Period
to 18 July 2018

The table below looks at the prevalence of the term Social Media in permanent job vacancies advertised in Berkshire. Included is a benchmarking guide to the salaries offered in vacancies that have cited Social Media over the 6 months to 18 July 2018 with a comparison to the same period over the previous 2 years.

Social Media
South East > Berkshire
6 months to
18 Jul 2018
Same period 2017 Same period 2016
Rank 205 173 276
Rank change year-on-year -32 +103 -94
Permanent jobs citing Social Media 58 94 48
As % of all permanent IT jobs advertised in Berkshire 0.86% 1.42% 0.51%
As % of the Miscellaneous category 2.09% 3.56% 1.20%
Number of salaries quoted 59 48 39
Berkshire median annual salary £45,000 £37,500 £40,000
Median salary % change year-on-year +20.00% -6.25% -11.11%
10th Percentile £26,250 £30,625 £26,250
90th Percentile £63,750 £57,500 £63,750
South East median annual salary £37,500 £35,000 £40,000
% change year-on-year +7.14% -12.50% -

Social Media is in the Generic IT Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Berkshire with a requirement for generic IT skills.

All Generic IT Skills
Berkshire
Permanent vacancies with a requirement for generic IT skills 2,769 2,638 3,998
As % of all permanent IT jobs advertised in Berkshire 41.16% 39.84% 42.34%
Number of salaries quoted 2,229 2,016 3,234
Berkshire median annual salary £52,500 £50,000 £50,000
Median salary % change year-on-year +5.00% - -
10th Percentile £28,804 £27,000 £28,500
90th Percentile £72,500 £72,500 £72,000
South East median annual salary £47,500 £44,000 £45,000
% change year-on-year +7.95% -2.22% +3.45%

Social Media
Job Vacancy Trend in Berkshire

Job postings citing Social Media as a percentage of all IT jobs advertised in Berkshire.

Job vacancy trend for Social Media in Berkshire

Social Media
Salary Trend in Berkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media in Berkshire.

Salary trend for Social Media in Berkshire

Social Media
Salary Histogram in Berkshire

The salary distribution of IT jobs citing Social Media in Berkshire over the 6 months to 18 July 2018.

Salary histogram for Social Media in Berkshire

Social Media
Job Locations in Berkshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Social Media within the Berkshire region over the 6 months to 18 July 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Reading +3 38 £52,500 +3.96% 8
Wokingham -14 10 £35,000 - 1
Newbury -9 2 £27,500 -
Maidenhead -45 2 £26,500 -3.64%
Hungerford - 1 £43,500 -
Social Media
South East

For the 6 months to 18 July 2018, IT jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Berkshire region with a requirement for Social Media.

1 33 (56.90%) Agile Software Development
2 31 (53.45%) C#
2 31 (53.45%) .NET
2 31 (53.45%) OO
3 24 (41.38%) CSS
4 23 (39.66%) SQL Server
4 23 (39.66%) Microsoft
5 22 (37.93%) OOA/OOD
5 22 (37.93%) Web Services
5 22 (37.93%) Software Engineering
5 22 (37.93%) Microsoft Azure
5 22 (37.93%) REST
5 22 (37.93%) AngularJS
5 22 (37.93%) API Development
6 21 (36.21%) JavaScript
7 17 (29.31%) ASP.NET
7 17 (29.31%) MVC
7 17 (29.31%) Web Development
7 17 (29.31%) ASP.NET Web API
8 16 (27.59%) Marketing
9 14 (24.14%) Continuous Integration
9 14 (24.14%) SaaS
9 14 (24.14%) Degree
9 14 (24.14%) Visual Studio
9 14 (24.14%) Mobile Development
9 14 (24.14%) Continuous Delivery
10 13 (22.41%) Facebook
10 13 (22.41%) Front End Development
11 12 (20.69%) Angular 2
12 11 (18.97%) Google

