The table below looks at the prevalence of the term Social Media in contract job vacancies advertised in London. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Social Media over the 3 months to 30 March 2017 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Social Media
England / London
3 months to
30 Mar 2017
Same period 2016 Same period 2015
Rank 281 288 285
Rank change year-on-year +7 -3  
Contract jobs citing Social Media 120 146 136
As % of all contract IT jobs advertised in London 0.61% 0.65% 0.63%
As % of the Miscellaneous category 1.74% 1.86% 1.79%
Number of daily rates quoted 67 84 99
Median daily rate £363 £350 £400
Median daily rate % change year-on-year +3.57% -12.50%  
90% offered a daily rate of more than £200 £200 £245
10% offered a daily rate of more than £656 £600 £530
UK excluding London median daily rate £325 £363 £330
% change year-on-year -10.34% +9.84%  
Number of hourly rates quoted 9 7 1
Median hourly rate £33.00 £26.25 £40.00
Median hourly rate % change year-on-year +25.71% -34.37%  
UK excluding London median hourly rate £15.02 £15.00 £11.50
% change year-on-year +0.10% +30.43%  

Social Media is in the generic IT skills category. The next table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in London with a requirement for generic IT skills.

Generic IT Skills
London
Contract job vacancies with a requirement for generic IT skills 6889 7852 7598
As % of all contract IT job vacancies advertised in London 34.96% 34.80% 35.47%
Number of daily rates quoted 4809 5600 5166
Median daily rate £500 £475 £455
Median daily rate % change year-on-year +5.26% +4.39%  
90% offered a daily rate of more than £313 £293 £290
10% offered a daily rate of more than £650 £650 £640
UK excluding London median daily rate £395 £375 £375
% change year-on-year +5.33% -  
Number of hourly rates quoted 120 124 140
Median hourly rate £26.50 £19.50 £18.70
Median hourly rate % change year-on-year +35.91% +4.26%  
90% offered a hourly rate of more than £13.70 £12.35 £13.25
10% offered a hourly rate of more than £55.00 £41.80 £40.00
UK excluding London median hourly rate £20.00 £25.50 £18.50
% change year-on-year -21.56% +37.83%  

Social Media
Job Vacancy Trend in London

The job posting trend of jobs advertised in London citing Social Media as a proportion of all contract or permanent IT jobs with a match in the Miscellaneous category.

Job vacancy trend for Social Media in London

Social Media
Contractor Daily Rate Trend in London

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Social Media in London.

Contractor daily rate trend for Social Media in London

Social Media
Contractor Daily Rate Histogram in London

The daily rate distribution of IT jobs citing Social Media in London over the 3 months to 30 March 2017.

Contractor daily rate histogram for Social Media in London

Social Media
Contractor Hourly Rate Trend in London

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Social Media in London.

Contractor hourly rate trend for Social Media in London

Social Media
Contractor Hourly Rate Histogram in London

The hourly rate distribution of IT jobs citing Social Media in London over the 3 months to 30 March 2017.

Contractor hourly rate histogram for Social Media in London

Social Media
Contract Job Locations in London

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Social Media within the London region over the 3 months to 30 March 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
City of London +5 14 £344 -1.85% 16
Croydon +10 1 £200 -
Social Media
England

For the 6 months to 30 March 2017, IT contractor jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the London region with a requirement for Social Media.

1 82 (32.54%) Agile Software Development
2 71 (28.17%) Marketing
3 64 (25.40%) Analytics
4 37 (14.68%) SEO
4 37 (14.68%) Java
4 37 (14.68%) E-Commerce
4 37 (14.68%) Adobe
5 34 (13.49%) Retail
6 33 (13.10%) HTML
7 32 (12.70%) User Experience
8 28 (11.11%) Content Management
8 28 (11.11%) Google
8 28 (11.11%) Degree
9 27 (10.71%) CSS
9 27 (10.71%) Digital Marketing
10 26 (10.32%) Google Analytics
11 24 (9.52%) SQL
11 24 (9.52%) Finance
11 24 (9.52%) TDD
12 23 (9.13%) Stakeholder Management
13 22 (8.73%) Web Services
13 22 (8.73%) Business Intelligence
13 22 (8.73%) Microservices
14 21 (8.33%) Oracle
15 20 (7.94%) Publishing
15 20 (7.94%) Spring
15 20 (7.94%) JIRA
15 20 (7.94%) Docker
15 20 (7.94%) Git (software)
16 19 (7.54%) CMS

