The table below looks at the prevalence of the term Social Media in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Social Media over the 3 months to 28 November 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
28 Nov 2014
Same period 2013 Same period 2012
Social Media
Rank 232 222 227
Rank change year-on-year
-10 +5
Permanent jobs citing Social Media 1440 1405 1472
As % of all permanent IT jobs located in the UK 1.25% 1.27% 1.28%
As % of the Miscellaneous category 3.33% 3.23% 3.28%
Number of salaries quoted 1098 1055 1270
Average salary £41,500 £38,000 £40,000
Average salary % change year-on-year
+9.21% -5.00%
90% offered a salary of more than £24,000 £25,000 £26,000
10% offered a salary of more than £65,000 £60,000 £65,000
UK excluding London average salary £37,500 £34,000 £35,000
% change year-on-year
+10.29% -2.85%

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in permanent jobs advertised across the UK.

Miscellaneous Category
UK
Permanent IT job ads with a match in the
Miscellaneous category
43246 43560 44842
As % of all permanent IT jobs located in the UK 37.54% 39.24% 38.98%
Number of salaries quoted 34888 34798 37538
Average salary £47,500 £45,000 £45,000
Average salary % change year-on-year
+5.55% -
90% offered a salary of more than £27,500 £27,500 £27,500
10% offered a salary of more than £75,000 £72,500 £75,000
UK excluding London average salary £40,000 £40,000 £38,500
% change year-on-year
- +3.89%

Social Media
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Social Media within the UK as a proportion of the total demand within the Miscellaneous category.

Social Media Jobs Demand Trend in the UK

Social Media
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media within the UK.

Social Media Salary Trend in the UK

Social Media
Salary Histogram

This chart provides a salary histogram for IT jobs citing Social Media over the 3 months to 28 November 2014 within the UK.

Social Media Salary Histogram in the UK

Social Media
Top 30 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Social Media within the UK over the 3 months to 28 November 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -13 1370 £42,500 +11.84% 208
London +9 756 £47,500 +5.55% 89
South East -5 273 £40,000 +6.66% 35
City of London -22 147 £48,000 +28.00% 30
North West -27 99 £30,000 -20.00% 24
South West +11 59 £35,000 +11.11% 22
East of England -17 54 £40,000 +33.33% 6
Berkshire +12 52 £44,000 +17.33% 4
East Sussex +5 51 £45,000 +12.50% 1
Manchester -41 51 £30,000 -14.28% 17
Scotland +15 46 £35,000 -12.50% 2
Yorkshire -44 45 £43,000 +65.38% 8
Cheshire +31 44 £30,000 -21.05% 3
Brighton +8 44 £45,000 +12.50%
East Midlands +31 41 £32,500 +12.06% 9
Edinburgh +3 40 £36,500 -8.75% 2
Kent +32 38 £32,500 +88.40% 8
Hampshire +9 38 £35,000 +27.27% 9
West Yorkshire -28 32 £35,000 +34.61% 5
Oxfordshire +8 31 £28,500 -25.00% 2
Surrey -58 31 £32,500 -7.14% 5
West Midlands -43 29 £38,750 +17.42% 15
Bristol +7 25 £60,000 +90.47% 14
Hertfordshire -13 22 £65,000 +44.44% 1
Leeds -30 22 £45,000 +60.71% 5
Reading +3 19 £41,500 +10.66% 4
Northamptonshire -9 18 £31,000 -11.42%
Fareham +10 17 £41,250 +50.00% 3
Macclesfield - 16 £45,000 - 1
Southampton +20 15 £31,500 +5.00% 2

Social Media
Top 30 Related IT Skills

For the 6 months to 28 November 2014, IT jobs within the UK citing Social Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media.

1 1542 (48.01%) Marketing
2 904 (28.14%) HTML
3 773 (24.07%) Analytics
4 736 (22.91%) CSS
5 715 (22.26%) Agile Software Development
6 705 (21.95%) SEO
7 672 (20.92%) Digital Marketing
8 648 (20.17%) Google
9 633 (19.71%) JavaScript
10 599 (18.65%) Degree
11 576 (17.93%) Facebook
12 510 (15.88%) E-Commerce
13 447 (13.92%) Advertising
14 404 (12.58%) User Experience
15 400 (12.45%) jQuery
16 390 (12.14%) CMS
17 388 (12.08%) Project Management
18 372 (11.58%) Analytical Skills
19 365 (11.36%) PHP
20 358 (11.15%) HTML5
21 350 (10.90%) Twitter
22 349 (10.87%) Finance
23 346 (10.77%) SQL Server
24 343 (10.68%) Pay per click
25 342 (10.65%) .NET
26 336 (10.46%) Git (software)
27 330 (10.27%) Java
28 318 (9.90%) MVC
29 315 (9.81%) OO
30 309 (9.62%) Online Marketing

Social Media
Top Related IT Skills by Category

For the 6 months to 28 November 2014, IT jobs within the UK citing Social Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media. Up to 20 skills are shown per category.

