding London median salary £42,500 £41,674 £40,000
% change year-on-year
+1.98% +4.18%

Social Media
Jobs Demand Trend

The demand trend of job ads citing Social Media as a proportion of all IT jobs with a match in the Miscellaneous category.

Social Media Jobs Demand Trend in the UK

Social Media
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media within the UK.

Social Media Salary Trend in the UK

Social Media
Salary Histogram

This chart provides a salary histogram for IT jobs citing Social Media over the 3 months to 1 October 2016 within the UK.

Social Media Salary Histogram in the UK

Social Media
Top 30 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Social Media within the UK over the 3 months to 1 October 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -108 619 £45,000 +15.38% 161
London -29 346 £55,000 +22.22% 67
South East -59 100 £32,500 - 21
West Midlands -19 51 £45,000 +20.00% 15
East of England +16 39 £50,000 +40.84% 13
City of London -11 38 £50,000 +17.64% 11
North West -38 38 £32,500 +8.33% 18
South West -4 31 £35,000 -6.66% 11
Scotland +27 28 £45,000 +12.50% 3
Berkshire +19 28 £40,000 -8.57% 5
Birmingham -20 24 £45,000 +20.00% 5
Edinburgh +35 23 £45,000 +16.12% 1
Surrey -6 23 £32,500 - 3
Manchester -23 22 £42,500 +70.00% 14
Reading +32 19 £42,500 -2.85% 2
Hertfordshire +15 19 £65,000 - 7
Oxfordshire +7 15 £27,500 -31.25% 5
St Albans +10 13 £65,000 - 1
East Midlands +4 12 £32,500 +3.17% 7
East Sussex +9 10 £27,500 -27.63% 1
Cambridgeshire +2 10 £50,000 +84.07% 1
County Antrim -4 10 £32,000 -36.00% 2
Northern Ireland -4 10 £31,000 -38.00% 2
Belfast -5 10 £32,000 -36.00% 2
Hampshire -64 10 £30,000 +20.00% 3
Dorset - 10 £35,000 - 1
Warwickshire - 10 £27,500 - 1
Abingdon - 10 £18,000 - 3
Redhill - 10 £32,500 - 1
Bournemouth - 9 £35,000 -

Social Media
Top 30 Related IT Skills

For the 6 months to 1 October 2016, IT jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads with a requirement for Social Media.

1 722 (47.38%) Marketing
2 399 (26.18%) Agile Software Development
3 383 (25.13%) HTML
4 332 (21.78%) SEO
5 324 (21.26%) CSS
6 323 (21.19%) Analytics
7 314 (20.60%) JavaScript
8 293 (19.23%) Facebook
9 277 (18.18%) Degree
10 271 (17.78%) Google
11 227 (14.90%) E-Commerce
12 213 (13.98%) Finance
13 204 (13.39%) Digital Marketing
14 197 (12.93%) Git (software)
15 188 (12.34%) .NET
16 176 (11.55%) MVC
17 174 (11.42%) C#
18 171 (11.22%) jQuery
19 166 (10.89%) CRM
20 164 (10.76%) Twitter
21 163 (10.70%) Pay per click
22 155 (10.17%) Advertising
23 154 (10.10%) ASP.NET
24 153 (10.04%) SQL
25 152 (9.97%) SQL Server
25 152 (9.97%) HTML5
26 150 (9.84%) Google Analytics
27 149 (9.78%) Java
28 148 (9.71%) Analytical Skills
29 140 (9.19%) User Experience