Social Media
Co-occurring IT Skills in London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 19 (7.54%) CMS
2 18 (7.14%) Confluence
3 17 (6.75%) Oracle SOA Suite
4 3 (1.19%) Apache
4 3 (1.19%) Apache Spark
4 3 (1.19%) Marvel
4 3 (1.19%) Sitecore CMS
4 3 (1.19%) WordPress
5 2 (0.79%) Apache Pig
5 2 (0.79%) Elasticsearch
5 2 (0.79%) Facebook Platform
5 2 (0.79%) SAS
6 1 (0.40%) Adobe Experience Manager
6 1 (0.40%) CoreMedia CMS
6 1 (0.40%) Oracle Workflow
6 1 (0.40%) SharePoint
6 1 (0.40%) WebLogic
6 1 (0.40%) WebSphere
Applications
1 10 (3.97%) Adobe Creative Suite
2 9 (3.57%) Photoshop
3 7 (2.78%) MS Office
4 6 (2.38%) Adobe Illustrator
4 6 (2.38%) MS PowerPoint
5 5 (1.98%) InDesign
6 4 (1.59%) MS Excel
7 3 (1.19%) InVision
8 2 (0.79%) SPSS
9 1 (0.40%) Adobe After Effects
9 1 (0.40%) Blender
9 1 (0.40%) CINEMA 4D
9 1 (0.40%) Maya
9 1 (0.40%) Weka
Business Applications
1 16 (6.35%) Payment Gateway
2 15 (5.95%) Sprinklr
3 3 (1.19%) Eloqua
3 3 (1.19%) Radian6
4 1 (0.40%) Dynamics CRM
4 1 (0.40%) Salesforce.com CRM
4 1 (0.40%) SAP Oil and Gas
4 1 (0.40%) Social Studio
4 1 (0.40%) WebTrends
Cloud Services
1 26 (10.32%) Google Analytics
2 15 (5.95%) Adobe Analytics
3 8 (3.17%) SaaS
4 5 (1.98%) AdWords
4 5 (1.98%) IaaS
5 3 (1.19%) Amazon AWS
6 2 (0.79%) BlueKai
6 2 (0.79%) Cloud Computing
7 1 (0.40%) Adobe Creative Cloud
7 1 (0.40%) Socialbakers
7 1 (0.40%) Yammer
Communications & Networking
1 6 (2.38%) Internet
2 4 (1.59%) Broadband
3 3 (1.19%) Intranet
4 2 (0.79%) BGP
4 2 (0.79%) Firewall
4 2 (0.79%) IPv6
4 2 (0.79%) LAN
4 2 (0.79%) MPLS
4 2 (0.79%) OSPF
4 2 (0.79%) TCP/IP
4 2 (0.79%) VLAN
4 2 (0.79%) VPN
4 2 (0.79%) VRRP
4 2 (0.79%) WAN
4 2 (0.79%) Wireless
4 2 (0.79%) WLAN
5 1 (0.40%) Cisco ASA
5 1 (0.40%) Wi-Fi
Database & Business Intelligence
1 18 (7.14%) Endeca
2 16 (6.35%) Big Data
3 7 (2.78%) Hadoop
4 6 (2.38%) NoSQL
4 6 (2.38%) QlikView
5 4 (1.59%) Data Warehouse
6 3 (1.19%) Apache Cassandra
6 3 (1.19%) Apache Hive
6 3 (1.19%) Data Mining
6 3 (1.19%) HBase
6 3 (1.19%) MongoDB
6 3 (1.19%) Pentaho
7 2 (0.79%) Sqoop
8 1 (0.40%) Blockchain
8 1 (0.40%) BusinessObjects
8 1 (0.40%) GIS
8 1 (0.40%) MySQL
8 1 (0.40%) Oracle Reports
Development Applications
1 20 (7.94%) Git (software)
1 20 (7.94%) JIRA
2 17 (6.75%) Gradle
2 17 (6.75%) Jenkins
3 16 (6.35%) JUnit