Application Platforms
1 390 (12.14%) CMS
2 213 (6.63%) WordPress
3 167 (5.20%) Node.js
4 124 (3.86%) Drupal
5 109 (3.39%) SharePoint
6 81 (2.52%) Umbraco
7 59 (1.84%) Apache
8 48 (1.49%) Joomla!
9 46 (1.43%) IIS
10 36 (1.12%) SAS
11 32 (1.00%) Tomcat
12 28 (0.87%) Sitecore CMS
13 18 (0.56%) Apache Solr
13 18 (0.56%) Apache Spark
14 11 (0.34%) Apache Pig
15 9 (0.28%) SharePoint 2013
15 9 (0.28%) IBM Notes
15 9 (0.28%) Documentum
15 9 (0.28%) FileNet
16 8 (0.25%) Facebook Platform
Applications
1 253 (7.88%) Photoshop
2 224 (6.97%) MS Excel
3 159 (4.95%) MS Office
4 142 (4.42%) Adobe Illustrator
5 110 (3.42%) MS PowerPoint
6 83 (2.58%) Adobe Creative Suite
7 60 (1.87%) MS Visio
8 45 (1.40%) InDesign
9 44 (1.37%) MS Project
10 36 (1.12%) Fireworks
11 23 (0.72%) OmniGraffle
12 22 (0.68%) SPSS
13 10 (0.31%) Adobe Premiere
13 10 (0.31%) Spreadsheet
14 9 (0.28%) Adobe After Effects
15 6 (0.19%) Stata
16 4 (0.12%) Acrobat
17 3 (0.093%) Adobe Captivate
18 1 (0.031%) FreeHand
18 1 (0.031%) Mathematica
Business Applications
1 275 (8.56%) Google Analytics
2 55 (1.71%) Magento
3 44 (1.37%) WebTrends
4 18 (0.56%) SiteCatalyst
5 16 (0.50%) Tridion
6 12 (0.37%) Dynamics CRM
7 8 (0.25%) Agresso
8 4 (0.12%) SAP CRM
9 3 (0.093%) Oracle EBS
9 3 (0.093%) Dynamics AX
10 2 (0.062%) Oracle CRM
10 2 (0.062%) Oracle ERP
10 2 (0.062%) SAP Oil and Gas
11 1 (0.031%) osCommerce
Cloud Services
1 130 (4.05%) SaaS
2 59 (1.84%) Amazon AWS
3 31 (0.97%) Basecamp
4 24 (0.75%) Cloud Computing
5 19 (0.59%) Rackspace Cloud
6 17 (0.53%) Amazon EC2
6 17 (0.53%) LucidChart
7 14 (0.44%) MailChimp
8 13 (0.40%) Amazon EMR
9 11 (0.34%) AWS Data Pipeline
9 11 (0.34%) Amazon S3
10 10 (0.31%) Office 365
10 10 (0.31%) Amazon ElastiCache
10 10 (0.31%) ElastiCache
11 9 (0.28%) GitHub
11 9 (0.28%) Force.com
12 7 (0.22%) Google Cloud Platform
13 6 (0.19%) Microsoft Azure
14 5 (0.16%) PaaS
15 4 (0.12%) IaaS
Communications & Networking
1 181 (5.64%) Internet
2 71 (2.21%) Intranet
3 46 (1.43%) Broadband
4 29 (0.90%) 3G
5 19 (0.59%) Extranet
6 18 (0.56%) HTTP
7 14 (0.44%) TCP/IP
8 13 (0.40%) LAN
8 13 (0.40%) WAN
9 12 (0.37%) SMS
9 12 (0.37%) DNS
9 12 (0.37%) 4G
10 9 (0.28%) VoIP
11 8 (0.25%) Wi-Fi
12 7 (0.22%) MVNO
13 6 (0.19%) Ethernet
14 5 (0.16%) FTP
14 5 (0.16%) SMTP
14 5 (0.16%) DHCP
14 5 (0.16%) SSL
Database & Business Intelligence
1 346 (10.77%) SQL Server
2 275 (8.56%) MySQL
3 182 (5.67%) NoSQL
4 145 (4.51%) Big Data
5 105 (3.27%) SQL Server 2012
6 102 (3.18%) Data Warehouse
7 84 (2.62%) SQL Server Integration Services
8 83 (2.58%) SQL Server Reporting Services
9 81 (2.52%) SQL Server Analysis Services
10 73 (2.27%) Microsoft Analysis Services
11 57 (1.77%) SQL Server 2008
12 53 (1.65%) PostgreSQL
13 45 (1.40%) Hadoop
