Social Media Jobs in the North West

Social Media
England > North West

The table below looks at the prevalence of the term Social Media in permanent job vacancies in the North West. Included is a benchmarking guide to the salaries offered in vacancies that cited Social Media over the 6 months leading up to 30 May 2025, comparing them to the same period in the previous two years.

6 months to
30 May 2025
Same period 2024 Same period 2023
Rank 158 221 266
Rank change year-on-year +63 +45 -18
Permanent jobs citing Social Media 158 78 30
As % of all permanent jobs advertised in the North West 2.02% 0.75% 0.40%
As % of the Miscellaneous category 6.22% 2.46% 0.95%
Number of salaries quoted 128 70 13
10th Percentile £25,480 £24,975 £26,400
25th Percentile £33,250 £29,000 £30,000
Median annual salary (50th Percentile) £34,500 £42,500 £70,000
Median % change year-on-year -18.82% -39.29% +27.27%
75th Percentile £50,000 £50,000 £122,500
90th Percentile £77,500 £62,500 £130,000
England median annual salary £38,325 £38,000 £45,000
% change year-on-year +0.86% -15.56% -18.18%

All Generic Skills
North West

Social Media falls under the General and Transferable Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring generic IT skills in the North West.

Permanent vacancies with a requirement for generic IT skills 2,541 3,176 3,161
As % of all permanent jobs advertised in the North West 32.56% 30.70% 41.64%
Number of salaries quoted 891 2,284 1,462
10th Percentile £30,000 £26,750 £32,860
25th Percentile £39,500 £36,250 £42,500
Median annual salary (50th Percentile) £55,000 £50,000 £55,000
Median % change year-on-year +10.00% -9.09% +4.76%
75th Percentile £70,000 £65,603 £70,000
90th Percentile £82,500 £82,500 £83,750
England median annual salary £60,000 £55,000 £65,000
% change year-on-year +9.09% -15.38% +4.00%

Social Media
Job Vacancy Trend in the North West

Job postings citing Social Media as a proportion of all IT jobs advertised in the North West.

Job vacancy trend for Social Media in the North West

Social Media
Salary Trend in the North West

3-month moving average salary quoted in jobs citing Social Media in the North West.

Salary trend for Social Media in the North West

Social Media
Salary Histogram in the North West

Salary distribution for jobs citing Social Media in the North West over the 6 months to 30 May 2025.

Salary histogram for Social Media in the North West

Social Media
Job Locations in the North West

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Social Media within the North West region over the 6 months to 30 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Manchester +114 134 £40,000 -11.11% 150
Lancashire -57 11 £34,500 +35.29% 34
Cheshire +1 8 £19,000 -55.29% 78
Cumbria - 3 - - 3
Merseyside +32 2 £29,000 -4.92% 27
Social Media
England

