The median annual salary for a Digital Marketing Manager was £36,500 in advertised job vacancies in the North West during the 3 months to 27 April 2017.

The first table below provides salary benchmarking and summary statistics including a comparison to same period in the previous 2 years.

Digital Marketing Manager
England / North West
3 months to
27 Apr 2017
Same period 2016 Same period 2015
Rank 251 226 244
Rank change year-on-year -25 +18  
Permanent jobs requiring a Digital Marketing Manager 1 6 8
As % of all permanent IT jobs advertised in the North West 0.016% 0.11% 0.12%
As % of the Job Titles category 0.016% 0.11% 0.13%
Number of salaries quoted 1 6 7
Median salary £36,500 £40,000 £35,000
Median salary % change year-on-year -8.75% +14.28%  
UK excluding London median salary £36,000 £35,000 £35,000
% change year-on-year +2.85% -  

The next table is for comparison with the above and includes summary statistics for all job roles in permanent job vacancies advertised in the North West. Most job vacancies include a discernible job title. As such, the figures in the first row provide an indication of the number of permanent jobs in our overall sample.

IT Job Roles
North West
Permanent job vacancies with a job title containing a recognized job role 6119 5525 6267
As % of all permanent IT job vacancies advertised in the North West 96.71% 97.17% 96.64%
Number of salaries quoted 5073 4683 4988
Median salary £40,000 £40,000 £40,000
90% offered a salary of more than £25,500 £24,000 £24,690
10% offered a salary of more than £60,000 £55,000 £57,500
UK excluding London median salary £42,500 £41,500 £40,000
% change year-on-year +2.40% +3.75%  

Digital Marketing Manager
Job Vacancy Trend in the North West

The job posting trend of jobs advertised in the North West that featured Digital Marketing Manager in the job title.

Job vacancy trend for Digital Marketing Manager in the North West

Digital Marketing Manager
Salary Trend in the North West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing Manager in the North West.

Salary trend for Digital Marketing Manager in the North West

Digital Marketing Manager
Job Locations in the North West

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Marketing Manager within the North West region over the 3 months to 27 April 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Manchester -32 1 £36,500 -8.75% 1
Digital Marketing Manager
England

Digital Marketing Manager Skill Set
Top 30 Co-occurring IT Skills in the North West

For the 6 months to 27 April 2017, Digital Marketing Manager job roles required the following IT skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the North West region featuring Digital Marketing Manager in the job title.

1 4 (100.00%) Marketing
1 4 (100.00%) Digital Marketing
1 4 (100.00%) Analytical Skills
2 3 (75.00%) Retail
2 3 (75.00%) Pay per click
2 3 (75.00%) SEO
2 3 (75.00%) E-Commerce
3 2 (50.00%) Google
3 2 (50.00%) Channel Management
3 2 (50.00%) Google Analytics
3 2 (50.00%) Email Marketing
3 2 (50.00%) iPad
3 2 (50.00%) Analytics
3 2 (50.00%) Online Marketing
4 1 (25.00%) Social Media
4 1 (25.00%) Marketing Analytics
4 1 (25.00%) Responsys
4 1 (25.00%) Multivariate Testing
4 1 (25.00%) Digital Analytics
4 1 (25.00%) Affiliate Network
4 1 (25.00%) Customer-Centric Approach
4 1 (25.00%) Lead Generation
4 1 (25.00%) Multichannel Retail
4 1 (25.00%) A/B Testing
4 1 (25.00%) QlikView
4 1 (25.00%) Econometrics
4 1 (25.00%) Data Modelling
4 1 (25.00%) SAS
4 1 (25.00%) B2B
4 1 (25.00%) SPSS

Digital Marketing Manager Skill Set
Co-occurring IT Skills in the North West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (25.00%) SAS
Applications
1 1 (25.00%) Microsoft Excel
1 1 (25.00%) SPSS
Cloud Services
1 2 (50.00%) Google Analytics
2 1 (25.00%) Responsys
Database & Business Intelligence
1 1 (25.00%) QlikView
General
1 4 (100.00%) Marketing
2 3 (75.00%) Retail
Libraries, Frameworks & Software Standards
1 1 (25.00%) CSS
1 1 (25.00%) HTML
Miscellaneous
1 4 (100.00%) Analytical Skills
2 2 (50.00%) iPad
3 1 (25.00%) Social Media
Processes & Methodologies
1 4 (100.00%) Digital Marketing
2 3 (75.00%) E-Commerce
2 3 (75.00%) Pay per click
2 3 (75.00%) SEO
3 2 (50.00%) Analytics
3 2 (50.00%) Channel Management
3 2 (50.00%) Email Marketing
3 2 (50.00%) Online Marketing
4 1 (25.00%) A/B Testing
4 1 (25.00%) Affiliate Network
4 1 (25.00%) B2B
4 1 (25.00%) Customer-Centric Approach
4 1 (25.00%) Data Modelling
4 1 (25.00%) Digital Analytics
4 1 (25.00%) Econometrics
4 1 (25.00%) Lead Generation
4 1 (25.00%) Marketing Analytics
4 1 (25.00%) Multichannel Retail
4 1 (25.00%) Multivariate Testing
Programming Languages
1 1 (25.00%) JavaScript
1 1 (25.00%) SQL
Vendors
1 2 (50.00%) Google
Altrincham, Cheshire
Applause IT Innovation
Salary: £30000 - £45000 per annum
Posted: 3 days ago