Period
to 18 December 2018

The following table provides summary statistics for permanent job vacancies advertised in the North West with a requirement for Personalization skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Personalization over the 6 months to 18 December 2018 with a comparison to the same period in the previous 2 years.

Personalization
England > North West
6 months to
18 Dec 2018
Same period 2017 Same period 2016
Rank 341 367 354
Rank change year-on-year +26 -13 +6
Permanent jobs citing Personalization 12 11 11
As % of all permanent IT jobs advertised in the North West 0.11% 0.084% 0.089%
As % of the Processes & Methodologies category 0.12% 0.092% 0.097%
Number of salaries quoted 9 9 5
North West median annual salary £28,000 £40,000 £42,500
Median salary % change year-on-year -30.00% -5.88% -24.44%
10th Percentile £17,007 £22,500 £33,750
90th Percentile £53,000 £51,000 £50,500
England median annual salary £56,250 £52,500 £60,000
% change year-on-year +7.14% -12.50% -

Personalization is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the North West with a requirement for process or methodology skills.

All Process and Methodology Skills
North West
Permanent vacancies with a requirement for process or methodology skills 10,270 12,014 11,327
As % of all permanent IT jobs advertised in the North West 91.05% 91.65% 91.80%
Number of salaries quoted 8,240 9,576 9,451
North West median annual salary £45,000 £43,000 £40,000
Median salary % change year-on-year +4.65% +7.50% -
10th Percentile £26,250 £26,250 £25,625
90th Percentile £70,000 £65,000 £62,500
England median annual salary £52,500 £50,000 £50,000
% change year-on-year +5.00% - +5.26%

Personalization
Job Vacancy Trend in the North West

Job postings citing Personalization as a percentage of all IT jobs advertised in the North West.

Job vacancy trend for Personalization in the North West

Personalization
Salary Trend in the North West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Personalization in the North West.

Salary trend for Personalization in the North West

Personalization
Salary Histogram in the North West

The salary distribution of IT jobs citing Personalization in the North West over the 6 months to 18 December 2018.

Salary histogram for Personalization in the North West

Personalization
Job Locations in the North West

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Personalization within the North West region over the 6 months to 18 December 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Manchester +4 7 £45,000 +12.50% 2
Cheshire +21 3 - - 1
Cumbria - 2 £17,007 -
Personalization
England

For the 6 months to 18 December 2018, IT jobs citing Personalization also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the North West region with a requirement for Personalization.

1 6 (50.00%) Retail
1 6 (50.00%) Marketing
1 6 (50.00%) Analytics
2 5 (41.67%) HTML
3 4 (33.33%) E-Commerce
3 4 (33.33%) Agile Software Development
4 3 (25.00%) Banking
4 3 (25.00%) Data Management
4 3 (25.00%) Web Development
4 3 (25.00%) Risk Management
4 3 (25.00%) Finance
4 3 (25.00%) Law
4 3 (25.00%) Project Management
4 3 (25.00%) Business Intelligence
4 3 (25.00%) PRINCE2
4 3 (25.00%) CRM
4 3 (25.00%) Online Marketing
4 3 (25.00%) Project Governance
4 3 (25.00%) Test Strategy
4 3 (25.00%) SDLC
4 3 (25.00%) Analytical Skills
4 3 (25.00%) Investment Banking
4 3 (25.00%) QA
4 3 (25.00%) Wealth Management
4 3 (25.00%) Digital Marketing
4 3 (25.00%) Data Protection
4 3 (25.00%) APMP
4 3 (25.00%) GDPR
4 3 (25.00%) Proactive Monitoring
4 3 (25.00%) Customer Acquisition

Personalization
Co-occurring IT Skills in the North West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (8.33%) Apache Spark
1 1 (8.33%) IIS
1 1 (8.33%) Marvel
Applications
1 2 (16.67%) Adobe Illustrator
1 2 (16.67%) Photoshop
2 1 (8.33%) Flinto
Cloud Services
1 2 (16.67%) Google Analytics
2 1 (8.33%) Azure Active Directory
2 1 (8.33%) Microsoft Azure
2 1 (8.33%) SaaS
Communications & Networking
1 1 (8.33%) DNS
1 1 (8.33%) Firewall
1 1 (8.33%) HTTP
1 1 (8.33%) LAN
1 1 (8.33%) SSL
Database & Business Intelligence
1 1 (8.33%) Big Data
1 1 (8.33%) Text Mining
Development Applications
1 1 (8.33%) Balsamiq Mockups
General
1 6 (50.00%) Marketing
1 6 (50.00%) Retail
2 3 (25.00%) Banking
2 3 (25.00%) Finance
2 3 (25.00%) Investment Banking
2 3 (25.00%) Law
Job Titles
1 3 (25.00%) CRM Executive
1 3 (25.00%) Digital Executive
1 3 (25.00%) Digital Project Manager
1 3 (25.00%) Project Manager
2 2 (16.67%) Designer
2 2 (16.67%) Network Technician
2 2 (16.67%) UX Designer
3 1 (8.33%) Infrastructure Engineer
3 1 (8.33%) Process Engineer
Libraries, Frameworks & Software Standards
1 5 (41.67%) HTML
2 2 (16.67%) CSS
3 1 (8.33%) CoreNLP
3 1 (8.33%) Keras
3 1 (8.33%) Natural Language Processing
3 1 (8.33%) TensorFlow
Miscellaneous
1 3 (25.00%) Analytical Skills
2 2 (16.67%) User Experience
3 1 (8.33%) Driving Licence
3 1 (8.33%) Social Media
Operating Systems
1 1 (8.33%) Windows
1 1 (8.33%) Windows Server
Processes & Methodologies
1 6 (50.00%) Analytics
2 4 (33.33%) Agile Software Development
2 4 (33.33%) E-Commerce
3 3 (25.00%) Business Intelligence
3 3 (25.00%) Commercial Awareness
3 3 (25.00%) CRM
3 3 (25.00%) Customer Acquisition
3 3 (25.00%) Data Management
3 3 (25.00%) Data Protection
3 3 (25.00%) Digital Marketing
3 3 (25.00%) Online Marketing
3 3 (25.00%) PRINCE2
3 3 (25.00%) Proactive Monitoring
3 3 (25.00%) Project Governance
3 3 (25.00%) Project Management
3 3 (25.00%) Risk Management
3 3 (25.00%) SDLC
3 3 (25.00%) Test Strategy
3 3 (25.00%) Wealth Management
3 3 (25.00%) Web Development
Programming Languages
1 1 (8.33%) Java
1 1 (8.33%) Python
1 1 (8.33%) Scala
Qualifications
1 3 (25.00%) APMP
2 1 (8.33%) Degree
Quality Assurance & Compliance
1 3 (25.00%) GDPR
1 3 (25.00%) PSD2
1 3 (25.00%) QA
System Software
1 1 (8.33%) Active Directory
1 1 (8.33%) Docker
1 1 (8.33%) VMware Infrastructure
Vendors
1 2 (16.67%) Adobe
1 2 (16.67%) Google
1 2 (16.67%) Hotjar
1 2 (16.67%) Microsoft
2 1 (8.33%) VMware