The table below looks at the prevalence of the term Social Media in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Social Media over the 3 months to 11 February 2016 with a comparison to the same period in the previous 2 years.

Location
3 months to
11 Feb 2016
Same period 2015 Same period 2014
Social Media
Rank 351 243 232
Rank change year-on-year
-108 -11
Permanent jobs citing Social Media 884 1369 1416
As % of all permanent IT jobs located in the UK 0.87% 1.29% 1.35%
As % of the Miscellaneous category 2.05% 3.20% 3.29%
Number of salaries quoted 707 1098 955
Average salary £43,750 £42,500 £40,000
Average salary % change year-on-year
+2.94% +6.25%
90% offered a salary of more than £25,000 £25,000 £25,000
10% offered a salary of more than £67,500 £65,000 £67,500
UK excluding London average salary £40,000 £37,500 £35,000
% change year-on-year
+6.66% +7.14%

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in permanent jobs advertised across the UK.

Miscellaneous Category
UK
Permanent IT job ads with a match in the
Miscellaneous category
43044 42819 42980
As % of all permanent IT jobs located in the UK 42.50% 40.22% 40.84%
Number of salaries quoted 34487 34634 33452
Average salary £50,000 £47,500 £46,000
Average salary % change year-on-year
+5.26% +3.26%
90% offered a salary of more than £30,000 £27,500 £28,000
10% offered a salary of more than £80,000 £75,000 £75,000
UK excluding London average salary £42,500 £40,000 £40,000
% change year-on-year
+6.25% -

Social Media
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Social Media within the UK as a proportion of the total demand within the Miscellaneous category.

Social Media Jobs Demand Trend in the UK

Social Media
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media within the UK.

Social Media Salary Trend in the UK

Social Media
Salary Histogram

This chart provides a salary histogram for IT jobs citing Social Media over the 3 months to 11 February 2016 within the UK.

Social Media Salary Histogram in the UK

Social Media
Top 30 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Social Media within the UK over the 3 months to 11 February 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -97 841 £45,000 +4.21% 191
London -135 369 £55,000 +10.00% 86
South East -34 219 £42,500 +10.38% 21
West Midlands +32 70 £37,500 - 17
Surrey +15 62 £45,000 +12.50% 4
East of England +13 62 £38,750 -3.12% 10
City of London -63 55 £55,000 +22.22% 19
North West -15 53 £27,500 +10.00% 24
Berkshire -63 40 £50,000 +33.33% 3
Hampshire +50 39 £50,000 +29.03% 3
East Sussex +36 37 £42,500 +13.33% 2
Brighton +27 37 £42,500 +13.33% 2
Yorkshire -5 37 £35,000 -6.66% 13
Birmingham +8 26 £37,500 - 6
West Yorkshire -18 24 £35,000 +16.66% 6
Warwickshire - 24 £65,000 - 4
Manchester -13 22 £34,750 +26.36% 10
Warwick - 22 £65,000 - 3
Cheshire +15 21 £24,000 -20.00% 8
Leeds -10 20 £35,000 +16.66% 5
Hertfordshire 0 19 £65,000 - 4
South West -39 18 £52,500 +43.63% 11
Suffolk -6 17 £26,000 -25.71% 2
Buckinghamshire -13 17 £30,000 -22.07% 2
Scotland -18 17 £40,000 - 5
Reigate - 17 £37,500 -
Reading -32 16 £38,750 +10.71% 2
Cambridgeshire +20 15 £60,000 +71.42% 3
Cambridge +12 15 £60,000 +71.42% 3
St Albans +4 15 £65,000 - 3

Social Media
Top 30 Related IT Skills

For the 6 months to 11 February 2016, IT jobs within the UK citing Social Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media.

1 836 (43.36%) Marketing
2 552 (28.63%) HTML
3 463 (24.01%) Agile Software Development
4 449 (23.29%) Analytics
5 433 (22.46%) CSS
6 421 (21.84%) Google
7 408 (21.16%) JavaScript
8 391 (20.28%) SEO
9 384 (19.92%) Degree
10 343 (17.79%) Facebook
11 324 (16.80%) Digital Marketing
12 310 (16.08%) .NET
13 301 (15.61%) HTML5
14 277 (14.37%) SQL Server
15 270 (14.00%) jQuery
16 258 (13.38%) C#
17 255 (13.23%) MVC
18 245 (12.71%) E-Commerce
19 244 (12.66%) Analytical Skills
20 242 (12.55%) User Experience
21 237 (12.29%) Git (software)
22 229 (11.88%) OO
23 228 (11.83%) ASP.NET
24 218 (11.31%) Finance
25 202 (10.48%) Apple
26 192 (9.96%) Advertising
26 192 (9.96%) CRM
27 190 (9.85%) NoSQL
28 189 (9.80%) Pay per click
29 187 (9.70%) SQL

Social Media
Top Related IT Skills by Category

For the 6 months to 11 February 2016, IT jobs within the UK citing Social Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media. Up to 20 skills are shown per category.

