Period
to 23 November 2017

The table below looks at the prevalence of the term Social Media in permanent job vacancies advertised in Tyne and Wear. Included is a benchmarking guide to the salaries offered in vacancies that have cited Social Media over the 6 months to 23 November 2017 with a comparison to the same period over the previous 2 years.

Social Media
North East > Tyne and Wear
6 months to
23 Nov 2017
Same period 2016 Same period 2015
Rank 82 - 80
Rank change year-on-year - +80 +10
Permanent jobs citing Social Media 9 0 15
As % of all permanent IT jobs advertised in Tyne and Wear 0.94% - 1.51%
As % of the Miscellaneous category 3.04% - 4.64%
Number of salaries quoted 7 0 12
Tyne and Wear median annual salary £45,000 - £40,000
North East median annual salary £45,000 £23,000 £40,000
% change year-on-year +95.65% -42.50% +45.45%

Social Media is in the Generic IT Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Tyne and Wear with a requirement for generic IT skills.

All Generic IT Skills
Tyne and Wear
Permanent vacancies with a requirement for generic IT skills 296 374 323
As % of all permanent IT jobs advertised in Tyne and Wear 30.87% 31.88% 32.53%
Number of salaries quoted 263 291 275
Tyne and Wear median annual salary £40,000 £40,000 £37,500
Median salary % change year-on-year - +6.67% +7.14%
10th Percentile £27,300 £27,500 £22,350
90th Percentile £60,000 £63,000 £57,500
North East median annual salary £40,000 £40,000 £37,500
% change year-on-year - +6.67% +7.14%

Social Media
Job Vacancy Trend in Tyne and Wear

Job postings citing Social Media as a percentage of all IT jobs advertised in Tyne and Wear.

Job vacancy trend for Social Media in Tyne and Wear

Social Media
Salary Trend in Tyne and Wear

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media in Tyne and Wear.

Salary trend for Social Media in Tyne and Wear

Social Media
Job Locations in Tyne and Wear

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Social Media within the Tyne and Wear region over the 6 months to 23 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Gateshead - 5 £45,000 - 1
Newcastle upon Tyne - 2 £47,500 -
Sunderland - 2 £50,000 - 1
Social Media
North East

For the 6 months to 23 November 2017, IT jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Tyne and Wear region with a requirement for Social Media.

1 7 (77.78%) Agile Software Development
2 5 (55.56%) OO
2 5 (55.56%) C#
2 5 (55.56%) .NET
2 5 (55.56%) SQL Server
2 5 (55.56%) ASP.NET
2 5 (55.56%) TDD
2 5 (55.56%) Ruby
2 5 (55.56%) Yahoo!
2 5 (55.56%) Google
2 5 (55.56%) Apple
2 5 (55.56%) Sony
2 5 (55.56%) MVC
2 5 (55.56%) BBC
2 5 (55.56%) WCF
2 5 (55.56%) Git (software)
2 5 (55.56%) RESTful
2 5 (55.56%) ASP.NET MVC
2 5 (55.56%) BDD
2 5 (55.56%) NoSQL
2 5 (55.56%) Node.js
2 5 (55.56%) Facebook
2 5 (55.56%) Web Application Development
2 5 (55.56%) ASP.NET Web API
2 5 (55.56%) SQL Server 2016
2 5 (55.56%) ASP.NET MVC 5
3 1 (11.11%) Matrix Organization
3 1 (11.11%) Resource Allocation
3 1 (11.11%) Skype
3 1 (11.11%) OneDrive

Social Media
Co-occurring IT Skills in Tyne and Wear by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (11.11%) SharePoint
1 1 (11.11%) Skype for Business
Cloud Services
1 1 (11.11%) Microsoft Azure
1 1 (11.11%) Office 365
1 1 (11.11%) OneDrive
Communications & Networking
1 1 (11.11%) Skype
Database & Business Intelligence
1 5 (55.56%) NoSQL
1 5 (55.56%) SQL Server
1 5 (55.56%) SQL Server 2016
2 1 (11.11%) MongoDB
Development Applications
1 5 (55.56%) Git (software)
General
1 1 (11.11%) Banking
1 1 (11.11%) Corporate Banking
1 1 (11.11%) Retail
Job Titles
1 6 (66.67%) Developer
2 5 (55.56%) .NET Developer
2 5 (55.56%) Social Media Developer
3 1 (11.11%) 3rd Line Support
3 1 (11.11%) Analyst
3 1 (11.11%) Customer Analyst
3 1 (11.11%) Head of Social Media
3 1 (11.11%) Java Developer
3 1 (11.11%) Senior Developer
3 1 (11.11%) Senior Java Developer
Libraries, Frameworks & Software Standards
1 5 (55.56%) .NET
1 5 (55.56%) ASP.NET
1 5 (55.56%) ASP.NET MVC
1 5 (55.56%) ASP.NET MVC 5
1 5 (55.56%) ASP.NET Web API
1 5 (55.56%) Node.js
1 5 (55.56%) RESTful
1 5 (55.56%) WCF
2 1 (11.11%) J2EE
2 1 (11.11%) RabbitMQ
Miscellaneous
1 5 (55.56%) BBC
Operating Systems
1 1 (11.11%) Linux
1 1 (11.11%) Ubuntu
Processes & Methodologies
1 7 (77.78%) Agile Software Development
2 5 (55.56%) BDD
2 5 (55.56%) MVC
2 5 (55.56%) OO
2 5 (55.56%) TDD
2 5 (55.56%) Web Application Development
3 1 (11.11%) Benchmarking
3 1 (11.11%) Continuous Improvement
3 1 (11.11%) Customer Engagement
3 1 (11.11%) Investment Management
3 1 (11.11%) Issue Tracking
3 1 (11.11%) ITIL
3 1 (11.11%) Matrix Organization
3 1 (11.11%) Migration
3 1 (11.11%) Project Management
3 1 (11.11%) Release Management
3 1 (11.11%) Resource Allocation
3 1 (11.11%) Root Cause Analysis
3 1 (11.11%) Service Delivery
3 1 (11.11%) Trend Analysis
Programming Languages
1 5 (55.56%) C#
1 5 (55.56%) Ruby
2 1 (11.11%) Java
Systems Management
1 1 (11.11%) Microsoft Intune
1 1 (11.11%) SCCM
Vendors
1 5 (55.56%) Apple
1 5 (55.56%) Facebook
1 5 (55.56%) Google
1 5 (55.56%) Sony
1 5 (55.56%) Yahoo!
2 1 (11.11%) Microsoft
2 1 (11.11%) Red Hat