Period
to 18 November 2017

The table below looks at the prevalence of the term Social Media in permanent job vacancies advertised in the City of London. Included is a benchmarking guide to the salaries offered in vacancies that have cited Social Media over the 6 months to 18 November 2017 with a comparison to the same period over the previous 2 years.

Social Media
Central London > City of London
6 months to
18 Nov 2017
Same period 2016 Same period 2015
Rank 253 277 222
Rank change year-on-year +24 -55 -6
Permanent jobs citing Social Media 77 77 221
As % of all permanent IT jobs advertised in the City of London 0.76% 0.66% 1.28%
As % of the Miscellaneous category 1.61% 1.41% 2.77%
Number of salaries quoted 69 63 155
City of London median annual salary £42,500 £50,000 £45,000
Median salary % change year-on-year -15.00% +11.11% -5.26%
10th Percentile £22,250 £26,250 £27,500
90th Percentile £73,000 £80,000 £75,000
Central London median annual salary £50,000 £50,000 £45,000
% change year-on-year - +11.11% -5.26%

Social Media is in the Generic IT Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the City of London with a requirement for generic IT skills.

All Generic IT Skills
City of London
Permanent vacancies with a requirement for generic IT skills 4793 5474 7989
As % of all permanent IT jobs advertised in the City of London 47.11% 46.79% 46.20%
Number of salaries quoted 4275 4972 6688
City of London median annual salary £60,000 £58,250 £57,500
Median salary % change year-on-year +3.00% +1.30% +4.55%
10th Percentile £33,750 £33,500 £32,500
90th Percentile £96,250 £90,000 £90,000
Central London median annual salary £60,000 £57,500 £57,500
% change year-on-year +4.35% - +4.55%

Social Media
Job Vacancy Trend in the City of London

Job postings citing Social Media as a percentage of all IT jobs advertised in the City of London.

Job vacancy trend for Social Media in the City of London

Social Media
Salary Trend in the City of London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media in the City of London.

Salary trend for Social Media in the City of London

Social Media
Salary Histogram in the City of London

The salary distribution of IT jobs citing Social Media in the City of London over the 6 months to 18 November 2017.

Salary histogram for Social Media in the City of London

Social Media
Job Locations in the City of London

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Social Media within the City of London region over the 6 months to 18 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
London Bridge +15 4 £42,500 +54.55%
Social Media
Central London

For the 6 months to 18 November 2017, IT jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the City of London region with a requirement for Social Media.

1 28 (36.36%) Marketing
2 23 (29.87%) Finance
3 21 (27.27%) Degree
4 20 (25.97%) Advertising
5 17 (22.08%) JavaScript
6 15 (19.48%) SEO
6 15 (19.48%) Business Development
6 15 (19.48%) Analytics
7 13 (16.88%) Node.js
8 12 (15.58%) HTML
8 12 (15.58%) Microsoft Excel
9 11 (14.29%) OO
9 11 (14.29%) Microsoft Office
10 10 (12.99%) Business Intelligence
10 10 (12.99%) Microsoft PowerPoint
11 9 (11.69%) Publishing
11 9 (11.69%) Agile Software Development
11 9 (11.69%) CSS
11 9 (11.69%) Git (software)
12 8 (10.39%) Digital Marketing
12 8 (10.39%) HTML5
12 8 (10.39%) Legal
12 8 (10.39%) Telecoms
12 8 (10.39%) Software Engineering
12 8 (10.39%) Google
13 7 (9.09%) PostgreSQL
13 7 (9.09%) Google Analytics
13 7 (9.09%) Facebook
13 7 (9.09%) User Experience
13 7 (9.09%) API Development

