Period
to 27 July 2017

The table below looks at the prevalence of the term Advertising in permanent job vacancies advertised in the North West. Included is a benchmarking guide to the salaries offered in vacancies that have cited Advertising over the 6 months to 27 July 2017 with a comparison to the same period over the previous 2 years.

Advertising
England > North West
6 months to
27 Jul 2017
Same period 2016 Same period 2015
Rank 156 226 173
Rank change year-on-year +70 -53 -56
Permanent jobs citing Advertising 260 118 219
As % of all permanent IT jobs advertised in the North West 1.98% 1.02% 1.68%
As % of the General category 5.10% 2.59% 4.31%
Number of salaries quoted 235 110 155
North West median annual salary £40,000 £40,000 £40,000
10th Percentile £23,850 £23,000 £22,500
90th Percentile £57,500 £60,000 £51,050
England median annual salary £45,000 £47,500 £45,000
% change year-on-year -5.26% +5.56% +5.88%

Advertising is in the common skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the North West with a requirement for common skills.

General Skills
North West
Permanent job vacancies with a requirement for common skills 5094 4562 5086
As % of all permanent IT job vacancies advertised in the North West 38.77% 39.48% 38.92%
Number of salaries quoted 3797 3688 3850
North West median annual salary £42,500 £40,000 £40,000
Median salary % change year-on-year +6.25% - +6.67%
10th Percentile £25,000 £23,750 £24,363
90th Percentile £65,000 £64,290 £62,500
England median annual salary £50,000 £50,000 £50,000

Advertising
Job Vacancy Trend in the North West

Job postings citing Advertising as a percentage of all IT jobs advertised in the North West.

Job vacancy trend for Advertising in the North West

Advertising
Salary Trend in the North West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Advertising in the North West.

Salary trend for Advertising in the North West

Advertising
Salary Histogram in the North West

The salary distribution of IT jobs citing Advertising in the North West over the 6 months to 27 July 2017.

Salary histogram for Advertising in the North West

Advertising
Job Locations in the North West

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Advertising within the North West region over the 6 months to 27 July 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Manchester +51 153 £40,000 +3.23% 34
Cheshire +7 79 £39,250 -1.88% 10
Lancashire +2 13 £36,000 +10.77% 2
Merseyside +2 10 £49,500 +90.38% 2
Advertising
England

For the 6 months to 27 July 2017, IT jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the North West region with a requirement for Advertising.

1 108 (41.54%) Microsoft
2 67 (25.77%) SQL
2 67 (25.77%) Agile Software Development
3 66 (25.38%) Finance
4 60 (23.08%) C#
5 59 (22.69%) .NET
5 59 (22.69%) SQL Server
6 54 (20.77%) MVC
7 50 (19.23%) JavaScript
8 43 (16.54%) Java
8 43 (16.54%) ASP.NET
8 43 (16.54%) Scrum
9 41 (15.77%) HTML
10 40 (15.38%) Marketing
11 38 (14.62%) TDD
12 35 (13.46%) PHP
13 32 (12.31%) CSS
14 30 (11.54%) Git (software)
15 28 (10.77%) ASP.NET MVC
16 27 (10.38%) Web Development
17 26 (10.00%) Business Intelligence
17 26 (10.00%) ASP.NET Web API
18 25 (9.62%) Analytical Skills
18 25 (9.62%) ERP
18 25 (9.62%) RESTful
18 25 (9.62%) BDD
19 24 (9.23%) Facebook
20 22 (8.46%) T-SQL
20 22 (8.46%) SQL Server Reporting Services
20 22 (8.46%) ASP.NET MVC 5

