Social Media Job Trends in the Thames Valley

Social Media
South East > Thames Valley

The table below looks at the prevalence of the term Social Media in permanent job vacancies in the Thames Valley. Included is a benchmarking guide to the salaries offered in vacancies that cited Social Media over the 6 months leading up to 18 August 2026, comparing them to the same period in the previous two years.

6 months to
18 Aug 2026
Same period 2025 Same period 2024
Rank 140 92 166
Rank change year-on-year -48 +74 +7
Permanent jobs citing Social Media 56 119 30
As % of all permanent jobs in the Thames Valley 0.82% 3.16% 0.58%
As % of the Miscellaneous category 3.31% 7.22% 1.83%
Number of salaries quoted 35 82 20
10th Percentile £24,500 £24,500 £24,000
25th Percentile - £37,500 £26,250
Median annual salary (50th Percentile) £45,000 £42,000 £32,000
Median % change year-on-year +7.14% +31.25% -20.00%
75th Percentile - £45,000 £39,125
90th Percentile £55,000 - £43,750
South East median annual salary £37,500 £38,325 £32,500
% change year-on-year -2.15% +17.92% -18.75%

All Generic Skills
Thames Valley

Social Media falls under the General and Transferable Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring generic IT skills in the Thames Valley.

Permanent vacancies with a requirement for generic IT skills 1,690 1,649 1,642
As % of all permanent jobs advertised in the Thames Valley 24.85% 43.73% 31.88%
Number of salaries quoted 1,144 690 947
10th Percentile £30,000 £25,705 £30,000
25th Percentile £40,000 £35,854 £37,500
Median annual salary (50th Percentile) £55,000 £45,000 £50,000
Median % change year-on-year +22.22% -10.00% -13.04%
75th Percentile £67,500 £67,500 £64,750
90th Percentile £86,250 £81,250 £80,000
South East median annual salary £53,000 £46,000 £50,000
% change year-on-year +15.22% -8.00% -11.11%

Social Media
Job Vacancy Trend in the Thames Valley

Historical trend showing the proportion of permanent IT job postings citing Social Media relative to all permanent IT jobs advertised in the Thames Valley.

Social Media job vacancy trend in the Thames Valley

Social Media
Salary Trend in the Thames Valley

Salary distribution trend for jobs in the Thames Valley citing Social Media.

Salary distribution trend for jobs in the Thames Valley citing Social Media

Social Media
Salary Histogram in the Thames Valley

Salary distribution for jobs citing Social Media in the Thames Valley over the 6 months to 18 August 2026.

Salary histogram for Social Media in the Thames Valley

Social Media
Job Locations in the Thames Valley

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Social Media within the Thames Valley region over the 6 months to 18 August 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Berkshire -5 32 £45,000 - 5
Buckinghamshire -40 15 £29,343 -30.14% 3
Oxfordshire -17 9 £24,500 -38.75% 3
Social Media
South East

Social Media
Co-Occurring Skills & Capabilities in the Thames Valley by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Applications
1 4 (7.14%) Adobe After Effects
1 4 (7.14%) Adobe Creative Suite
1 4 (7.14%) Adobe Illustrator
1 4 (7.14%) InDesign
1 4 (7.14%) Microsoft Office
1 4 (7.14%) Photoshop
2 3 (5.36%) Microsoft Excel
2 3 (5.36%) Microsoft PowerPoint
3 1 (1.79%) UserZoom
Business Applications
1 1 (1.79%) Shopify
Cloud Services
1 5 (8.93%) Asana
1 5 (8.93%) Sprout Social
2 4 (7.14%) Figma
3 3 (5.36%) Adobe Analytics
4 1 (1.79%) Contentsquare
4 1 (1.79%) Google Analytics
4 1 (1.79%) IaaS
Communications & Networking
1 8 (14.29%) Broadband
Database & Business Intelligence
1 1 (1.79%) Geospatial Data
General
1 20 (35.71%) Marketing
2 14 (25.00%) Inclusion and Diversity
3 11 (19.64%) Organisational Skills
4 10 (17.86%) Social Skills
5 8 (14.29%) Legal
6 4 (7.14%) Multimedia
7 3 (5.36%) Analytical Skills
7 3 (5.36%) Finance
7 3 (5.36%) Games
8 2 (3.57%) Brand Awareness
8 2 (3.57%) Retail
9 1 (1.79%) Publishing
Job Titles
1 6 (10.71%) Senior
1 6 (10.71%) Social Media Executive
2 5 (8.93%) Customer Service Assistant
2 5 (8.93%) Designer
2 5 (8.93%) Marketing Manager
3 4 (7.14%) Graphic Designer
4 3 (5.36%) Communications Manager
4 3 (5.36%) Marketing Communications Manager
5 2 (3.57%) Lead
6 1 (1.79%) Account Manager
6 1 (1.79%) Commercial Manager
6 1 (1.79%) Content Manager
6 1 (1.79%) Customer Experience Designer
6 1 (1.79%) Digital Designer
6 1 (1.79%) Digital User Researcher
6 1 (1.79%) Lead Designer
6 1 (1.79%) Marketing Executive
6 1 (1.79%) Sales Representative
6 1 (1.79%) Systems Manager
6 1 (1.79%) User Researcher
Libraries, Frameworks & Software Standards
1 4 (7.14%) CSS
1 4 (7.14%) HTML
Miscellaneous
1 5 (8.93%) Learning Management System
1 5 (8.93%) Video Editing
2 4 (7.14%) Graphic Design
3 1 (1.79%) Algorithms
3 1 (1.79%) Blog
3 1 (1.79%) Driving Licence
3 1 (1.79%) Management Information System
3 1 (1.79%) PropTech
3 1 (1.79%) Smartphone
Operating Systems
1 24 (42.86%) Windows
Processes & Methodologies
1 32 (57.14%) Creative Thinking
2 15 (26.79%) AI
3 13 (23.21%) B2B
3 13 (23.21%) Customer-Centricity
4 10 (17.86%) Analytics
4 10 (17.86%) Project Management
5 9 (16.07%) Copywriting
6 7 (12.50%) Customer Service
6 7 (12.50%) Storytelling
7 6 (10.71%) Digital Marketing
7 6 (10.71%) Social Media Management
8 5 (8.93%) Customer Engagement
8 5 (8.93%) Problem-Solving
8 5 (8.93%) Sales Enablement
9 4 (7.14%) Infographics
9 4 (7.14%) Integrated Marketing
9 4 (7.14%) Strategic Thinking
9 4 (7.14%) User Experience
10 3 (5.36%) Line Management
10 3 (5.36%) Software Licensing
Qualifications
1 26 (46.43%) DBS Check
2 1 (1.79%) Degree
Quality Assurance & Compliance
1 3 (5.36%) Accessibility
2 1 (1.79%) WCAG
Vendors
1 15 (26.79%) Adobe
2 6 (10.71%) Instagram
3 5 (8.93%) Hootsuite
3 5 (8.93%) Microsoft
3 5 (8.93%) Wrike
4 3 (5.36%) Apple
5 1 (1.79%) Facebook
5 1 (1.79%) Google
5 1 (1.79%) HubSpot