The table below looks at the statistics for Online Marketing skills in IT contracts advertised for the London region. Included is a guide to the average contractor rates offered in IT contracts that have cited Online Marketing over the 3 months to 12 February 2016 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
12 Feb 2016
Same period 2015 Same period 2014
Online Marketing
Rank 395 393 381
Rank change year-on-year
-2 -12
Contract jobs citing Online Marketing 13 22 26
As % of all contract IT jobs located in London 0.061% 0.10% 0.12%
As % of the Processes & Methodologies category 0.074% 0.13% 0.15%
Number of daily rates quoted 10 9 8
Average daily rate £375 £250 £368
Average daily rate % change year-on-year
+50.00% -31.97%
90% offered a daily rate of more than £330 £136 £195
10% offered a daily rate of more than £525 £335 £495
UK excluding London average daily rate £256 £365 £300
% change year-on-year
-30.00% +21.66%
Number of hourly rates quoted 0 2 0
Average hourly rate - £16.00 -
UK excluding London average hourly rate £16.00 - -
Online Marketing
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the London region.

Processes & Methodologies Category
London
Contract IT job ads with a match in the
Processes & Methodologies category
17658 17038 17712
As % of all contract IT jobs located in London 83.38% 80.34% 80.46%
Number of daily rates quoted 12589 12189 12162
Average daily rate £475 £450 £438
Average daily rate % change year-on-year
+5.55% +2.85%
90% offered a daily rate of more than £325 £310 £300
10% offered a daily rate of more than £625 £600 £600
UK excluding London average daily rate £400 £400 £375
% change year-on-year
- +6.66%
Number of hourly rates quoted 215 200 245
Average hourly rate £22.00 £21.50 £24.00
Average hourly rate % change year-on-year
+2.32% -10.41%
90% offered a hourly rate of more than £12.50 £11.00 £14.50
10% offered a hourly rate of more than £51.39 £47.50 £70.00
UK excluding London average hourly rate £40.00 £27.50 £27.50
% change year-on-year
+45.45% -

Online Marketing
Jobs Demand Trend in London

This chart provides a 3-month moving total of IT contractor jobs citing Online Marketing across the London region as a proportion of the total demand within the Processes & Methodologies category.

Online Marketing Jobs Demand Trend in London

Online Marketing
Daily Rate Trend in London

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Online Marketing across the London region.

Online Marketing Daily Rate Trend in London

Online Marketing
Daily Rate Histogram in London

This chart provides a histogram of daily rates quoted in contract IT jobs citing Online Marketing across the London region over the 3 months to 12 February 2016.

Online Marketing Daily Rate Histogram in London

Online Marketing
Hourly Rate Trend in London

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Online Marketing across the London region.

Online Marketing Hourly Rate Trend in London

Online Marketing
Contract Job Locations in London

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Online Marketing within the London region over the 3 months to 12 February 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
City of London +35 3 £525 +250.00% 2
Westminster - 1 £525 -
Online Marketing
England

Online Marketing
Top 30 Related IT Skills in London

For the 6 months to 12 February 2016, IT contractor jobs across the London region citing Online Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Online Marketing.

1 27 (100.00%) Marketing
2 14 (51.85%) Digital Marketing
3 8 (29.63%) Degree
3 8 (29.63%) Retail
4 6 (22.22%) E-Commerce
4 6 (22.22%) Analytics
4 6 (22.22%) Analytical Skills
5 5 (18.52%) Business Intelligence
5 5 (18.52%) B2C
5 5 (18.52%) Web Analytics
6 4 (14.81%) Competitive Intelligence
6 4 (14.81%) Games
6 4 (14.81%) Web Development
6 4 (14.81%) Statistics
6 4 (14.81%) Operations Research
6 4 (14.81%) Mathematics
6 4 (14.81%) SAS
6 4 (14.81%) HTML
6 4 (14.81%) SQL
6 4 (14.81%) Finance
6 4 (14.81%) Game Theory
6 4 (14.81%) Monte Carlo Method
6 4 (14.81%) Predictive Modelling
6 4 (14.81%) Tableau
7 3 (11.11%) Email Marketing
7 3 (11.11%) Pay per click
7 3 (11.11%) Mentoring
7 3 (11.11%) Digital Media
7 3 (11.11%) Campaign Management
7 3 (11.11%) Project Management

Online Marketing
Top Related IT Skills in London by Category

For the 6 months to 12 February 2016, IT contractor jobs across the London region citing Online Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Online Marketing. Up to 20 skills are shown per category.

