The table below looks at the prevalence of the term Social Media in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Social Media over the 3 months to 7 July 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
7 Jul 2015
Same period 2014 Same period 2013
Social Media
Rank 224 182 215
Rank change year-on-year
-42 +33
Permanent jobs citing Social Media 1444 1901 1473
As % of all permanent IT jobs located in the UK 1.32% 1.62% 1.34%
As % of the Miscellaneous category 3.29% 4.08% 3.34%
Number of salaries quoted 1101 1315 1113
Average salary £40,000 £42,000 £40,000
Average salary % change year-on-year
-4.76% +5.00%
90% offered a salary of more than £25,000 £25,000 £25,000
10% offered a salary of more than £65,000 £65,000 £62,500
UK excluding London average salary £37,500 £37,500 £32,500
% change year-on-year
- +15.38%

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in permanent jobs advertised across the UK.

Miscellaneous Category
UK
Permanent IT job ads with a match in the
Miscellaneous category
43831 46620 44069
As % of all permanent IT jobs located in the UK 40.05% 39.63% 40.11%
Number of salaries quoted 34786 36920 35869
Average salary £47,500 £47,500 £45,000
Average salary % change year-on-year
- +5.55%
90% offered a salary of more than £27,500 £29,000 £27,500
10% offered a salary of more than £75,000 £75,000 £75,000
UK excluding London average salary £40,000 £40,000 £40,000

Social Media
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Social Media within the UK as a proportion of the total demand within the Miscellaneous category.

Social Media Jobs Demand Trend in the UK

Social Media
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media within the UK.

Social Media Salary Trend in the UK

Social Media
Salary Histogram

This chart provides a salary histogram for IT jobs citing Social Media over the 3 months to 7 July 2015 within the UK.

Social Media Salary Histogram in the UK

Social Media
Top 30 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Social Media within the UK over the 3 months to 7 July 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -49 1375 £40,000 -5.88% 215
London -30 674 £50,000 - 98
South East -54 301 £40,000 - 43
City of London -11 143 £47,500 -12.84% 21
North West -29 115 £29,000 -22.66% 31
Yorkshire +20 88 £35,000 +11.11% 12
Manchester -21 79 £30,000 -20.00% 20
Berkshire +11 73 £45,000 +20.00% 10
West Yorkshire +21 69 £35,000 +7.69% 6
West Midlands -7 69 £34,500 -10.96% 11
Leeds +17 63 £35,000 -9.67% 5
East of England -11 58 £47,500 +15.85% 11
Hampshire -29 55 £40,000 +33.33% 12
Surrey -14 48 £40,000 +14.28% 7
East Midlands +14 45 £33,045 +1.67% 3
Buckinghamshire +3 42 £39,000 +20.00% 4
Brighton -34 32 £40,000 -11.11% 5
East Sussex -41 32 £40,000 -11.11% 6
South West -29 28 £37,500 +24.58% 5
Hertfordshire -10 26 £65,000 +55.68% 3
Kent +16 25 £40,000 - 2
North Yorkshire +10 22 £40,000 +14.28% 5
Scotland +14 21 £37,500 +20.00% 3
Lancashire -7 21 £22,500 -40.00% 2
Northern Ireland +13 20 £50,000 +189.87% 1
County Antrim +9 20 £50,000 +189.87% 1
Belfast - 20 £50,000 - 1
Staffordshire +26 19 £34,500 +15.00% 3
Tunbridge Wells -4 19 £52,500 +90.90% 1
Reading -9 18 £44,000 -28.16% 6

Social Media
Top 30 Related IT Skills

For the 6 months to 7 July 2015, IT jobs within the UK citing Social Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media.

1 1432 (47.99%) Marketing
2 957 (32.07%) HTML
3 772 (25.87%) Analytics
4 757 (25.37%) CSS
5 719 (24.10%) JavaScript
6 691 (23.16%) Agile Software Development
7 680 (22.79%) Google
8 653 (21.88%) SEO
9 579 (19.40%) Degree
10 529 (17.73%) Digital Marketing
11 474 (15.88%) Facebook
12 443 (14.85%) .NET
13 424 (14.21%) Finance
14 397 (13.30%) HTML5
15 394 (13.20%) E-Commerce
16 389 (13.04%) jQuery
17 374 (12.53%) MVC
18 366 (12.27%) User Experience
19 352 (11.80%) Analytical Skills
20 335 (11.23%) C#
21 328 (10.99%) Git (software)
22 327 (10.96%) Pay per click
23 321 (10.76%) PHP
24 314 (10.52%) Advertising
25 311 (10.42%) SQL
26 299 (10.02%) Java
27 290 (9.72%) SQL Server
28 283 (9.48%) Apple
29 281 (9.42%) OO
30 273 (9.15%) TDD

Social Media
Top Related IT Skills by Category

For the 6 months to 7 July 2015, IT jobs within the UK citing Social Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media. Up to 20 skills are shown per category.

