Social Media Contracts in London

Social Media
England > London

The table below looks at the prevalence of the term Social Media in contract job vacancies in London. Included is a benchmarking guide to the contractor rates offered in vacancies that cited Social Media over the 6 months leading up to 6 May 2025, comparing them to the same period in the previous two years.

6 months to
6 May 2025
Same period 2024 Same period 2023
Rank 294 313 401
Rank change year-on-year +19 +88 +19
Contract jobs citing Social Media 62 79 100
As % of all contract jobs advertised in London 0.49% 0.45% 0.37%
As % of the Miscellaneous category 1.37% 1.34% 1.04%
Number of daily rates quoted 35 37 63
10th Percentile £234 £194 £210
25th Percentile £318 £213 £280
Median daily rate (50th Percentile) £600 £275 £350
Median % change year-on-year +118.18% -21.43% -10.26%
75th Percentile £696 £488 £509
90th Percentile £711 £588 £623
England median daily rate £500 £275 £375
% change year-on-year +81.82% -26.67% -
Number of hourly rates quoted 5 22 11
10th Percentile £40.70 £16.70 £17.75
25th Percentile £46.25 £34.25 £24.38
Median hourly rate £49.00 £40.00 £30.00
Median % change year-on-year +22.50% +33.33% -36.84%
75th Percentile £63.75 £45.81 £41.31
90th Percentile - £60.50 £51.50
England median hourly rate £49.00 £40.00 £29.75
% change year-on-year +22.50% +34.45% -37.37%

All Generic Skills
London

Social Media falls under the General and Transferable Skills category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring generic IT skills in London.

Contract vacancies with a requirement for generic IT skills 4,522 5,875 9,586
As % of all contract IT jobs advertised in London 35.97% 33.19% 35.84%
Number of daily rates quoted 3,064 4,158 6,880
10th Percentile £326 £312 £375
25th Percentile £454 £450 £500
Median daily rate (50th Percentile) £575 £578 £600
Median % change year-on-year -0.43% -3.75% -
75th Percentile £738 £725 £743
90th Percentile £850 £850 £838
England median daily rate £550 £550 £573
% change year-on-year - -3.93% +4.09%
Number of hourly rates quoted 76 156 114
10th Percentile £15.84 £15.50 £19.10
25th Percentile £23.42 £18.90 £21.25
Median hourly rate £35.45 £26.00 £35.00
Median % change year-on-year +36.33% -25.71% -20.05%
75th Percentile £49.94 £47.81 £64.88
90th Percentile £79.58 £67.88 £84.63
England median hourly rate £33.91 £31.50 £22.49
% change year-on-year +7.65% +40.09% -15.15%

Social Media
Job Vacancy Trend in London

Job postings citing Social Media as a proportion of all IT jobs advertised in London.

Job vacancy trend for Social Media in London

Social Media
Contractor Daily Rate Trend in London

3-month moving average daily rate quoted in jobs citing Social Media in London.

Daily rate trend for Social Media in London

Social Media
Daily Rate Histogram in London

Daily rate distribution for jobs citing Social Media in London over the 6 months to 6 May 2025.

Daily rate histogram for Social Media in London

Social Media
Contractor Hourly Rate Trend in London

3-month moving average hourly rates quoted in jobs citing Social Media in London.

Hourly rate trend for Social Media in London

Social Media
Hourly Rate Histogram in London

Hourly rate distribution of jobs citing Social Media in London over the 6 months to 6 May 2025.

Hourly rate histogram for Social Media in London

Social Media
Contract Job Locations in London

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Social Media within the London region over the 6 months to 6 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
Central London +12 14 £681 +240.25% 44
East London - 3 £468 - 6
West London +13 1 £150 +36.36% 26
Social Media
England

