Marketing Director Global AI Enablement
- Location
- Greater London, England, United Kingdom
bases and applications.* **Vendor & Tool Management:** Collaborates with IT in the evaluation, piloting, and rollout of enterprise marketing AI tools (e.g., generative AI, automated performance dashboards utilizing enterprise approved tools & dedicated marketing vendors).* **COE Liaison & Adoption:** Serves as the primary marketing ambassador to the Enterprise AI COE; operationalizes … globally (i.e. leveraging consumer & media data for AI-driven personalisation)* **Communication:** Effectively communicates the Marketing AI roadmap, marketing partners & vendor capabilities capabilities, and pilot performance metrics to both internal marketing teams and executive leadership.* **Inspirational Leadership:** Inspires marketing teams and functions across the wider organisation to engage ...