Period
to 17 January 2019

The median annual salary for a Marketing Manager was £32,500 in advertised job vacancies in the North West during the 6 months to 17 January 2019.

The first table below provides salary benchmarking and summary statistics including a comparison to same period in the previous 2 years.

Marketing Manager
England > North West
6 months to
17 Jan 2019
Same period 2018 Same period 2017
Rank 334 356 355
Rank change year-on-year +22 -1 -15
Permanent jobs requiring a Marketing Manager 5 15 13
As % of all permanent IT jobs advertised in the North West 0.047% 0.12% 0.11%
As % of the Job Titles category 0.049% 0.12% 0.11%
Number of salaries quoted 3 12 11
North West median annual salary £32,500 £36,250 £52,500
Median salary % change year-on-year -10.34% -30.95% +50.00%
10th Percentile £31,250 £26,250 £37,000
90th Percentile £76,750 £65,000 £65,000
England median annual salary £57,500 £42,500 £45,000
% change year-on-year +35.29% -5.56% +7.14%

The following table is for comparison with the above and includes summary statistics for all permanent IT job vacancies advertised in the North West. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of permanent jobs in our overall sample.

All Permanent IT Job Vacancies
North West
Permanent vacancies in the North West with a recognized job title 10,246 12,224 11,965
% of permanent IT jobs with a recognized job title 96.55% 96.68% 96.74%
Number of salaries quoted 8,329 9,798 10,093
North West median annual salary £45,000 £42,500 £40,000
Median salary % change year-on-year +5.88% +6.25% -
10th Percentile £25,750 £26,000 £25,000
90th Percentile £70,000 £65,000 £61,250
England median annual salary £51,000 £50,000 £47,500
% change year-on-year +2.00% +5.26% -

Marketing Manager
Job Vacancy Trend in the North West

Job postings that featured Marketing Manager in the job title as a percentage of all IT jobs advertised in the North West.

Job vacancy trend for Marketing Manager in the North West

Marketing Manager
Salary Trend in the North West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Manager in the North West.

Salary trend for Marketing Manager in the North West

Marketing Manager
Salary Histogram in the North West

The salary distribution of IT jobs citing Marketing Manager in the North West over the 6 months to 17 January 2019.

Salary histogram for Marketing Manager in the North West

Marketing Manager
Job Locations in the North West

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing Manager within the North West region over the 6 months to 17 January 2019. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Cheshire - 3 £32,500 - 2
Lancashire +7 1 - -
Manchester -6 1 £85,000 +183.33% 2
Marketing Manager
England

Marketing Manager Skill Set
Top 28 Co-occurring IT Skills in the North West

For the 6 months to 17 January 2019, Marketing Manager job roles required the following IT skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the North West region featuring Marketing Manager in the job title.

1 5 (100.00%) Marketing
2 4 (80.00%) Degree
2 4 (80.00%) SEO
3 3 (60.00%) B2C
3 3 (60.00%) Social Media
4 2 (40.00%) Creative Thinking
4 2 (40.00%) Analytical Skills
4 2 (40.00%) Value Proposition
4 2 (40.00%) Customer Value Proposition
4 2 (40.00%) Marketing Management
4 2 (40.00%) Stakeholder Management
4 2 (40.00%) Copywriting
4 2 (40.00%) Telecoms
4 2 (40.00%) Pay per click
4 2 (40.00%) Product Marketing
5 1 (20.00%) WordPress
5 1 (20.00%) Blog
5 1 (20.00%) Adobe Illustrator
5 1 (20.00%) Adobe
5 1 (20.00%) Photoshop
5 1 (20.00%) B2B
5 1 (20.00%) People Management
5 1 (20.00%) B2B Marketing
5 1 (20.00%) Lead Generation
5 1 (20.00%) Content Marketing
5 1 (20.00%) Strategic Thinking
5 1 (20.00%) Sales Enablement
5 1 (20.00%) Marketing Strategy

Marketing Manager Skill Set
Co-occurring IT Skills in the North West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (20.00%) WordPress
Applications
1 1 (20.00%) Adobe Illustrator
1 1 (20.00%) Photoshop
General
1 5 (100.00%) Marketing
2 2 (40.00%) Telecoms
Miscellaneous
1 3 (60.00%) Social Media
2 2 (40.00%) Analytical Skills
3 1 (20.00%) Blog
Processes & Methodologies
1 4 (80.00%) SEO
2 3 (60.00%) B2C
3 2 (40.00%) Copywriting
3 2 (40.00%) Creative Thinking
3 2 (40.00%) Customer Value Proposition
3 2 (40.00%) Marketing Management
3 2 (40.00%) Pay per click
3 2 (40.00%) Product Marketing
3 2 (40.00%) Stakeholder Management
3 2 (40.00%) Value Proposition
4 1 (20.00%) B2B
4 1 (20.00%) B2B Marketing
4 1 (20.00%) Content Marketing
4 1 (20.00%) Lead Generation
4 1 (20.00%) Marketing Strategy
4 1 (20.00%) People Management
4 1 (20.00%) Sales Enablement
4 1 (20.00%) Strategic Thinking
Qualifications
1 4 (80.00%) Degree
Vendors
1 1 (20.00%) Adobe