Social Media
Top Related IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 123 (8.07%) CMS
2 81 (5.31%) WordPress
3 37 (2.43%) Apache
4 33 (2.17%) SharePoint
5 30 (1.97%) SAS
6 26 (1.71%) Drupal
7 23 (1.51%) Elasticsearch
8 14 (0.92%) Sitecore CMS
9 12 (0.79%) BizTalk Server
10 10 (0.66%) Umbraco
11 9 (0.59%) Adobe Experience Manager
11 9 (0.59%) Apache Spark
11 9 (0.59%) Tomcat
12 7 (0.46%) IIS
12 7 (0.46%) Joomla!
13 6 (0.39%) Confluence
13 6 (0.39%) NServiceBus
14 4 (0.26%) Cloud Foundry
14 4 (0.26%) SharePoint 2010
14 4 (0.26%) WebLogic
Applications
1 119 (7.81%) MS Excel
2 92 (6.04%) MS Office
3 88 (5.77%) Photoshop
4 69 (4.53%) MS PowerPoint
5 41 (2.69%) Adobe Illustrator
6 39 (2.56%) Adobe Creative Suite
7 27 (1.77%) InDesign
8 16 (1.05%) SPSS
9 11 (0.72%) Fireworks
10 7 (0.46%) MS Visio
10 7 (0.46%) OmniGraffle
11 3 (0.20%) MS Project
11 3 (0.20%) Spreadsheet
11 3 (0.20%) Stata
12 2 (0.13%) InVision
13 1 (0.066%) Acrobat
13 1 (0.066%) Adobe After Effects
13 1 (0.066%) Adobe Premiere
13 1 (0.066%) Gephi
Business Applications
1 37 (2.43%) Magento
2 14 (0.92%) Dynamics CRM
3 6 (0.39%) Eloqua
4 4 (0.26%) CubeCart
4 4 (0.26%) IBM Operational Decision Manager
4 4 (0.26%) Shopify
5 3 (0.20%) Salesforce.com CRM
5 3 (0.20%) WebTrends
6 2 (0.13%) SAP ERP
6 2 (0.13%) SAP HR
7 1 (0.066%) Adobe Campaign
7 1 (0.066%) FastStats
7 1 (0.066%) Oracle Financials
7 1 (0.066%) Payment Gateway
7 1 (0.066%) SAP Payroll
7 1 (0.066%) Sprinklr
Cloud Services
1 150 (9.84%) Google Analytics
2 48 (3.15%) SaaS
3 45 (2.95%) AdWords
4 44 (2.89%) Amazon AWS
5 29 (1.90%) Microsoft Azure
6 18 (1.18%) Silverpop
7 14 (0.92%) IBM Cloud
8 13 (0.85%) Cloud Computing
9 11 (0.72%) MailChimp
9 11 (0.72%) PaaS
10 10 (0.66%) Adobe Analytics
11 6 (0.39%) GitHub
12 5 (0.33%) Amazon CloudSearch
12 5 (0.33%) Amazon Kinesis
12 5 (0.33%) Amazon SQS
12 5 (0.33%) Dropbox
12 5 (0.33%) Google Cloud Platform
12 5 (0.33%) Google Drive
12 5 (0.33%) Lucidchart
13 4 (0.26%) OpenShift
Communications & Networking
1 109 (7.15%) Internet
2 25 (1.64%) Intranet
3 16 (1.05%) HTTP
3 16 (1.05%) SMS
4 11 (0.72%) Broadband
5 10 (0.66%) ATM
6 9 (0.59%) TCP/IP
7 8 (0.52%) DNS
7 8 (0.52%) SMTP
8 6 (0.39%) DHCP
8 6 (0.39%) FTP
9 4 (0.26%) Firewall
9 4 (0.26%) LDAP
10 3 (0.20%) ADSL
10 3 (0.20%) Skype
10 3 (0.20%) SSH
11 2 (0.13%) Cisco IOS
11 2 (0.13%) GoToMeeting
11 2 (0.13%) Unified Communications
11 2 (0.13%) Wireless
Database & Business Intelligence
1 152 (9.97%) SQL Server
2 129 (8.46%) MySQL
3 110 (7.22%) NoSQL
4 75 (4.92%) Big Data
5 67 (4.40%) SQL Server 2014
6 66 (4.33%) MongoDB
7 22 (1.44%) Hadoop
8 18 (1.18%) Apache Cassandra
9 16 (1.05%) Neo4j
9 16 (1.05%) PostgreSQL
10 15 (0.98%) Relational Database
11 13 (0.85%) SQL Server 2008
12 12 (0.79%) Redis
13 10 (0.66%) GIS
14 9 (0.59%) SQL Server Reporting Services
15 8 (0.52%) QlikView
