Personalization Jobs in England

Personalization
UK > England

The table below provides summary statistics for permanent job vacancies advertised in England requiring Personalization skills. It includes a benchmarking guide to the annual salaries offered in vacancies that cited Personalization over the 6 months leading up to 30 May 2025, comparing them to the same period in the previous two years.

6 months to
30 May 2025
Same period 2024 Same period 2023
Rank 417 770 609
Rank change year-on-year +353 -161 +6
Permanent jobs citing Personalization 291 73 302
As % of all permanent jobs advertised in England 0.59% 0.082% 0.35%
As % of the Processes & Methodologies category 0.63% 0.097% 0.37%
Number of salaries quoted 39 63 116
10th Percentile £31,250 £32,500 £37,125
25th Percentile £46,250 £42,500 £45,000
Median annual salary (50th Percentile) £55,000 £70,000 £54,882
Median % change year-on-year -21.43% +27.55% -35.43%
75th Percentile £80,000 £78,125 £69,375
90th Percentile £98,474 £100,000 £92,500
UK median annual salary £55,000 £70,000 £54,882
% change year-on-year -21.43% +27.55% -35.43%

All Process and Methodology Skills
England

Personalization falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills in England.

Permanent vacancies with a requirement for process or methodology skills 46,039 75,199 82,570
As % of all permanent jobs advertised in England 94.03% 84.05% 95.58%
Number of salaries quoted 22,875 54,702 49,146
10th Percentile £29,500 £29,000 £34,452
25th Percentile £41,250 £40,000 £46,000
Median annual salary (50th Percentile) £57,500 £55,000 £62,500
Median % change year-on-year +4.55% -12.00% +4.17%
75th Percentile £75,000 £72,500 £82,500
90th Percentile £97,528 £93,750 £102,500
UK median annual salary £57,443 £55,000 £60,899
% change year-on-year +4.44% -9.69% +1.50%

Personalization
Job Vacancy Trend in England

Job postings citing Personalization as a proportion of all IT jobs advertised in England.

Job vacancy trend for Personalization in England

Personalization
Salary Trend in England

3-month moving average salary quoted in jobs citing Personalization in England.

Salary trend for Personalization in England

Personalization
Salary Histogram in England

Salary distribution for jobs citing Personalization in England over the 6 months to 30 May 2025.

Salary histogram for Personalization in England

Personalization
Job Locations in England

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Personalization within the England region over the 6 months to 30 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
London +164 96 £68,750 -1.79% 137
South East +127 43 £42,500 -50.00% 272
East of England +75 29 £50,000 -50.00% 127
South West +116 15 £80,000 +16.05% 90
Midlands +98 14 £55,000 +15.79% 172
North of England +48 11 £75,319 +67.37% 192
North West +10 9 £94,637 +133.67% 93
West Midlands +63 7 £52,500 +10.53% 93
East Midlands - 7 £75,000 - 69
Yorkshire +55 1 £56,000 -30.00% 79
North East +47 1 - - 20
Personalization
UK

