Period
to 21 January 2018

The table below looks at the prevalence of the term Advertising in permanent job vacancies advertised in the North West. Included is a benchmarking guide to the salaries offered in vacancies that have cited Advertising over the 6 months to 21 January 2018 with a comparison to the same period over the previous 2 years.

Advertising
England > North West
6 months to
21 Jan 2018
Same period 2017 Same period 2016
Rank 66 189 209
Rank change year-on-year +123 +20 -40
Permanent jobs citing Advertising 563 193 154
As % of all permanent IT jobs advertised in the North West 4.48% 1.57% 1.27%
As % of the General category 10.47% 4.41% 3.30%
Number of salaries quoted 434 172 142
North West median annual salary £42,500 £40,000 £38,625
Median salary % change year-on-year +6.25% +3.56% -3.44%
10th Percentile £28,575 £25,550 £25,000
90th Percentile £66,250 £70,000 £56,250
England median annual salary £47,500 £47,500 £45,000
% change year-on-year - +5.56% +2.27%

Advertising is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the North West with a requirement for common skills.

All General Skills
North West
Permanent vacancies with a requirement for common skills 5,378 4,381 4,663
As % of all permanent IT jobs advertised in the North West 42.83% 35.71% 38.55%
Number of salaries quoted 3,959 3,472 3,754
North West median annual salary £45,000 £40,000 £40,500
Median salary % change year-on-year +12.50% -1.23% +1.25%
10th Percentile £27,500 £25,000 £24,750
90th Percentile £67,500 £63,750 £62,500
England median annual salary £52,500 £52,000 £50,000
% change year-on-year +0.96% +4.00% -

Advertising
Job Vacancy Trend in the North West

Job postings citing Advertising as a percentage of all IT jobs advertised in the North West.

Job vacancy trend for Advertising in the North West

Advertising
Salary Trend in the North West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Advertising in the North West.

Salary trend for Advertising in the North West

Advertising
Salary Histogram in the North West

The salary distribution of IT jobs citing Advertising in the North West over the 6 months to 21 January 2018.

Salary histogram for Advertising in the North West

Advertising
Job Locations in the North West

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Advertising within the North West region over the 6 months to 21 January 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Manchester +130 303 £40,000 -11.11% 33
Cheshire +46 195 £47,500 +18.75% 17
Merseyside +45 46 £41,250 -2.94% 11
Lancashire +3 16 £39,000 +4.00% 5
Cumbria -5 1 - - 1
Advertising
England

For the 6 months to 21 January 2018, IT jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the North West region with a requirement for Advertising.

1 248 (44.05%) Java
2 213 (37.83%) PHP
3 205 (36.41%) Microsoft
4 187 (33.21%) Agile Software Development
5 159 (28.24%) Finance
6 151 (26.82%) JavaScript
7 125 (22.20%) SQL Server
8 123 (21.85%) C#
9 122 (21.67%) HTML
9 122 (21.67%) SQL
9 122 (21.67%) .NET
10 119 (21.14%) MVC
11 96 (17.05%) CSS
12 88 (15.63%) Scrum
13 86 (15.28%) ASP.NET
14 84 (14.92%) Web Development
15 80 (14.21%) TDD
16 77 (13.68%) Oracle
17 74 (13.14%) RESTful
18 72 (12.79%) Web Services
19 71 (12.61%) BDD
20 70 (12.43%) Marketing
21 66 (11.72%) Banking
22 63 (11.19%) ERP
23 62 (11.01%) ASP.NET MVC
24 56 (9.95%) Business Intelligence
25 55 (9.77%) MySQL
26 54 (9.59%) Git (software)
26 54 (9.59%) Facebook
26 54 (9.59%) User Experience

