The table below looks at the prevalence of the term Social Media in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Social Media over the 3 months to 20 October 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
20 Oct 2014
Same period 2013 Same period 2012
Social Media
Rank 213 217 215
Rank change year-on-year
+4 -2
Permanent jobs citing Social Media 1563 1395 1518
As % of all permanent IT jobs located in the UK 1.37% 1.29% 1.32%
As % of the Miscellaneous category 3.65% 3.27% 3.34%
Number of salaries quoted 1093 1069 1286
Average salary £41,000 £37,500 £40,000
Average salary % change year-on-year
+9.33% -6.25%
90% offered a salary of more than £25,600 £25,000 £26,000
10% offered a salary of more than £65,000 £62,500 £65,000
UK excluding London average salary £40,000 £33,000 £35,000
% change year-on-year
+21.21% -5.71%

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in permanent jobs advertised across the UK.

Miscellaneous Category
UK
Permanent IT job ads with a match in the
Miscellaneous category
42867 42614 45484
As % of all permanent IT jobs located in the UK 37.60% 39.39% 39.49%
Number of salaries quoted 33821 34651 37944
Average salary £47,000 £46,000 £45,000
Average salary % change year-on-year
+2.17% +2.22%
90% offered a salary of more than £28,000 £27,500 £27,500
10% offered a salary of more than £72,500 £75,000 £75,000
UK excluding London average salary £40,000 £40,000 £38,500
% change year-on-year
- +3.89%

Social Media
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Social Media within the UK as a proportion of the total demand within the Miscellaneous category.

Social Media Jobs Demand Trend in the UK

Social Media
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media within the UK.

Social Media Salary Trend in the UK

Social Media
Salary Histogram

This chart provides a salary histogram for IT jobs citing Social Media over the 3 months to 20 October 2014 within the UK.

Social Media Salary Histogram in the UK

Social Media
Top 30 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Social Media within the UK over the 3 months to 20 October 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +5 1480 £42,500 +13.33% 216
London +3 805 £46,250 +2.77% 99
South East +55 356 £40,000 +5.54% 33
City of London -40 141 £43,180 +23.37% 25
East Sussex +42 93 £45,000 +12.50% 5
Berkshire +54 86 £50,000 +25.15% 5
Brighton +35 84 £45,000 +12.50% 4
East of England -10 74 £37,250 +24.16% 9
North West -39 66 £41,000 +9.33% 30
Hampshire +28 52 £30,000 +4.34% 8
Yorkshire -51 52 £32,500 +16.07% 10
South West -3 50 £51,250 +70.83% 10
Scotland +17 48 £38,250 -4.37% 2
Surrey -36 43 £35,000 -9.67% 4
West Midlands -50 43 £40,000 +23.07% 13
Manchester -36 42 £41,750 +19.28% 21
Edinburgh -1 34 £38,250 -4.37% 2
Maidenhead +12 33 £62,500 +35.13% 1
West Yorkshire -34 33 £32,500 +16.07% 8
Oxfordshire +21 32 £47,500 +18.75% 3
Birmingham -5 27 £37,500 +25.00% 12
Bristol +11 25 £60,000 +90.47% 6
Southampton +21 24 £31,500 +5.00% 7
East Midlands -2 23 £32,500 +18.18% 10
Kent +22 22 £40,000 +77.77% 3
Leeds -36 22 £32,500 +16.07% 7
Cheshire +2 21 £42,500 +80.85% 7
Hertfordshire -6 21 £65,000 +108.00% 6
Reading -2 18 £52,750 -4.09% 2
Bedfordshire -5 18 £37,500 +44.23%

Social Media
Top 30 Related IT Skills

For the 6 months to 20 October 2014, IT jobs within the UK citing Social Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media.

1 1651 (48.08%) Marketing
2 1017 (29.62%) HTML
3 827 (24.08%) Analytics
4 805 (23.44%) CSS
4 805 (23.44%) Agile Software Development
5 771 (22.45%) Digital Marketing
6 763 (22.22%) SEO
7 683 (19.89%) JavaScript
8 678 (19.74%) Google
9 665 (19.37%) Degree
10 618 (18.00%) Facebook
11 574 (16.72%) E-Commerce
12 520 (15.14%) Advertising
13 455 (13.25%) CMS
14 443 (12.90%) User Experience
15 437 (12.73%) Project Management
16 406 (11.82%) jQuery
17 388 (11.30%) .NET
18 387 (11.27%) PHP
19 386 (11.24%) Twitter
20 379 (11.04%) Analytical Skills
21 378 (11.01%) HTML5
22 376 (10.95%) Git (software)
23 368 (10.72%) Java
24 366 (10.66%) Pay per click
25 354 (10.31%) SQL Server
26 330 (9.61%) MVC
27 328 (9.55%) Finance
27 328 (9.55%) MySQL
28 326 (9.49%) OO

Social Media
Top Related IT Skills by Category

For the 6 months to 20 October 2014, IT jobs within the UK citing Social Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media. Up to 20 skills are shown per category.