15 8 (0.52%) SQL Server 2012
15 8 (0.52%) SQL Server Integration Services
16 7 (0.46%) Data Mining
16 7 (0.46%) SQLite
Development Applications
1 197 (12.93%) Git (software)
2 57 (3.74%) Selenium
3 48 (3.15%) Subversion
4 41 (2.69%) Maven
5 27 (1.77%) JUnit
6 25 (1.64%) Ant
6 25 (1.64%) Jenkins
7 23 (1.51%) Grunt
7 23 (1.51%) WebDriver
8 20 (1.31%) gulp
9 17 (1.12%) JIRA
10 15 (0.98%) Eclipse
11 14 (0.92%) TestNG
12 11 (0.72%) Axure RP
13 10 (0.66%) Dreamweaver
13 10 (0.66%) Gradle
13 10 (0.66%) TeamCity
14 9 (0.59%) PhantomJS
15 7 (0.46%) Bitbucket
15 7 (0.46%) Cucumber
General
1 722 (47.38%) Marketing
2 213 (13.98%) Finance
3 155 (10.17%) Advertising
4 112 (7.35%) Games
5 89 (5.84%) Retail
6 80 (5.25%) Telecoms
7 59 (3.87%) Publishing
8 33 (2.17%) Legal
9 31 (2.03%) Banking
10 29 (1.90%) Brand Awareness
11 21 (1.38%) Law
12 16 (1.05%) Multimedia
13 12 (0.79%) Music Industry
14 9 (0.59%) Back Office
14 9 (0.59%) French Language
15 8 (0.52%) Manufacturing
16 7 (0.46%) Electronics
16 7 (0.46%) German Language
17 5 (0.33%) Financial Institution
17 5 (0.33%) Pharmaceutical
Job Titles
1 468 (30.71%) Developer
2 114 (7.48%) .NET Developer
3 100 (6.56%) Marketing Manager
4 94 (6.17%) JavaScript Developer
5 81 (5.31%) Analyst
6 80 (5.25%) Consultant
7 78 (5.12%) Senior Developer
8 77 (5.05%) Social Media Developer
9 74 (4.86%) Front End Developer (Client-Side Developer)
10 73 (4.79%) HTML Developer
11 67 (4.40%) Designer
12 62 (4.07%) PHP Developer
13 61 (4.00%) HTML CSS Developer
14 56 (3.67%) Java Developer
14 56 (3.67%) Junior
15 54 (3.54%) Marketing Executive
16 49 (3.22%) C# Developer
17 42 (2.76%) Web Developer
18 41 (2.69%) Digital Executive
19 40 (2.62%) MySQL Developer
Libraries, Frameworks & Software Standards
1 383 (25.13%) HTML
2 324 (21.26%) CSS
3 188 (12.34%) .NET
4 171 (11.22%) jQuery
5 154 (10.10%) ASP.NET
6 152 (9.97%) HTML5
7 110 (7.22%) RESTful
8 109 (7.15%) AngularJS
9 106 (6.96%) ASP.NET MVC
10 101 (6.63%) Node.js
11 92 (6.04%) CSS3
12 81 (5.31%) Web Services
13 76 (4.99%) ASP.NET Web API
14 75 (4.92%) WCF
15 74 (4.86%) REST
16 64 (4.20%) ASP.NET MVC 5
17 63 (4.13%) JSON
18 61 (4.00%) Spring
19 51 (3.35%) Ajax
20 46 (3.02%) XML
Miscellaneous
1 148 (9.71%) Analytical Skills
2 140 (9.19%) User Experience
3 122 (8.01%) Blog
4 107 (7.02%) Mobile App
5 75 (4.92%) BBC
6 66 (4.33%) Digital Media
7 52 (3.41%) Computer Science
8 47 (3.08%) Copywriting
9 44 (2.89%) Statistics
10 40 (2.62%) Graphic Design
11 39 (2.56%) Visualisation
12 37 (2.43%) Social Network
13 33 (2.17%) Fintech
13 33 (2.17%) Mathematics
14 24 (1.57%) Algorithms
15 18 (1.18%) iPad
15 18 (1.18%) Online Games
16 13 (0.85%) Economics
17 12 (0.79%) Management Information System
17 12 (0.79%) Smartphone
Operating Systems
1 89 (5.84%) Linux
2 78 (5.12%) Android
3 74 (4.86%) Windows
4 64 (4.20%) Apple iOS