3 16 (6.35%) Mockito
3 16 (6.35%) Selenium
3 16 (6.35%) Spock
4 3 (1.19%) Maven
5 2 (0.79%) Subversion
6 1 (0.40%) Axure RP
6 1 (0.40%) Dreamweaver
6 1 (0.40%) Eclipse
6 1 (0.40%) Grunt
6 1 (0.40%) Hudson
6 1 (0.40%) Mocha
6 1 (0.40%) SonarQube
6 1 (0.40%) Talend Open Studio
6 1 (0.40%) webpack
General
1 71 (28.17%) Marketing
2 34 (13.49%) Retail
3 24 (9.52%) Finance
4 20 (7.94%) Publishing
5 15 (5.95%) Banking
6 11 (4.37%) Advertising
7 10 (3.97%) Games
8 7 (2.78%) Legal
8 7 (2.78%) Telecoms
9 6 (2.38%) Billing
10 5 (1.98%) Brand Awareness
10 5 (1.98%) Retail Banking
11 4 (1.59%) Back Office
12 2 (0.79%) Automotive
12 2 (0.79%) Music Industry
13 1 (0.40%) French Language
13 1 (0.40%) Italian Language
13 1 (0.40%) Local Government
13 1 (0.40%) Multimedia
13 1 (0.40%) Spanish Language
Job Titles
1 42 (16.67%) Developer
2 33 (13.10%) Designer
3 23 (9.13%) Analyst
4 17 (6.75%) Senior Developer
5 13 (5.16%) Marketing Manager
5 13 (5.16%) Project Manager
6 12 (4.76%) Consultant
7 11 (4.37%) Content Designer
8 10 (3.97%) UX Designer
9 8 (3.17%) Data Engineer
10 7 (2.78%) Analytics Manager
10 7 (2.78%) Architect
10 7 (2.78%) Content Editor
10 7 (2.78%) Digital Project Manager
10 7 (2.78%) Front End Developer (Client-Side Developer)
10 7 (2.78%) Java Developer
11 6 (2.38%) Head of Social Media
11 6 (2.38%) SEO Consultant
11 6 (2.38%) Web Content Editor
11 6 (2.38%) Web Editor
Libraries, Frameworks & Software Standards
1 33 (13.10%) HTML
2 27 (10.71%) CSS
3 22 (8.73%) Web Services
4 20 (7.94%) Spring
5 19 (7.54%) J2EE
6 18 (7.14%) RESTful
7 9 (3.57%) HTML5
8 8 (3.17%) React
9 7 (2.78%) CSS3
9 7 (2.78%) jQuery
10 5 (1.98%) AngularJS
10 5 (1.98%) Node.js
10 5 (1.98%) Twitter Bootstrap
11 4 (1.59%) Hibernate
11 4 (1.59%) Ruby on Rails
11 4 (1.59%) XML
12 3 (1.19%) CakePHP
12 3 (1.19%) Ember.js
12 3 (1.19%) REST
12 3 (1.19%) SOAP
Miscellaneous
1 32 (12.70%) User Experience
2 17 (6.75%) Analytical Skills
2 17 (6.75%) iPad
3 16 (6.35%) Enterprise Software
4 14 (5.56%) Blog
5 10 (3.97%) FMCG
6 7 (2.78%) Credit Risk
7 6 (2.38%) Management Information System
8 5 (1.98%) Social Network
9 4 (1.59%) Animation
9 4 (1.59%) Fintech
9 4 (1.59%) Mobile App
10 3 (1.19%) Algorithms
10 3 (1.19%) Computer Science
10 3 (1.19%) Digital Media
10 3 (1.19%) Graphic Design
11 2 (0.79%) Data Centre
11 2 (0.79%) Online Banking