Application Platforms
1 455 (13.25%) CMS
2 220 (6.41%) WordPress
3 180 (5.24%) Node.js
4 133 (3.87%) Drupal
5 122 (3.55%) SharePoint
6 87 (2.53%) Apache
7 84 (2.45%) Umbraco
8 52 (1.51%) IIS
9 50 (1.46%) Joomla!
10 38 (1.11%) Tomcat
11 34 (0.99%) Sitecore CMS
12 26 (0.76%) SAS
13 21 (0.61%) nginx
14 19 (0.55%) Apache Solr
14 19 (0.55%) Apache Spark
15 13 (0.38%) Apache Pig
16 11 (0.32%) SharePoint 2013
16 11 (0.32%) Confluence
17 10 (0.29%) SharePoint 2010
18 7 (0.20%) Alfresco
Applications
1 283 (8.24%) Photoshop
2 225 (6.55%) MS Excel
3 162 (4.72%) Adobe Illustrator
4 158 (4.60%) MS Office
5 128 (3.73%) MS PowerPoint
6 98 (2.85%) Adobe Creative Suite
7 76 (2.21%) MS Visio
8 51 (1.49%) InDesign
9 48 (1.40%) MS Project
10 35 (1.02%) Fireworks
11 28 (0.82%) OmniGraffle
12 17 (0.50%) Adobe After Effects
13 16 (0.47%) SPSS
14 10 (0.29%) Adobe Premiere
15 8 (0.23%) Spreadsheet
16 5 (0.15%) Stata
17 3 (0.087%) Acrobat
17 3 (0.087%) FreeHand
17 3 (0.087%) Adobe Captivate
18 1 (0.029%) DOC1
Business Applications
1 306 (8.91%) Google Analytics
2 66 (1.92%) Magento
3 62 (1.81%) WebTrends
4 18 (0.52%) SiteCatalyst
5 16 (0.47%) Tridion
6 7 (0.20%) Agresso
7 6 (0.17%) SAP Oil and Gas
7 6 (0.17%) Dynamics AX
8 5 (0.15%) Oracle CRM
9 4 (0.12%) SAP CRM
10 2 (0.058%) Oracle ERP
11 1 (0.029%) Exstream
11 1 (0.029%) Oracle EBS
11 1 (0.029%) Oracle Financials
11 1 (0.029%) Dynamics CRM
11 1 (0.029%) Documaker
11 1 (0.029%) Oracle General Ledger
11 1 (0.029%) osCommerce
Cloud Services
1 134 (3.90%) SaaS
2 54 (1.57%) Amazon AWS
3 33 (0.96%) Basecamp
4 30 (0.87%) Cloud Computing
5 25 (0.73%) LucidChart
6 22 (0.64%) Rackspace Cloud
7 21 (0.61%) MailChimp
8 18 (0.52%) Amazon EC2
9 15 (0.44%) GitHub
10 13 (0.38%) Amazon S3
10 13 (0.38%) Amazon EMR
10 13 (0.38%) AWS Data Pipeline
11 12 (0.35%) Amazon ElastiCache
11 12 (0.35%) ElastiCache
12 9 (0.26%) Microsoft Azure
12 9 (0.26%) Force.com
13 6 (0.17%) Responsys
14 5 (0.15%) Office 365
14 5 (0.15%) PaaS
15 4 (0.12%) IaaS
Communications & Networking
1 198 (5.77%) Internet
2 85 (2.48%) Intranet
3 45 (1.31%) Broadband
4 33 (0.96%) 3G
5 31 (0.90%) HTTP
6 23 (0.67%) Extranet
7 13 (0.38%) Firewall
7 13 (0.38%) DNS
8 12 (0.35%) 4G
9 11 (0.32%) LAN
9 11 (0.32%) WAN
10 9 (0.26%) SMTP
10 9 (0.26%) SMS
11 8 (0.23%) VoIP
11 8 (0.23%) SAN
11 8 (0.23%) MVNO
12 7 (0.20%) TCP/IP
13 6 (0.17%) Ethernet
14 5 (0.15%) FTP
14 5 (0.15%) Wi-Fi
Database & Business Intelligence
1 354 (10.31%) SQL Server
2 328 (9.55%) MySQL
3 180 (5.24%) NoSQL
4 149 (4.34%) Big Data
5 119 (3.47%) SQL Server 2012
6 89 (2.59%) Data Warehouse
7 87 (2.53%) PostgreSQL
8 81 (2.36%) SQL Server Reporting Services
9 79 (2.30%) SQL Server Integration Services
10 78 (2.27%) SQL Server Analysis Services
11 72 (2.10%) Microsoft Analysis Services
12 66 (1.92%) SQL Server 2008
13 46 (1.34%) MongoDB