Personalization
Co-occurring Skills and Capabilities in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 9 (3.09%) CMS
2 7 (2.41%) Apache Spark
3 2 (0.69%) Adobe Experience Manager
3 2 (0.69%) Headless CMS
4 1 (0.34%) Microsoft Exchange
4 1 (0.34%) Oracle Application Server
4 1 (0.34%) Oracle Workflow
4 1 (0.34%) SharePoint
Applications
1 5 (1.72%) Microsoft Excel
2 2 (0.69%) Microsoft Office
3 1 (0.34%) Adobe Creative Suite
3 1 (0.34%) Adobe Illustrator
3 1 (0.34%) Adobe XD
3 1 (0.34%) Chatbot
3 1 (0.34%) InDesign
3 1 (0.34%) Microsoft PowerPoint
3 1 (0.34%) Photoshop
Business Applications
1 4 (1.37%) Shopify
2 1 (0.34%) Oracle EBS
2 1 (0.34%) Oracle EBS R12
2 1 (0.34%) Oracle General Ledger
2 1 (0.34%) Oracle Payables
2 1 (0.34%) Oracle Receivables
2 1 (0.34%) Payment Gateway
Cloud Services
1 222 (76.29%) AWS
2 221 (75.95%) GCP
3 216 (74.23%) Azure
4 215 (73.88%) AWS Lambda
4 215 (73.88%) Serverless
5 14 (4.81%) Salsify
6 11 (3.78%) Google Analytics
7 8 (2.75%) Power Platform
8 7 (2.41%) Google Ads
9 4 (1.37%) Amazon EMR
9 4 (1.37%) Amazon SageMaker
9 4 (1.37%) GitHub
9 4 (1.37%) Snowflake
10 3 (1.03%) Adobe Analytics
10 3 (1.03%) Contentsquare
11 2 (0.69%) dbt
11 2 (0.69%) Google Data Studio
11 2 (0.69%) Google Kubernetes Engine
11 2 (0.69%) SaaS
12 1 (0.34%) Figma
Communications & Networking
1 215 (73.88%) Broadband
2 5 (1.72%) SMS
Database & Business Intelligence
1 14 (4.81%) Metadata
2 10 (3.44%) Tableau
3 8 (2.75%) Power BI
4 5 (1.72%) NoSQL
5 4 (1.37%) BigQuery
6 3 (1.03%) Elasticsearch
6 3 (1.03%) Redis
7 2 (0.69%) Cloud Spanner
7 2 (0.69%) Looker
7 2 (0.69%) MongoDB
7 2 (0.69%) PostgreSQL
8 1 (0.34%) Data Warehouse
8 1 (0.34%) Endeca
8 1 (0.34%) Oracle Reports
8 1 (0.34%) SQL Server
8 1 (0.34%) SQL Server Integration Services
8 1 (0.34%) SQL Server Reporting Services
Development Applications
1 3 (1.03%) Git
1 3 (1.03%) Jenkins
2 1 (0.34%) Bitbucket
2 1 (0.34%) GitLab
2 1 (0.34%) Oracle Forms
2 1 (0.34%) Selenium
General
1 248 (85.22%) Analytical Skills
2 50 (17.18%) Marketing
3 32 (11.00%) Social Skills
4 18 (6.19%) Retail
5 17 (5.84%) Finance
5 17 (5.84%) Law
6 14 (4.81%) Legal
7 7 (2.41%) Banking
8 5 (1.72%) Advertising
9 4 (1.37%) Influencing Skills
10 3 (1.03%) Automotive
11 2 (0.69%) Inclusion and Diversity
11 2 (0.69%) Public Sector
11 2 (0.69%) Retail Banking
Job Titles
1 239 (82.13%) Senior
2 215 (73.88%) Machine Learning Engineer
3 15 (5.15%) Lead
3 15 (5.15%) Senior Manager
4 8 (2.75%) Developer
5 5 (1.72%) CRM Executive
5 5 (1.72%) Lead Developer
6 4 (1.37%) Architect
6 4 (1.37%) Data Science Leader
6 4 (1.37%) Enterprise Architect
6 4 (1.37%) Lead Architect
6 4 (1.37%) Lead Enterprise Architect
7 3 (1.03%) Analyst
7 3 (1.03%) Data Manager
7 3 (1.03%) Data Science Manager
7 3 (1.03%) Email Executive
