The table below looks at the prevalence of the term Social Media in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Social Media over the 3 months to 16 September 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
16 Sep 2014
Same period 2013 Same period 2012
Social Media
Rank 195 225 208
Rank change year-on-year
+30 -17
Permanent jobs citing Social Media 1719 1333 1593
As % of all permanent IT jobs located in the UK 1.51% 1.25% 1.35%
As % of the Miscellaneous category 4.00% 3.22% 3.48%
Number of salaries quoted 1177 996 1355
Average salary £41,500 £40,000 £40,000
Average salary % change year-on-year
+3.75% -
90% offered a salary of more than £26,000 £24,000 £25,000
10% offered a salary of more than £65,000 £63,100 £65,000
UK excluding London average salary £40,000 £32,500 £34,000
% change year-on-year
+23.07% -4.41%

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in permanent jobs advertised across the UK.

Miscellaneous Category
UK
Permanent IT job ads with a match in the
Miscellaneous category
43012 41377 45827
As % of all permanent IT jobs located in the UK 37.70% 38.92% 38.88%
Number of salaries quoted 33624 33569 38580
Average salary £45,000 £45,000 £45,000
90% offered a salary of more than £28,000 £27,500 £27,500
10% offered a salary of more than £72,500 £75,000 £75,000
UK excluding London average salary £40,000 £40,000 £37,500
% change year-on-year
- +6.66%

Social Media
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Social Media within the UK as a proportion of the total demand within the Miscellaneous category.

Social Media Jobs Demand Trend in the UK

Social Media
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media within the UK.

Social Media Salary Trend in the UK

Social Media
Salary Histogram

This chart provides a salary histogram for IT jobs citing Social Media over the 3 months to 16 September 2014 within the UK.

Social Media Salary Histogram in the UK

Social Media
Top 30 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Social Media within the UK over the 3 months to 16 September 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +32 1624 £42,500 +6.25% 215
London +21 855 £47,500 - 111
South East +68 402 £40,000 +9.58% 41
City of London -35 133 £42,500 -10.52% 28
East Sussex +32 105 £45,000 +36.36% 5
Brighton +24 95 £45,000 +32.35% 4
North West +6 93 £40,000 +25.98% 11
Berkshire +47 85 £50,000 +8.10% 2
East of England -5 81 £37,500 +25.00% 19
Hampshire +51 79 £30,000 +3.44% 10
Manchester -2 64 £41,750 +28.46% 9
Surrey -6 57 £35,000 -12.50% 7
West Midlands -5 55 £40,000 +30.08% 7
South West -10 53 £52,500 +90.90% 12
Yorkshire -56 53 £31,000 +10.71% 7
Scotland +7 46 £39,000 -8.23% 12
Birmingham +25 39 £37,500 +38.88% 4
West Yorkshire -33 36 £31,750 +13.39% 4
Maidenhead +16 34 £50,000 +8.10%
Edinburgh +7 32 £39,500 -4.24% 7
Southampton +23 29 £30,000 - 3
Fareham +13 28 £27,500 -8.33% 2
Leeds -30 27 £31,750 +13.39% 2
Oxfordshire +10 25 £60,000 +57.89% 1
Reading +17 23 £52,750 +8.20%
Bristol +8 23 £60,000 +90.47% 5
East Midlands -13 22 £36,250 +45.00% 6
Kent +18 21 £40,000 +77.77% 6
Hertfordshire -7 21 £65,000 +152.42% 3
Northern Ireland +15 17 £17,249 -

Social Media
Top 30 Related IT Skills

For the 6 months to 16 September 2014, IT jobs within the UK citing Social Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media.

1 1695 (46.29%) Marketing
2 1112 (30.37%) HTML
3 902 (24.63%) Agile Software Development
4 861 (23.51%) CSS
5 838 (22.88%) Analytics
6 786 (21.46%) SEO
7 751 (20.51%) Digital Marketing
8 741 (20.23%) JavaScript
9 721 (19.69%) Degree
10 695 (18.98%) Google
11 654 (17.86%) Facebook
12 639 (17.45%) E-Commerce
13 563 (15.37%) Advertising
14 474 (12.94%) CMS
15 470 (12.83%) Project Management
16 460 (12.56%) User Experience
17 431 (11.77%) HTML5
18 423 (11.55%) .NET
19 422 (11.52%) Java
20 419 (11.44%) PHP
20 419 (11.44%) jQuery
21 414 (11.31%) Git (software)
22 397 (10.84%) Analytical Skills
23 388 (10.60%) Twitter
24 385 (10.51%) SQL Server
25 383 (10.46%) MySQL
26 381 (10.40%) Pay per click
27 371 (10.13%) OO
28 369 (10.08%) Linux
29 368 (10.05%) MVC

Social Media
Top Related IT Skills by Category

For the 6 months to 16 September 2014, IT jobs within the UK citing Social Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media. Up to 20 skills are shown per category.

