Period
to 17 June 2019

The table below looks at the prevalence of the term Social Media in permanent job vacancies advertised in the City of London. Included is a benchmarking guide to the salaries offered in vacancies that have cited Social Media over the 6 months to 17 June 2019 with a comparison to the same period over the previous 2 years.

Social Media
Central London > City of London
6 months to
17 Jun 2019
Same period 2018 Same period 2017
Rank 267 314 257
Rank change year-on-year +47 -57 +26
Permanent jobs citing Social Media 59 48 76
As % of all permanent IT jobs advertised in the City of London 0.59% 0.44% 0.75%
As % of the Miscellaneous category 1.41% 1.03% 1.73%
Number of salaries quoted 51 44 68
City of London median annual salary £60,000 £60,000 £50,000
Median salary % change year-on-year - +20.00% -
10th Percentile £31,250 £24,675 £25,713
90th Percentile £85,000 £110,000 £76,250
Central London median annual salary £61,250 £50,000 £41,250
% change year-on-year +22.50% +21.21% -17.50%

Social Media is in the Generic IT Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the City of London with a requirement for generic IT skills.

All Generic IT Skills
City of London
Permanent vacancies with a requirement for generic IT skills 4,175 4,651 4,405
As % of all permanent IT jobs advertised in the City of London 41.63% 42.16% 43.45%
Number of salaries quoted 3,661 4,125 3,947
City of London median annual salary £67,500 £62,500 £60,000
Median salary % change year-on-year +8.00% +4.17% +4.35%
10th Percentile £36,250 £36,250 £33,750
90th Percentile £100,000 £95,000 £95,000
Central London median annual salary £65,000 £60,000 £60,000
% change year-on-year +8.33% - +4.35%

Social Media
Job Vacancy Trend in the City of London

Job postings citing Social Media as a percentage of all IT jobs advertised in the City of London.

Job vacancy trend for Social Media in the City of London

Social Media
Salary Trend in the City of London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media in the City of London.

Salary trend for Social Media in the City of London

Social Media
Salary Histogram in the City of London

The salary distribution of IT jobs citing Social Media in the City of London over the 6 months to 17 June 2019.

Salary histogram for Social Media in the City of London

Social Media
Job Locations in the City of London

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Social Media within the City of London region over the 6 months to 17 June 2019. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Moorgate -12 1 £26,000 -35.00%
London Bridge - 1 - -
Social Media
Central London

For the 6 months to 17 June 2019, IT jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the City of London region with a requirement for Social Media.

1 21 (35.59%) Analytics
2 20 (33.90%) Marketing
3 14 (23.73%) Artificial Intelligence
4 12 (20.34%) Degree
4 12 (20.34%) Use Case
4 12 (20.34%) Cybersecurity
4 12 (20.34%) Reverse Engineering
4 12 (20.34%) SIEM
4 12 (20.34%) Malware Analysis
4 12 (20.34%) Threat Modelling
4 12 (20.34%) Cyberthreat
4 12 (20.34%) Cyber Threat Intelligence
4 12 (20.34%) Threat Detection
4 12 (20.34%) Malware Reverse Engineering
4 12 (20.34%) Threat Intelligence
4 12 (20.34%) Cyber Kill Chain
5 11 (18.64%) Digital Marketing
5 11 (18.64%) Finance
6 10 (16.95%) HTML
7 9 (15.25%) CSS
8 8 (13.56%) Google
8 8 (13.56%) HTML5
9 7 (11.86%) Agile Software Development
9 7 (11.86%) Computer Science
9 7 (11.86%) SEO
9 7 (11.86%) Management Information System
9 7 (11.86%) Photoshop
9 7 (11.86%) JavaScript
10 6 (10.17%) CISM
10 6 (10.17%) Project Management