Application Platforms
1 182 (9.44%) CMS
2 166 (8.61%) Node.js
3 107 (5.55%) WordPress
4 79 (4.10%) SharePoint
5 50 (2.59%) Apache
6 44 (2.28%) IIS
7 43 (2.23%) Apache Spark
7 43 (2.23%) Drupal
8 33 (1.71%) SAS
9 19 (0.99%) Elasticsearch
10 14 (0.73%) Umbraco
11 8 (0.41%) NServiceBus
11 8 (0.41%) Sitecore CMS
11 8 (0.41%) Tomcat
12 7 (0.36%) Apache Solr
12 7 (0.36%) Confluence
13 6 (0.31%) Alfresco
13 6 (0.31%) WebLogic
14 5 (0.26%) Skype for Business
15 4 (0.21%) WebSphere
Applications
1 159 (8.25%) Photoshop
2 84 (4.36%) Adobe Illustrator
3 75 (3.89%) MS Excel
4 71 (3.68%) MS Office
5 50 (2.59%) Adobe Creative Suite
6 41 (2.13%) InDesign
7 35 (1.82%) MS PowerPoint
8 19 (0.99%) Fireworks
9 11 (0.57%) Adobe After Effects
10 7 (0.36%) Spreadsheet
11 6 (0.31%) GIMP
11 6 (0.31%) SPSS
12 3 (0.16%) 3ds Max
12 3 (0.16%) Final Cut Pro
12 3 (0.16%) Maya
13 2 (0.10%) Acrobat
13 2 (0.10%) Mingle
13 2 (0.10%) MS Project
14 1 (0.052%) Gephi
14 1 (0.052%) OmniGraffle
Business Applications
1 32 (1.66%) Magento
2 5 (0.26%) Dynamics CRM
2 5 (0.26%) WebTrends
3 4 (0.21%) Radian6
4 3 (0.16%) Adobe Campaign
4 3 (0.16%) Eloqua
4 3 (0.16%) Oracle ERP
4 3 (0.16%) Primavera
4 3 (0.16%) SAP HR
4 3 (0.16%) SAP Oil and Gas
5 1 (0.052%) Academy Revenues and Benefits
5 1 (0.052%) Dynamics AX
5 1 (0.052%) FastStats
5 1 (0.052%) Payment Gateway
5 1 (0.052%) Salesforce.com CRM
5 1 (0.052%) SAP CRM
5 1 (0.052%) SAP HCM
5 1 (0.052%) SAP InfiniteInsight
5 1 (0.052%) Unica
Cloud Services
1 179 (9.28%) Google Analytics
2 47 (2.44%) AdWords
3 44 (2.28%) SaaS
4 29 (1.50%) Amazon AWS
5 18 (0.93%) GitHub
6 14 (0.73%) Amazon Kinesis
6 14 (0.73%) Google Cloud Platform
7 9 (0.47%) Microsoft Azure
8 8 (0.41%) Cloud Computing
9 7 (0.36%) Dropbox
9 7 (0.36%) Google Apps
9 7 (0.36%) Office 365
10 6 (0.31%) Adobe Creative Cloud
11 5 (0.26%) Adobe Analytics
11 5 (0.26%) Google Drive
11 5 (0.26%) Google Tag Manager
11 5 (0.26%) PaaS
11 5 (0.26%) Yammer
12 3 (0.16%) IaaS
12 3 (0.16%) Silverpop
Communications & Networking
1 101 (5.24%) Internet
2 84 (4.36%) Intranet
3 22 (1.14%) SMS
4 15 (0.78%) HTTP
5 8 (0.41%) WebEx
6 7 (0.36%) Firewall
6 7 (0.36%) SSL
7 5 (0.26%) HTTPS
8 4 (0.21%) CTI
8 4 (0.21%) LAN
8 4 (0.21%) Unified Communications
8 4 (0.21%) VoIP
8 4 (0.21%) WAN
9 3 (0.16%) CHAP
9 3 (0.16%) Skype
9 3 (0.16%) SMTP
9 3 (0.16%) TCP/IP
10 2 (0.10%) DHCP
10 2 (0.10%) Remote Desktop
10 2 (0.10%) VPN
Database & Business Intelligence
1 277 (14.37%) SQL Server
2 190 (9.85%) NoSQL
3 157 (8.14%) SQL Server 2014
4 140 (7.26%) MySQL
5 113 (5.86%) Big Data
6 53 (2.75%) Hadoop
7 49 (2.54%) Data Warehouse
8 40 (2.07%) QlikView
9 39 (2.02%) Oracle Database
10 36 (1.87%) SQL Server Reporting Services
11 35 (1.82%) SQL Server Integration Services
12 34 (1.76%) Spotfire
13 32 (1.66%) SQL Server Analysis Services
14 30 (1.56%) Microsoft Analysis Services
14 30 (1.56%) MongoDB
14 30 (1.56%) SQL Server 2012
15 29 (1.50%) Apache Cassandra
