The table below looks at the prevalence of the term Social Media in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Social Media over the 3 months to 30 March 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
30 Mar 2015
Same period 2014 Same period 2013
Social Media
Rank 223 181 237
Rank change year-on-year
-42 +56
Permanent jobs citing Social Media 1468 1769 1255
As % of all permanent IT jobs located in the UK 1.36% 1.57% 1.16%
As % of the Miscellaneous category 3.56% 3.93% 3.02%
Number of salaries quoted 1082 1176 1042
Average salary £42,500 £40,000 £40,000
Average salary % change year-on-year
+6.25% -
90% offered a salary of more than £24,000 £25,500 £25,000
10% offered a salary of more than £65,000 £65,000 £63,487
UK excluding London average salary £37,500 £35,000 £35,000
% change year-on-year
+7.14% -

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in permanent jobs advertised across the UK.

Miscellaneous Category
UK
Permanent IT job ads with a match in the
Miscellaneous category
41229 45046 41568
As % of all permanent IT jobs located in the UK 38.11% 39.91% 38.45%
Number of salaries quoted 32700 35319 33702
Average salary £47,500 £45,500 £45,000
Average salary % change year-on-year
+4.39% +1.11%
90% offered a salary of more than £28,000 £28,000 £27,500
10% offered a salary of more than £75,000 £75,000 £77,500
UK excluding London average salary £40,000 £40,000 £38,500
% change year-on-year
- +3.89%

Social Media
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Social Media within the UK as a proportion of the total demand within the Miscellaneous category.

Social Media Jobs Demand Trend in the UK

Social Media
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media within the UK.

Social Media Salary Trend in the UK

Social Media
Salary Histogram

This chart provides a salary histogram for IT jobs citing Social Media over the 3 months to 30 March 2015 within the UK.

Social Media Salary Histogram in the UK

Social Media
Top 30 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Social Media within the UK over the 3 months to 30 March 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -37 1392 £42,500 +6.25% 195
London -14 737 £50,000 - 100
South East -38 308 £40,000 +6.66% 36
City of London -44 142 £45,000 -10.00% 26
Berkshire +16 94 £40,000 +23.07% 8
North West -27 85 £24,188 -30.89% 20
Surrey +6 75 £44,367 +26.76% 5
Yorkshire -24 66 £27,500 -21.42% 8
West Yorkshire +12 63 £27,500 -40.54% 6
Leeds +20 61 £27,500 -40.54% 6
East of England -11 59 £35,000 - 4
South West -20 55 £34,046 +4.75% 11
West Midlands -39 51 £33,750 -15.62% 8
Buckinghamshire +4 40 £39,000 +14.70% 4
Scotland +26 39 £40,000 - 3
Manchester -49 39 £30,000 - 12
Reading +19 38 £35,000 -11.39% 1
Hertfordshire -1 38 £33,750 +12.50% 2
Bracknell +30 34 £50,000 - 1
Edinburgh +17 31 £40,000 - 1
Brighton -44 29 £37,500 -6.25% 1
East Sussex -44 29 £37,500 -6.25% 1
East Midlands -19 28 £37,500 +15.38% 6
Egham +12 24 £47,500 -
Cheshire +9 24 £25,000 -37.50% 4
Milton Keynes +10 21 £38,500 +2.66% 2
Kent +20 20 £40,500 +1.25% 7
Birmingham -15 19 £37,500 -50.00% 3
Dorset -10 18 £27,500 -47.61% 2
Watford +17 17 £27,436 - 1

Social Media
Top 30 Related IT Skills

For the 6 months to 30 March 2015, IT jobs within the UK citing Social Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media.

1 1341 (48.08%) Marketing
2 898 (32.20%) HTML
3 749 (26.86%) CSS
4 725 (25.99%) Analytics
5 694 (24.88%) JavaScript
6 640 (22.95%) SEO
7 608 (21.80%) Google
8 583 (20.90%) Agile Software Development
9 536 (19.22%) Degree
10 471 (16.89%) E-Commerce
11 433 (15.53%) Digital Marketing
12 426 (15.27%) Facebook
13 401 (14.38%) Finance
14 397 (14.23%) jQuery
15 394 (14.13%) HTML5
16 357 (12.80%) .NET
17 351 (12.59%) Analytical Skills
18 347 (12.44%) User Experience
19 344 (12.33%) PHP
20 340 (12.19%) MVC
21 333 (11.94%) Advertising
22 318 (11.40%) C#
23 295 (10.58%) OO
24 294 (10.54%) Pay per click
25 285 (10.22%) Java
26 277 (9.93%) Git (software)
27 275 (9.86%) SQL Server
28 272 (9.75%) Content Management
29 268 (9.61%) Google Analytics
30 258 (9.25%) Photoshop

Social Media
Top Related IT Skills by Category

For the 6 months to 30 March 2015, IT jobs within the UK citing Social Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media. Up to 20 skills are shown per category.