Application Platforms
1 474 (12.94%) CMS
2 220 (6.01%) Node.js
3 209 (5.71%) WordPress
4 146 (3.99%) Drupal
5 129 (3.52%) SharePoint
6 115 (3.14%) Apache
7 92 (2.51%) Umbraco
8 53 (1.45%) IIS
9 51 (1.39%) Joomla!
10 49 (1.34%) Tomcat
11 37 (1.01%) Sitecore CMS
12 32 (0.87%) nginx
13 25 (0.68%) Apache Solr
14 21 (0.57%) SAS
15 15 (0.41%) Adobe CQ
16 13 (0.35%) Apache Pig
17 12 (0.33%) SharePoint 2013
17 12 (0.33%) SharePoint 2010
18 10 (0.27%) Confluence
19 7 (0.19%) Alfresco
Applications
1 318 (8.68%) Photoshop
2 229 (6.25%) MS Excel
3 174 (4.75%) Adobe Illustrator
4 156 (4.26%) MS Office
5 149 (4.07%) MS PowerPoint
6 87 (2.38%) MS Visio
7 53 (1.45%) InDesign
8 34 (0.93%) OmniGraffle
9 31 (0.85%) Fireworks
10 29 (0.79%) MS Project
11 22 (0.60%) Adobe After Effects
12 13 (0.35%) SPSS
13 9 (0.25%) Acrobat
14 8 (0.22%) Adobe Premiere
15 4 (0.11%) Spreadsheet
16 3 (0.082%) FreeHand
17 2 (0.055%) Adobe Captivate
17 2 (0.055%) FastStats
18 1 (0.027%) DOC1
18 1 (0.027%) Stata
Business Applications
1 306 (8.36%) Google Analytics
2 74 (2.02%) Magento
3 71 (1.94%) WebTrends
4 27 (0.74%) SiteCatalyst
5 16 (0.44%) Tridion
6 8 (0.22%) SAP Oil and Gas
7 7 (0.19%) SAP CRM
7 7 (0.19%) Dynamics CRM
7 7 (0.19%) Dynamics AX
8 5 (0.14%) Oracle CRM
9 3 (0.082%) Agresso
10 2 (0.055%) Dynamics NAV
10 2 (0.055%) SAP InfiniteInsight
10 2 (0.055%) Oracle ERP
11 1 (0.027%) Exstream
11 1 (0.027%) Oracle Financials
11 1 (0.027%) Oracle General Ledger
11 1 (0.027%) osCommerce
11 1 (0.027%) Documaker
Cloud Services
1 149 (4.07%) SaaS
2 45 (1.23%) Amazon AWS
3 33 (0.90%) Cloud Computing
4 28 (0.76%) LucidChart
5 22 (0.60%) MailChimp
6 20 (0.55%) Rackspace Cloud
7 19 (0.52%) GitHub
8 18 (0.49%) Amazon EC2
8 18 (0.49%) Basecamp
9 14 (0.38%) Amazon S3
10 13 (0.35%) ElastiCache
10 13 (0.35%) AWS Data Pipeline
10 13 (0.35%) Amazon ElastiCache
10 13 (0.35%) Amazon EMR
11 10 (0.27%) Microsoft Azure
12 8 (0.22%) Force.com
12 8 (0.22%) Responsys
13 6 (0.16%) Office 365
14 4 (0.11%) PaaS
14 4 (0.11%) IaaS
Communications & Networking
1 233 (6.36%) Internet
2 87 (2.38%) Intranet
3 51 (1.39%) HTTP
4 42 (1.15%) Broadband
5 33 (0.90%) 3G
6 25 (0.68%) Extranet
7 20 (0.55%) Firewall
8 17 (0.46%) VoIP
8 17 (0.46%) SMTP
9 13 (0.35%) Ethernet
9 13 (0.35%) DNS
10 12 (0.33%) SAN
10 12 (0.33%) 4G
11 11 (0.30%) InfiniBand
11 11 (0.30%) SMS
12 10 (0.27%) LAN
12 10 (0.27%) WAN
13 9 (0.25%) Asterisk PBX
13 9 (0.25%) MVNO
14 8 (0.22%) LDAP
Database & Business Intelligence
1 385 (10.51%) SQL Server
2 383 (10.46%) MySQL
3 203 (5.54%) NoSQL
4 167 (4.56%) Big Data
5 146 (3.99%) SQL Server 2012
6 127 (3.47%) PostgreSQL
7 83 (2.27%) Data Warehouse
8 81 (2.21%) SQL Server Reporting Services
9 77 (2.10%) SQL Server Integration Services