7 3 (1.03%) Email Marketing Executive
7 3 (1.03%) Marketing Executive
7 3 (1.03%) Senior Data Warehouse Specialist
7 3 (1.03%) Software Engineer
Libraries, Frameworks & Software Standards
1 12 (4.12%) HTML
2 10 (3.44%) CSS
3 8 (2.75%) Kafka
4 6 (2.06%) RESTful
5 4 (1.37%) .NET
6 3 (1.03%) .NET Core
6 3 (1.03%) .NET Framework
6 3 (1.03%) ASP.NET
6 3 (1.03%) ASP.NET Core
6 3 (1.03%) CSS3
6 3 (1.03%) Elastic Stack
6 3 (1.03%) Entity Framework
6 3 (1.03%) HTML5
6 3 (1.03%) LINQ
6 3 (1.03%) MassTransit
6 3 (1.03%) PySpark
6 3 (1.03%) RabbitMQ
6 3 (1.03%) Web Services
7 2 (0.69%) GraphQL
7 2 (0.69%) Quarkus
Miscellaneous
1 215 (73.88%) Self-Motivation
2 15 (5.15%) Taxonomies
3 14 (4.81%) Management Information System
4 11 (3.78%) Analytical Mindset
5 7 (2.41%) Marketing Technology
6 3 (1.03%) Algorithms
6 3 (1.03%) Social Media
7 2 (0.69%) Cloud Native
7 2 (0.69%) Distributed Systems
7 2 (0.69%) Mobile Banking
7 2 (0.69%) Product Ownership
8 1 (0.34%) Graphic Design
8 1 (0.34%) Onboarding
8 1 (0.34%) Security Posture
Processes & Methodologies
1 242 (83.16%) Problem-Solving
2 240 (82.47%) Agile
3 231 (79.38%) Machine Learning
4 227 (78.01%) Data Science
5 223 (76.63%) Mentoring
6 218 (74.91%) Creative Thinking
7 216 (74.23%) CI/CD
8 215 (73.88%) Clean Code
8 215 (73.88%) Performance Metrics
9 36 (12.37%) Analytics
10 35 (12.03%) Artificial Intelligence
11 25 (8.59%) Customer Experience
11 25 (8.59%) Roadmaps
12 20 (6.87%) Generative AI
13 19 (6.53%) Collaborative Culture
13 19 (6.53%) Continuous Improvement
13 19 (6.53%) Strategic Thinking
14 18 (6.19%) Architectural Design
14 18 (6.19%) Content Management
15 17 (5.84%) Change Management
Programming Languages
1 226 (77.66%) Python
2 215 (73.88%) TypeScript
3 17 (5.84%) SQL
4 6 (2.06%) Java
5 5 (1.72%) JavaScript
6 4 (1.37%) C#
7 3 (1.03%) T-SQL
8 2 (0.69%) VBA
9 1 (0.34%) PL/SQL
9 1 (0.34%) Shell Script
Qualifications
1 220 (75.60%) Degree
2 215 (73.88%) PhD
3 4 (1.37%) Computer Science Degree
4 1 (0.34%) Azure Certification
4 1 (0.34%) Master's Degree
4 1 (0.34%) Microsoft Certification
Quality Assurance & Compliance
1 15 (5.15%) Data Quality
2 5 (1.72%) GDPR
2 5 (1.72%) PCI DSS
3 4 (1.37%) California Consumer Privacy Act
4 1 (0.34%) Accessibility
4 1 (0.34%) QA
System Software
1 7 (2.41%) Docker
Systems Management
1 7 (2.41%) Kubernetes
2 2 (0.69%) Systems Management Server (SMS)
3 1 (0.34%) CEMLI
3 1 (0.34%) Matomo
3 1 (0.34%) Microsoft Intune
Vendors
1 15 (5.15%) Google
2 7 (2.41%) Microsoft
3 6 (2.06%) Adobe
4 4 (1.37%) Hotjar
4 4 (1.37%) Oracle
4 4 (1.37%) Salesforce
5 3 (1.03%) Salesforce Marketing Cloud
6 2 (0.69%) Facebook
6 2 (0.69%) Instagram
6 2 (0.69%) Optimizely
6 2 (0.69%) SAP
6 2 (0.69%) ServiceNow
6 2 (0.69%) Splunk
7 1 (0.34%) Citrix
7 1 (0.34%) CyberArk
7 1 (0.34%) CyberSource
7 1 (0.34%) Ivanti