Social Media
Co-occurring IT Skills in the City of London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 5 (6.49%) CMS
2 2 (2.60%) Apache Solr
2 2 (2.60%) Apache Spark
3 1 (1.30%) WordPress
Applications
1 12 (15.58%) Microsoft Excel
2 11 (14.29%) Microsoft Office
3 10 (12.99%) Microsoft PowerPoint
4 6 (7.79%) MS Visio
5 3 (3.90%) Adobe Illustrator
5 3 (3.90%) Photoshop
6 2 (2.60%) Adobe Creative Suite
7 1 (1.30%) Adobe Premiere
7 1 (1.30%) InDesign
7 1 (1.30%) Spreadsheet
Business Applications
1 1 (1.30%) Dynamics NAV
Cloud Services
1 7 (9.09%) Google Analytics
2 5 (6.49%) Heroku
3 3 (3.90%) AdWords
3 3 (3.90%) Amazon AWS
3 3 (3.90%) Amazon Kinesis
3 3 (3.90%) SaaS
4 1 (1.30%) Adobe Analytics
4 1 (1.30%) Adobe Creative Cloud
4 1 (1.30%) Amazon CloudWatch
4 1 (1.30%) Amazon ElastiCache
4 1 (1.30%) Amazon SQS
4 1 (1.30%) AWS CloudFormation
4 1 (1.30%) AWS Lambda
4 1 (1.30%) Dynamics 365
4 1 (1.30%) Google Cloud Platform
4 1 (1.30%) Google Tag Manager
4 1 (1.30%) Serverless
4 1 (1.30%) Virtual Private Cloud
Communications & Networking
1 3 (3.90%) Internet
2 1 (1.30%) SMS
Database & Business Intelligence
1 7 (9.09%) PostgreSQL
2 5 (6.49%) MongoDB
3 3 (3.90%) Amazon DynamoDB
3 3 (3.90%) MySQL
4 2 (2.60%) Data Lake
4 2 (2.60%) Hadoop
4 2 (2.60%) NoSQL
4 2 (2.60%) SQL Server
5 1 (1.30%) BigQuery
5 1 (1.30%) Data Mining
5 1 (1.30%) Data Warehouse
5 1 (1.30%) Geospatial Data
5 1 (1.30%) Hazelcast
5 1 (1.30%) Redis
5 1 (1.30%) Relational Database
5 1 (1.30%) SQL Server Integration Services
5 1 (1.30%) SQL Server Reporting Services
5 1 (1.30%) Tick Data
Development Applications
1 9 (11.69%) Git (software)
2 6 (7.79%) JIRA
3 5 (6.49%) webpack
4 4 (5.19%) Babel
5 1 (1.30%) Axure RP
5 1 (1.30%) Grunt
5 1 (1.30%) Jasmine
General
1 28 (36.36%) Marketing
2 23 (29.87%) Finance
3 20 (25.97%) Advertising
4 9 (11.69%) Publishing
5 8 (10.39%) Legal
5 8 (10.39%) Telecoms
6 5 (6.49%) Electronics
6 5 (6.49%) Manufacturing
7 3 (3.90%) Multimedia
8 2 (2.60%) Banking
8 2 (2.60%) Investment Banking
8 2 (2.60%) Pharmaceutical
9 1 (1.30%) Front Office
9 1 (1.30%) Retail
Job Titles
1 21 (27.27%) Consultant
2 16 (20.78%) Recruitment Consultant
3 14 (18.18%) Developer
4 12 (15.58%) Graduate
4 12 (15.58%) Graduate Consultant
4 12 (15.58%) Graduate Recruitment Consultant
5 8 (10.39%) Analyst
5 8 (10.39%) Designer
6 6 (7.79%) Digital Analyst
6 6 (7.79%) Graphic Designer
6 6 (7.79%) Software Developer
7 5 (6.49%) Applications Developer
7 5 (6.49%) Front End Developer (Client-Side Developer)
7 5 (6.49%) Node.js Developer
7 5 (6.49%) Service Analyst
7 5 (6.49%) Web Applications Developer
8 4 (5.19%) Product Analyst
8 4 (5.19%) Sales Manager
8 4 (5.19%) Senior Front-End Developer
8 4 (5.19%) Trainee
Libraries, Frameworks & Software Standards
1 13 (16.88%) Node.js
2 12 (15.58%) HTML
3 9 (11.69%) CSS
4 8 (10.39%) HTML5
5 6 (7.79%) Express
5 6 (7.79%) React
5 6 (7.79%) REST
6 4 (5.19%) AngularJS
6 4 (5.19%) CSS3
7 3 (3.90%) Kafka
7 3 (3.90%) RESTful
8 2 (2.60%) .NET
8 2 (2.60%) Django
8 2 (2.60%) Flask
8 2 (2.60%) JSON
8 2 (2.60%) RabbitMQ
9 1 (1.30%) DOM
9 1 (1.30%) jQuery
9 1 (1.30%) Natural Language Processing
9 1 (1.30%) WebSockets
Miscellaneous
1 7 (9.09%) User Experience
2 5 (6.49%) Analytical Skills
3 4 (5.19%) Blog
3 4 (5.19%) Digital Media
3 4 (5.19%) Marketing Technology
4 3 (3.90%) Animation
4 3 (3.90%) Cloud Native
4 3 (3.90%) Computer Science
4 3 (3.90%) Graphic Design
5 2 (2.60%) Mobile App
5 2 (2.60%) Video Editing
6 1 (1.30%) Data Protection Act
6 1 (1.30%) Data Structures
6 1 (1.30%) EPoS
6 1 (1.30%) Fintech
6 1 (1.30%) Management Information System
6 1 (1.30%) Public Cloud
Operating Systems
1 2 (2.60%) Android
1 2 (2.60%) Apple iOS
2 1 (1.30%) Linux
Processes & Methodologies
1 15 (19.48%) Analytics
1 15 (19.48%) Business Development
1 15 (19.48%) SEO
2 11 (14.29%) OO
3 10 (12.99%) Business Intelligence
4 9 (11.69%) Agile Software Development
5 8 (10.39%) Digital Marketing
5 8 (10.39%) Software Engineering
6 7 (9.09%) API Development
6 7 (9.09%) Infographics
6 7 (9.09%) Wireframes
7 6 (7.79%) Acceptance Criteria
7 6 (7.79%) Cost-Benefit Analysis
7 6 (7.79%) Data Protection
7 6 (7.79%) E-Commerce
7 6 (7.79%) Pay per click
7 6 (7.79%) Requirements Analysis
7 6 (7.79%) Requirements Management
7 6 (7.79%) Use Case
7 6 (7.79%) User Stories
Programming Languages
1 17 (22.08%) JavaScript
2 6 (7.79%) Python
3 3 (3.90%) C#
3 3 (3.90%) C++
3 3 (3.90%) ES6
3 3 (3.90%) Java
3 3 (3.90%) Scala
3 3 (3.90%) SQL
4 1 (1.30%) R
Qualifications
1 21 (27.27%) Degree
2 3 (3.90%) PhD
3 2 (2.60%) APMP
3 2 (2.60%) AWS Certification
4 1 (1.30%) ITIL Certification
Quality Assurance & Compliance
1 1 (1.30%) Actionable Recommendations
1 1 (1.30%) SLA
System Software
1 2 (2.60%) Docker
Systems Management
1 2 (2.60%) Opscode Chef
Vendors
1 8 (10.39%) Google
2 7 (9.09%) Facebook
3 6 (7.79%) Adobe
4 5 (6.49%) SAP
5 4 (5.19%) Microsoft
5 4 (5.19%) Salesforce.com
6 1 (1.30%) DoubleClick
6 1 (1.30%) Mitel
6 1 (1.30%) Pardot
6 1 (1.30%) Tableau
6 1 (1.30%) Twitter