Period
to 28 July 2017

The following table provides summary statistics for contract job vacancies advertised in the South East with a requirement for Copywriting skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Copywriting over the 6 months to 28 July 2017 with a comparison to the same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Copywriting
England > South East
6 months to
28 Jul 2017
Same period 2016 Same period 2015
Rank 350 384 377
Rank change year-on-year +34 -7 -17
Contract jobs citing Copywriting 15 15 19
As % of all contract IT jobs advertised in the South East 0.093% 0.081% 0.097%
As % of the Processes & Methodologies category 0.11% 0.099% 0.12%
Number of daily rates quoted 4 6 5
South East median daily rate £275 £148 £239
Median daily rate % change year-on-year +86.44% -38.28% -26.46%
10th Percentile £206 £115 £182
90th Percentile £373 £202 £438
England median daily rate £275 £260 £326
% change year-on-year +5.77% -20.31% +39.42%
Number of hourly rates quoted 0 3 1
South East median hourly rate - £32.00 £14.00
Median hourly rate % change year-on-year - +128.57% -11.11%
England median hourly rate £101.75 £20.00 £17.50
% change year-on-year +408.75% +14.29% +11.11%

Copywriting is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in the South East with a requirement for process and methodology skills.

Contract Process & Methodology Skills
South East
Contract job vacancies with a requirement for process and methodology skills 13384 15219 15706
As % of all contract IT job vacancies advertised in the South East 82.58% 81.91% 80.26%
Number of daily rates quoted 7785 9335 9085
South East median daily rate £420 £400 £380
Median daily rate % change year-on-year +5.00% +5.26% +4.83%
10th Percentile £263 £258 £250
90th Percentile £563 £550 £525
England median daily rate £450 £425 £408
% change year-on-year +5.88% +4.29% +1.88%
Number of hourly rates quoted 494 527 554
South East median hourly rate £20.25 £24.30 £22.50
Median hourly rate % change year-on-year -16.67% +8.00% +7.14%
10th Percentile £11.73 £12.00 £12.17
90th Percentile £51.38 £50.55 £47.18
England median hourly rate £24.77 £25.00 £22.00
% change year-on-year -0.92% +13.64% +4.76%

Copywriting
Job Vacancy Trend in the South East

Job postings citing Copywriting as a percentage of all IT jobs advertised in the South East.

Job vacancy trend for Copywriting in the South East

Copywriting
Contractor Daily Rate Trend in the South East

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Copywriting in the South East.

Contractor daily rate trend for Copywriting in the South East

Copywriting
Contractor Daily Rate Histogram in the South East

The daily rate distribution of IT jobs citing Copywriting in the South East over the 6 months to 28 July 2017.

Contractor daily rate histogram for Copywriting in the South East

Copywriting
Contractor Hourly Rate Trend in the South East

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Copywriting in the South East.

Contractor hourly rate trend for Copywriting in the South East

Copywriting
Contract Job Locations in the South East

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Copywriting within the South East region over the 6 months to 28 July 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Berkshire +33 7 £225 +60.71%
Thames Valley +16 7 £225 +60.71% 1
Surrey -1 3 £325 +75.68% 2
Kent - 3 £375 -
Middlesex +8 1 - -
East Sussex +6 1 £215 -
Copywriting
England

For the 6 months to 28 July 2017, IT contractor jobs citing Copywriting also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the South East region with a requirement for Copywriting.

1 11 (73.33%) Marketing
2 8 (53.33%) Social Media
3 7 (46.67%) Degree
3 7 (46.67%) Agile Software Development
3 7 (46.67%) Finance
4 5 (33.33%) Digital Marketing
4 5 (33.33%) Stakeholder Management
5 4 (26.67%) Advertising
5 4 (26.67%) SEO
5 4 (26.67%) Matrix Organization
5 4 (26.67%) Pay per click
6 3 (20.00%) User Experience
6 3 (20.00%) Scrum
6 3 (20.00%) Brand Management
6 3 (20.00%) Project Management
6 3 (20.00%) Risk Management
6 3 (20.00%) HTML
6 3 (20.00%) CSS
7 2 (13.33%) Flash
7 2 (13.33%) B2B
7 2 (13.33%) Marketing Management
7 2 (13.33%) Content Management
7 2 (13.33%) Creative Marketing
7 2 (13.33%) CSS3
7 2 (13.33%) Marketing Strategy
7 2 (13.33%) SaaS
7 2 (13.33%) HTML5
7 2 (13.33%) Big Data
7 2 (13.33%) Content Writing
7 2 (13.33%) Analytics

Copywriting
Co-occurring IT Skills in the South East by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (6.67%) CMS
Business Applications
1 1 (6.67%) Adobe Campaign
Cloud Services
1 2 (13.33%) SaaS
Communications & Networking
1 1 (6.67%) Internet
Database & Business Intelligence
1 2 (13.33%) Big Data
General
1 11 (73.33%) Marketing
2 7 (46.67%) Finance
3 4 (26.67%) Advertising
4 1 (6.67%) Brand Awareness
4 1 (6.67%) Legal
4 1 (6.67%) Publishing
4 1 (6.67%) Telecoms
Job Titles
1 6 (40.00%) Marketing Manager
2 3 (20.00%) Social Media Manager
3 2 (13.33%) Designer
3 2 (13.33%) UX Designer
4 1 (6.67%) Big Data Manager
4 1 (6.67%) Content Editor
4 1 (6.67%) Content Strategist
4 1 (6.67%) Digital Communications Manager
4 1 (6.67%) Digital Marketing Manager
4 1 (6.67%) Digital Strategist
4 1 (6.67%) Email Marketing Manager
4 1 (6.67%) Marketing Communications Manager
4 1 (6.67%) Marketing Specialist
4 1 (6.67%) Social Media Specialist
Libraries, Frameworks & Software Standards
1 3 (20.00%) CSS
1 3 (20.00%) HTML
2 2 (13.33%) CSS3
2 2 (13.33%) Flash
2 2 (13.33%) HTML5
Miscellaneous
1 8 (53.33%) Social Media
2 3 (20.00%) User Experience
3 1 (6.67%) Blog
3 1 (6.67%) Digital Media
3 1 (6.67%) Virtual Team
Processes & Methodologies
1 7 (46.67%) Agile Software Development
2 5 (33.33%) Digital Marketing
2 5 (33.33%) Stakeholder Management
3 4 (26.67%) Matrix Organization
3 4 (26.67%) Pay per click
3 4 (26.67%) SEO
4 3 (20.00%) Brand Management
4 3 (20.00%) Project Management
4 3 (20.00%) Risk Management
4 3 (20.00%) Scrum
5 2 (13.33%) Analytics
5 2 (13.33%) B2B
5 2 (13.33%) Content Management
5 2 (13.33%) Content Writing
5 2 (13.33%) Creative Marketing
5 2 (13.33%) Marketing Automation
5 2 (13.33%) Marketing Management
5 2 (13.33%) Marketing Strategy
5 2 (13.33%) Prototyping
5 2 (13.33%) Wireframes
Qualifications
1 7 (46.67%) Degree
2 1 (6.67%) Master's Degree
Vendors
1 1 (6.67%) Adobe
1 1 (6.67%) Facebook
1 1 (6.67%) HubSpot
1 1 (6.67%) Marketo
1 1 (6.67%) Percussion
1 1 (6.67%) Salesforce.com
1 1 (6.67%) Twitter