Social Media
Co-occurring Skills and Capabilities in London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (6.45%) SharePoint
2 2 (3.23%) CMS
2 2 (3.23%) Drupal
2 2 (3.23%) Microsoft Exchange
3 1 (1.61%) Facebook Platform
Applications
1 5 (8.06%) Photoshop
2 4 (6.45%) Adobe Illustrator
2 4 (6.45%) Microsoft Office
3 2 (3.23%) Adobe After Effects
3 2 (3.23%) Adobe Premiere
3 2 (3.23%) CINEMA 4D
3 2 (3.23%) Microsoft PowerPoint
4 1 (1.61%) Adobe Creative Suite
4 1 (1.61%) Chatbot
4 1 (1.61%) Final Cut Pro
4 1 (1.61%) Microsoft Excel
Business Applications
1 6 (9.68%) Sprinklr
2 2 (3.23%) CiviCRM
3 1 (1.61%) Dynamics CRM
Cloud Services
1 4 (6.45%) Microsoft 365
1 4 (6.45%) Yammer
2 3 (4.84%) GCP
2 3 (4.84%) Google Analytics
2 3 (4.84%) Slack
3 2 (3.23%) Figma
3 2 (3.23%) Google Data Studio
3 2 (3.23%) Google Workspace
3 2 (3.23%) Power Platform
4 1 (1.61%) AWS
4 1 (1.61%) Azure
4 1 (1.61%) Canva
4 1 (1.61%) Commercetools
4 1 (1.61%) Contentful
4 1 (1.61%) Snowflake
Communications & Networking
1 2 (3.23%) Firewall
1 2 (3.23%) Internet
Database & Business Intelligence
1 6 (9.68%) NoSQL
2 2 (3.23%) BigQuery
2 2 (3.23%) Looker
2 2 (3.23%) Power BI
2 2 (3.23%) Tableau
3 1 (1.61%) Data Lake
3 1 (1.61%) Data Warehouse
3 1 (1.61%) Electronic Patient Records
General
1 33 (53.23%) Marketing
2 15 (24.19%) Social Skills
3 14 (22.58%) Analytical Skills
3 14 (22.58%) Finance
4 11 (17.74%) Advertising
5 5 (8.06%) Public Sector
6 4 (6.45%) Electronics
6 4 (6.45%) Manufacturing
6 4 (6.45%) Music Industry
6 4 (6.45%) Telecoms
7 3 (4.84%) Brand Awareness
7 3 (4.84%) Inclusion and Diversity
7 3 (4.84%) Legal
7 3 (4.84%) Organisational Skills
7 3 (4.84%) Presentation Skills
7 3 (4.84%) Publishing
8 2 (3.23%) Financial Institution
8 2 (3.23%) French Language
8 2 (3.23%) Influencing Skills
8 2 (3.23%) Local Government
Job Titles
1 8 (12.90%) Senior
2 5 (8.06%) Account Manager
2 5 (8.06%) Development Manager
2 5 (8.06%) Digital Account Manager
2 5 (8.06%) Senior Manager
3 4 (6.45%) Client Services Manager
3 4 (6.45%) Coordinator
3 4 (6.45%) Marketing Manager
3 4 (6.45%) Senior Development Manager
4 3 (4.84%) Communications Manager
4 3 (4.84%) Designer
4 3 (4.84%) Social Media Manager
5 2 (3.23%) Development Officer
5 2 (3.23%) IT Communications Manager
5 2 (3.23%) Microsoft 365 Engineer
5 2 (3.23%) Product Manager
5 2 (3.23%) SIEM Engineer
5 2 (3.23%) Site Reliability Engineer
5 2 (3.23%) Splunk Engineer
5 2 (3.23%) Transformation Manager
Libraries, Frameworks & Software Standards
1 4 (6.45%) Kafka
2 2 (3.23%) RabbitMQ
2 2 (3.23%) Web Services
Miscellaneous
1 7 (11.29%) Digital Media
1 7 (11.29%) Onboarding
2 3 (4.84%) Motion Graphics
3 2 (3.23%) Enterprise Software
3 2 (3.23%) Mobile App
3 2 (3.23%) Shadow IT
3 2 (3.23%) Video Editing
4 1 (1.61%) Animation
4 1 (1.61%) Augmented Reality
4 1 (1.61%) Graphic Design
4 1 (1.61%) Low-Code
4 1 (1.61%) Management Information System
4 1 (1.61%) Marketing Technology
4 1 (1.61%) NHS
4 1 (1.61%) PMI
4 1 (1.61%) Product Ownership
4 1 (1.61%) Virtual Reality
Operating Systems
1 12 (19.35%) Linux
2 6 (9.68%) Windows
3 2 (3.23%) Windows 10
Processes & Methodologies
1 16 (25.81%) Analytics
2 14 (22.58%) Problem-Solving
3 11 (17.74%) Digital Marketing
4 10 (16.13%) Campaign Management
4 10 (16.13%) Project Management
5 8 (12.90%) Business Intelligence
5 8 (12.90%) CRM
6 7 (11.29%) Actionable Insight
6 7 (11.29%) Data Analysis
7 6 (9.68%) Ad Operations
7 6 (9.68%) Storytelling
7 6 (9.68%) User Experience
8 5 (8.06%) Collaborative Working
8 5 (8.06%) Data Management
8 5 (8.06%) Display Advertising
8 5 (8.06%) Marketing Automation
8 5 (8.06%) Marketing Strategy
8 5 (8.06%) Programmatic Advertising
8 5 (8.06%) Strategic Planning
8 5 (8.06%) Strategic Thinking
Programming Languages
1 13 (20.97%) Python
2 6 (9.68%) Go
3 2 (3.23%) PowerShell
3 2 (3.23%) SQL
Qualifications
1 4 (6.45%) Degree
2 2 (3.23%) DBS Check
3 1 (1.61%) Master's Degree
3 1 (1.61%) PMI Certification
Quality Assurance & Compliance
1 7 (11.29%) GDPR
2 3 (4.84%) Accessibility
3 2 (3.23%) QA
4 1 (1.61%) California Consumer Privacy Act
System Software
1 4 (6.45%) Active Directory
Systems Management
1 8 (12.90%) Grafana
1 8 (12.90%) Kibana
2 2 (3.23%) Kubernetes
2 2 (3.23%) Microsoft Intune
3 1 (1.61%) Systems Management Server (SMS)
Vendors
1 18 (29.03%) Microsoft
2 12 (19.35%) Google
3 9 (14.52%) Adobe
3 9 (14.52%) Facebook
4 8 (12.90%) Instagram
5 7 (11.29%) Salesforce
6 5 (8.06%) SAP
6 5 (8.06%) TikTok
7 3 (4.84%) YouTube
8 2 (3.23%) Splunk
8 2 (3.23%) Zscaler
9 1 (1.61%) OneTrust
9 1 (1.61%) Optimizely