14 40 (1.25%) MongoDB
15 36 (1.12%) HBase
16 25 (0.78%) Oracle Database
17 24 (0.75%) Relational Database
18 23 (0.72%) QlikView
19 19 (0.59%) Data Mining
20 18 (0.56%) Oracle Database 11g
Development Applications
1 336 (10.46%) Git (software)
2 132 (4.11%) Subversion
3 85 (2.65%) JIRA
4 64 (1.99%) Dreamweaver
4 64 (1.99%) Axure RP
5 52 (1.62%) Xcode
6 46 (1.43%) Jenkins
7 39 (1.21%) Balsamiq Mockups
7 39 (1.21%) JUnit
8 36 (1.12%) Selenium
9 29 (0.90%) Visual Studio
10 28 (0.87%) Team Foundation Server
11 23 (0.72%) Mockito
12 19 (0.59%) Cucumber
12 19 (0.59%) Mercurial
13 18 (0.56%) Eclipse
14 16 (0.50%) PHPUnit
14 16 (0.50%) Behat
15 13 (0.40%) WebDriver
16 12 (0.37%) Hudson
General
1 1542 (48.01%) Marketing
2 447 (13.92%) Advertising
3 349 (10.87%) Finance
4 220 (6.85%) Retail
5 148 (4.61%) Telecoms
5 148 (4.61%) Publishing
6 86 (2.68%) Games
7 62 (1.93%) Legal
7 62 (1.93%) German Language
8 44 (1.37%) Banking
9 33 (1.03%) Multimedia
10 30 (0.93%) French Language
11 29 (0.90%) Law
12 27 (0.84%) Pharmaceutical
13 20 (0.62%) Spanish Language
14 18 (0.56%) Manufacturing
15 16 (0.50%) Front Office
16 12 (0.37%) Back Office
16 12 (0.37%) Investment Banking
17 11 (0.34%) Automotive
Job Titles
1 883 (27.49%) Developer
2 200 (6.23%) Analyst
3 191 (5.95%) Designer
4 171 (5.32%) Project Manager
4 171 (5.32%) Consultant
5 168 (5.23%) Web Developer
6 161 (5.01%) Marketing Manager
7 160 (4.98%) .NET Developer
8 120 (3.74%) PHP Developer
9 118 (3.67%) Marketing Executive
10 87 (2.71%) Business Analyst
11 86 (2.68%) Front-End Developer
11 86 (2.68%) Social Media Manager
12 84 (2.62%) Digital Project Manager
13 81 (2.52%) Senior Developer
14 74 (2.30%) Digital Designer
15 73 (2.27%) Architect
16 70 (2.18%) Digital Marketing Manager
17 68 (2.12%) Senior Manager
18 65 (2.02%) iOS Developer
Libraries, Frameworks & Software Standards
1 904 (28.14%) HTML
2 736 (22.91%) CSS
3 400 (12.45%) jQuery
4 358 (11.15%) HTML5
5 342 (10.65%) .NET
6 253 (7.88%) ASP.NET
7 224 (6.97%) CSS3
8 188 (5.85%) Web Services
9 164 (5.11%) XML
10 149 (4.64%) ASP.NET MVC
11 148 (4.61%) WCF
12 147 (4.58%) RESTful
13 146 (4.55%) Ajax
14 129 (4.02%) ASP.NET Web API
15 97 (3.02%) LAMP
16 81 (2.52%) XHTML
17 80 (2.49%) JSON
18 79 (2.46%) REST
19 78 (2.43%) AngularJS
20 73 (2.27%) Symfony
Miscellaneous
1 404 (12.58%) User Experience
2 372 (11.58%) Analytical Skills
3 248 (7.72%) Blog
4 199 (6.20%) BBC
5 183 (5.70%) Computer Science
6 170 (5.29%) Mobile App
7 150 (4.67%) Digital Media
8 108 (3.36%) Copywriting
9 105 (3.27%) Open Source
10 91 (2.83%) Graphic Design
11 76 (2.37%) Algorithms
12 69 (2.15%) Mathematics
13 64 (1.99%) Smartphone
14 59 (1.84%) Statistics
15 56 (1.74%) Social Network
16 51 (1.59%) Visualisation
17 47 (1.46%) New Media