16 24 (1.24%) Data Mining
17 23 (1.19%) Relational Database
18 18 (0.93%) Qlik Sense
Development Applications
1 237 (12.29%) Git (software)
2 99 (5.13%) Subversion
3 67 (3.48%) Visual Studio
4 40 (2.07%) Team Foundation Server
5 38 (1.97%) Selenium
6 35 (1.82%) JIRA
7 24 (1.24%) WebDriver
8 23 (1.19%) Grunt
8 23 (1.19%) JUnit
9 21 (1.09%) Maven
10 19 (0.99%) Eclipse
11 17 (0.88%) Axure RP
12 15 (0.78%) Talend Open Studio
13 14 (0.73%) Dreamweaver
14 13 (0.67%) SQL Server Management Studio (SSMS)
15 12 (0.62%) TestNG
16 10 (0.52%) Xcode
17 9 (0.47%) Bower
17 9 (0.47%) gulp
18 8 (0.41%) PhantomJS
General
1 836 (43.36%) Marketing
2 218 (11.31%) Finance
3 192 (9.96%) Advertising
4 156 (8.09%) Retail
5 88 (4.56%) Games
6 83 (4.30%) Publishing
7 69 (3.58%) Telecoms
8 65 (3.37%) Banking
9 33 (1.71%) Brand Awareness
10 29 (1.50%) Manufacturing
11 25 (1.30%) Law
12 19 (0.99%) Legal
12 19 (0.99%) Multimedia
12 19 (0.99%) Pharmaceutical
13 13 (0.67%) German Language
14 11 (0.57%) Automotive
14 11 (0.57%) Electronics
14 11 (0.57%) Investment Banking
15 10 (0.52%) Front Office
16 6 (0.31%) Back Office
Job Titles
1 631 (32.73%) Developer
2 198 (10.27%) .NET Developer
3 179 (9.28%) Social Media Developer
4 111 (5.76%) Consultant
5 110 (5.71%) Designer
6 105 (5.45%) Analyst
7 89 (4.62%) Marketing Manager
8 88 (4.56%) Front End Developer (Client-Side Developer)
9 84 (4.36%) PHP Developer
9 84 (4.36%) Web Developer
10 79 (4.10%) Marketing Executive
11 60 (3.11%) Project Manager
12 57 (2.96%) Senior Developer
13 55 (2.85%) JavaScript Developer
14 54 (2.80%) Architect
15 49 (2.54%) Digital Designer
15 49 (2.54%) Junior
16 45 (2.33%) Digital Marketing Manager
17 42 (2.18%) Business Analyst
17 42 (2.18%) Graduate
Libraries, Frameworks & Software Standards
1 552 (28.63%) HTML
2 433 (22.46%) CSS
3 310 (16.08%) .NET
4 301 (15.61%) HTML5
5 270 (14.00%) jQuery
6 228 (11.83%) ASP.NET
7 167 (8.66%) ASP.NET MVC
8 164 (8.51%) RESTful
9 155 (8.04%) WCF
10 149 (7.73%) ASP.NET Web API
11 132 (6.85%) CSS3
12 128 (6.64%) ASP.NET MVC 5
13 124 (6.43%) Web Services
14 91 (4.72%) JSON
15 89 (4.62%) XML
16 76 (3.94%) Ajax
17 70 (3.63%) AngularJS
18 56 (2.90%) Twitter Bootstrap
19 52 (2.70%) REST
20 48 (2.49%) Sass
Miscellaneous
1 244 (12.66%) Analytical Skills
2 242 (12.55%) User Experience
3 172 (8.92%) BBC
4 108 (5.60%) Digital Media
5 105 (5.45%) Mobile App
6 104 (5.39%) Computer Science
7 96 (4.98%) Blog
8 74 (3.84%) Visualisation
9 63 (3.27%) Algorithms
10 56 (2.90%) Copywriting
11 47 (2.44%) Graphic Design
12 44 (2.28%) Management Information System
13 35 (1.82%) Social Network
14 32 (1.66%) Mathematics
15 28 (1.45%) Statistics
16 26 (1.35%) Online Games
17 23 (1.19%) Data Structures
17 23 (1.19%) iPad
18 20 (1.04%) iPhone
18 20 (1.04%) Mainframe
Operating Systems
1 115 (5.96%) Apple iOS
2 110 (5.71%) Android
3 82 (4.25%) Windows
4 54 (2.80%) Linux
5 38 (1.97%) Unix
6 24 (1.24%) Windows Server
7 10 (0.52%) Windows Phone