10 76 (2.08%) SQL Server Analysis Services
11 75 (2.05%) SQL Server 2008
12 70 (1.91%) Microsoft Analysis Services
13 50 (1.37%) HBase
14 47 (1.28%) Hadoop
15 38 (1.04%) MongoDB
16 36 (0.98%) Relational Database
17 30 (0.82%) SQLite
18 28 (0.76%) Redis
18 28 (0.76%) Oracle Database
19 20 (0.55%) QlikView
Development Applications
1 414 (11.31%) Git (software)
2 147 (4.01%) Subversion
3 98 (2.68%) JIRA
4 84 (2.29%) Dreamweaver
5 66 (1.80%) Xcode
6 56 (1.53%) Axure RP
7 49 (1.34%) Visual Studio
8 45 (1.23%) Jenkins
9 38 (1.04%) JUnit
10 35 (0.96%) Selenium
11 30 (0.82%) Team Foundation Server
11 30 (0.82%) Mercurial
12 27 (0.74%) Balsamiq Mockups
13 26 (0.71%) Eclipse
14 25 (0.68%) Maven
15 23 (0.63%) Mockito
15 23 (0.63%) Ant
16 20 (0.55%) Grunt
17 15 (0.41%) Sinon.JS
17 15 (0.41%) Jasmine
General
1 1695 (46.29%) Marketing
2 563 (15.37%) Advertising
3 330 (9.01%) Finance
4 243 (6.64%) Retail
5 192 (5.24%) Telecoms
6 170 (4.64%) Publishing
7 133 (3.63%) Games
8 66 (1.80%) Legal
9 46 (1.26%) German Language
10 43 (1.17%) Law
11 40 (1.09%) Electronics
12 35 (0.96%) Multimedia
13 31 (0.85%) Banking
14 30 (0.82%) Manufacturing
15 27 (0.74%) Automotive
16 25 (0.68%) Back Office
17 20 (0.55%) French Language
18 19 (0.52%) Pharmaceutical
19 18 (0.49%) Online Betting
20 13 (0.35%) Military
Job Titles
1 1079 (29.46%) Developer
2 246 (6.72%) Analyst
3 233 (6.36%) Designer
4 208 (5.68%) Consultant
5 207 (5.65%) Project Manager
6 192 (5.24%) Web Developer
7 177 (4.83%) .NET Developer
8 172 (4.70%) PHP Developer
9 160 (4.37%) Marketing Manager
10 142 (3.88%) Senior Developer
11 119 (3.25%) Front-End Developer
12 118 (3.22%) Marketing Executive
13 103 (2.81%) Java Developer
14 102 (2.79%) Digital Project Manager
15 100 (2.73%) Administrator
16 80 (2.18%) Business Analyst
17 78 (2.13%) Social Media Manager
18 77 (2.10%) iOS Developer
19 76 (2.08%) Digital Marketing Manager
20 75 (2.05%) Digital Designer
Libraries, Frameworks & Software Standards
1 1112 (30.37%) HTML
2 861 (23.51%) CSS
3 431 (11.77%) HTML5
4 423 (11.55%) .NET
5 419 (11.44%) jQuery
6 290 (7.92%) ASP.NET
7 237 (6.47%) CSS3
8 200 (5.46%) Web Services
9 176 (4.81%) XML
10 162 (4.42%) RESTful
11 155 (4.23%) ASP.NET MVC
12 154 (4.21%) Ajax
13 148 (4.04%) WCF
14 127 (3.47%) ASP.NET Web API
15 125 (3.41%) LAMP
16 110 (3.00%) XHTML
16 110 (3.00%) REST
17 98 (2.68%) JSON
18 95 (2.59%) Backbone.js
19 94 (2.57%) AngularJS
Miscellaneous
1 460 (12.56%) User Experience
2 397 (10.84%) Analytical Skills
3 266 (7.26%) Blog
4 225 (6.14%) Computer Science
5 209 (5.71%) Mobile App
6 206 (5.63%) Digital Media
7 198 (5.41%) BBC
8 115 (3.14%) Open Source
8 115 (3.14%) Copywriting
9 96 (2.62%) Visualisation
10 79 (2.16%) Social Network
11 78 (2.13%) Smartphone