18 45 (1.40%) Clustering
19 40 (1.25%) iPhone
20 37 (1.15%) Data Structures
Operating Systems
1 206 (6.41%) Linux
1 206 (6.41%) Apple iOS
2 175 (5.45%) Android
3 141 (4.39%) Windows
4 55 (1.71%) UNIX
5 29 (0.90%) Ubuntu
6 27 (0.84%) Debian
7 19 (0.59%) CentOS
8 16 (0.50%) Windows Phone
9 14 (0.44%) Windows Server 2008
10 11 (0.34%) OpenBSD
11 10 (0.31%) Windows 7
12 9 (0.28%) Mac OS X
13 8 (0.25%) Solaris
13 8 (0.25%) FreeBSD
14 7 (0.22%) Windows 8
14 7 (0.22%) Windows Server 2012
15 4 (0.12%) Red Hat Enterprise Linux
16 3 (0.093%) Mac OS X Server
16 3 (0.093%) Windows Phone 8
Processes & Methodologies
1 773 (24.07%) Analytics
2 715 (22.26%) Agile Software Development
3 705 (21.95%) SEO
4 672 (20.92%) Digital Marketing
5 510 (15.88%) E-Commerce
6 388 (12.08%) Project Management
7 343 (10.68%) Pay per click
8 318 (9.90%) MVC
9 315 (9.81%) OO
10 309 (9.62%) Online Marketing
11 289 (9.00%) CRM
12 286 (8.90%) Content Management
13 235 (7.32%) Scrum
14 223 (6.94%) TDD
15 203 (6.32%) B2B
16 201 (6.26%) Email Marketing
17 182 (5.67%) Web Development
17 182 (5.67%) Web Design
18 166 (5.17%) Marketing Strategy
19 164 (5.11%) Business Intelligence
Programming Languages
1 633 (19.71%) JavaScript
2 365 (11.36%) PHP
3 330 (10.27%) Java
4 293 (9.12%) SQL
5 288 (8.97%) C#
6 161 (5.01%) Ruby
7 111 (3.46%) Python
8 94 (2.93%) T-SQL
9 75 (2.33%) Objective-C
10 61 (1.90%) C++
11 52 (1.62%) C
12 36 (1.12%) PHP5
13 25 (0.78%) R
14 24 (0.75%) VBA
15 23 (0.72%) Perl
16 22 (0.68%) Scala
17 18 (0.56%) Shell Script
17 18 (0.56%) ActionScript
18 15 (0.47%) VB.NET
19 13 (0.40%) PL/SQL
Qualifications
1 599 (18.65%) Degree
2 21 (0.65%) MBA
3 12 (0.37%) SC Cleared
3 12 (0.37%) Security Cleared
4 10 (0.31%) PRINCE2 Certification
4 10 (0.31%) PMI Certification
5 9 (0.28%) Microsoft Certification
6 7 (0.22%) PMP
6 7 (0.22%) Cisco Certification
6 7 (0.22%) Postgraduate
6 7 (0.22%) ISTQB
7 5 (0.16%) CCNA
8 4 (0.12%) PhD
8 4 (0.12%) MCSE
8 4 (0.12%) ITIL Foundation Certificate
8 4 (0.12%) BC Cleared
9 3 (0.093%) PRINCE2 Practitioner
9 3 (0.093%) MCTS
9 3 (0.093%) IIBA
9 3 (0.093%) APMP
Quality Assurance & Compliance
1 147 (4.58%) QA
2 40 (1.25%) ISO 9001
3 12 (0.37%) SLA
4 5 (0.16%) GCP
5 3 (0.093%) ISO/IEC 27001
5 3 (0.093%) WAI
6 2 (0.062%) Dublin Core
6 2 (0.062%) P3O
7 1 (0.031%) Data Quality
7 1 (0.031%) DICOM
7 1 (0.031%) PCI DSS
System Software
1 13 (0.40%) Active Directory
2 6 (0.19%) VMware Infrastructure
2 6 (0.19%) Docker
3 3 (0.093%) LXC
3 3 (0.093%) VirtualBox
3 3 (0.093%) Hyper-V
3 3 (0.093%) Sendmail
4 2 (0.062%) Samba
4 2 (0.062%) NFS
4 2 (0.062%) Varnish
4 2 (0.062%) Apache Flume
4 2 (0.062%) KVM
4 2 (0.062%) HDFS
5 1 (0.031%) vCloud
5 1 (0.031%) Squid
5 1 (0.031%) vSphere
Systems Management
