Copywriter Contract Job Trends in London

Copywriter
England > London

The median Copywriter daily rate in London is £313, according to job vacancies posted in the 6 months leading up to 14 January 2026.

The table below compares current contractor rates and summary statistics with the previous two years.

6 months to
14 Jan 2026
Same period 2025 Same period 2024
Rank 377 349 379
Rank change year-on-year -28 +30 +157
Contract jobs requiring a Copywriter 3 3 11
As % of all contract jobs in London 0.021% 0.021% 0.061%
As % of the Job Titles category 0.023% 0.023% 0.066%
Number of daily rates quoted 2 0 6
10th Percentile £301 - £350
25th Percentile £303 - £400
Median daily rate (50th Percentile) £313 - £438
Median % change year-on-year - - +34.62%
75th Percentile £328 - £493
90th Percentile £334 - £513
England median daily rate £313 £500 £400
% change year-on-year -37.50% +25.00% -
Number of hourly rates quoted 1 0 0
10th Percentile - - -
25th Percentile £46.88 - -
Median hourly rate £50.00 - -
75th Percentile £53.13 - -
90th Percentile - - -
England median hourly rate £50.00 - £50.00

All Contract IT Job Roles
London

For comparison with the information above, the following table provides summary statistics for all contract IT job vacancies in London. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of contract jobs in our overall sample.

Contract vacancies in London with a recognized job title 13,262 13,048 16,757
% of contract IT jobs with a recognized job title 92.61% 93.49% 93.30%
Number of daily rates quoted 8,797 8,403 12,089
10th Percentile £350 £338 £325
25th Percentile £425 £450 £450
Median daily rate (50th Percentile) £525 £550 £560
Median % change year-on-year -4.55% -1.79% -4.27%
75th Percentile £650 £675 £675
90th Percentile £750 £800 £788
England median daily rate £501 £525 £525
% change year-on-year -4.67% - -4.55%
Number of hourly rates quoted 220 141 236
10th Percentile £17.93 £20.00 £16.25
25th Percentile £23.50 £23.80 £20.38
Median hourly rate £32.48 £35.00 £32.50
Median % change year-on-year -7.21% +7.69% -7.14%
75th Percentile £62.44 £53.75 £53.75
90th Percentile £76.58 £80.75 £71.00
England median hourly rate £27.50 £35.00 £43.63
% change year-on-year -21.43% -19.77% +24.64%

Copywriter
Job Vacancy Trend in London

Historical trend showing the proportion of contract IT job postings featuring 'Copywriter' in the job title relative to all contract IT jobs advertised in London.

Copywriter job vacancy trend in London

Copywriter
Daily Rate Trend in London

Contractor daily rate distribution trend for Copywriter job vacancies in London.

Contractor daily rate distribution trend for Copywriter job vacancies in London

Copywriter
Hourly Rate Trend in London

Contractor hourly rate distribution trend for Copywriter job vacancies in London.

Contractor hourly rate distribution trend for Copywriter job vacancies in London

Copywriter Skill Set
Top 14 Co-Occurring Skills & Capabilities in London

For the 6 months to 14 January 2026, Copywriter contract job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number of co-occurrences and as a proportion of all contract job ads across the London region featuring Copywriter in the job title.

1 2 (66.67%) Copywriting
1 2 (66.67%) SEO
1 2 (66.67%) Storytelling
2 1 (33.33%) AI
2 1 (33.33%) Content Strategy
2 1 (33.33%) Digital Marketing
2 1 (33.33%) Digital Strategy
2 1 (33.33%) E-Commerce
2 1 (33.33%) Figma
2 1 (33.33%) Generative AI
2 1 (33.33%) Information Architecture
2 1 (33.33%) Migration
2 1 (33.33%) Notion
2 1 (33.33%) SaaS

Copywriter Skill Set
Co-Occurring Skills & Capabilities in London by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Applications
1 1 (33.33%) Notion
Cloud Services
1 1 (33.33%) Figma
1 1 (33.33%) SaaS
General
1 2 (66.67%) Marketing
1 2 (66.67%) Social Skills
2 1 (33.33%) Retail
Miscellaneous
1 2 (66.67%) Social Media
2 1 (33.33%) Digital Media
Processes & Methodologies
1 2 (66.67%) Copywriting
1 2 (66.67%) SEO
1 2 (66.67%) Storytelling
2 1 (33.33%) AI
2 1 (33.33%) Content Strategy
2 1 (33.33%) Digital Marketing
2 1 (33.33%) Digital Strategy
2 1 (33.33%) E-Commerce
2 1 (33.33%) Generative AI
2 1 (33.33%) Information Architecture
2 1 (33.33%) Migration