Advertising
Co-occurring IT Skills in the North West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 33 (5.86%) CMS
2 29 (5.15%) WebSphere
3 21 (3.73%) WordPress
4 20 (3.55%) SharePoint
5 15 (2.66%) Drupal
5 15 (2.66%) WebLogic
6 14 (2.49%) Apache
6 14 (2.49%) Tomcat
7 11 (1.95%) JBoss
8 10 (1.78%) Jetty
8 10 (1.78%) Mule
9 8 (1.42%) BizTalk Server
10 6 (1.07%) Sitecore CMS
11 5 (0.89%) Umbraco
12 2 (0.36%) Kentico
12 2 (0.36%) SharePoint 2010
12 2 (0.36%) SharePoint 2013
13 1 (0.18%) concrete5
13 1 (0.18%) Exchange Server 2013
13 1 (0.18%) Joomla!
Applications
1 24 (4.26%) Microsoft Excel
2 9 (1.60%) Microsoft Office
3 8 (1.42%) Photoshop
4 5 (0.89%) Adobe Illustrator
5 4 (0.71%) Spreadsheet
6 3 (0.53%) Microsoft PowerPoint
7 2 (0.36%) FreeHand
8 1 (0.18%) InDesign
Business Applications
1 51 (9.06%) Dynamics AX
2 40 (7.10%) Dynamics CRM
3 22 (3.91%) Magento
4 15 (2.66%) NetSuite
5 6 (1.07%) Dynamics NAV
5 6 (1.07%) Sage 500
5 6 (1.07%) SAP Business One
6 4 (0.71%) Sage 1000
6 4 (0.71%) Sage 200
7 3 (0.53%) Infor CloudSuite
7 3 (0.53%) Infor CloudSuite Industrial (formerly SyteLine)
7 3 (0.53%) Sage X3
8 2 (0.36%) OpenCart
8 2 (0.36%) osCommerce
8 2 (0.36%) Unit4 Business World
9 1 (0.18%) Infor M3
9 1 (0.18%) Northgate Housing
Cloud Services
1 43 (7.64%) Dynamics 365
2 31 (5.51%) Microsoft Azure
3 24 (4.26%) Amazon AWS
4 15 (2.66%) Office 365
5 11 (1.95%) Google Analytics
6 7 (1.24%) AdWords
6 7 (1.24%) AWS Lambda
6 7 (1.24%) Google Play
6 7 (1.24%) Serverless
7 5 (0.89%) GitHub
7 5 (0.89%) SaaS
8 4 (0.71%) OpenShift
9 3 (0.53%) PaaS
10 2 (0.36%) IaaS
Communications & Networking
1 13 (2.31%) HTTP
2 12 (2.13%) Internet
3 2 (0.36%) Firewall
3 2 (0.36%) VPN
4 1 (0.18%) DHCP
4 1 (0.18%) DNS
4 1 (0.18%) Network Security
4 1 (0.18%) Remote Desktop
4 1 (0.18%) SMS
Database & Business Intelligence
1 125 (22.20%) SQL Server
2 55 (9.77%) MySQL
3 48 (8.53%) SQL Server 2016
4 35 (6.22%) SQL Server Reporting Services
5 17 (3.02%) Oracle Database
6 16 (2.84%) MongoDB
7 14 (2.49%) Power BI
8 13 (2.31%) SQL Server Integration Services
9 12 (2.13%) NoSQL
9 12 (2.13%) Relational Database
10 10 (1.78%) SQL Server 2008
11 9 (1.60%) DB2
11 9 (1.60%) MariaDB
12 8 (1.42%) SQL Server Analysis Services
13 7 (1.24%) QlikView
14 6 (1.07%) Big Data
15 5 (0.89%) Data Warehouse
15 5 (0.89%) Hadoop
15 5 (0.89%) OLAP
16 4 (0.71%) Snowflake Schema
Development Applications
1 54 (9.59%) Git (software)
2 34 (6.04%) Jenkins
3 26 (4.62%) Gradle
4 21 (3.73%) JIRA
4 21 (3.73%) Maven
5 14 (2.49%) Subversion