Advertising
Co-occurring IT Skills in the North West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 9 (3.46%) SharePoint
2 6 (2.31%) WordPress
3 5 (1.92%) CMS
3 5 (1.92%) SAS
4 4 (1.54%) Apache Spark
5 3 (1.15%) SharePoint 2013
6 2 (0.77%) JBoss
6 2 (0.77%) SharePoint 2010
6 2 (0.77%) Tomcat
7 1 (0.38%) Apache
7 1 (0.38%) BizTalk Server
7 1 (0.38%) Drupal
7 1 (0.38%) Exchange Server 2007
7 1 (0.38%) IBM HTTP Server
7 1 (0.38%) IBM Notes
7 1 (0.38%) IIS
7 1 (0.38%) MS Exchange
7 1 (0.38%) SharePoint Server
7 1 (0.38%) Skype for Business
Applications
1 8 (3.08%) Microsoft Office
2 5 (1.92%) Microsoft Excel
3 4 (1.54%) Photoshop
4 3 (1.15%) Adobe Creative Suite
5 2 (0.77%) Adobe Illustrator
5 2 (0.77%) Microsoft PowerPoint
5 2 (0.77%) MS Visio
Business Applications
1 15 (5.77%) Dynamics AX
2 12 (4.62%) Dynamics CRM
3 11 (4.23%) Dynamics NAV
4 6 (2.31%) SAP Business One
5 4 (1.54%) SAP ERP
6 3 (1.15%) NetSuite
6 3 (1.15%) Sage 200
7 2 (0.77%) Infor M3
7 2 (0.77%) Magento
7 2 (0.77%) Unit4 Business World
8 1 (0.38%) BPCS
8 1 (0.38%) Infor CloudSuite Industrial (formerly SyteLine)
8 1 (0.38%) Infor LN
8 1 (0.38%) Movex
8 1 (0.38%) Oracle EBS
8 1 (0.38%) SAP CRM
8 1 (0.38%) SAP S/4HANA
Cloud Services
1 18 (6.92%) Office 365
2 11 (4.23%) Microsoft Azure
3 8 (3.08%) Dynamics 365
4 5 (1.92%) Amazon AWS
5 4 (1.54%) PaaS
5 4 (1.54%) SaaS
6 3 (1.15%) AdWords
6 3 (1.15%) IaaS
7 2 (0.77%) GitHub
7 2 (0.77%) Google Analytics
8 1 (0.38%) Basecamp
8 1 (0.38%) Heroku
8 1 (0.38%) OpenShift
Communications & Networking
1 12 (4.62%) HTTP
2 6 (2.31%) PBX
3 5 (1.92%) Firewall
4 2 (0.77%) VPN
5 1 (0.38%) Internet
5 1 (0.38%) Intranet
5 1 (0.38%) Intrusion Detection
5 1 (0.38%) LAN
5 1 (0.38%) LDAP
5 1 (0.38%) Network Security
5 1 (0.38%) Skype
5 1 (0.38%) WAN
5 1 (0.38%) WebEx
5 1 (0.38%) Wi-Fi
5 1 (0.38%) Wireless
Database & Business Intelligence
1 59 (22.69%) SQL Server
2 22 (8.46%) SQL Server Reporting Services
3 20 (7.69%) SQL Server 2016
4 19 (7.31%) SQL Server Integration Services
5 18 (6.92%) Data Warehouse
6 16 (6.15%) SQL Server Analysis Services
7 15 (5.77%) MySQL
8 13 (5.00%) Power BI
9 10 (3.85%) NoSQL
9 10 (3.85%) OLAP
10 9 (3.46%) Relational Database
11 8 (3.08%) SQL Server 2014
12 7 (2.69%) SQL Server 2008
13 4 (1.54%) MongoDB
14 3 (1.15%) Data Mining
14 3 (1.15%) Oracle Database
15 2 (0.77%) Crystal Reports
15 2 (0.77%) Microsoft Analysis Services
15 2 (0.77%) SQL Server 2012
16 1 (0.38%) JasperReports
Development Applications
1 30 (11.54%) Git (software)
2 8 (3.08%) Jenkins
3 7 (2.69%) Team Foundation Server
