The first table below looks at the demand for Link Building skills in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Link Building over the 3 months to 16 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category.

Location
3 months to
16 Apr 2014
Same period 2013 Same period 2012
Link Building
Rank 919 859 860
Rank change year-on-year
-60 +1
Permanent jobs citing Link Building 16 29 45
As % of all permanent IT jobs located in the UK 0.013% 0.026% 0.036%
As % of the Processes & Methodologies category 0.016% 0.033% 0.047%
Number of salaries quoted 11 29 45
Average salary £29,000 £31,500 £30,000
Average salary % change year-on-year
-7.93% +5.00%
90% offered a salary of more than £19,000 £29,000 £20,000
10% offered a salary of more than £30,000 £35,000 £45,000
UK excluding London average salary £29,000 £35,000 £30,000
% change year-on-year
-17.14% +16.66%
Processes & Methodologies Category
UK
Permanent IT job ads with a match in the
Processes & Methodologies category
98637 89146 96305
As % of all permanent IT jobs located in the UK 80.36% 78.84% 76.59%
Number of salaries quoted 79209 73162 81821
Average salary £47,500 £45,000 £47,500
Average salary % change year-on-year
+5.55% -5.26%
90% offered a salary of more than £30,000 £30,000 £30,000
10% offered a salary of more than £72,500 £75,000 £70,000
UK excluding London average salary £42,500 £40,000 £40,052
% change year-on-year
+6.25% -0.12%

Link Building
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Link Building within the UK as a proportion of the total demand within the Processes & Methodologies category.

Link Building Jobs Demand Trend in the UK

Link Building
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Link Building within the UK.

Link Building Salary Trend in the UK

Link Building
Salary Histogram

This chart provides a salary histogram for IT jobs citing Link Building over the 3 months to 16 April 2014 within the UK.

Link Building Salary Histogram in the UK

Link Building
Top 14 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Link Building within the UK over the 3 months to 16 April 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Find
Job
Vacancies
England -52 16 £29,000 -7.93%
Yorkshire -48 7 £19,000 -36.66%
South West - 5 £29,000 -
Bristol - 5 £29,000 -
London -54 3 £24,000 -17.24%
North Yorkshire - 3 - -
South Yorkshire - 3 £19,000 -
Harrogate - 3 - -
Leeds -26 1 £40,000 +33.33%
West Yorkshire -36 1 £40,000 +33.33%
Kent - 1 £30,000 -
Doncaster - 1 £19,000 -
Barnsley - 1 - -
South East - 1 £30,000 -

Link Building
Top 30 Related IT Skills

For the 6 months to 16 April 2014, IT jobs within the UK citing Link Building also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Link Building.

1 24 (92.31%) SEO
1 24 (92.31%) Marketing
2 18 (69.23%) Google
2 18 (69.23%) Pay per click
3 13 (50.00%) Digital Marketing
4 12 (46.15%) Finance
4 12 (46.15%) Retail
5 10 (38.46%) Yahoo!
5 10 (38.46%) B2B
5 10 (38.46%) B2C
6 9 (34.62%) Project Management
6 9 (34.62%) E-Commerce
6 9 (34.62%) Competitor Analysis
6 9 (34.62%) Degree
7 8 (30.77%) Analytics
8 7 (26.92%) Google Analytics
9 6 (23.08%) Online Marketing
10 4 (15.38%) Social Media
11 3 (11.54%) Automotive
11 3 (11.54%) HTML
11 3 (11.54%) FMCG
12 2 (7.69%) Display Advertising
12 2 (7.69%) Blog
12 2 (7.69%) Web Analytics
12 2 (7.69%) Advertising
13 1 (3.85%) CMS
13 1 (3.85%) JavaScript
13 1 (3.85%) CSS
13 1 (3.85%) Logistics
13 1 (3.85%) Web Usability

Link Building
Top Related IT Skills by Category

For the 6 months to 16 April 2014, IT jobs within the UK citing Link Building also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Link Building. Up to 20 skills are shown per category.

Application Platforms
1 1 (3.85%) CMS
Business Applications
1 7 (26.92%) Google Analytics
General
1 24 (92.31%) Marketing
2 12 (46.15%) Finance
2 12 (46.15%) Retail
3 3 (11.54%) Automotive
4 2 (7.69%) Advertising
Job Titles
1 9 (34.62%) PPC Specialist
1 9 (34.62%) PPC Manager
1 9 (34.62%) PPC Analyst
1 9 (34.62%) PPC Executive
2 6 (23.08%) SEO Manager
3 5 (19.23%) Marketing Executive
4 4 (15.38%) SEO Analyst
4 4 (15.38%) SEO Executive
4 4 (15.38%) Analyst
5 1 (3.85%) Senior Analyst
5 1 (3.85%) SEO Specialist
Libraries, Frameworks & Software Standards
1 3 (11.54%) HTML
2 1 (3.85%) CSS
Miscellaneous
1 4 (15.38%) Social Media
2 3 (11.54%) FMCG
3 2 (7.69%) Blog
4 1 (3.85%) Digital Media
Processes & Methodologies
1 24 (92.31%) SEO
2 18 (69.23%) Pay per click
3 13 (50.00%) Digital Marketing
4 10 (38.46%) B2B
4 10 (38.46%) B2C
5 9 (34.62%) Project Management
5 9 (34.62%) E-Commerce
5 9 (34.62%) Competitor Analysis
6 8 (30.77%) Analytics
7 6 (23.08%) Online Marketing
8 2 (7.69%) Display Advertising
8 2 (7.69%) Web Analytics
9 1 (3.85%) Logistics
9 1 (3.85%) Web Usability
Programming Languages
1 1 (3.85%) JavaScript
Qualifications
1 9 (34.62%) Degree
Vendors
1 18 (69.23%) Google
2 10 (38.46%) Yahoo!
3 1 (3.85%) Facebook
3 1 (3.85%) Twitter