8 3 (0.16%) Solaris
9 2 (0.10%) Mac OS X
9 2 (0.10%) Ubuntu
9 2 (0.10%) Windows 7
9 2 (0.10%) Windows Server 2008
9 2 (0.10%) Windows Server 2012
10 1 (0.052%) Debian
Processes & Methodologies
1 463 (24.01%) Agile Software Development
2 449 (23.29%) Analytics
3 391 (20.28%) SEO
4 324 (16.80%) Digital Marketing
5 255 (13.23%) MVC
6 245 (12.71%) E-Commerce
7 229 (11.88%) OO
8 192 (9.96%) CRM
9 189 (9.80%) Pay per click
10 168 (8.71%) TDD
11 167 (8.66%) Project Management
12 137 (7.11%) Web Application Development
13 132 (6.85%) BDD
14 131 (6.79%) Content Management
15 123 (6.38%) Email Marketing
16 121 (6.28%) Business Intelligence
17 117 (6.07%) Front End Development
18 105 (5.45%) Web Development
19 102 (5.29%) Web Design
20 99 (5.13%) Open Source
Programming Languages
1 408 (21.16%) JavaScript
2 258 (13.38%) C#
3 187 (9.70%) SQL
4 177 (9.18%) PHP
5 139 (7.21%) Java
6 136 (7.05%) Ruby
7 66 (3.42%) R
8 62 (3.22%) Python
9 43 (2.23%) T-SQL
10 30 (1.56%) Objective-C
11 27 (1.40%) C++
12 22 (1.14%) PL/SQL
12 22 (1.14%) Scala
13 12 (0.62%) COBOL
14 10 (0.52%) ActionScript
14 10 (0.52%) C
15 8 (0.41%) ActionScript 3.0
16 6 (0.31%) Bash Shell
17 5 (0.26%) Apple Swift
18 4 (0.21%) PowerShell
Qualifications
1 384 (19.92%) Degree
2 24 (1.24%) Security Cleared
3 20 (1.04%) DV Cleared
3 20 (1.04%) SC Cleared
4 15 (0.78%) PMI Certification
5 14 (0.73%) ISEB
6 13 (0.67%) Microsoft Certification
7 9 (0.47%) CEH
8 8 (0.41%) BPSS Clearance
8 8 (0.41%) CCNA
8 8 (0.41%) Cisco Certification
8 8 (0.41%) MCSE
9 7 (0.36%) CISM
9 7 (0.36%) CISSP
9 7 (0.36%) ISTQB
10 6 (0.31%) ITIL Certification
11 5 (0.26%) MCTS
11 5 (0.26%) Postgraduate
12 4 (0.21%) SSCP
13 3 (0.16%) MCSA
Quality Assurance & Compliance
1 61 (3.16%) QA
2 15 (0.78%) WCAG
3 8 (0.41%) ISO/IEC 27001
4 6 (0.31%) SLA
5 5 (0.26%) PCI DSS
6 4 (0.21%) WAI
7 2 (0.10%) Data Quality
8 1 (0.052%) Sarbanes-Oxley
8 1 (0.052%) Section 508
8 1 (0.052%) Solvency II
System Software
1 9 (0.47%) Docker
2 7 (0.36%) Active Directory
3 4 (0.21%) Hyper-V
3 4 (0.21%) Varnish
4 3 (0.16%) Apache ZooKeeper
4 3 (0.16%) VMware Infrastructure
5 2 (0.10%) Apache Flume
5 2 (0.10%) XenServer
Systems Management
1 7 (0.36%) HP Quality Center
2 4 (0.21%) Plesk
2 4 (0.21%) TeamSite
3 3 (0.16%) Opscode Chef
4 2 (0.10%) logstash
4 2 (0.10%) Puppet
4 2 (0.10%) Systems Management Server (SMS)
5 1 (0.052%) Ansible
5 1 (0.052%) Forefront Identity Manager
5 1 (0.052%) HP Fortify
Vendors
1 421 (21.84%) Google
2 343 (17.79%) Facebook
3 202 (10.48%) Apple
4 173 (8.97%) Sony
5 172 (8.92%) Yahoo!
6 171 (8.87%) Adobe
7 163 (8.45%) Twitter
8 121 (6.28%) Microsoft
9 80 (4.15%) Oracle
10 49 (2.54%) SAP
11 47 (2.44%) Tableau
12 35 (1.82%) Nintex
13 28 (1.45%) Salesforce.com
14 25 (1.30%) Omniture
15 21 (1.09%) Cognizant
16 20 (1.04%) Zend
17 17 (0.88%) Alteryx
17 17 (0.88%) Birst
17 17 (0.88%) Jaspersoft
17 17 (0.88%) TIBCO
London
Premier Media
Salary: £30000 - £40000 per annum + benefits