6 13 (2.31%) Bitbucket
6 13 (2.31%) Jasmine
7 10 (1.78%) Hudson
7 10 (1.78%) Xcode
8 8 (1.42%) Team Foundation Server
8 8 (1.42%) Visual Studio
9 6 (1.07%) Sonatype Nexus
9 6 (1.07%) SQL Server Management Studio (SSMS)
10 5 (0.89%) PostCSS
10 5 (0.89%) Selenium
11 4 (0.71%) Cucumber
12 3 (0.53%) Android Studio
12 3 (0.53%) Karma Test Runner
13 2 (0.36%) PhantomJS
General
1 159 (28.24%) Finance
2 70 (12.43%) Marketing
3 66 (11.72%) Banking
4 41 (7.28%) Retail
5 30 (5.33%) Manufacturing
6 4 (0.71%) Billing
6 4 (0.71%) Games
7 3 (0.53%) Back Office
7 3 (0.53%) Financial Institution
8 2 (0.36%) Law
8 2 (0.36%) Telecoms
9 1 (0.18%) Automotive
9 1 (0.18%) French Language
9 1 (0.18%) Legal
Job Titles
1 286 (50.80%) Developer
2 57 (10.12%) Senior Developer
3 49 (8.70%) .NET Developer
4 48 (8.53%) Java Developer
5 43 (7.64%) Analyst
5 43 (7.64%) Consultant
6 36 (6.39%) PHP Developer
7 32 (5.68%) Front End Developer (Client-Side Developer)
8 26 (4.62%) Architect
9 24 (4.26%) Applications Support
10 21 (3.73%) Android Developer
11 18 (3.20%) Linux Support
12 16 (2.84%) Junior
13 15 (2.66%) Junior Developer
13 15 (2.66%) Lead Developer
13 15 (2.66%) Solutions Architect
14 14 (2.49%) CRM Developer
14 14 (2.49%) DBA
14 14 (2.49%) iOS Developer
15 13 (2.31%) Functional Consultant
Libraries, Frameworks & Software Standards
1 122 (21.67%) .NET
1 122 (21.67%) HTML
2 96 (17.05%) CSS
3 86 (15.28%) ASP.NET
4 74 (13.14%) RESTful
5 72 (12.79%) Web Services
6 62 (11.01%) ASP.NET MVC
7 53 (9.41%) HTML5
7 53 (9.41%) jQuery
8 51 (9.06%) ASP.NET Web API
9 47 (8.35%) ASP.NET MVC 5
10 45 (7.99%) Spring
11 43 (7.64%) Hibernate
12 42 (7.46%) Node.js
13 37 (6.57%) J2EE
13 37 (6.57%) REST
14 30 (5.33%) AngularJS
14 30 (5.33%) CSS3
15 24 (4.26%) SOAP
16 21 (3.73%) Laravel
Miscellaneous
1 54 (9.59%) User Experience
2 39 (6.93%) Analytical Skills
3 31 (5.51%) Mobile App
4 28 (4.97%) Enterprise Software
5 16 (2.84%) Greenfield Project
5 16 (2.84%) Xbox
6 14 (2.49%) Computer Science
7 11 (1.95%) Social Media
8 9 (1.60%) CMDB
8 9 (1.60%) RIA
9 6 (1.07%) Replication
10 5 (0.89%) Mobile Banking
11 4 (0.71%) Blog
11 4 (0.71%) Digital Media
11 4 (0.71%) Foreign Exchange (FX)
12 3 (0.53%) Analytical Mindset
12 3 (0.53%) Management Information System
13 2 (0.36%) Clustering
13 2 (0.36%) Handset
13 2 (0.36%) Public Cloud
Operating Systems
1 39 (6.93%) Android
2 36 (6.39%) Unix
3 35 (6.22%) Linux
4 34 (6.04%) Apple iOS
5 33 (5.86%) Windows
6 10 (1.78%) AIX
7 9 (1.60%) HPUX
7 9 (1.60%) Solaris
8 6 (1.07%) Windows Server