4 6 (2.31%) Visual Studio
5 5 (1.92%) Gradle
5 5 (1.92%) Selenium
6 4 (1.54%) Android Studio
6 4 (1.54%) Bitbucket
6 4 (1.54%) Jasmine
7 2 (0.77%) JIRA
7 2 (0.77%) Subversion
8 1 (0.38%) Ant
8 1 (0.38%) Balsamiq Mockups
8 1 (0.38%) Cucumber
8 1 (0.38%) EasyMock
8 1 (0.38%) JUnit
8 1 (0.38%) Maven
8 1 (0.38%) Mockito
8 1 (0.38%) WebDriver
8 1 (0.38%) Xcode
General
1 66 (25.38%) Finance
2 40 (15.38%) Marketing
3 17 (6.54%) Retail
4 12 (4.62%) Banking
5 10 (3.85%) Manufacturing
6 3 (1.15%) Games
7 2 (0.77%) General Ledger
7 2 (0.77%) Law
7 2 (0.77%) Legal
7 2 (0.77%) Telecoms
8 1 (0.38%) Local Government
8 1 (0.38%) Military
8 1 (0.38%) Multimedia
8 1 (0.38%) Publishing
Job Titles
1 91 (35.00%) Developer
2 34 (13.08%) Consultant
3 27 (10.38%) .NET Developer
4 25 (9.62%) Analyst
5 14 (5.38%) Project Manager
5 14 (5.38%) Senior Developer
6 11 (4.23%) Recruitment Consultant
7 10 (3.85%) Junior
7 10 (3.85%) Software Developer
8 9 (3.46%) Dynamics AX Consultant
9 8 (3.08%) Software Engineer
9 8 (3.08%) Test Analyst
10 7 (2.69%) Designer
10 7 (2.69%) JavaScript Developer
11 6 (2.31%) Business Intelligence Developer
11 6 (2.31%) Data Scientist
11 6 (2.31%) DBA
11 6 (2.31%) PHP Developer
11 6 (2.31%) Senior Analyst
11 6 (2.31%) Senior Test Analyst
Libraries, Frameworks & Software Standards
1 59 (22.69%) .NET
2 43 (16.54%) ASP.NET
3 41 (15.77%) HTML
4 32 (12.31%) CSS
5 28 (10.77%) ASP.NET MVC
6 26 (10.00%) ASP.NET Web API
7 25 (9.62%) RESTful
8 22 (8.46%) ASP.NET MVC 5
9 19 (7.31%) AngularJS
9 19 (7.31%) jQuery
10 16 (6.15%) Node.js
11 14 (5.38%) HTML5
11 14 (5.38%) REST
12 13 (5.00%) WCF
13 12 (4.62%) .NET Framework
13 12 (4.62%) Ajax
14 11 (4.23%) Entity Framework
15 10 (3.85%) CSS3
15 10 (3.85%) Laravel
15 10 (3.85%) MDX
Miscellaneous
1 25 (9.62%) Analytical Skills
2 16 (6.15%) Greenfield Project
3 12 (4.62%) Social Media
4 10 (3.85%) Computer Science
4 10 (3.85%) User Experience
5 9 (3.46%) Enterprise Software
6 7 (2.69%) Algorithms
6 7 (2.69%) Mobile App
7 6 (2.31%) Replication
8 5 (1.92%) Foreign Exchange (FX)
9 4 (1.54%) iPad
9 4 (1.54%) iPhone
9 4 (1.54%) Mainframe
10 3 (1.15%) 3D Graphics
10 3 (1.15%) Animation
11 2 (0.77%) Clustering
11 2 (0.77%) Digital Media
11 2 (0.77%) Virtual Team
11 2 (0.77%) W3C
12 1 (0.38%) Private Cloud
Operating Systems
1 21 (8.08%) Windows
2 11 (4.23%) Linux
2 11 (4.23%) Windows Server
3 8 (3.08%) Windows Server 2012
4 7 (2.69%) Android
5 5 (1.92%) Unix
6 3 (1.15%) Apple iOS
7 2 (0.77%) Windows 7
8 1 (0.38%) AIX
8 1 (0.38%) Red Hat Enterprise Linux
