Period
to 26 July 2017

The median contractor rate for a Social Media Manager was £213 per day in advertised job vacancies during the 6 months to 26 July 2017.

The first table below provides contractor rate benchmarking and summary statistics including a comparison to same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Social Media Manager
UK
6 months to
26 Jul 2017
Same period 2016 Same period 2015
Rank 824 890 880
Rank change year-on-year +66 -10 -29
Contract jobs requiring a Social Media Manager 20 12 20
As % of all contract IT jobs advertised in the UK 0.021% 0.011% 0.018%
As % of the Job Titles category 0.022% 0.011% 0.019%
Number of daily rates quoted 7 6 16
UK median daily rate £213 £345 £288
Median daily rate % change year-on-year -38.41% +20.00% +4.55%
10th Percentile £178 £261 £200
90th Percentile £438 £422 £405
UK excluding London median daily rate £201 £350 £288
% change year-on-year -42.50% +21.74% -17.86%
Number of hourly rates quoted 0 0 0
UK median hourly rate - - -
UK excluding London median hourly rate - - -

The next table is for comparison with the above and includes summary statistics for all job roles in contract job vacancies. Most job vacancies include a discernible job title. As such, the figures in the first row provide an indication of the number of contract jobs in our overall sample.

Contract IT Job Roles
UK
Contract job vacancies with a job title containing a recognized job role 90298 104385 106998
As % of all contract IT job vacancies advertised in the UK 94.82% 95.01% 94.84%
Number of daily rates quoted 58587 67947 66244
UK median daily rate £430 £425 £400
Median daily rate % change year-on-year +1.18% +6.25% +1.01%
10th Percentile £263 £255 £233
90th Percentile £620 £600 £588
UK excluding London median daily rate £400 £388 £375
% change year-on-year +3.23% +3.33% +7.14%
Number of hourly rates quoted 2889 3090 4140
UK median hourly rate £18.50 £19.00 £17.50
Median hourly rate % change year-on-year -2.63% +8.57% +2.94%
10th Percentile £10.91 £10.40 £10.50
90th Percentile £49.60 £47.33 £45.00
UK excluding London median hourly rate £17.77 £19.00 £17.00
% change year-on-year -6.47% +11.76% +1.49%

Social Media Manager
Job Vacancy Trend

Job postings that featured Social Media Manager in the job title as a percentage of all IT jobs advertised.

Job vacancy trend for Social Media Manager in the UK

Social Media Manager
Contractor Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Social Media Manager.

Contractor daily rate trend for Social Media Manager in the UK

Social Media Manager
Contractor Daily Rate Histogram

The daily rate distribution of IT jobs citing Social Media Manager over the 6 months to 26 July 2017.

Contractor daily rate histogram for Social Media Manager in the UK

Social Media Manager
Contractor Hourly Rate Trend

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Social Media Manager.

Contractor hourly rate trend for Social Media Manager in the UK

Social Media Manager
Top 5 Contract Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Social Media Manager within the UK over the 6 months to 26 July 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +61 20 £213 -37.50% 3
UK excluding London +74 13 £201 -42.50% 1
South East +58 11 £201 -
London +21 7 £325 -4.41% 2
East of England - 2 - -

Social Media Manager Skill Set
Top 30 Co-occurring IT Skills

For the 6 months to 26 July 2017, Social Media Manager contract jobs required the following IT skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads featuring Social Media Manager in the job title.

1 20 (100.00%) Social Media
2 17 (85.00%) Marketing
3 7 (35.00%) Blog
4 6 (30.00%) Facebook
4 6 (30.00%) Twitter
5 5 (25.00%) Analytics
5 5 (25.00%) Copywriting
5 5 (25.00%) Customer Engagement
5 5 (25.00%) Sprinklr
5 5 (25.00%) Matrix Organization
6 4 (20.00%) Marketing Strategy
6 4 (20.00%) Radian6
6 4 (20.00%) Digital Marketing
6 4 (20.00%) Benchmarking
6 4 (20.00%) Publishing
7 3 (15.00%) WebTrends
7 3 (15.00%) B2B
7 3 (15.00%) Telecoms
7 3 (15.00%) Java
7 3 (15.00%) Degree
7 3 (15.00%) Agile Software Development
7 3 (15.00%) Data Centre
7 3 (15.00%) Channel Management
7 3 (15.00%) Brand Awareness
7 3 (15.00%) Social Media Marketing
7 3 (15.00%) Analytical Skills
7 3 (15.00%) Microsoft Azure
7 3 (15.00%) Brand Management
8 2 (10.00%) Digital Content Management
8 2 (10.00%) Sysomos

Social Media Manager Skill Set
Co-occurring IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Business Applications
1 5 (25.00%) Sprinklr
2 4 (20.00%) Radian6
3 3 (15.00%) WebTrends
4 2 (10.00%) Eloqua
Cloud Services
1 3 (15.00%) Microsoft Azure
2 2 (10.00%) BlueKai
3 1 (5.00%) AdWords
Communications & Networking
1 1 (5.00%) Internet
1 1 (5.00%) Intranet
1 1 (5.00%) NAS
Database & Business Intelligence
1 1 (5.00%) Oracle Reports
Development Applications
1 2 (10.00%) Maven
General
1 17 (85.00%) Marketing
2 4 (20.00%) Publishing
3 3 (15.00%) Brand Awareness
3 3 (15.00%) Telecoms
4 2 (10.00%) Retail
Libraries, Frameworks & Software Standards
1 1 (5.00%) ATL
Miscellaneous
1 20 (100.00%) Social Media
2 7 (35.00%) Blog
3 3 (15.00%) Analytical Skills
3 3 (15.00%) Data Centre
4 1 (5.00%) Digital Media
4 1 (5.00%) User Experience
Processes & Methodologies
1 5 (25.00%) Analytics
1 5 (25.00%) Copywriting
1 5 (25.00%) Customer Engagement
1 5 (25.00%) Matrix Organization
2 4 (20.00%) Benchmarking
2 4 (20.00%) Digital Marketing
2 4 (20.00%) Marketing Strategy
3 3 (15.00%) Agile Software Development
3 3 (15.00%) B2B
3 3 (15.00%) Brand Management
3 3 (15.00%) Channel Management
3 3 (15.00%) Social Media Marketing
4 2 (10.00%) Actionable Insight
4 2 (10.00%) Digital Content Management
4 2 (10.00%) Lead Generation
4 2 (10.00%) Marketing Automation
4 2 (10.00%) Project Management
4 2 (10.00%) SEO
4 2 (10.00%) Stakeholder Management
5 1 (5.00%) Social Media Management
Programming Languages
1 3 (15.00%) Java
Qualifications
1 3 (15.00%) Degree
Vendors
1 6 (30.00%) Facebook
1 6 (30.00%) Twitter
2 2 (10.00%) Brandwatch
2 2 (10.00%) NetBase
2 2 (10.00%) Oracle
2 2 (10.00%) Sysomos
3 1 (5.00%) Google
West London
Opus Recruitment Solutions Ltd
Rate: £75 - £200 per day
Posted: 17 hours ago