Period
to 22 January 2018

The table below looks at the prevalence of the term Social Media in contract job vacancies advertised in the North West. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Social Media over the 6 months to 22 January 2018 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Social Media
England > North West
6 months to
22 Jan 2018
Same period 2017 Same period 2016
Rank 182 189 214
Rank change year-on-year +7 +25 -37
Contract jobs citing Social Media 22 18 38
As % of all contract IT jobs advertised in the North West 0.41% 0.30% 0.45%
As % of the Miscellaneous category 1.40% 0.92% 1.49%
Number of daily rates quoted 21 12 23
North West median daily rate £613 £500 £250
Median daily rate % change year-on-year +22.50% +100.00% -28.57%
10th Percentile £175 £206 £125
90th Percentile £750 £636 £537
England median daily rate £388 £350 £400
% change year-on-year +10.71% -12.50% +6.67%
Number of hourly rates quoted 0 0 4
North West median hourly rate - - £37.50
England median hourly rate £29.00 £29.25 £15.50
% change year-on-year -0.85% +88.71% -21.52%

Social Media is in the Generic IT Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in the North West with a requirement for generic IT skills.

All Generic IT Skills
North West
Contract vacancies with a requirement for generic IT skills 1,571 1,946 2,553
As % of all contract IT jobs advertised in the North West 29.17% 32.24% 30.44%
Number of daily rates quoted 986 1,249 1,492
North West median daily rate £400 £400 £400
10th Percentile £187 £235 £213
90th Percentile £591 £581 £550
England median daily rate £453 £434 £425
% change year-on-year +4.44% +2.06% +3.03%
Number of hourly rates quoted 93 82 125
North West median hourly rate £21.00 £16.50 £17.50
Median hourly rate % change year-on-year +27.27% -5.71% +7.69%
10th Percentile £12.66 £11.03 £12.05
90th Percentile £57.00 £47.23 £43.77
England median hourly rate £21.50 £21.00 £20.00
% change year-on-year +2.38% +5.00% +14.29%

Social Media
Job Vacancy Trend in the North West

Job postings citing Social Media as a percentage of all IT jobs advertised in the North West.

Job vacancy trend for Social Media in the North West

Social Media
Contractor Daily Rate Trend in the North West

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Social Media in the North West.

Contractor daily rate trend for Social Media in the North West

Social Media
Contractor Daily Rate Histogram in the North West

The daily rate distribution of IT jobs citing Social Media in the North West over the 6 months to 22 January 2018.

Contractor daily rate histogram for Social Media in the North West

Social Media
Contractor Hourly Rate Trend in the North West

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Social Media in the North West.

Contractor hourly rate trend for Social Media in the North West

Social Media
Contract Job Locations in the North West

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Social Media within the North West region over the 6 months to 22 January 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Manchester +9 13 £694 +116.88% 16
Cheshire +3 4 £458 +101.10% 5
Merseyside +15 3 £500 -13.04% 1
Lancashire +7 2 £619 +13.79% 5
Social Media
England

For the 6 months to 22 January 2018, IT contractor jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the North West region with a requirement for Social Media.

1 14 (63.64%) Enterprise Architecture
2 13 (59.09%) Agile Software Development
2 13 (59.09%) Collaborative Working
3 12 (54.55%) SFIA
3 12 (54.55%) IT Governance
4 11 (50.00%) Risk Management
4 11 (50.00%) Open Source
4 11 (50.00%) Domain Models
5 8 (36.36%) Marketing
6 6 (27.27%) CSS
6 6 (27.27%) HTML
7 4 (18.18%) User Experience
7 4 (18.18%) CMS
8 3 (13.64%) JSON
8 3 (13.64%) Technical Architecture
8 3 (13.64%) Project Management
8 3 (13.64%) Adobe Illustrator
8 3 (13.64%) Microsoft
8 3 (13.64%) Adobe
8 3 (13.64%) Fireworks
9 2 (9.09%) Adaptive Web Design
9 2 (9.09%) Content Marketing
9 2 (9.09%) Translating Business Requirements
9 2 (9.09%) Analytical Skills
9 2 (9.09%) SaaS
9 2 (9.09%) PaaS
9 2 (9.09%) Apple iOS
9 2 (9.09%) REST
9 2 (9.09%) Digital Media
9 2 (9.09%) IaaS