Social Media
Co-occurring Skills and Capabilities in the North West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (1.90%) CMS
1 3 (1.90%) SharePoint
1 3 (1.90%) WordPress
Applications
1 24 (15.19%) Microsoft Excel
2 20 (12.66%) Microsoft Project
2 20 (12.66%) Trello
3 6 (3.80%) MS Visio
4 4 (2.53%) Adobe Creative Suite
4 4 (2.53%) Microsoft Office
4 4 (2.53%) Microsoft PowerPoint
5 3 (1.90%) Adobe Illustrator
5 3 (1.90%) InDesign
5 3 (1.90%) Photoshop
6 2 (1.27%) Adobe After Effects
7 1 (0.63%) Adobe Premiere
7 1 (0.63%) Adobe XD
7 1 (0.63%) Blender
7 1 (0.63%) CINEMA 4D
Business Applications
1 2 (1.27%) Dynamics CRM
Cloud Services
1 21 (13.29%) Microsoft 365
2 9 (5.70%) Power Platform
3 8 (5.06%) Google Analytics
4 6 (3.80%) Azure
5 5 (3.16%) Facebook Ads
6 3 (1.90%) Dynamics 365
6 3 (1.90%) Entra ID
6 3 (1.90%) MailChimp
7 2 (1.27%) Amazon Ads
7 2 (1.27%) Contentsquare
7 2 (1.27%) Google Ads
7 2 (1.27%) Microsoft Advertising
7 2 (1.27%) SaaS
8 1 (0.63%) AppsFlyer
8 1 (0.63%) Azure DevOps
8 1 (0.63%) Figma
8 1 (0.63%) Power Automate
8 1 (0.63%) Sprout Social
Communications & Networking
1 7 (4.43%) Firewall
1 7 (4.43%) Intrusion Detection
2 2 (1.27%) LAN
2 2 (1.27%) VoIP
2 2 (1.27%) WAN
Database & Business Intelligence
1 8 (5.06%) Power BI
2 5 (3.16%) Tableau
Development Applications
1 20 (12.66%) JIRA
General
1 89 (56.33%) Social Skills
2 53 (33.54%) Finance
3 40 (25.32%) Analytical Skills
4 31 (19.62%) Marketing
5 23 (14.56%) Organisational Skills
6 16 (10.13%) Legal
7 14 (8.86%) Retail
8 12 (7.59%) Advertising
9 9 (5.70%) Presentation Skills
10 7 (4.43%) Brand Awareness
11 4 (2.53%) Arabic Language
11 4 (2.53%) German Language
11 4 (2.53%) Italian Language
12 3 (1.90%) Automotive
12 3 (1.90%) Financial Institution
13 2 (1.27%) Inclusion and Diversity
13 2 (1.27%) Law
14 1 (0.63%) Influencing Skills
Job Titles
1 19 (12.03%) Analyst
2 16 (10.13%) Administrator
2 16 (10.13%) IT Administrator
3 14 (8.86%) Head of Delivery
3 14 (8.86%) Head of IT
4 13 (8.23%) Vendor Manager
5 7 (4.43%) Architect
5 7 (4.43%) Business Analyst
5 7 (4.43%) Security Architect
6 6 (3.80%) Project Manager
7 5 (3.16%) IT Engineer
7 5 (3.16%) Lead
8 4 (2.53%) Developer
8 4 (2.53%) Financial Analyst
8 4 (2.53%) Market Analyst
8 4 (2.53%) Senior
9 3 (1.90%) Designer
9 3 (1.90%) Marketing Web Developer
9 3 (1.90%) Web Marketing Specialist
9 3 (1.90%) Web Specialist
Libraries, Frameworks & Software Standards
1 1 (0.63%) DCOM
Miscellaneous
1 27 (17.09%) Self-Motivation
2 20 (12.66%) Team-Oriented Environment
3 16 (10.13%) Data Protection Act
4 12 (7.59%) Blog
5 11 (6.96%) Management Information System
6 7 (4.43%) Security Posture
7 4 (2.53%) Analytical Mindset
7 4 (2.53%) FMCG
7 4 (2.53%) Motion Graphics
7 4 (2.53%) Robotics
8 3 (1.90%) Onboarding
9 2 (1.27%) Algorithms
9 2 (1.27%) Graphic Design
9 2 (1.27%) NHS
10 1 (0.63%) Animation
10 1 (0.63%) e-Learning
10 1 (0.63%) Mobile App
10 1 (0.63%) Photography
Operating Systems
1 80 (50.63%) Windows
2 78 (49.37%) Windows Vista
Processes & Methodologies
1 60 (37.97%) Computer Science
2 57 (36.08%) Continuous Improvement
3 51 (32.28%) Problem-Solving
4 36 (22.78%) Process Improvement
5 35 (22.15%) Data Protection
6 34 (21.52%) Collaborative Working
7 27 (17.09%) Service Delivery
8 25 (15.82%) Agile
8 25 (15.82%) Customer Service
8 25 (15.82%) Decision-Making
9 24 (15.19%) Project Management
10 21 (13.29%) Cybersecurity
11 20 (12.66%) Budgeting
11 20 (12.66%) PRINCE2
11 20 (12.66%) Project Delivery
12 19 (12.03%) ITIL
12 19 (12.03%) Line Management
13 17 (10.76%) Asset Management
13 17 (10.76%) Market Research
14 16 (10.13%) SEO
Qualifications
1 124 (78.48%) DBS Check
2 98 (62.03%) Degree
3 24 (15.19%) Master's Degree
4 20 (12.66%) PMI Certification
4 20 (12.66%) PMP
5 8 (5.06%) ACCA
5 8 (5.06%) CIMA
6 7 (4.43%) (ISC)2 CCSP
6 7 (4.43%) CEH
6 7 (4.43%) CISA
6 7 (4.43%) Cisco Certification
6 7 (4.43%) CISM
6 7 (4.43%) CISSP
6 7 (4.43%) Computer Science Degree
Quality Assurance & Compliance
1 23 (14.56%) SLA
2 10 (6.33%) GDPR
3 7 (4.43%) ISO/IEC 27001
3 7 (4.43%) NIST
4 6 (3.80%) QA
5 3 (1.90%) PCI DSS
System Software
1 21 (13.29%) Active Directory
Systems Management
1 5 (3.16%) Jamf Pro
1 5 (3.16%) Microsoft Intune
2 2 (1.27%) SmoothWall
Vendors
1 28 (17.72%) Microsoft
2 13 (8.23%) Google
3 9 (5.70%) Facebook
4 5 (3.16%) Cisco
4 5 (3.16%) Instagram
4 5 (3.16%) Meraki
5 4 (2.53%) Adobe
5 4 (2.53%) Cognos
5 4 (2.53%) Twitter
6 3 (1.90%) Pinterest
7 1 (0.63%) Hootsuite
7 1 (0.63%) TikTok