Application Platforms
1 251 (8.41%) CMS
2 194 (6.50%) Node.js
3 153 (5.13%) WordPress
4 74 (2.48%) SAS
5 58 (1.94%) SharePoint
6 45 (1.51%) Drupal
7 33 (1.11%) WebSphere
8 28 (0.94%) Umbraco
9 26 (0.87%) IIS
9 26 (0.87%) Elasticsearch
10 25 (0.84%) nginx
11 22 (0.74%) WebSphere Portal
11 22 (0.74%) Apache
12 21 (0.70%) IBM Connections
13 19 (0.64%) Sitecore CMS
14 17 (0.57%) Lotus Domino
15 13 (0.44%) Tomcat
15 13 (0.44%) Joomla!
16 10 (0.34%) DNN
16 10 (0.34%) Apache Solr
Applications
1 251 (8.41%) Photoshop
2 193 (6.47%) MS Excel
3 122 (4.09%) MS Office
4 112 (3.75%) Adobe Illustrator
5 88 (2.95%) MS PowerPoint
6 71 (2.38%) SPSS
7 70 (2.35%) Adobe Creative Suite
8 53 (1.78%) InDesign
9 26 (0.87%) Fireworks
10 22 (0.74%) Adobe After Effects
11 14 (0.47%) Acrobat
12 13 (0.44%) MS Visio
13 11 (0.37%) Adobe Premiere
13 11 (0.37%) Spreadsheet
14 8 (0.27%) OmniGraffle
15 5 (0.17%) PowerPivot
16 4 (0.13%) Final Cut Pro
17 3 (0.10%) MS Project
18 2 (0.067%) CorelDRAW
19 1 (0.034%) Mingle
Business Applications
1 71 (2.38%) Magento
2 15 (0.50%) Dynamics CRM
3 10 (0.34%) Adobe Campaign
3 10 (0.34%) Radian6
4 8 (0.27%) SAP InfiniteInsight
4 8 (0.27%) Unica
4 8 (0.27%) WebTrends
5 2 (0.067%) SAP CRM
5 2 (0.067%) Cognos TM1
5 2 (0.067%) SAP Oil and Gas
6 1 (0.034%) VisionPLUS
6 1 (0.034%) SAP ERP
6 1 (0.034%) Oracle General Ledger
6 1 (0.034%) Oracle Financials
Cloud Services
1 271 (9.08%) Google Analytics
2 82 (2.75%) SaaS
3 51 (1.71%) Amazon AWS
4 33 (1.11%) Adobe Analytics
5 25 (0.84%) Cloud Computing
6 22 (0.74%) Office 365
7 18 (0.60%) Microsoft Azure
8 15 (0.50%) GitHub
9 14 (0.47%) AWS CloudFormation
10 13 (0.44%) CloudFront
11 11 (0.37%) MailChimp
11 11 (0.37%) Yammer
12 10 (0.34%) Virtual Private Cloud
12 10 (0.34%) PaaS
13 8 (0.27%) CodePlex
14 7 (0.23%) Amazon EC2
15 6 (0.20%) Dropbox
15 6 (0.20%) Google Drive
16 3 (0.10%) Amazon CloudWatch
16 3 (0.10%) Amazon ElastiCache
Communications & Networking
1 146 (4.89%) Internet
2 39 (1.31%) Intranet
3 26 (0.87%) DNS
4 19 (0.64%) HTTP
5 16 (0.54%) TCP/IP
6 14 (0.47%) Wireless
7 11 (0.37%) Broadband
8 9 (0.30%) SAN
9 7 (0.23%) HTTPS
9 7 (0.23%) LDAP
9 7 (0.23%) FTP
9 7 (0.23%) SMS
9 7 (0.23%) Skype
9 7 (0.23%) WebEx
10 6 (0.20%) Network Security
10 6 (0.20%) VoIP
11 5 (0.17%) Fibre Channel
11 5 (0.17%) Cisco Nexus
11 5 (0.17%) TACACS
11 5 (0.17%) VLAN
Database & Business Intelligence
1 290 (9.72%) SQL Server
2 200 (6.70%) MySQL
3 138 (4.62%) NoSQL
4 97 (3.25%) Big Data
5 45 (1.51%) PostgreSQL
6 44 (1.47%) QlikView
7 42 (1.41%) Relational Database
8 40 (1.34%) Data Warehouse
9 35 (1.17%) SQL Server Integration Services
10 33 (1.11%) Spotfire