14 43 (1.25%) Hadoop
15 40 (1.16%) HBase
16 29 (0.84%) SQLite
17 27 (0.79%) Redis
18 26 (0.76%) Oracle Database
19 25 (0.73%) Relational Database
20 24 (0.70%) QlikView
Development Applications
1 376 (10.95%) Git (software)
2 146 (4.25%) Subversion
3 103 (3.00%) JIRA
4 73 (2.13%) Dreamweaver
5 67 (1.95%) Xcode
6 60 (1.75%) Axure RP
7 46 (1.34%) Jenkins
8 44 (1.28%) Visual Studio
9 38 (1.11%) JUnit
9 38 (1.11%) Selenium
10 34 (0.99%) Balsamiq Mockups
11 28 (0.82%) Team Foundation Server
12 27 (0.79%) Mercurial
13 25 (0.73%) Eclipse
14 23 (0.67%) Mockito
15 19 (0.55%) Ant
16 17 (0.50%) Cucumber
17 16 (0.47%) Behat
18 15 (0.44%) Maven
18 15 (0.44%) PHPUnit
General
1 1651 (48.08%) Marketing
2 520 (15.14%) Advertising
3 328 (9.55%) Finance
4 235 (6.84%) Retail
5 164 (4.78%) Telecoms
6 162 (4.72%) Publishing
7 112 (3.26%) Games
8 65 (1.89%) Legal
9 55 (1.60%) German Language
10 38 (1.11%) Multimedia
11 34 (0.99%) Banking
11 34 (0.99%) Law
12 30 (0.87%) Pharmaceutical
13 27 (0.79%) French Language
14 26 (0.76%) Manufacturing
15 25 (0.73%) Electronics
16 19 (0.55%) Back Office
17 18 (0.52%) Automotive
18 13 (0.38%) Russian Language
18 13 (0.38%) Spanish Language
Job Titles
1 966 (28.13%) Developer
2 219 (6.38%) Analyst
3 214 (6.23%) Designer
4 193 (5.62%) Project Manager
5 182 (5.30%) Consultant
6 177 (5.15%) Web Developer
7 159 (4.63%) Marketing Manager
8 158 (4.60%) .NET Developer
9 139 (4.05%) PHP Developer
10 126 (3.67%) Marketing Executive
11 104 (3.03%) Senior Developer
12 96 (2.80%) Digital Project Manager
13 90 (2.62%) Front-End Developer
14 86 (2.50%) Business Analyst
15 85 (2.48%) Social Media Manager
16 81 (2.36%) Digital Designer
17 80 (2.33%) Administrator
18 79 (2.30%) Digital Marketing Manager
19 77 (2.24%) Java Developer
20 71 (2.07%) iOS Developer
Libraries, Frameworks & Software Standards
1 1017 (29.62%) HTML
2 805 (23.44%) CSS
3 406 (11.82%) jQuery
4 388 (11.30%) .NET
5 378 (11.01%) HTML5
6 259 (7.54%) ASP.NET
7 218 (6.35%) CSS3
8 194 (5.65%) Web Services
9 174 (5.07%) XML
10 144 (4.19%) RESTful
11 140 (4.08%) Ajax
11 140 (4.08%) ASP.NET MVC
12 139 (4.05%) WCF
13 118 (3.44%) ASP.NET Web API
14 117 (3.41%) LAMP
15 100 (2.91%) XHTML
16 97 (2.82%) REST
17 94 (2.74%) AngularJS
18 89 (2.59%) JSON
19 76 (2.21%) SOAP
Miscellaneous
1 443 (12.90%) User Experience
2 379 (11.04%) Analytical Skills
3 270 (7.86%) Blog
4 220 (6.41%) Computer Science
5 191 (5.56%) Mobile App
6 187 (5.45%) BBC
7 185 (5.39%) Digital Media
8 111 (3.23%) Copywriting
9 102 (2.97%) Open Source
10 100 (2.91%) Algorithms
11 81 (2.36%) Visualisation
11 81 (2.36%) Graphic Design
12 74 (2.15%) Smartphone
13 71 (2.07%) Social Network
14 67 (1.95%) New Media
15 66 (1.92%) Mathematics
16 58 (1.69%) iPhone
16 58 (1.69%) Statistics
17 50 (1.46%) Clustering
18 48 (1.40%) Animation
