The table below looks at the statistics for Link Building skills in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Link Building over the 3 months to 26 November 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
26 Nov 2014
Same period 2013 Same period 2012
Link Building
Rank 883 874 880
Rank change year-on-year
-9 +6
Permanent jobs citing Link Building 3 28 17
As % of all permanent IT jobs located in the UK 0.003% 0.025% 0.015%
As % of the Processes & Methodologies category 0.003% 0.031% 0.018%
Number of salaries quoted 2 24 15
Average salary £28,750 £27,500 £30,000
Average salary % change year-on-year
+4.54% -8.33%
90% offered a salary of more than £27,750 £21,100 £23,000
10% offered a salary of more than £29,750 £34,000 £35,000
UK excluding London average salary £27,500 £26,000 £30,500
% change year-on-year
+5.76% -14.75%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised across the UK.

Processes & Methodologies Category
UK
Permanent IT job ads with a match in the
Processes & Methodologies category
92363 90476 91973
As % of all permanent IT jobs located in the UK 82.27% 81.69% 79.29%
Number of salaries quoted 75858 73597 77983
Average salary £48,000 £47,500 £45,000
Average salary % change year-on-year
+1.05% +5.55%
90% offered a salary of more than £31,500 £30,000 £30,000
10% offered a salary of more than £72,500 £70,000 £72,500
UK excluding London average salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

Link Building
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Link Building within the UK as a proportion of the total demand within the Processes & Methodologies category.

Link Building Jobs Demand Trend in the UK

Link Building
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Link Building within the UK.

Link Building Salary Trend in the UK

Link Building
Top 7 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Link Building within the UK over the 3 months to 26 November 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -24 3 £28,750 +4.54%
London 0 1 £30,000 -11.76%
North West -17 1 - -
Manchester -18 1 - -
Hertfordshire - 1 £27,500 -
City of London - 1 £30,000 -
East of England - 1 £27,500 -

Link Building
Top 30 Related IT Skills

For the 6 months to 26 November 2014, IT jobs within the UK citing Link Building also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Link Building.

1 43 (100.00%) SEO
2 28 (65.12%) Marketing
3 26 (60.47%) Analytics
4 24 (55.81%) Pay per click
5 20 (46.51%) Digital Marketing
5 20 (46.51%) Social Media
6 16 (37.21%) E-Commerce
7 12 (27.91%) Blog
7 12 (27.91%) Analytical Skills
8 10 (23.26%) Google
9 9 (20.93%) HTML
9 9 (20.93%) Google Analytics
10 7 (16.28%) Online Marketing
10 7 (16.28%) MS Excel
11 6 (13.95%) Web Analytics
11 6 (13.95%) Degree
11 6 (13.95%) Marketing Strategy
12 5 (11.63%) Performance Monitoring
12 5 (11.63%) Web Development
12 5 (11.63%) HTML5
12 5 (11.63%) Web Accessibility
12 5 (11.63%) Service Management
12 5 (11.63%) Competitor Analysis
12 5 (11.63%) CSS
13 4 (9.30%) Microsoft
13 4 (9.30%) Finance
14 3 (6.98%) Internet Marketing
14 3 (6.98%) Internet
14 3 (6.98%) CMS
15 1 (2.33%) Retail

Link Building
Top Related IT Skills by Category

For the 6 months to 26 November 2014, IT jobs within the UK citing Link Building also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Link Building. Up to 20 skills are shown per category.

Application Platforms
1 3 (6.98%) CMS
Applications
1 7 (16.28%) MS Excel
2 1 (2.33%) Photoshop
Business Applications
1 9 (20.93%) Google Analytics
2 1 (2.33%) Magento
Communications & Networking
1 3 (6.98%) Internet
General
1 28 (65.12%) Marketing
2 4 (9.30%) Finance
3 1 (2.33%) Advertising
3 1 (2.33%) Retail
Job Titles
1 13 (30.23%) SEO Specialist
1 13 (30.23%) SEO Manager
2 6 (13.95%) PPC Specialist
2 6 (13.95%) PPC Manager
2 6 (13.95%) PPC Analyst
2 6 (13.95%) PPC Executive
3 5 (11.63%) Marketing Assistant
4 4 (9.30%) SEO Executive
5 1 (2.33%) Website Manager
5 1 (2.33%) Marketing Manager
5 1 (2.33%) Copywriter
5 1 (2.33%) Social Media Manager
Libraries, Frameworks & Software Standards
1 9 (20.93%) HTML
2 5 (11.63%) CSS
2 5 (11.63%) HTML5
Miscellaneous
1 20 (46.51%) Social Media
2 12 (27.91%) Analytical Skills
2 12 (27.91%) Blog
Processes & Methodologies
1 43 (100.00%) SEO
2 26 (60.47%) Analytics
3 24 (55.81%) Pay per click
4 20 (46.51%) Digital Marketing
5 16 (37.21%) E-Commerce
6 7 (16.28%) Online Marketing
7 6 (13.95%) Marketing Strategy
7 6 (13.95%) Web Analytics
8 5 (11.63%) Competitor Analysis
8 5 (11.63%) Web Development
8 5 (11.63%) Service Management
8 5 (11.63%) Web Accessibility
8 5 (11.63%) Performance Monitoring
9 3 (6.98%) Internet Marketing
10 1 (2.33%) Data Management
10 1 (2.33%) Content Management
Qualifications
1 6 (13.95%) Degree
Vendors
1 10 (23.26%) Google
2 4 (9.30%) Microsoft
3 1 (2.33%) Hitwise
3 1 (2.33%) Facebook
3 1 (2.33%) Twitter