10 33 (1.11%) MongoDB
11 32 (1.07%) SQL Server Reporting Services
12 30 (1.01%) Redis
13 28 (0.94%) SQL Server Analysis Services
14 27 (0.90%) SQL Server 2008
15 25 (0.84%) SQL Server 2012
16 23 (0.77%) Oracle Database
17 22 (0.74%) DB2
18 20 (0.67%) Data Mining
18 20 (0.67%) Microsoft Analysis Services
Development Applications
1 328 (10.99%) Git (software)
2 134 (4.49%) Subversion
3 70 (2.35%) Visual Studio
4 61 (2.04%) Dreamweaver
5 49 (1.64%) SQL Server Management Studio (SSMS)
6 46 (1.54%) Xcode
7 41 (1.37%) JIRA
8 30 (1.01%) Selenium
9 22 (0.74%) Jasmine
9 22 (0.74%) Bitbucket
10 20 (0.67%) Maven
11 19 (0.64%) NUnit
11 19 (0.64%) Jenkins
12 17 (0.57%) Grunt
13 14 (0.47%) Octopus Deploy
13 14 (0.47%) Team Foundation Server
14 11 (0.37%) Eclipse
14 11 (0.37%) MSTest
14 11 (0.37%) Axure RP
15 10 (0.34%) TeamCity
General
1 1432 (47.99%) Marketing
2 424 (14.21%) Finance
3 314 (10.52%) Advertising
4 215 (7.21%) Retail
5 129 (4.32%) Games
6 105 (3.52%) Telecoms
7 88 (2.95%) Banking
8 84 (2.82%) Publishing
9 42 (1.41%) Law
10 34 (1.14%) Legal
11 32 (1.07%) Manufacturing
12 28 (0.94%) Multimedia
13 23 (0.77%) Pharmaceutical
14 22 (0.74%) Front Office
14 22 (0.74%) Automotive
15 20 (0.67%) Investment Banking
15 20 (0.67%) French Language
16 18 (0.60%) German Language
17 11 (0.37%) Dutch Language
18 10 (0.34%) Electronics
Job Titles
1 952 (31.90%) Developer
2 213 (7.14%) .NET Developer
3 198 (6.64%) Web Developer
4 185 (6.20%) Marketing Manager
5 170 (5.70%) Analyst
6 166 (5.56%) Front-End Developer
7 162 (5.43%) Designer
8 161 (5.40%) Consultant
9 106 (3.55%) Marketing Executive
10 98 (3.28%) iOS Developer
11 94 (3.15%) Architect
12 92 (3.08%) Senior Developer
13 84 (2.82%) PHP Developer
14 82 (2.75%) Account Manager
15 78 (2.61%) Project Manager
16 73 (2.45%) Junior
17 71 (2.38%) Software Engineer
18 65 (2.18%) Web Designer
19 55 (1.84%) Business Analyst
19 55 (1.84%) Android Developer
Libraries, Frameworks & Software Standards
1 957 (32.07%) HTML
2 757 (25.37%) CSS
3 443 (14.85%) .NET
4 397 (13.30%) HTML5
5 389 (13.04%) jQuery
6 260 (8.71%) ASP.NET
7 251 (8.41%) Web Services
8 212 (7.10%) CSS3
9 198 (6.64%) WCF
10 197 (6.60%) ASP.NET MVC
11 191 (6.40%) RESTful
12 186 (6.23%) XML
13 150 (5.03%) Ajax
14 126 (4.22%) ASP.NET Web API
15 113 (3.79%) JSON
16 100 (3.35%) AngularJS
17 90 (3.02%) REST
18 79 (2.65%) Twitter Bootstrap
19 70 (2.35%) KnockoutJS
20 66 (2.21%) SOAP
Miscellaneous
1 366 (12.27%) User Experience
2 352 (11.80%) Analytical Skills
3 269 (9.01%) Mobile App
4 241 (8.08%) BBC
5 177 (5.93%) Digital Media
6 153 (5.13%) Computer Science
7 151 (5.06%) Copywriting