Posted: 4 hours ago
Leeds, West Yorkshire
CV Screen Ltd
Salary: 20 hours per week
Posted: 4 hours ago
Leeds, West Yorkshire
Fruition IT Resources Limited
Salary: £21000 per annum + Commission + annual bonus
Posted: 4 hours ago
Egham, Surrey
Brightred Resourcing Limited
Salary: From £48,000 to £55,000 per annum £8K Car Allowance, Bonus, Pension, H
Posted: 4 hours ago
Aylesbury, Buckinghamshire
Opus Recruitment Solutions Ltd
Salary: £23000 per annum
Posted: 5 hours ago
Chester, Cheshire
Senitor Associates
Salary: £16000 - £20000 per annum + OTE 40k
Posted: 5 hours ago
Chester, Cheshire
Senitor Associates
Salary: £16000 - £20000 per annum + OTE 35K
Posted: 5 hours ago
South West London
Timothy James Consulting Ltd
Salary: £45k - 70k per year
Posted: 5 hours ago
London
Career Moves
Salary: £23000 - £25000 per annum
Posted: 7 hours ago
Kent
Capita Resourcing - IT Resourcing
Salary: £18000 - £30000 per annum + benefits
Posted: 7 hours ago
Gloucester, Gloucestershire
Rockfield
Salary: From £50,000 to £60,000 per annum + company car, bonus and benefits
Posted: 9 hours ago
London
Rockfield
Salary: From £50,000 to £60,000 per annum + company car, bonus and benefits
Posted: 9 hours ago
Gloucester, Gloucestershire
Rockfield
Salary: From £35,000 to £40,000 per annum + benefits and bonus (flexible depen
Posted: 9 hours ago
Coventry, West Midlands (County)
Cognizant
Posted: 9 hours ago
Suffolk
Interaction Recruitment PLC
Salary: Negotiable
Posted: 15 hours ago
London
Dawson & Walsh
Salary: £50000 - £60000 per annum + Bonus + Pension + Benefits
Posted: 16 hours ago
Nottingham, Nottinghamshire
TDA Recruitment Ltd
Posted: 22 hours ago
Birmingham
Inspired Gaming Group
Posted: 22 hours ago
Cornwall
IO Associates
Salary: Benefits
Posted: 22 hours ago
Coventry, West Midlands (County)
Computer People
Salary: £30000 - £35000 per annum
Posted: Yesterday
Central London / West End
Evolution Recruitment Solutions
Salary: 45000 plus Benefits
Posted: Yesterday
London
Capita Resourcing - IT Resourcing
Salary: £40000 - £70000 per annum + benefits
Posted: Yesterday
Gloucester, Gloucestershire
Rockfield
Salary: From £22,000 to £26,000 per annum + benefits and bonus (flexible depen
Posted: Yesterday
London
eCom Recruitment
Salary: From £45,000 to £50,000 per annum + bonus + benefits
Posted: Yesterday
London
Ease IT
Salary: From £30,000 to £45,000 per annum
Posted: Yesterday
Brighton, East Sussex
Evolution Recruitment Solutions
Salary: 45,000 - 50,000 + Benefits
Posted: Yesterday
Chester, Cheshire
Searchability
Salary: £20000 - £25000 per annum + Uncapped Commission, bonuses
Posted: Yesterday
Wilmslow, Cheshire
Senitor Associates
Salary: £16000 - £20000 per annum + OTE 35K
Posted: Yesterday
North West
Applause IT Innovation
Salary: £40000 - £60000 per annum + + Car Allowance + Bens + Bonus
Posted: Yesterday
London
Square One Resources
Salary: From £40,000 to £45,000 per annum
Posted: Yesterday