5 39 (2.56%) Unix
6 30 (1.97%) Windows Server
7 3 (0.20%) Ubuntu
7 3 (0.20%) Windows 7
8 2 (0.13%) Mac OS X
8 2 (0.13%) Windows 8
8 2 (0.13%) Windows Phone
8 2 (0.13%) Windows Server 2012
9 1 (0.066%) CentOS
9 1 (0.066%) CoreOS
9 1 (0.066%) Mesosphere
9 1 (0.066%) Red Hat Enterprise Linux
9 1 (0.066%) VMS
9 1 (0.066%) Windows Server 2008
Processes & Methodologies
1 399 (26.18%) Agile Software Development
2 332 (21.78%) SEO
3 323 (21.19%) Analytics
4 227 (14.90%) E-Commerce
5 204 (13.39%) Digital Marketing
6 176 (11.55%) MVC
7 166 (10.89%) CRM
8 163 (10.70%) Pay per click
9 134 (8.79%) TDD
10 130 (8.53%) Project Management
11 126 (8.27%) Scrum
12 117 (7.68%) OO
13 115 (7.55%) B2B
14 103 (6.76%) Web Development
15 101 (6.63%) Content Management
16 99 (6.50%) Business Development
17 89 (5.84%) Open Source
18 88 (5.77%) Front End Development
19 84 (5.51%) Email Marketing
20 74 (4.86%) Software Engineering
Programming Languages
1 314 (20.60%) JavaScript
2 174 (11.42%) C#
3 153 (10.04%) SQL
4 149 (9.78%) Java
5 130 (8.53%) PHP
6 87 (5.71%) Ruby
7 86 (5.64%) Python
8 23 (1.51%) R
9 20 (1.31%) Scala
10 19 (1.25%) C
11 18 (1.18%) C++
12 16 (1.05%) Bash Shell
13 15 (0.98%) T-SQL
14 11 (0.72%) PowerShell
15 10 (0.66%) PL/SQL
15 10 (0.66%) VBA
16 8 (0.52%) Objective-C
16 8 (0.52%) VB
17 7 (0.46%) ActionScript
17 7 (0.46%) Perl
Qualifications
1 277 (18.18%) Degree
2 7 (0.46%) MBA
2 7 (0.46%) PhD
3 6 (0.39%) CISSP
3 6 (0.39%) Security Cleared
4 5 (0.33%) PMI Certification
4 5 (0.33%) PMP
5 4 (0.26%) CISA
5 4 (0.26%) DBS Check
5 4 (0.26%) DV Cleared
6 3 (0.20%) CIPD
6 3 (0.20%) SC Cleared
7 2 (0.13%) A+ Certification
7 2 (0.13%) BPSS Clearance
7 2 (0.13%) Cisco Certification
7 2 (0.13%) ISTQB
7 2 (0.13%) ITIL Certification
7 2 (0.13%) VCAP
7 2 (0.13%) VCDX
7 2 (0.13%) VMware Certified Professional (VCP)
Quality Assurance & Compliance
1 46 (3.02%) QA
2 9 (0.59%) Data Quality
3 4 (0.26%) SLA
4 1 (0.066%) Actionable Recommendations
4 1 (0.066%) PCI DSS
System Software
1 14 (0.92%) VMware Infrastructure
2 13 (0.85%) Docker
3 4 (0.26%) Active Directory
4 3 (0.20%) KVM
5 2 (0.13%) XenServer
6 1 (0.066%) etcd
6 1 (0.066%) HDFS
6 1 (0.066%) Virtual Machines
Systems Management
1 8 (0.52%) Opscode Chef
2 7 (0.46%) Puppet
3 5 (0.33%) Ansible
4 3 (0.20%) Nagios
5 2 (0.13%) HP Quality Center
5 2 (0.13%) Kubernetes
5 2 (0.13%) SCCM
6 1 (0.066%) Consul
6 1 (0.066%) HAProxy
6 1 (0.066%) Mesos
6 1 (0.066%) Microsoft Clustering
Vendors
1 293 (19.23%) Facebook
2 271 (17.78%) Google
3 164 (10.76%) Twitter
4 132 (8.66%) Microsoft
5 116 (7.61%) Adobe
6 81 (5.31%) Yahoo!
7 80 (5.25%) Apple
8 73 (4.79%) Sony
9 42 (2.76%) Salesforce.com
10 33 (2.17%) Oracle
11 25 (1.64%) IBM
12 24 (1.57%) SAP
13 18 (1.18%) Cognizant
14 17 (1.12%) Pardot
15 16 (1.05%) Tableau
16 14 (0.92%) Sitecore
16 14 (0.92%) VMware
17 12 (0.79%) Marketo