9 2 (0.36%) Windows 10
9 2 (0.36%) Windows 7
9 2 (0.36%) Windows Server 2012
10 1 (0.18%) Red Hat Enterprise Linux
Processes & Methodologies
1 187 (33.21%) Agile Software Development
2 119 (21.14%) MVC
3 88 (15.63%) Scrum
4 84 (14.92%) Web Development
5 80 (14.21%) TDD
6 71 (12.61%) BDD
7 63 (11.19%) ERP
8 56 (9.95%) Business Intelligence
9 53 (9.41%) Continuous Integration
9 53 (9.41%) Front End Development
10 49 (8.70%) Web Application Development
11 48 (8.53%) CRM
12 45 (7.99%) SDLC
13 36 (6.39%) Dependency Injection
14 30 (5.33%) Test Automation
15 28 (4.97%) Analytics
16 27 (4.80%) Android Development
17 25 (4.44%) OO
18 23 (4.09%) Mentoring
19 21 (3.73%) iOS Development
Programming Languages
1 248 (44.05%) Java
2 213 (37.83%) PHP
3 151 (26.82%) JavaScript
4 123 (21.85%) C#
5 122 (21.67%) SQL
6 24 (4.26%) Ruby
7 17 (3.02%) PowerShell
7 17 (3.02%) T-SQL
8 16 (2.84%) Python
9 13 (2.31%) Apple Swift
9 13 (2.31%) Objective-C
10 11 (1.95%) C
11 10 (1.78%) X++
12 8 (1.42%) Shell Script
13 7 (1.24%) C++
14 5 (0.89%) ES6
15 4 (0.71%) Kotlin
15 4 (0.71%) Perl
16 3 (0.53%) PL/SQL
16 3 (0.53%) VB
Qualifications
1 20 (3.55%) Degree
2 11 (1.95%) Microsoft Certification
3 10 (1.78%) ACCA
3 10 (1.78%) CIMA
4 8 (1.42%) Computer Science Degree
5 4 (0.71%) ISEB
5 4 (0.71%) ISTQB
5 4 (0.71%) MCSE
6 3 (0.53%) CISM
6 3 (0.53%) CISSP
6 3 (0.53%) ITIL Certification
6 3 (0.53%) Master's Degree
7 2 (0.36%) CREST Certified
7 2 (0.36%) OSCP
7 2 (0.36%) PMI Certification
7 2 (0.36%) PMP
7 2 (0.36%) SANS
8 1 (0.18%) AAT
8 1 (0.18%) PRINCE2 Certification
Quality Assurance & Compliance
1 6 (1.07%) QA
2 3 (0.53%) PCI DSS
3 2 (0.36%) ISO/IEC 27001
3 2 (0.36%) ISO/IEC 27002 (supersedes ISO/IEC 17799)
3 2 (0.36%) PMO
3 2 (0.36%) Sarbanes-Oxley
4 1 (0.18%) Data Quality
4 1 (0.18%) GDPR
4 1 (0.18%) SLA
System Software
1 14 (2.49%) Active Directory
2 2 (0.36%) Docker
Systems Management
1 3 (0.53%) Control-M
1 3 (0.53%) Ganglia
2 1 (0.18%) Ansible
2 1 (0.18%) CA Wily
2 1 (0.18%) Kubernetes
2 1 (0.18%) Opscode Chef
2 1 (0.18%) Plesk
2 1 (0.18%) Puppet
2 1 (0.18%) SCCM
2 1 (0.18%) Terraform
Vendors
1 205 (36.41%) Microsoft
2 77 (13.68%) Oracle
3 54 (9.59%) Facebook
4 41 (7.28%) Google
5 27 (4.80%) ServiceNow
6 24 (4.26%) Infor
7 21 (3.73%) Sage
8 18 (3.20%) Epicor
9 16 (2.84%) SAP
10 9 (1.60%) Sitecore
11 8 (1.42%) JD Edwards
11 8 (1.42%) Tableau
11 8 (1.42%) Zend
12 5 (0.89%) HP
13 4 (0.71%) comScore
13 4 (0.71%) DoubleClick
13 4 (0.71%) Hitwise
13 4 (0.71%) Twitter
14 3 (0.53%) AppDynamics
14 3 (0.53%) Teradata