11 78 (2.13%) New Media
12 73 (1.99%) Graphic Design
13 66 (1.80%) iPhone
14 60 (1.64%) Mathematics
15 59 (1.61%) Statistics
16 52 (1.42%) Animation
17 51 (1.39%) iPad
18 49 (1.34%) Replication
Operating Systems
1 369 (10.08%) Linux
2 275 (7.51%) Apple iOS
3 209 (5.71%) Android
4 171 (4.67%) Windows
5 64 (1.75%) UNIX
6 56 (1.53%) Ubuntu
6 56 (1.53%) Mac OS X
7 35 (0.96%) CentOS
8 29 (0.79%) Windows Phone
8 29 (0.79%) Debian
9 25 (0.68%) Windows Server 2008
10 17 (0.46%) Windows 7
10 17 (0.46%) Mac OS
11 16 (0.44%) OpenBSD
12 13 (0.35%) Windows Server 2012
12 13 (0.35%) FreeBSD
12 13 (0.35%) Red Hat Enterprise Linux
13 10 (0.27%) Solaris
14 7 (0.19%) Mac OS X Server
15 6 (0.16%) Windows Phone 8
Processes & Methodologies
1 902 (24.63%) Agile Software Development
2 838 (22.88%) Analytics
3 786 (21.46%) SEO
4 751 (20.51%) Digital Marketing
5 639 (17.45%) E-Commerce
6 470 (12.83%) Project Management
7 381 (10.40%) Pay per click
8 371 (10.13%) OO
9 368 (10.05%) MVC
10 332 (9.07%) Content Management
11 317 (8.66%) Scrum
12 313 (8.55%) CRM
13 310 (8.47%) Online Marketing
14 286 (7.81%) TDD
15 240 (6.55%) Web Development
16 219 (5.98%) B2B
17 208 (5.68%) Email Marketing
18 207 (5.65%) BDD
19 180 (4.92%) Web Design
20 170 (4.64%) Marketing Strategy
Programming Languages
1 741 (20.23%) JavaScript
2 422 (11.52%) Java
3 419 (11.44%) PHP
4 330 (9.01%) SQL
5 308 (8.41%) C#
6 183 (5.00%) Ruby
7 153 (4.18%) Python
8 103 (2.81%) Objective-C
9 87 (2.38%) T-SQL
10 65 (1.77%) C++
11 62 (1.69%) C
12 49 (1.34%) ActionScript
13 41 (1.12%) PHP5
14 37 (1.01%) ActionScript 3.0
15 35 (0.96%) Perl
16 32 (0.87%) VBA
17 25 (0.68%) Bash Shell
18 24 (0.66%) Scala
19 23 (0.63%) VB.NET
20 19 (0.52%) Shell Script
Qualifications
1 721 (19.69%) Degree
2 17 (0.46%) Microsoft Certification
3 14 (0.38%) Security Cleared
4 12 (0.33%) MBA
5 11 (0.30%) Cisco Certification
5 11 (0.30%) PRINCE2 Certification
5 11 (0.30%) CCNA
5 11 (0.30%) SC Cleared
6 10 (0.27%) PMI Certification
7 9 (0.25%) MCSE
8 7 (0.19%) PMP
8 7 (0.19%) MCSA
8 7 (0.19%) ISTQB
9 5 (0.14%) ITIL Foundation Certificate
9 5 (0.14%) Postgraduate
10 4 (0.11%) MCTS
10 4 (0.11%) BC Cleared
10 4 (0.11%) PhD
10 4 (0.11%) MCP
10 4 (0.11%) ISEB
Quality Assurance & Compliance
1 141 (3.85%) QA
2 59 (1.61%) ISO 9001
3 16 (0.44%) SLA
4 15 (0.41%) ISO/IEC 27001
5 9 (0.25%) TickIT
6 8 (0.22%) Dublin Core
7 4 (0.11%) PCI DSS
8 2 (0.055%) P3O
9 1 (0.027%) DICOM
9 1 (0.027%) WAI
System Software
1 15 (0.41%) VMware Infrastructure
2 13 (0.35%) Active Directory
3 10 (0.27%) VMware ESX
4 9 (0.25%) Samba
5 5 (0.14%) Varnish
6 4 (0.11%) Squid
6 4 (0.11%) vSphere
6 4 (0.11%) vCloud
7 3 (0.082%) Docker
7 3 (0.082%) VirtualBox
7 3 (0.082%) Hyper-V
8 2 (0.055%) Sendmail