Application Platforms
1 4 (14.81%) SAS
2 1 (3.70%) Adobe Experience Manager
2 1 (3.70%) Apache Solr
2 1 (3.70%) CMS
Applications
1 3 (11.11%) MS Office
2 2 (7.41%) MS Project
3 1 (3.70%) Adobe Creative Suite
3 1 (3.70%) Adobe Illustrator
3 1 (3.70%) InDesign
3 1 (3.70%) Photoshop
Cloud Services
1 1 (3.70%) AdWords
1 1 (3.70%) Google Analytics
Communications & Networking
1 1 (3.70%) Internet
General
1 27 (100.00%) Marketing
2 8 (29.63%) Retail
3 4 (14.81%) Finance
3 4 (14.81%) Games
4 2 (7.41%) Multimedia
5 1 (3.70%) Law
5 1 (3.70%) Legal
Job Titles
1 6 (22.22%) Digital Project Manager
1 6 (22.22%) Project Manager
2 4 (14.81%) Digital Executive
2 4 (14.81%) Digital Marketing Executive
2 4 (14.81%) Marketing Executive
2 4 (14.81%) Online Marketing Executive
3 3 (11.11%) Applications Manager
3 3 (11.11%) Applications Project Manager
3 3 (11.11%) Data Analysis Manager
3 3 (11.11%) Marketing Manager
3 3 (11.11%) Pricing Manager
3 3 (11.11%) Report Manager
3 3 (11.11%) Web Applications Project Manager
3 3 (11.11%) Web Manager
3 3 (11.11%) Web Project Manager
4 2 (7.41%) Analyst
4 2 (7.41%) Campaign Manager
4 2 (7.41%) Designer
4 2 (7.41%) SEO Manager
5 1 (3.70%) Content Manager
Libraries, Frameworks & Software Standards
1 4 (14.81%) HTML
2 1 (3.70%) ATL
2 1 (3.70%) CSS
2 1 (3.70%) Flash
2 1 (3.70%) HTML5
2 1 (3.70%) JSON
Miscellaneous
1 6 (22.22%) Analytical Skills
2 4 (14.81%) Mathematics
2 4 (14.81%) Statistics
3 3 (11.11%) Digital Media
4 2 (7.41%) FMCG
4 2 (7.41%) Life Science
4 2 (7.41%) Social Media
5 1 (3.70%) Copywriting
5 1 (3.70%) Graphic Design
5 1 (3.70%) Mobile App
5 1 (3.70%) User Experience
5 1 (3.70%) Video on Demand
Processes & Methodologies
1 14 (51.85%) Digital Marketing
2 6 (22.22%) Analytics
2 6 (22.22%) E-Commerce
3 5 (18.52%) B2C
3 5 (18.52%) Business Intelligence
3 5 (18.52%) Web Analytics
4 4 (14.81%) Competitive Intelligence
4 4 (14.81%) Game Theory
4 4 (14.81%) Monte Carlo Method
4 4 (14.81%) Operations Research
4 4 (14.81%) Predictive Modelling
4 4 (14.81%) Web Development
5 3 (11.11%) Campaign Management
5 3 (11.11%) CRM
5 3 (11.11%) Email Marketing
5 3 (11.11%) Matrix Management
5 3 (11.11%) Mentoring
5 3 (11.11%) Pay per click
5 3 (11.11%) PRINCE2
5 3 (11.11%) Project Management
Programming Languages
1 4 (14.81%) SQL
2 1 (3.70%) ActionScript
2 1 (3.70%) ActionScript 2.0
Qualifications
1 8 (29.63%) Degree
2 3 (11.11%) PRINCE2 Certification
Quality Assurance & Compliance
1 1 (3.70%) QA
1 1 (3.70%) SLA
Systems Management
1 1 (3.70%) TeamSite
Vendors
1 4 (14.81%) Tableau
2 2 (7.41%) Adobe
2 2 (7.41%) Google
3 1 (3.70%) Akamai
3 1 (3.70%) Interwoven
London
People Source Consulting
Rate: £150 - £200 per day
Posted: Yesterday
Central London / West End
Digitalondon Ltd
Rate: Up to £30,000 per annum
Posted: 15 days ago
West London
Talent Point
Rate: £325.00 - £375.00 per day
Posted: 25 days ago