11 2 (0.79%) Online Games
11 2 (0.79%) Video Editing
Operating Systems
1 7 (2.78%) Android
2 6 (2.38%) Apple iOS
3 5 (1.98%) Linux
4 3 (1.19%) Windows
5 1 (0.40%) Mac OS
5 1 (0.40%) Unix
Processes & Methodologies
1 82 (32.54%) Agile Software Development
2 64 (25.40%) Analytics
3 37 (14.68%) E-Commerce
3 37 (14.68%) SEO
4 28 (11.11%) Content Management
5 27 (10.71%) Digital Marketing
6 24 (9.52%) TDD
7 23 (9.13%) Stakeholder Management
8 22 (8.73%) Business Intelligence
8 22 (8.73%) Microservices
9 17 (6.75%) BDD
9 17 (6.75%) Continuous Integration
9 17 (6.75%) Customer Engagement
9 17 (6.75%) Project Management
9 17 (6.75%) SOA
9 17 (6.75%) Web Analytics
10 16 (6.35%) Continuous Improvement
10 16 (6.35%) ERP
10 16 (6.35%) Multichannel Retail
11 15 (5.95%) Data Visualisation
Programming Languages
1 37 (14.68%) Java
2 24 (9.52%) SQL
3 18 (7.14%) JavaScript
4 13 (5.16%) PHP
4 13 (5.16%) Python
5 4 (1.59%) R
5 4 (1.59%) Ruby
5 4 (1.59%) VB
6 3 (1.19%) C
6 3 (1.19%) Scala
7 2 (0.79%) Apple Swift
7 2 (0.79%) Objective-C
7 2 (0.79%) Perl
8 1 (0.40%) ES6
8 1 (0.40%) Groovy
Qualifications
1 28 (11.11%) Degree
2 7 (2.78%) BPSS Clearance
3 5 (1.98%) Security Cleared
4 3 (1.19%) Cisco Certification
4 3 (1.19%) PhD
5 2 (0.79%) CCNA
5 2 (0.79%) JNCIA
5 2 (0.79%) PRINCE2 Practitioner
5 2 (0.79%) RHCT
6 1 (0.40%) CCNP
6 1 (0.40%) CISM
6 1 (0.40%) CISSP
6 1 (0.40%) CRISC
6 1 (0.40%) MBA
6 1 (0.40%) PMI Certification
6 1 (0.40%) PMP
Quality Assurance & Compliance
1 12 (4.76%) Data Quality
2 6 (2.38%) Actionable Recommendations
2 6 (2.38%) PMO
3 4 (1.59%) Disclosure Scotland
4 1 (0.40%) COBIT
4 1 (0.40%) ISO/IEC 27001
4 1 (0.40%) QA
System Software
1 20 (7.94%) Docker
2 2 (0.79%) Apache Flume
Systems Management
1 16 (6.35%) Ansible
2 2 (0.79%) Opscode Chef
3 1 (0.40%) FortiGate
Vendors
1 37 (14.68%) Adobe
2 28 (11.11%) Google
3 21 (8.33%) Oracle
4 18 (7.14%) ATG
4 18 (7.14%) Facebook
5 12 (4.76%) Twitter
6 9 (3.57%) Tableau
7 7 (2.78%) Brandwatch
8 6 (2.38%) Microsoft
8 6 (2.38%) MicroStrategy
8 6 (2.38%) Salesforce.com
9 4 (1.59%) Omniture
10 3 (1.19%) Cisco
10 3 (1.19%) DoubleClick
10 3 (1.19%) Sitecore
10 3 (1.19%) Zend
11 2 (0.79%) Atlassian
11 2 (0.79%) ClickTale
11 2 (0.79%) Salesforce Marketing Cloud
11 2 (0.79%) Sysomos
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