Application Platforms
1 246 (8.82%) CMS
2 174 (6.24%) WordPress
3 165 (5.92%) Node.js
4 79 (2.83%) SharePoint
5 70 (2.51%) Umbraco
6 50 (1.79%) Drupal
7 29 (1.04%) SAS
8 22 (0.79%) WebSphere
8 22 (0.79%) IIS
8 22 (0.79%) WebSphere Portal
9 21 (0.75%) Sitecore CMS
10 17 (0.61%) Apache
11 16 (0.57%) IBM Connections
12 10 (0.36%) Tomcat
12 10 (0.36%) Lotus Domino
12 10 (0.36%) Joomla!
13 9 (0.32%) nginx
14 8 (0.29%) Facebook Platform
15 7 (0.25%) Confluence
15 7 (0.25%) MS Exchange
Applications
1 258 (9.25%) Photoshop
2 210 (7.53%) MS Excel
3 144 (5.16%) MS Office
4 124 (4.45%) Adobe Illustrator
5 96 (3.44%) MS PowerPoint
6 72 (2.58%) Adobe Creative Suite
7 59 (2.12%) InDesign
8 38 (1.36%) SPSS
9 33 (1.18%) Fireworks
10 25 (0.90%) Acrobat
11 18 (0.65%) Adobe After Effects
12 17 (0.61%) MS Visio
13 16 (0.57%) Spreadsheet
14 15 (0.54%) MS Project
15 12 (0.43%) OmniGraffle
16 6 (0.22%) Adobe Premiere
17 4 (0.14%) Final Cut Pro
17 4 (0.14%) Stata
18 2 (0.072%) PowerPivot
18 2 (0.072%) Adobe Captivate
Business Applications
1 268 (9.61%) Google Analytics
2 92 (3.30%) Magento
3 27 (0.97%) Dynamics CRM
4 17 (0.61%) SiteCatalyst
5 13 (0.47%) WebTrends
6 9 (0.32%) Radian6
7 4 (0.14%) Agresso
8 3 (0.11%) Oracle EBS
9 2 (0.072%) Cognos TM1
9 2 (0.072%) Shopify
9 2 (0.072%) CubeCart
10 1 (0.036%) Tridion
Cloud Services
1 81 (2.90%) SaaS
2 40 (1.43%) Amazon AWS
3 27 (0.97%) Cloud Computing
4 20 (0.72%) Office 365
5 17 (0.61%) GitHub
6 14 (0.50%) Microsoft Azure
7 12 (0.43%) Basecamp
8 9 (0.32%) MailChimp
8 9 (0.32%) Yammer
9 8 (0.29%) Amazon EC2
10 6 (0.22%) PaaS
11 5 (0.18%) Heroku
11 5 (0.18%) AWS CloudFormation
12 4 (0.14%) Virtual Private Cloud
12 4 (0.14%) LucidChart
12 4 (0.14%) Google Cloud Platform
12 4 (0.14%) CloudFront
13 3 (0.11%) Rackspace Cloud
14 2 (0.072%) Amazon EMR
14 2 (0.072%) Amazon SQS
Communications & Networking
1 148 (5.31%) Internet
2 45 (1.61%) Intranet
3 25 (0.90%) HTTP
4 19 (0.68%) TCP/IP
5 14 (0.50%) DNS
6 12 (0.43%) VoIP
7 11 (0.39%) Broadband
8 10 (0.36%) Wireless
9 8 (0.29%) Symposium
9 8 (0.29%) SMS
10 6 (0.22%) tcpdump
11 5 (0.18%) FTP
11 5 (0.18%) LDAP
11 5 (0.18%) LAN
11 5 (0.18%) SSL
12 4 (0.14%) WAN
12 4 (0.14%) SSH
12 4 (0.14%) Network Security
13 3 (0.11%) Wi-Fi
13 3 (0.11%) DHCP
Database & Business Intelligence
1 275 (9.86%) SQL Server
2 203 (7.28%) MySQL
3 146 (5.23%) NoSQL
4 90 (3.23%) Big Data
5 57 (2.04%) Data Warehouse
6 44 (1.58%) MongoDB
7 37 (1.33%) SQL Server Integration Services
8 35 (1.25%) SQL Server Analysis Services
8 35 (1.25%) Hadoop
8 35 (1.25%) SQL Server Reporting Services
9 32 (1.15%) SQL Server 2012
10 31 (1.11%) Relational Database
11 29 (1.04%) Spotfire
12 28 (1.00%) Microsoft Analysis Services