Social Media
Co-occurring IT Skills in the City of London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (6.78%) WordPress
2 3 (5.08%) CMS
3 1 (1.69%) Apache Spark
3 1 (1.69%) BizTalk Server
3 1 (1.69%) Elasticsearch
3 1 (1.69%) Kentico
3 1 (1.69%) SharePoint
3 1 (1.69%) Skype for Business
Applications
1 7 (11.86%) Photoshop
2 5 (8.47%) Adobe Illustrator
3 4 (6.78%) Microsoft Excel
4 3 (5.08%) Microsoft PowerPoint
5 2 (3.39%) Adobe Creative Suite
5 2 (3.39%) Final Cut Pro
6 1 (1.69%) Chatbot
6 1 (1.69%) Microsoft Office
Cloud Services
1 4 (6.78%) Microsoft Azure
1 4 (6.78%) SaaS
2 3 (5.08%) Google Analytics
3 2 (3.39%) Amazon AWS
3 2 (3.39%) Canva
3 2 (3.39%) Google Docs
3 2 (3.39%) Google Tag Manager
4 1 (1.69%) Adobe Creative Cloud
4 1 (1.69%) G Suite
4 1 (1.69%) Google Cloud Platform
4 1 (1.69%) Office 365
4 1 (1.69%) Slack
Communications & Networking
1 5 (8.47%) Skype
2 3 (5.08%) HTTP
3 2 (3.39%) Internet
4 1 (1.69%) PBX
Database & Business Intelligence
1 3 (5.08%) Big Data
2 2 (3.39%) Blockchain
2 2 (3.39%) MySQL
2 2 (3.39%) PostgreSQL
3 1 (1.69%) Amazon DynamoDB
3 1 (1.69%) BigQuery
3 1 (1.69%) EDRMS
3 1 (1.69%) GIS
3 1 (1.69%) NoSQL
3 1 (1.69%) Relational Database
Development Applications
1 5 (8.47%) Atlassian Bamboo
1 5 (8.47%) Jenkins
2 3 (5.08%) JMeter
2 3 (5.08%) Selenium
2 3 (5.08%) WebDriver
3 2 (3.39%) Octopus Deploy
3 2 (3.39%) TeamCity
General
1 20 (33.90%) Marketing
2 11 (18.64%) Finance
3 5 (8.47%) Advertising
4 4 (6.78%) Retail
5 3 (5.08%) Law
6 2 (3.39%) Telecoms
7 1 (1.69%) Banking
7 1 (1.69%) Brand Awareness
7 1 (1.69%) Electronics
7 1 (1.69%) Italian Language
7 1 (1.69%) Manufacturing
7 1 (1.69%) Publishing
Job Titles
1 9 (15.25%) Developer
2 4 (6.78%) Marketing Manager
2 4 (6.78%) Social Media Manager
3 3 (5.08%) Consultant
3 3 (5.08%) Delivery Manager
3 3 (5.08%) IT Consultant
3 3 (5.08%) Senior Data Warehouse Specialist
3 3 (5.08%) Senior Test Automation Specialist
3 3 (5.08%) Service Manager
3 3 (5.08%) Services Delivery Manager
3 3 (5.08%) Test Automation Specialist
3 3 (5.08%) Testing Specialist
4 2 (3.39%) Designer
4 2 (3.39%) DevOps Engineer
4 2 (3.39%) Digital Marketing Manager
4 2 (3.39%) Front End Developer (Client-Side Developer)
4 2 (3.39%) Machine Learning Engineer
4 2 (3.39%) Python Developer
4 2 (3.39%) Social Media Specialist
4 2 (3.39%) WordPress Developer
Libraries, Frameworks & Software Standards
1 10 (16.95%) HTML
2 9 (15.25%) CSS
3 8 (13.56%) HTML5
4 6 (10.17%) CSS3
5 4 (6.78%) JSON
6 3 (5.08%) Apache Thrift
6 3 (5.08%) REST
6 3 (5.08%) Sass
6 3 (5.08%) Web Services
7 2 (3.39%) GreenSock GSAP
7 2 (3.39%) jQuery
7 2 (3.39%) LESS
8 1 (1.69%) .NET
8 1 (1.69%) Django