8 128 (4.29%) Blog
9 109 (3.65%) Visualisation
10 93 (3.12%) iPad
11 90 (3.02%) Social Network
12 88 (2.95%) iPhone
13 82 (2.75%) Smartphone
14 76 (2.55%) Data Structures
15 71 (2.38%) Algorithms
16 60 (2.01%) Statistics
16 60 (2.01%) Management Information System
17 59 (1.98%) Client/Server
18 58 (1.94%) Graphic Design
19 39 (1.31%) Mathematics
Operating Systems
1 247 (8.28%) Apple iOS
2 228 (7.64%) Android
3 141 (4.73%) Linux
4 116 (3.89%) Windows
5 33 (1.11%) UNIX
6 31 (1.04%) Windows Phone
7 9 (0.30%) Red Hat Enterprise Linux
7 9 (0.30%) Windows XP
8 8 (0.27%) Mac OS X
9 7 (0.23%) Debian
10 5 (0.17%) Ubuntu
10 5 (0.17%) Windows Mobile
10 5 (0.17%) Windows Phone 8
11 3 (0.10%) CentOS
12 2 (0.067%) Mac OS X Server
13 1 (0.034%) Solaris
13 1 (0.034%) BlackBerry OS
13 1 (0.034%) Windows 8
Processes & Methodologies
1 772 (25.87%) Analytics
2 691 (23.16%) Agile Software Development
3 653 (21.88%) SEO
4 529 (17.73%) Digital Marketing
5 394 (13.20%) E-Commerce
6 374 (12.53%) MVC
7 327 (10.96%) Pay per click
8 281 (9.42%) OO
9 273 (9.15%) TDD
10 240 (8.04%) Project Management
11 227 (7.61%) Content Management
12 212 (7.10%) CRM
13 189 (6.33%) B2B
14 186 (6.23%) Web Development
15 182 (6.10%) Scrum
15 182 (6.10%) Online Marketing
16 176 (5.90%) Web Design
17 164 (5.50%) BDD
18 163 (5.46%) Web Analytics
19 159 (5.33%) Email Marketing
Programming Languages
1 719 (24.10%) JavaScript
2 335 (11.23%) C#
3 321 (10.76%) PHP
4 311 (10.42%) SQL
5 299 (10.02%) Java
6 157 (5.26%) Ruby
7 143 (4.79%) Python
8 137 (4.59%) Objective-C
9 75 (2.51%) T-SQL
10 61 (2.04%) C++
11 58 (1.94%) C
12 52 (1.74%) R
13 30 (1.01%) VBA
14 20 (0.67%) COBOL
15 17 (0.57%) XQuery
15 17 (0.57%) Bash Shell
16 16 (0.54%) VB.NET
17 14 (0.47%) VB
17 14 (0.47%) Perl
18 13 (0.44%) Scala
Qualifications
1 579 (19.40%) Degree
2 34 (1.14%) IBM Certification
3 16 (0.54%) CIMA
3 16 (0.54%) MBA
4 12 (0.40%) Security Cleared
5 11 (0.37%) PMI Certification
6 10 (0.34%) SC Cleared
7 8 (0.27%) PMP
7 8 (0.27%) ACCA
8 7 (0.23%) CEH
8 7 (0.23%) CCNA
8 7 (0.23%) Cisco Certification
8 7 (0.23%) DV Cleared
9 6 (0.20%) ISEB
10 3 (0.10%) PhD
10 3 (0.10%) PRINCE2 Certification
10 3 (0.10%) IIBA
10 3 (0.10%) Chartered Engineer
10 3 (0.10%) CAPM
11 2 (0.067%) ISTQB
Quality Assurance & Compliance
1 118 (3.95%) QA
2 12 (0.40%) SLA
3 5 (0.17%) ISO 9001
4 1 (0.034%) Sarbanes-Oxley
4 1 (0.034%) ISO 14001
4 1 (0.034%) WAI
System Software
1 18 (0.60%) Active Directory
2 14 (0.47%) Varnish
3 10 (0.34%) vSphere
3 10 (0.34%) VMware Infrastructure
4 6 (0.20%) KVM
5 3 (0.10%) Docker
6 2 (0.067%) XenApp
6 2 (0.067%) Firmware
7 1 (0.034%) VMware ESX