13 22 (0.79%) Data Mining
13 22 (0.79%) QlikView
14 20 (0.72%) PostgreSQL
15 18 (0.65%) Apache Cassandra
15 18 (0.65%) Redis
16 15 (0.54%) DB2
Development Applications
1 277 (9.93%) Git (software)
2 136 (4.88%) Subversion
3 78 (2.80%) Dreamweaver
4 56 (2.01%) JIRA
5 49 (1.76%) Visual Studio
6 41 (1.47%) Xcode
7 35 (1.25%) SQL Server Management Studio (SSMS)
8 31 (1.11%) Jenkins
8 31 (1.11%) Axure RP
9 26 (0.93%) Selenium
10 17 (0.61%) Eclipse
11 16 (0.57%) Jasmine
11 16 (0.57%) Bitbucket
12 15 (0.54%) WebDriver
13 14 (0.50%) Balsamiq Mockups
13 14 (0.50%) Team Foundation Server
13 14 (0.50%) JUnit
14 11 (0.39%) NUnit
14 11 (0.39%) MSTest
14 11 (0.39%) Grunt
General
1 1341 (48.08%) Marketing
2 401 (14.38%) Finance
3 333 (11.94%) Advertising
4 215 (7.71%) Retail
5 101 (3.62%) Publishing
5 101 (3.62%) Telecoms
6 86 (3.08%) Banking
7 84 (3.01%) Games
8 65 (2.33%) Legal
9 40 (1.43%) Law
10 37 (1.33%) German Language
11 29 (1.04%) Pharmaceutical
12 28 (1.00%) Multimedia
12 28 (1.00%) French Language
13 27 (0.97%) Front Office
14 24 (0.86%) Investment Banking
15 15 (0.54%) Spanish Language
16 12 (0.43%) Automotive
17 11 (0.39%) Manufacturing
18 10 (0.36%) Financial Institution
Job Titles
1 844 (30.26%) Developer
2 194 (6.96%) .NET Developer
3 178 (6.38%) Designer
4 169 (6.06%) Web Developer
4 169 (6.06%) Consultant
5 135 (4.84%) Analyst
6 127 (4.55%) Front-End Developer
7 123 (4.41%) Marketing Manager
8 93 (3.33%) Marketing Executive
9 92 (3.30%) Senior Developer
10 90 (3.23%) Project Manager
11 83 (2.98%) Architect
12 80 (2.87%) PHP Developer
13 77 (2.76%) iOS Developer
14 69 (2.47%) Senior Manager
15 62 (2.22%) Software Engineer
16 58 (2.08%) Junior
16 58 (2.08%) C# Developer
16 58 (2.08%) Web Designer
17 55 (1.97%) Social Media Manager
Libraries, Frameworks & Software Standards
1 898 (32.20%) HTML
2 749 (26.86%) CSS
3 397 (14.23%) jQuery
4 394 (14.13%) HTML5
5 357 (12.80%) .NET
6 222 (7.96%) CSS3
7 215 (7.71%) ASP.NET
8 200 (7.17%) Web Services
9 174 (6.24%) WCF
10 168 (6.02%) ASP.NET MVC
11 166 (5.95%) Ajax
12 161 (5.77%) XML
13 156 (5.59%) RESTful
14 114 (4.09%) ASP.NET Web API
15 102 (3.66%) JSON
16 85 (3.05%) REST
17 75 (2.69%) AngularJS
18 59 (2.12%) SOAP
19 58 (2.08%) Flash
20 57 (2.04%) Symfony
Miscellaneous
1 351 (12.59%) Analytical Skills
2 347 (12.44%) User Experience
3 234 (8.39%) Mobile App
4 193 (6.92%) BBC
5 139 (4.98%) Blog
6 137 (4.91%) Computer Science
7 135 (4.84%) Digital Media
8 119 (4.27%) Copywriting
9 96 (3.44%) Statistics
10 76 (2.72%) Open Source
11 67 (2.40%) Graphic Design
12 60 (2.15%) iPhone
13 58 (2.08%) Management Information System
13 58 (2.08%) Algorithms
14 57 (2.04%) Mathematics
15 55 (1.97%) Social Network
