Direct Marketing Job Trends in the North West

Direct Marketing
England > North West

The table below provides summary statistics and salary benchmarking for jobs advertised in the North West requiring Direct Marketing skills. It covers vacancies from the 6 months leading up to 16 September 2025, with comparisons to the same periods in the previous two years.

6 months to
16 Sep 2025
Same period 2024 Same period 2023
Rank 235 - -
Rank change year-on-year - - -
Permanent jobs citing Direct Marketing 1 0 0
As % of all permanent jobs advertised in the North West 0.020% - -
As % of the Processes & Methodologies category 0.022% - -
Number of salaries quoted 1 0 0
10th Percentile - - -
25th Percentile £42,500 - -
Median annual salary (50th Percentile) £45,000 - -
75th Percentile £47,500 - -
90th Percentile - - -
England median annual salary £30,000 £44,633 -
% change year-on-year -32.79% - -

All Process and Methodology Skills
North West

Direct Marketing falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills in the North West.

Permanent vacancies with a requirement for process or methodology skills 4,578 6,014 4,375
As % of all permanent jobs advertised in the North West 89.31% 77.85% 94.68%
Number of salaries quoted 2,176 3,441 3,211
10th Percentile £27,750 £30,000 £31,250
25th Percentile £35,000 £40,000 £41,625
Median annual salary (50th Percentile) £50,000 £50,055 £55,000
Median % change year-on-year -0.11% -8.99% +4.76%
75th Percentile £65,000 £65,000 £70,000
90th Percentile £80,000 £78,750 £82,500
England median annual salary £55,000 £57,500 £62,000
% change year-on-year -4.35% -7.26% +3.33%

Direct Marketing
Job Vacancy Trend in the North West

Job postings citing Direct Marketing as a proportion of all IT jobs advertised in the North West.

Job vacancy trend for Direct Marketing in the North West

Direct Marketing
Salary Trend in the North West

Salary distribution trend for jobs in the North West citing Direct Marketing.

Salary distribution trend for jobs in the North West citing Direct Marketing

Direct Marketing
Job Locations in the North West

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Direct Marketing within the North West region over the 6 months to 16 September 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Manchester - 1 £45,000 - 3
Direct Marketing
England

Direct Marketing
Co-occurring Skills and Capabilities in the North West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

General
1 1 (100.00%) Marketing
1 1 (100.00%) Social Skills
Job Titles
1 1 (100.00%) Analyst
1 1 (100.00%) Insight Analyst
1 1 (100.00%) Lead
Miscellaneous
1 1 (100.00%) Self-Motivation
Processes & Methodologies
1 1 (100.00%) Actionable Insight
1 1 (100.00%) Analytics
1 1 (100.00%) B2B
1 1 (100.00%) B2C
1 1 (100.00%) Business Intelligence
1 1 (100.00%) Computer Science
1 1 (100.00%) Customer Engagement
1 1 (100.00%) Data Science
1 1 (100.00%) Data Transformation
1 1 (100.00%) Data Visualisation
1 1 (100.00%) Decision-Making
1 1 (100.00%) Mathematics
1 1 (100.00%) Predictive Modelling
1 1 (100.00%) SEO
1 1 (100.00%) Storytelling
1 1 (100.00%) Visualisation
Programming Languages
1 1 (100.00%) SQL
Qualifications
1 1 (100.00%) Degree
1 1 (100.00%) Numerate Degree