Operating Systems
1 275 (8.01%) Linux
2 252 (7.34%) Apple iOS
3 202 (5.88%) Android
4 158 (4.60%) Windows
5 52 (1.51%) UNIX
6 37 (1.08%) Ubuntu
7 30 (0.87%) Windows Phone
8 29 (0.84%) Debian
9 28 (0.82%) CentOS
10 20 (0.58%) Windows Server 2008
10 20 (0.58%) Mac OS X
11 13 (0.38%) OpenBSD
12 10 (0.29%) Solaris
12 10 (0.29%) FreeBSD
13 9 (0.26%) Windows 7
13 9 (0.26%) Windows Server 2012
14 8 (0.23%) Red Hat Enterprise Linux
15 6 (0.17%) Windows Phone 8
16 5 (0.15%) Windows 8
17 4 (0.12%) Windows Mobile
Processes & Methodologies
1 827 (24.08%) Analytics
2 805 (23.44%) Agile Software Development
3 771 (22.45%) Digital Marketing
4 763 (22.22%) SEO
5 574 (16.72%) E-Commerce
6 437 (12.73%) Project Management
7 366 (10.66%) Pay per click
8 330 (9.61%) MVC
9 326 (9.49%) OO
10 313 (9.11%) Online Marketing
11 305 (8.88%) Content Management
12 289 (8.42%) CRM
13 264 (7.69%) Scrum
14 248 (7.22%) TDD
15 219 (6.38%) B2B
16 210 (6.12%) Email Marketing
17 199 (5.79%) Web Development
18 189 (5.50%) Web Design
19 188 (5.47%) Marketing Strategy
20 177 (5.15%) BDD
Programming Languages
1 683 (19.89%) JavaScript
2 387 (11.27%) PHP
3 368 (10.72%) Java
4 308 (8.97%) SQL
5 288 (8.39%) C#
6 158 (4.60%) Ruby
7 124 (3.61%) Python
8 98 (2.85%) Objective-C
9 88 (2.56%) T-SQL
10 60 (1.75%) C++
11 52 (1.51%) C
12 39 (1.14%) ActionScript
13 35 (1.02%) PHP5
14 27 (0.79%) ActionScript 3.0
14 27 (0.79%) VBA
15 24 (0.70%) Perl
16 23 (0.67%) Scala
17 19 (0.55%) Shell Script
18 17 (0.50%) R
19 16 (0.47%) VB.NET
Qualifications
1 665 (19.37%) Degree
2 15 (0.44%) Microsoft Certification
3 13 (0.38%) PRINCE2 Certification
4 12 (0.35%) MBA
5 11 (0.32%) PMI Certification
5 11 (0.32%) Security Cleared
6 10 (0.29%) SC Cleared
7 9 (0.26%) Cisco Certification
7 9 (0.26%) CCNA
8 8 (0.23%) PMP
8 8 (0.23%) ISTQB
9 7 (0.20%) Postgraduate
9 7 (0.20%) MCSE
10 5 (0.15%) MCSA
11 4 (0.12%) ISEB
11 4 (0.12%) MCP
11 4 (0.12%) MCTS
11 4 (0.12%) BC Cleared
11 4 (0.12%) ITIL Foundation Certificate
12 3 (0.087%) APMP
Quality Assurance & Compliance
1 147 (4.28%) QA
2 47 (1.37%) ISO 9001
3 13 (0.38%) SLA
4 7 (0.20%) ISO/IEC 27001
5 6 (0.17%) Dublin Core
6 5 (0.15%) TickIT
6 5 (0.15%) GCP
7 4 (0.12%) PCI DSS
8 3 (0.087%) WAI
9 2 (0.058%) P3O
10 1 (0.029%) DICOM
System Software
1 11 (0.32%) VMware Infrastructure
2 10 (0.29%) Active Directory
3 6 (0.17%) Docker
4 5 (0.15%) Varnish
4 5 (0.15%) VMware ESX
5 4 (0.12%) Squid
6 3 (0.087%) Hyper-V
6 3 (0.087%) Sendmail
6 3 (0.087%) vSphere
6 3 (0.087%) VirtualBox
6 3 (0.087%) vCloud
6 3 (0.087%) LXC
7 2 (0.058%) NFS
7 2 (0.058%) KVM
7 2 (0.058%) Samba
8 1 (0.029%) HDFS
8 1 (0.029%) Apache Flume
Systems Management
1 70 (2.04%) Puppet
2 33 (0.96%) Ansible
3 22 (0.64%) Opscode Chef
4 20 (0.58%) Nagios
5 18 (0.52%) Hadoop YARN
6 10 (0.29%) Cacti
7 7 (0.20%) Vagrant
8 5 (0.15%) Opsview