16 47 (1.69%) Data Structures
17 46 (1.65%) Photography
18 41 (1.47%) Visualisation
18 41 (1.47%) iPad
Operating Systems
1 184 (6.60%) Apple iOS
2 181 (6.49%) Android
3 126 (4.52%) Windows
4 122 (4.37%) Linux
5 47 (1.69%) UNIX
6 20 (0.72%) Windows Phone
7 13 (0.47%) Windows XP
8 12 (0.43%) Debian
9 9 (0.32%) Ubuntu
9 9 (0.32%) Red Hat Enterprise Linux
10 7 (0.25%) Mac OS X Server
11 5 (0.18%) Mac OS X
11 5 (0.18%) Windows Server 2008
11 5 (0.18%) Windows Server 2012
12 4 (0.14%) BlackBerry OS
13 3 (0.11%) Solaris
14 2 (0.072%) Windows 8
14 2 (0.072%) Windows 7
14 2 (0.072%) CentOS
15 1 (0.036%) Mac OS
Processes & Methodologies
1 725 (25.99%) Analytics
2 640 (22.95%) SEO
3 583 (20.90%) Agile Software Development
4 471 (16.89%) E-Commerce
5 433 (15.53%) Digital Marketing
6 340 (12.19%) MVC
7 295 (10.58%) OO
8 294 (10.54%) Pay per click
9 272 (9.75%) Content Management
10 254 (9.11%) Project Management
11 253 (9.07%) CRM
12 240 (8.61%) TDD
13 234 (8.39%) Online Marketing
14 198 (7.10%) Scrum
15 190 (6.81%) Web Design
16 189 (6.78%) Web Development
17 165 (5.92%) B2B
18 151 (5.41%) BDD
19 148 (5.31%) Business Intelligence
20 143 (5.13%) Web Application Development
Programming Languages
1 694 (24.88%) JavaScript
2 344 (12.33%) PHP
3 318 (11.40%) C#
4 285 (10.22%) Java
5 246 (8.82%) SQL
6 161 (5.77%) Ruby
7 123 (4.41%) Python
8 100 (3.59%) Objective-C
9 71 (2.55%) T-SQL
10 64 (2.29%) C++
11 40 (1.43%) C
12 23 (0.82%) Perl
12 23 (0.82%) R
13 21 (0.75%) VBA
14 19 (0.68%) Scala
15 16 (0.57%) PHP5
15 16 (0.57%) Shell Script
16 14 (0.50%) VB
16 14 (0.50%) Bash Shell
17 11 (0.39%) COBOL
Qualifications
1 536 (19.22%) Degree
2 24 (0.86%) IBM Certification
3 18 (0.65%) Security Cleared
4 16 (0.57%) MBA
5 15 (0.54%) SC Cleared
6 9 (0.32%) PMI Certification
7 7 (0.25%) PhD
8 6 (0.22%) ISEB
8 6 (0.22%) PRINCE2 Certification
9 4 (0.14%) ISEB Practitioner
9 4 (0.14%) IIBA
10 3 (0.11%) Cisco Certification
11 2 (0.072%) CCVP
11 2 (0.072%) PMP
11 2 (0.072%) CCNP
11 2 (0.072%) HND
11 2 (0.072%) Postgraduate
11 2 (0.072%) DV Cleared
11 2 (0.072%) ISTQB
12 1 (0.036%) ITIL Foundation Certificate
Quality Assurance & Compliance
1 107 (3.84%) QA
2 16 (0.57%) ISO 9001
3 10 (0.36%) SLA
4 4 (0.14%) GCP
5 3 (0.11%) WAI
6 1 (0.036%) Sarbanes-Oxley
6 1 (0.036%) Data Quality
System Software
1 19 (0.68%) Active Directory
2 14 (0.50%) VMware Infrastructure
3 6 (0.22%) Varnish
3 6 (0.22%) Docker
4 3 (0.11%) LXC
5 2 (0.072%) HDFS
5 2 (0.072%) Apache Flume
6 1 (0.036%) KVM
6 1 (0.036%) XenApp
Systems Management
1 12 (0.43%) Ansible
2 11 (0.39%) Puppet
3 10 (0.36%) Opscode Chef
4 8 (0.29%) Nagios
5 5 (0.18%) Vagrant
6 2 (0.072%) Cisco UCCX
6 2 (0.072%) Cisco CUCM
6 2 (0.072%) Control-M