8 1 (1.69%) Flask
8 1 (1.69%) Kafka
8 1 (1.69%) NumPy
8 1 (1.69%) Pandas
8 1 (1.69%) RabbitMQ
8 1 (1.69%) RESTful
Miscellaneous
1 12 (20.34%) Cyber Kill Chain
1 12 (20.34%) Cyberthreat
2 7 (11.86%) Management Information System
3 6 (10.17%) Analytical Skills
4 3 (5.08%) Blog
5 2 (3.39%) Video\Live Streaming
6 1 (1.69%) Algorithms
6 1 (1.69%) Derivative
6 1 (1.69%) LLPG
6 1 (1.69%) Marketing Technology
6 1 (1.69%) Mobile App
6 1 (1.69%) Motion Graphics
6 1 (1.69%) Self-Motivation
6 1 (1.69%) Taxonomies
6 1 (1.69%) User Experience
6 1 (1.69%) Video Conferencing
6 1 (1.69%) Video Editing
Operating Systems
1 3 (5.08%) Windows
2 1 (1.69%) Android
2 1 (1.69%) Apple iOS
2 1 (1.69%) VMS
2 1 (1.69%) Windows Server
Processes & Methodologies
1 21 (35.59%) Analytics
2 14 (23.73%) Artificial Intelligence
3 12 (20.34%) Cyber Threat Intelligence
3 12 (20.34%) Cybersecurity
3 12 (20.34%) Malware Analysis
3 12 (20.34%) Malware Reverse Engineering
3 12 (20.34%) Reverse Engineering
3 12 (20.34%) SIEM
3 12 (20.34%) Threat Detection
3 12 (20.34%) Threat Intelligence
3 12 (20.34%) Threat Modelling
3 12 (20.34%) Use Case
4 11 (18.64%) Digital Marketing
5 7 (11.86%) Agile Software Development
5 7 (11.86%) Computer Science
5 7 (11.86%) SEO
6 6 (10.17%) Project Management
7 5 (8.47%) Security Operations
7 5 (8.47%) Test Automation
7 5 (8.47%) Threat Management
Programming Languages
1 7 (11.86%) JavaScript
2 5 (8.47%) Java
2 5 (8.47%) SQL
3 3 (5.08%) PHP
3 3 (5.08%) Python
4 1 (1.69%) C
4 1 (1.69%) C#
4 1 (1.69%) Ruby
Qualifications
1 12 (20.34%) Degree
2 6 (10.17%) CISM
2 6 (10.17%) CISSP
3 5 (8.47%) CEH
3 5 (8.47%) CISA
3 5 (8.47%) OSCP
3 5 (8.47%) SANS
4 3 (5.08%) Master's Degree
5 2 (3.39%) Computer Science Degree
6 1 (1.69%) APMP
6 1 (1.69%) CCNA
6 1 (1.69%) Cisco Certification
6 1 (1.69%) CTC Cleared
6 1 (1.69%) ISSMP
6 1 (1.69%) ITIL Foundation Certificate
6 1 (1.69%) MCSE
6 1 (1.69%) Microsoft Certification
6 1 (1.69%) PhD
6 1 (1.69%) PRINCE2 Practitioner
6 1 (1.69%) Security Cleared
Quality Assurance & Compliance
1 3 (5.08%) SLA
System Software
1 1 (1.69%) Active Directory
1 1 (1.69%) Docker
1 1 (1.69%) VMware Infrastructure
Systems Management
1 3 (5.08%) Terraform
2 2 (3.39%) Ansible
2 2 (3.39%) Puppet
3 1 (1.69%) Kubernetes
Vendors
1 8 (13.56%) Google
2 6 (10.17%) Instagram
3 5 (8.47%) Darktrace
3 5 (8.47%) Microsoft
3 5 (8.47%) Qualys
4 4 (6.78%) Facebook
4 4 (6.78%) Twitter
5 3 (5.08%) Adobe
5 3 (5.08%) Sencha
5 3 (5.08%) YouTube
6 2 (3.39%) DoubleClick
6 2 (3.39%) HubSpot
7 1 (1.69%) Brandwatch
7 1 (1.69%) Crimson Hexagon
7 1 (1.69%) NetBase
7 1 (1.69%) Pinterest
7 1 (1.69%) Salesforce.com
7 1 (1.69%) SAP
7 1 (1.69%) VMware