18 10 (0.66%) DoubleClick
18 10 (0.66%) EPiServer
Kettering, Northamptonshire
Senitor Associates
Salary: £15000 - £25000 per annum + Benefits
Posted: Yesterday
Central London / West End
Initi8 Recruitment
Salary: £50000 Per Annum
Posted: Yesterday
Hertfordshire
Premier Media
Salary: £35000 - £40000 per annum + 20% bonus
Posted: Yesterday
Bury, Lancashire
Searchability
Salary: £35000 - £50000 per annum
Posted: Yesterday
London
Capita Resourcing - IT Resourcing
Salary: £50000 - £60000 per annum + benefits
Posted: Yesterday
Central London / West End
Initi8 Recruitment
Salary: £60000 - £70000 Per Annum
Posted: Yesterday
Essex
Initi8 Recruitment
Salary: plus 20% bonus
Posted: 4 days ago
London
Dawson & Walsh
Salary: £50000 - £60000 per annum + Bonus + Pension + Benefits
Posted: 2 days ago
Camberley, Surrey
Initi8 Recruitment
Salary: £40000 - £50000 Per Annum
Posted: Yesterday
Central London / West End
Initi8 Recruitment
Salary: £65000 Per Annum
Posted: Yesterday
Cheltenham, Gloucestershire
IT Executive Ltd
Salary: £35000 - £45000 per annum + DOE
Posted: 2 days ago
Falmouth, Cornwall
IT Executive Ltd
Salary: £22000 - £26000 per annum
Posted: 2 days ago
London
Lorien Resourcing
Posted: Yesterday
East London
Oliver Bernard
Salary: £50000 - £60000 per annum + Pension
Posted: 2 days ago
London
Salt
Salary: £80000 - £100000 per annum + Benefits + Bonus
Posted: Yesterday
Bristol, Avon
Spring Technology
Salary: £18000.00 - £22000.00 per annum
Posted: 2 days ago
Watford, Hertfordshire
Informatiq Consulting
Salary: £26000 - £32000 per annum
Posted: 2 days ago
Birmingham, West Midlands (County)
X4 Group
Salary: Market related
Posted: 3 days ago
Birmingham, West Midlands (County)
EMBS Ltd
Salary: £30k - 40k per year + Benefits
Posted: 2 days ago
Birmingham, West Midlands (County)
EMBS Ltd
Salary: £25k - 30k per year + Benefits
Posted: 2 days ago
Potters Bar, Hertfordshire
Senitor Associates
Salary: £23000 - £28000 per annum
Posted: 2 days ago
Halesowen, West Midlands (County)
In touch games
Salary: benefits (inc flexi hrs)
Posted: 2 days ago
Oxford, Oxfordshire
Net Recruit.co.uk Ltd
Salary: £20,000 - £30,000 DOE
Posted: 2 days ago
Watford, Hertfordshire
Logic Engagements Ltd
Salary: £22000 - £30000 per annum + Benefits
Posted: 2 days ago
Kent
Maclean Moore Consulting
Salary: From £35,000 to £45,000 per annum
Posted: 3 days ago
Southampton, Hampshire
Spectrum IT Recruitment (South) Ltd
Salary: £18000 - £20000 per annum
Posted: 4 days ago
Burnley, Lancashire
Jagger Talent
Salary: From £17,000 to £19,000 per annum
Posted: 4 days ago
Port Talbot, West Glamorgan
Spring Technology
Salary: £30000.00 - £45000.00 per annum + Various
Posted: 5 days ago
City, London
Lewis Paige
Salary: £20000 - £26000 per annum
Posted: 3 days ago
Wakefield, West Yorkshire
Davanti Solutions
Salary: Unspecified
Posted: Yesterday