7 1 (0.034%) XenDesktop
Systems Management
1 29 (0.97%) Ansible
2 17 (0.57%) Puppet
3 14 (0.47%) Vagrant
4 11 (0.37%) Opscode Chef
4 11 (0.37%) Nagios
5 6 (0.20%) HAProxy
6 5 (0.17%) WSUS
7 4 (0.13%) Systems Management Server (SMS)
8 3 (0.10%) cPanel
8 3 (0.10%) Graphite
8 3 (0.10%) Cacti
8 3 (0.10%) Zenoss
9 2 (0.067%) HP Quality Center
9 2 (0.067%) Control-M
9 2 (0.067%) SCCM
10 1 (0.034%) Symantec Endpoint Protection
Vendors
1 680 (22.79%) Google
2 474 (15.88%) Facebook
3 283 (9.48%) Apple
4 254 (8.51%) Yahoo!
5 245 (8.21%) Microsoft
6 241 (8.08%) Sony
7 231 (7.74%) Adobe
8 218 (7.31%) Twitter
9 124 (4.16%) Oracle
10 78 (2.61%) Tableau
11 71 (2.38%) IBM
12 65 (2.18%) SAP
13 57 (1.91%) Salesforce.com
14 52 (1.74%) Omniture
15 47 (1.58%) Zend
16 32 (1.07%) Sitecore
17 25 (0.84%) VMware
18 21 (0.70%) Cognizant
19 17 (0.57%) ATG
20 14 (0.47%) Pega
Feltham, Middlesex
Talent Crew
Salary: £50000 - £70000 per annum + OTE
Posted: 1 hour ago
London
Digital Gurus
Salary: £28000 - £35000 Per Annum
Posted: 1 hour ago
Manchester, Lancashire
Pro-Quest Resourcing Ltd
Salary: £16000 - £60000 Per Annum £60K+ 1st yr OTE + Training +
Posted: 1 hour ago
City, London
Kyna Associates
Salary: £20000 - £23000 Per Annum £20,000 - £23,000 + Bene
Posted: 2 hours ago
Central London / West End
Evolution Recruitment Solutions
Salary: 35,000 plus benefits
Posted: 4 hours ago
London
Asthma UK
Salary: c£45,000
Posted: 4 hours ago
Sale, Cheshire
Parity Professionals
Salary: Bonus
Posted: 13 hours ago
Edinburgh, Midlothian
D P Connect
Posted: 14 hours ago
City, London
RecruitmentRevolution.com Limited
Salary: From £30,000 to £40,000 per annum
Posted: 15 hours ago
City, London
Premier IT
Salary: £18000 - £20500 per annum
Posted: 18 hours ago
Central London / West End
First Point
Salary: £50000 - £55000 per annum + Benefits
Posted: 18 hours ago
Bristol, Avon
ISL
Salary: commission, benefits
Posted: 19 hours ago
London
Talent International
Salary: £50000 - £70000 per annum
Posted: 20 hours ago
London
McGregor Boyall
Salary: £20000 - £22000 per annum + Commission
Posted: 20 hours ago
Hungerford, Berkshire
Bluetownonline
Salary: £18k - 22k per year
Posted: 21 hours ago
Bristol, Avon
I4 Recruitment
Salary: £20k - 27k per year
Posted: 21 hours ago
Brighton, East Sussex
Salt
Salary: £45000 - £70000 per annum + Benefits + Car Allowance + Bonus
Posted: 22 hours ago
Feltham, Middlesex
Talent Crew
Salary: £50000 - £70000 per annum + OTE
Posted: 22 hours ago
Cambridge, Cambridgeshire
Oscar Associates (UK) Ltd
Salary: £35000 - £55000 per annum + 25 hols, Bonus
Posted: 23 hours ago
Altrincham, Cheshire
Experis Ltd
Posted: 23 hours ago