1 49 (1.53%) Puppet
2 29 (0.90%) Ansible
3 17 (0.53%) Hadoop YARN
4 13 (0.40%) Nagios
5 12 (0.37%) Opscode Chef
6 8 (0.25%) Cacti
7 7 (0.22%) Vagrant
8 3 (0.093%) CA LISA
9 2 (0.062%) Plesk
9 2 (0.062%) Cisco UCCX
9 2 (0.062%) Cisco CUCM
9 2 (0.062%) Systems Management Server (SMS)
10 1 (0.031%) Tivoli
10 1 (0.031%) EMC NetWorker
10 1 (0.031%) Capistrano
10 1 (0.031%) Oozie
10 1 (0.031%) logstash
10 1 (0.031%) Salt
Vendors
1 648 (20.17%) Google
2 576 (17.93%) Facebook
3 350 (10.90%) Twitter
4 266 (8.28%) Microsoft
5 230 (7.16%) Apple
6 213 (6.63%) Yahoo!
7 209 (6.51%) Adobe
8 202 (6.29%) Sony
9 98 (3.05%) Salesforce.com
9 98 (3.05%) Oracle
10 74 (2.30%) SAP
11 70 (2.18%) Zend
12 48 (1.49%) Omniture
13 38 (1.18%) Sitecore
14 31 (0.97%) VMware
15 27 (0.84%) Eloqua
16 26 (0.81%) EPiServer
17 25 (0.78%) Tableau
17 25 (0.78%) Sage
18 22 (0.68%) Informatica
Kent
ARC IT Recruitment Ltd
Salary: £45000 Per Annum
Posted: 4 hours ago
East Riding
Harvey Nash plc
Salary: £80000 - £100000 per annum + Execellent, exec-level benefits.
Posted: 5 hours ago
Shrewsbury, Shropshire
Guestline Ltd
Posted: 5 hours ago
Preston, Lancashire
Searchability.co.uk
Salary: £25000 - £30000 per annum + Benefits
Posted: 5 hours ago
London
Zetman
Salary: From £24,000 to £28,000 per annum
Posted: 5 hours ago
South West London
Senitor Associates
Salary: £50000 - £65000 per annum + Benefits
Posted: 5 hours ago
City, London
Parallel Consulting
Salary: £80000 - £100000 per day + Bonus + strong benefits
Posted: 6 hours ago
Hampshire
Nigel Frank International Ltd
Salary: £55000 - £70000 per annum + Benefits
Posted: 6 hours ago
Manchester, Lancashire
Rullion IT Plus
Salary: £65000 per annum
Posted: 6 hours ago
Wilmslow, Cheshire
Senitor Associates
Salary: £18000 per annum
Posted: 7 hours ago
Gloucester, Gloucestershire
Yoh Company
Salary: £20000 - £24000 per annum + 10% bonus, pension, health care
Posted: 8 hours ago
London
Jambo Ltd
Salary: From £75,000 to £100,000 per annum
Posted: 10 hours ago
City, London
Premier Media
Salary: £28000 - £38000 per annum
Posted: Yesterday
Basingstoke, Hampshire
Premier IT
Salary: £35000 - £40000 per annum
Posted: Yesterday
London
Apollo Solutions
Salary: £40000 - £50000 per annum + Excellent Benefits
Posted: Yesterday
Leeds, West Yorkshire
Mortimer Spinks
Salary: £18000 per annum
Posted: Yesterday
Bolton, Lancashire
BCC Cars
Salary: Highly Competitive
Posted: Yesterday
London
FIRST POINT IT RESOURCING
Salary: £45000 - £55000 per annum + Benefits
Posted: Yesterday
Reading, Berkshire
Informatiq Consulting
Salary: £40000 - £50000 per annum + bens
Posted: Yesterday
Bristol, Avon
techfolk Ltd
Salary: From £35,000 to £50,000 per annum + relocation assistance (discretiona
Posted: Yesterday