Social Media
Co-occurring IT Skills in the North West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (18.18%) CMS
Applications
1 3 (13.64%) Adobe Illustrator
1 3 (13.64%) Fireworks
2 1 (4.55%) Adobe Creative Suite
2 1 (4.55%) InDesign
2 1 (4.55%) Photoshop
Cloud Services
1 2 (9.09%) IaaS
1 2 (9.09%) PaaS
1 2 (9.09%) SaaS
2 1 (4.55%) Office 365
Communications & Networking
1 1 (4.55%) SMS
Database & Business Intelligence
1 1 (4.55%) RDBMS
1 1 (4.55%) Relational Database
General
1 8 (36.36%) Marketing
2 2 (9.09%) Finance
2 2 (9.09%) Legal
2 2 (9.09%) Publishing
3 1 (4.55%) Banking
Job Titles
1 15 (68.18%) Architect
2 12 (54.55%) Technical Architect
3 10 (45.45%) Senior Architect
3 10 (45.45%) Senior Technical Architect
4 7 (31.82%) Technical Specialist
5 6 (27.27%) Infrastructure Technical Architect
5 6 (27.27%) Senior Data Warehouse Specialist
5 6 (27.27%) Senior Technical Specialist
5 6 (27.27%) Senior Unix Technical Specialist
5 6 (27.27%) Technical Infrastructure Architect
6 4 (18.18%) Data Architect
6 4 (18.18%) Designer
7 3 (13.64%) Graphic Designer
7 3 (13.64%) Infrastructure Specialist
7 3 (13.64%) Senior Data Architect
7 3 (13.64%) Senior Infrastructure Specialist
8 2 (9.09%) Content Manager
8 2 (9.09%) Digital Architect
8 2 (9.09%) Social Media Manager
9 1 (4.55%) Office 365 Architect
Libraries, Frameworks & Software Standards
1 6 (27.27%) CSS
1 6 (27.27%) HTML
2 3 (13.64%) JSON
3 2 (9.09%) Java EE
3 2 (9.09%) JSF
3 2 (9.09%) JSP
3 2 (9.09%) REST
3 2 (9.09%) Servlets
3 2 (9.09%) Web Services
3 2 (9.09%) XML
4 1 (4.55%) Middleware
4 1 (4.55%) RESTful
4 1 (4.55%) SOAP
Miscellaneous
1 4 (18.18%) User Experience
2 2 (9.09%) Analytical Skills
2 2 (9.09%) Digital Media
2 2 (9.09%) Graphic Design
2 2 (9.09%) Management Information System
3 1 (4.55%) Private Cloud
3 1 (4.55%) Smartphone
Operating Systems
1 2 (9.09%) Android
1 2 (9.09%) Apple iOS
Processes & Methodologies
1 14 (63.64%) Enterprise Architecture
2 13 (59.09%) Agile Software Development
2 13 (59.09%) Collaborative Working
3 12 (54.55%) IT Governance
3 12 (54.55%) SFIA
4 11 (50.00%) Domain Models
4 11 (50.00%) Open Source
4 11 (50.00%) Risk Management
5 3 (13.64%) Project Management
5 3 (13.64%) Technical Architecture
6 2 (9.09%) Adaptive Web Design
6 2 (9.09%) Business Intelligence
6 2 (9.09%) Change Management
6 2 (9.09%) Content Management
6 2 (9.09%) Content Marketing
6 2 (9.09%) E-Commerce
6 2 (9.09%) Migration
6 2 (9.09%) Supplier Management
6 2 (9.09%) Translating Business Requirements
6 2 (9.09%) Web Design
Programming Languages
1 2 (9.09%) Java
System Software
1 1 (4.55%) Virtual Desktop
1 1 (4.55%) VMware Infrastructure
Vendors
1 3 (13.64%) Adobe
1 3 (13.64%) Microsoft
2 1 (4.55%) Citrix
2 1 (4.55%) VMware