7 1 (0.036%) Systems Management Server (SMS)
7 1 (0.036%) EMC NetWorker
7 1 (0.036%) HP Quality Center
7 1 (0.036%) Oozie
7 1 (0.036%) logstash
7 1 (0.036%) Salt
7 1 (0.036%) Hadoop YARN
7 1 (0.036%) Graphite
Vendors
1 608 (21.80%) Google
2 426 (15.27%) Facebook
3 235 (8.43%) Microsoft
4 216 (7.74%) Twitter
5 215 (7.71%) Apple
6 214 (7.67%) Adobe
7 199 (7.14%) Yahoo!
8 183 (6.56%) Sony
9 98 (3.51%) Oracle
10 86 (3.08%) Salesforce.com
11 62 (2.22%) SAP
12 60 (2.15%) Zend
13 43 (1.54%) IBM
14 34 (1.22%) VMware
15 28 (1.00%) Tableau
16 27 (0.97%) Sitecore
16 27 (0.97%) Omniture
17 26 (0.93%) Eloqua
18 23 (0.82%) EPiServer
19 21 (0.75%) Business Objects
City, London
Hays Finance Technology
Salary: £70000.00 - £80000.00 per annum + bonus
Posted: 1 hour ago
London
Harrington Starr
Salary: £55000 - £75000 per annum + BONUS + BENEFITS
Posted: 2 hours ago
Altrincham, Cheshire
Experis Ltd
Posted: 2 hours ago
South West London
Timothy James Consulting Ltd
Salary: £45000 - £60000 per annum
Posted: 2 hours ago
London
Dawson & Walsh
Salary: £50000 - £70000 per annum + Bonus + Pension + Benefits
Posted: 5 hours ago
London
Dawson & Walsh
Salary: £40000 - £60000 per annum + Bonus + Pension + Benefits
Posted: 5 hours ago
Corby, Northamptonshire
Dawson & Walsh
Salary: £40000 - £60000 per annum + Bonus + Pension + Benefits
Posted: 5 hours ago
Birmingham, West Midlands (County)
Dawson & Walsh
Salary: £35000 - £45000 per annum + Bonus + Pension + Benefits
Posted: 5 hours ago
London
Dawson & Walsh
Salary: £40000 - £60000 per annum + Bonus + Pension + Benefits
Posted: 5 hours ago
St. Albans, Hertfordshire
Dawson & Walsh
Salary: £40000 - £80000 per annum + Bonus + Pension + Benefits
Posted: 5 hours ago
Leeds, West Yorkshire
Dawson & Walsh
Salary: £30000 - £40000 per annum + Bonus + Pension + Benefits
Posted: 5 hours ago
Portsmouth, Hampshire
Dawson & Walsh
Salary: £40000 - £60000 per annum + Bonus + Pension + Benefits
Posted: 5 hours ago
City, London
Cielo Talent - Nice
Posted: 12 hours ago
City, London
Cielo Talent - Nice
Posted: 12 hours ago
Preston, Lancashire
Searchability
Salary: £23000 - £28000 per annum + Benefits
Posted: 13 hours ago
Horsham, West Sussex
Dawson & Walsh
Salary: £40000 - £55000 per annum + Bonus + Pension + Benefits
Posted: 16 hours ago
South West London
Understanding Recruitment
Salary: £30000.00 - £35000.00 per annum + benefits
Posted: 21 hours ago
City, London
Understanding Recruitment
Salary: £60000 - £70000 per annum + benefits
Posted: 21 hours ago
Maidstone, Kent
1st Choice Computer Appointments Ltd
Salary: From £18,000 to £40,000 per annum
Posted: Yesterday
City, London
Aston Carter
Salary: £30000 - £60000 per annum + Bonus + Benefits
Posted: 2 days ago