8 2 (0.055%) NFS
8 2 (0.055%) KVM
Systems Management
1 94 (2.57%) Puppet
2 35 (0.96%) Nagios
3 30 (0.82%) Ansible
4 23 (0.63%) Opscode Chef
5 13 (0.35%) Cacti
6 10 (0.27%) Munin
6 10 (0.27%) Cobbler
6 10 (0.27%) Opsview
7 6 (0.16%) Vagrant
8 4 (0.11%) Tivoli
9 3 (0.082%) CA LISA
9 3 (0.082%) Plesk
10 2 (0.055%) BMC PATROL
10 2 (0.055%) Systems Management Server (SMS)
11 1 (0.027%) Capistrano
Vendors
1 695 (18.98%) Google
2 654 (17.86%) Facebook
3 388 (10.60%) Twitter
4 273 (7.45%) Adobe
5 269 (7.35%) Microsoft
6 239 (6.53%) Apple
7 231 (6.31%) Yahoo!
8 206 (5.63%) Sony
9 109 (2.98%) Salesforce.com
10 94 (2.57%) SAP
11 92 (2.51%) Oracle
12 73 (1.99%) Zend
13 59 (1.61%) Omniture
14 49 (1.34%) Sitecore
15 41 (1.12%) Sage
16 35 (0.96%) VMware
17 32 (0.87%) Red Hat
17 32 (0.87%) IBM
18 25 (0.68%) Coremetrics
19 23 (0.63%) Cisco
London
Oho Group Ltd.
Salary: £20 to £30000 per annum
Posted: 5 hours ago
London
BLOC
Salary: Negotiable
Posted: 6 hours ago
Harrogate, North Yorkshire
Jagger Talent
Salary: From £25,000 to £35,000 per annum Qtrly Bonus
Posted: 6 hours ago
London
Harvey Nash plc
Salary: £40000 - £41000 per annum
Posted: 7 hours ago
London
Red Sofa London
Salary: £35000.00 - £45000.00 per annum
Posted: 7 hours ago
Staines, Middlesex
Aria Select Ltd
Salary: From £28,000 to £40,000 per annum
Posted: 9 hours ago
Staines, Middlesex
Aria Select Ltd
Salary: From £35,000 to £50,000 per annum £30-50,000 + Car allowance + Bonus +
Posted: 9 hours ago
London
Verticality Ltd
Salary: £70000 to £80000 per annum - Bonus + Bens Package
Posted: 11 hours ago
City, London
Timothy James Consulting Ltd
Salary: £40000 - £45000 per annum + On application
Posted: 12 hours ago
Brighton, East Sussex
Stratospherec
Salary: £60k - 75k per year + Excellent benefits package
Posted: 23 hours ago
Cheshire
Recital Consulting
Salary: £22000 - £25000 Per Annum
Posted: Yesterday
Bolton, Lancashire
Oscar Associates (UK) Ltd
Salary: £22000 - £30000 per annum
Posted: Yesterday
Edinburgh, Midlothian
Uniting Ambition
Salary: £35k - 40k per year
Posted: Yesterday
Leamington Spa, Warwickshire
Erin Associates
Salary: £40000 - £41000 per annum + Benefits, Flexi time
Posted: Yesterday
London
House of Fraser
Salary: £30,000 - £39,000
Posted: Yesterday
Leeds, West Yorkshire
Computer People
Salary: £25000.00 - £30000.00 per annum + Excellent Benefits
Posted: Yesterday
London
Harvest Digital
Salary: Highly Competitive
Posted: Yesterday
City, London
Acceler-IT
Salary: From £20,000 to £27,000 per annum +bens+bonus
Posted: Yesterday
Ipswich, Suffolk
Pure Resourcing Solutions
Salary: Excellent package - dependant on experiene
Posted: Yesterday
Horsham, West Sussex
Bluetownonline
Salary: £16k - 22k per year
Posted: Yesterday