8 5 (0.15%) Munin
8 5 (0.15%) Cobbler
9 3 (0.087%) Tivoli
9 3 (0.087%) CA LISA
10 2 (0.058%) Systems Management Server (SMS)
10 2 (0.058%) BMC PATROL
10 2 (0.058%) Plesk
11 1 (0.029%) Capistrano
11 1 (0.029%) Oozie
11 1 (0.029%) logstash
11 1 (0.029%) Salt
Vendors
1 678 (19.74%) Google
2 618 (18.00%) Facebook
3 386 (11.24%) Twitter
4 263 (7.66%) Microsoft
5 230 (6.70%) Apple
6 224 (6.52%) Adobe
7 215 (6.26%) Yahoo!
8 196 (5.71%) Sony
9 100 (2.91%) Salesforce.com
10 95 (2.77%) Oracle
11 80 (2.33%) SAP
12 75 (2.18%) Zend
13 49 (1.43%) Omniture
14 41 (1.19%) Sitecore
15 33 (0.96%) VMware
16 31 (0.90%) Sage
16 31 (0.90%) IBM
17 25 (0.73%) Red Hat
18 23 (0.67%) Tableau
19 21 (0.61%) EPiServer
Leeds, West Yorkshire
People Source Consulting
Salary: £20000 - £30000 per annum
Posted: 1 hour ago
London
Give-A-Grad-A-Go Ltd
Salary: £40k - 60k per year + (DOE)
Posted: 1 hour ago
Wilmslow, Cheshire
Dawson & Walsh
Salary: £25000 - £35000 per annum + Bonus + Pension + Benefits
Posted: 4 hours ago
London
Dawson & Walsh
Salary: £45000 - £60000 per annum + Bonus + Pension + Benefits
Posted: 4 hours ago
St. Albans, Hertfordshire
Dawson & Walsh
Salary: £40000 - £80000 per annum + Bonus + Pension + Benefits
Posted: 4 hours ago
Bristol, Avon
Dawson & Walsh
Salary: £50000 - £70000 per annum + Bonus + Pension + Benefits
Posted: 4 hours ago
Milton Keynes, Buckinghamshire
Harvey Nash plc
Salary: £60000 - £65000 per annum + Very Strong Package
Posted: 10 hours ago
Southampton, Hampshire
Maclean Moore Consulting
Salary: From £30,000 to £40,000 per annum Bonus, Pension, Healthcare, Holiday,
Posted: 19 hours ago
West London
Understanding Recruitment
Salary: £30000 - £45000 per annum + bens- equity, pension + more
Posted: 20 hours ago
City, London
Harnham
Salary: £40000 - £60000 per annum + Potential Stock Options
Posted: Yesterday
Nottingham, Nottinghamshire
Senitor Associates
Salary: £40000 - £55000 per annum + equity shares etc
Posted: 2 days ago
Wilmslow, Cheshire
Senitor Associates
Salary: £25000 - £30000 per annum + Benefits
Posted: 2 days ago
East Sussex
ARC IT Recruitment Ltd
Salary: £450 Per Day
Posted: 2 days ago
City, London
Premier Media
Salary: £20000 - £25000 per annum
Posted: 2 days ago
London
eCom Recruitment
Salary: From £35,000 to £45,000 per annum
Posted: 2 days ago
Surrey
Clearwater People Solutions
Salary: £25000 - £40000 Per Annum Excellent benefits
Posted: 2 days ago
Brighton, East Sussex
ARC IT Recruitment Ltd
Posted: 2 days ago
Bristol, Avon
Opus Recruitment Solutions Ltd
Salary: £25 - £40k Basic D.O.E + Commission - OTE £50- 75k
Posted: 2 days ago
South West London
Timothy James Consulting Ltd
Salary: £35000 - £45000 per annum
Posted: 2 days ago
Plymouth, Devon
Edge Specialist Recruitment
Salary: £17000 - £22000 per annum + holiday etc.
Posted: 2 days ago