Social Media
Co-occurring IT Skills in Berkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (6.90%) CMS
Applications
1 5 (8.62%) Microsoft Project
2 3 (5.17%) Adobe Illustrator
2 3 (5.17%) Photoshop
3 2 (3.45%) Adobe After Effects
3 2 (3.45%) Adobe Premiere
3 2 (3.45%) InDesign
4 1 (1.72%) Microsoft Excel
4 1 (1.72%) Microsoft PowerPoint
Cloud Services
1 22 (37.93%) Microsoft Azure
2 14 (24.14%) SaaS
3 2 (3.45%) Google Analytics
4 1 (1.72%) Cloud Computing
Communications & Networking
1 1 (1.72%) Internet
Database & Business Intelligence
1 23 (39.66%) SQL Server
2 9 (15.52%) NoSQL
3 5 (8.62%) SQL Server 2014
4 4 (6.90%) MySQL
4 4 (6.90%) SQL Server 2016
Development Applications
1 14 (24.14%) Visual Studio
2 9 (15.52%) Git (software)
3 7 (12.07%) webpack
4 1 (1.72%) WiX
General
1 16 (27.59%) Marketing
2 5 (8.62%) Multimedia
3 4 (6.90%) Legal
4 3 (5.17%) Finance
5 2 (3.45%) Publishing
6 1 (1.72%) Advertising
6 1 (1.72%) Telecoms
Job Titles
1 29 (50.00%) Developer
2 13 (22.41%) .NET Software Engineer
2 13 (22.41%) C# Software Engineer
2 13 (22.41%) Software Engineer
3 12 (20.69%) Social Media Developer
4 9 (15.52%) .NET Developer
4 9 (15.52%) Angular Developer
5 8 (13.79%) Azure Engineer
5 8 (13.79%) Azure Software Engineer
5 8 (13.79%) Web Developer
5 8 (13.79%) Web Engineer
6 6 (10.34%) JavaScript Developer
7 5 (8.62%) Front End Developer (Client-Side Developer)
8 4 (6.90%) Consultant
8 4 (6.90%) PHP Developer
8 4 (6.90%) Project Manager
9 3 (5.17%) Front End Web Developer (Client-Side Developer)
9 3 (5.17%) Graduate
9 3 (5.17%) PMO Consultant
9 3 (5.17%) PMO Manager
Libraries, Frameworks & Software Standards
1 31 (53.45%) .NET
2 24 (41.38%) CSS
3 22 (37.93%) AngularJS
3 22 (37.93%) REST
3 22 (37.93%) Web Services
4 17 (29.31%) ASP.NET
4 17 (29.31%) ASP.NET Web API
5 12 (20.69%) Angular 2
6 10 (17.24%) HTML
7 9 (15.52%) ASP.NET MVC
7 9 (15.52%) ASP.NET MVC 5
7 9 (15.52%) Node.js
7 9 (15.52%) RESTful
7 9 (15.52%) WCF
8 8 (13.79%) React
9 6 (10.34%) jQuery
10 4 (6.90%) HTML5
10 4 (6.90%) LAMP
10 4 (6.90%) XML
11 2 (3.45%) Twitter Bootstrap
Miscellaneous
1 9 (15.52%) BBC
2 4 (6.90%) Blog
3 3 (5.17%) Social Network
3 3 (5.17%) User Experience
4 2 (3.45%) Analytical Skills
4 2 (3.45%) Computer Science
4 2 (3.45%) Graphic Design
5 1 (1.72%) Analytical Mindset
5 1 (1.72%) FMCG
5 1 (1.72%) Self-Motivation
5 1 (1.72%) Video Editing
Operating Systems
1 2 (3.45%) Mac OS X
Processes & Methodologies
1 33 (56.90%) Agile Software Development
2 31 (53.45%) OO
3 22 (37.93%) API Development
3 22 (37.93%) OOA/OOD
3 22 (37.93%) Software Engineering
4 17 (29.31%) MVC
4 17 (29.31%) Web Development
5 14 (24.14%) Continuous Delivery
5 14 (24.14%) Continuous Integration
5 14 (24.14%) Mobile Development
6 13 (22.41%) Front End Development
7 11 (18.97%) SEO
8 9 (15.52%) BDD
8 9 (15.52%) TDD
8 9 (15.52%) Web Application Development
9 8 (13.79%) Business Intelligence
10 7 (12.07%) Digital Marketing
11 6 (10.34%) Open Source
11 6 (10.34%) Project Management
12 5 (8.62%) B2B
Programming Languages
1 31 (53.45%) C#
2 21 (36.21%) JavaScript
3 9 (15.52%) Ruby
4 8 (13.79%) SQL
5 4 (6.90%) PHP
6 2 (3.45%) C++
6 2 (3.45%) Java
Qualifications
1 14 (24.14%) Degree
2 2 (3.45%) Computer Science Degree
Quality Assurance & Compliance
1 5 (8.62%) PMO
2 1 (1.72%) QA
Vendors
1 23 (39.66%) Microsoft
2 13 (22.41%) Facebook
3 11 (18.97%) Google
4 9 (15.52%) Apple
4 9 (15.52%) Sony
4 9 (15.52%) Yahoo!
5 4 (6.90%) Twitter
6 3 (5.17%) Adobe
7 2 (3.45%) Capita
7 2 (3.45%) Salesforce.com