Customer Insight Contract Job Trends in the West Midlands

Customer Insight
England > West Midlands

The table below provides summary statistics and contractor rates for jobs advertised in the West Midlands requiring Customer Insight skills. It covers contract job vacancies from the 6 months leading up to 16 August 2026, with comparisons to the same periods in the previous two years.

6 months to
16 Aug 2026
Same period 2025 Same period 2024
Rank 159 113 -
Rank change year-on-year -46 - -
Contract jobs citing Customer Insight 6 1 0
As % of all contract jobs in the West Midlands 0.17% 0.058% -
As % of the Processes & Methodologies category 0.20% 0.066% -
Number of daily rates quoted 5 0 0
10th Percentile £401 - -
25th Percentile £402 - -
Median daily rate (50th Percentile) £405 - -
75th Percentile £414 - -
90th Percentile £496 - -
England median daily rate £555 £470 £521
% change year-on-year +18.09% -9.83% -1.65%

All Process & Methodology Skills
West Midlands

Customer Insight falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in the West Midlands.

Contract vacancies with a requirement for process or methodology skills 2,974 1,520 1,535
As % of all contract IT jobs advertised in the West Midlands 85.26% 88.32% 82.13%
Number of daily rates quoted 1,885 965 1,040
10th Percentile £313 £234 £269
25th Percentile £406 £380 £375
Median daily rate (50th Percentile) £475 £485 £500
Median % change year-on-year -2.06% -3.00% -
75th Percentile £575 £575 £625
90th Percentile £668 £650 £725
England median daily rate £525 £513 £525
% change year-on-year +2.44% -2.38% -4.55%
Number of hourly rates quoted 182 106 59
10th Percentile £13.38 £12.62 £13.14
25th Percentile £18.34 £14.81 £14.85
Median hourly rate £30.73 £24.34 £22.50
Median % change year-on-year +26.25% +8.18% -16.67%
75th Percentile £53.75 £35.45 £38.13
90th Percentile £70.55 £50.00 £55.25
England median hourly rate £43.96 £25.15 £42.75
% change year-on-year +74.79% -41.17% +3.59%

Customer Insight
Job Vacancy Trend in the West Midlands

Historical trend showing the proportion of contract IT job postings citing Customer Insight relative to all contract IT jobs advertised in the West Midlands.

Customer Insight job vacancy trend in the West Midlands

Customer Insight
Daily Rate Trend in the West Midlands

Contractor daily rate distribution trend for jobs in the West Midlands citing Customer Insight.

Contractor daily rate distribution trend for jobs in the West Midlands citing Customer Insight

Customer Insight
Daily Rate Histogram in the West Midlands

Daily rate distribution for jobs citing Customer Insight in the West Midlands over the 6 months to 16 August 2026.

Daily rate histogram for Customer Insight in the West Midlands

Customer Insight
Contract Job Locations in the West Midlands

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Customer Insight within the West Midlands region over the 6 months to 16 August 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
Shropshire -41 4 £404 -
Warwickshire - 1 £550 - 3
Coventry - 1 - - 1
Customer Insight
England

Customer Insight
Co-Occurring Skills & Capabilities in the West Midlands by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 4 (66.67%) Confluence
Cloud Services
1 4 (66.67%) Google Analytics
Database & Business Intelligence
1 3 (50.00%) Big Data
Development Applications
1 4 (66.67%) JIRA
General
1 3 (50.00%) Inclusion and Diversity
2 2 (33.33%) Social Skills
3 1 (16.67%) Analytical Skills
3 1 (16.67%) Automotive
3 1 (16.67%) Banking
3 1 (16.67%) Documentation Skills
3 1 (16.67%) Local Government
3 1 (16.67%) Retail
Job Titles
1 4 (66.67%) Product Manager
2 1 (16.67%) Analyst
2 1 (16.67%) Business Analyst
2 1 (16.67%) Customer Insight Manager
2 1 (16.67%) Digital Product Manager
2 1 (16.67%) Insight Manager
Miscellaneous
1 3 (50.00%) Virtual Team
Processes & Methodologies
1 5 (83.33%) Acceptance Criteria
1 5 (83.33%) Problem-Solving
1 5 (83.33%) Workshop Facilitation
2 4 (66.67%) Agile
2 4 (66.67%) Analytics
2 4 (66.67%) Backlog Prioritisation
2 4 (66.67%) Continuous Delivery
2 4 (66.67%) Customer-Centricity
2 4 (66.67%) DevOps
2 4 (66.67%) Epics
2 4 (66.67%) Fraud Detection
2 4 (66.67%) Incident Management
2 4 (66.67%) Product Management
2 4 (66.67%) Product Roadmap
2 4 (66.67%) Product Strategy
2 4 (66.67%) Product Vision
2 4 (66.67%) Roadmaps
2 4 (66.67%) User Stories
2 4 (66.67%) Visualisation
3 3 (50.00%) Platform Engineering
Qualifications
1 3 (50.00%) BPSS Clearance
Vendors
1 4 (66.67%) Google
1 4 (66.67%) Splunk