8 1 (0.38%) Windows 10
8 1 (0.38%) Windows 8
8 1 (0.38%) Windows Server 2008
Processes & Methodologies
1 67 (25.77%) Agile Software Development
2 54 (20.77%) MVC
3 43 (16.54%) Scrum
4 38 (14.62%) TDD
5 27 (10.38%) Web Development
6 26 (10.00%) Business Intelligence
7 25 (9.62%) BDD
7 25 (9.62%) ERP
8 21 (8.08%) Web Application Development
9 20 (7.69%) Continuous Integration
10 19 (7.31%) CRM
11 18 (6.92%) SDLC
12 17 (6.54%) Test Automation
13 15 (5.77%) Project Management
13 15 (5.77%) SOLID
14 14 (5.38%) E-Commerce
15 12 (4.62%) Data Modelling
15 12 (4.62%) OO
16 11 (4.23%) Dependency Injection
17 10 (3.85%) Software Engineering
Programming Languages
1 67 (25.77%) SQL
2 60 (23.08%) C#
3 50 (19.23%) JavaScript
4 43 (16.54%) Java
5 35 (13.46%) PHP
6 22 (8.46%) T-SQL
7 17 (6.54%) Ruby
8 14 (5.38%) Python
9 9 (3.46%) VB.NET
10 6 (2.31%) PowerShell
11 5 (1.92%) Shell Script
12 4 (1.54%) C
13 3 (1.15%) MATLAB
13 3 (1.15%) R
14 2 (0.77%) XAML
15 1 (0.38%) Bash Shell
15 1 (0.38%) Objective-C
15 1 (0.38%) Perl
15 1 (0.38%) RPG
15 1 (0.38%) X++
Qualifications
1 20 (7.69%) Degree
2 8 (3.08%) ISEB
3 7 (2.69%) ACCA
4 6 (2.31%) CIMA
4 6 (2.31%) Cisco Certification
4 6 (2.31%) Microsoft Certification
5 5 (1.92%) CCNA
6 4 (1.54%) CCIE
6 4 (1.54%) CISM
6 4 (1.54%) CISSP
7 3 (1.15%) CCNP
7 3 (1.15%) Computer Science Degree
7 3 (1.15%) MCSE
7 3 (1.15%) PhD
8 2 (0.77%) Numerate Degree
9 1 (0.38%) MCP
9 1 (0.38%) MCSA
9 1 (0.38%) Postgraduate
Quality Assurance & Compliance
1 10 (3.85%) QA
2 4 (1.54%) PCI DSS
2 4 (1.54%) Sarbanes-Oxley
3 3 (1.15%) ISO/IEC 27001
3 3 (1.15%) ISO/IEC 27002 (supersedes ISO/IEC 17799)
4 1 (0.38%) Data Quality
4 1 (0.38%) GDPR
4 1 (0.38%) PMO
System Software
1 6 (2.31%) Active Directory
1 6 (2.31%) Hyper-V
2 4 (1.54%) Oracle RAC
3 1 (0.38%) Docker
3 1 (0.38%) Microsoft App-V
3 1 (0.38%) VMware Infrastructure
Systems Management
1 5 (1.92%) SCCM
2 4 (1.54%) Oracle RMAN
2 4 (1.54%) SCOM
3 1 (0.38%) Ansible
3 1 (0.38%) CA Wily
3 1 (0.38%) Kubernetes
3 1 (0.38%) Opscode Chef
3 1 (0.38%) Puppet
3 1 (0.38%) SCVMM
3 1 (0.38%) Terraform
Vendors
1 108 (41.54%) Microsoft
2 24 (9.23%) Facebook
3 16 (6.15%) Oracle
4 15 (5.77%) Sage
5 12 (4.62%) Google
6 11 (4.23%) Infor
6 11 (4.23%) SAP
7 10 (3.85%) Epicor
7 10 (3.85%) VMware
8 6 (2.31%) Adobe
8 6 (2.31%) Cisco
9 5 (1.92%) Avaya
9 5 (1.92%) Teradata
10 4 (1.54%) Cognos
10 4 (1.54%) JD Edwards
11 3 (1.15%) Foundry
12 2 (0.77%) Riverbed
12 2 (0.77%) Veeam
12 2 (0.77%) Yahoo!
13 1 (0.38%) Zend
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