The table below looks at the statistics for Online Marketing skills in IT jobs advertised for the London region. Included is a guide to the salaries offered in IT jobs that have cited Online Marketing over the 3 months to 28 July 2016 with a comparison to the same period over the previous 2 years.

3 months to
28 Jul 2016
Same period 2015 Same period 2014
Online Marketing
Rank 572 556 415
Rank change year-on-year
-16 -141
Permanent jobs citing Online Marketing 53 111 290
As % of all permanent IT jobs located in London 0.13% 0.25% 0.60%
As % of the Processes & Methodologies category 0.15% 0.28% 0.68%
Number of salaries quoted 51 70 184
Median salary £45,000 £41,750 £47,500
Median salary % change year-on-year
+7.78% -12.10%
90% offered a salary of more than £30,000 £27,950 £28,600
10% offered a salary of more than £75,000 £62,500 £76,750
UK excluding London median salary £32,500 £35,000 £30,000
% change year-on-year
-7.14% +16.66%
Online Marketing
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the London region.

Processes & Methodologies Category
London
Permanent IT job ads with a match in the
Processes & Methodologies category
35272 39059 42435
As % of all permanent IT jobs located in London 89.55% 87.94% 87.27%
Number of salaries quoted 30565 32775 35242
Median salary £60,000 £57,500 £55,000
Median salary % change year-on-year
+4.34% +4.54%
90% offered a salary of more than £40,000 £37,500 £37,500
10% offered a salary of more than £85,000 £80,000 £82,500
UK excluding London median salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

Online Marketing
Jobs Demand Trend in London

The demand trend of job ads across the London region citing Online Marketing as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Online Marketing Jobs Demand Trend in London

Online Marketing
Salary Trend in London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Online Marketing across the London region.

Online Marketing Salary Trend in London

Online Marketing
Salary Histogram in London

This chart provides a salary histogram for IT jobs citing Online Marketing across the London region over the 3 months to 28 July 2016.

Online Marketing Salary Histogram in London

Online Marketing
Job Locations in London

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Online Marketing within the London region over the 3 months to 28 July 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
City of London +27 4 £33,000 -18.51% 2
Ruislip - 1 £47,500 -
Online Marketing
England

Online Marketing
Top 30 Related IT Skills in London

For the 6 months to 28 July 2016, IT jobs citing Online Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the London region with a requirement for Online Marketing.

1 149 (100.00%) Marketing
2 42 (28.19%) HTML
2 42 (28.19%) Analytics
3 37 (24.83%) Agile Software Development
3 37 (24.83%) Digital Marketing
4 35 (23.49%) SQL
4 35 (23.49%) C#
5 34 (22.82%) JavaScript
6 32 (21.48%) .NET
6 32 (21.48%) Degree
7 31 (20.81%) Google
8 30 (20.13%) E-Commerce
8 30 (20.13%) SEO
8 30 (20.13%) Advertising
9 29 (19.46%) MVC
10 28 (18.79%) CSS
11 27 (18.12%) Analytical Skills
12 24 (16.11%) Google Analytics
13 21 (14.09%) Scrum
14 20 (13.42%) Web Analytics
15 19 (12.75%) Retail
15 19 (12.75%) Email Marketing
15 19 (12.75%) SQL Server
15 19 (12.75%) Business Intelligence
16 18 (12.08%) TDD
17 17 (11.41%) ETL
17 17 (11.41%) Pay per click
17 17 (11.41%) Computer Science
17 17 (11.41%) Social Media
18 16 (10.74%) MS Excel

Online Marketing
Top Related IT Skills in London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 7 (4.70%) Umbraco
1 7 (4.70%) WordPress
2 5 (3.36%) SAS
3 4 (2.68%) CMS
4 2 (1.34%) Kentico
5 1 (0.67%) Drupal
5 1 (0.67%) Joomla!
Applications
1 16 (10.74%) MS Excel
2 9 (6.04%) MS PowerPoint
2 9 (6.04%) Photoshop
3 7 (4.70%) Adobe Illustrator
4 4 (2.68%) Acrobat
5 3 (2.01%) Fireworks
5 3 (2.01%) ImageReady
5 3 (2.01%) InDesign
6 2 (1.34%) SPSS
7 1 (0.67%) Adobe Premiere
7 1 (0.67%) InVision
7 1 (0.67%) MS Office
7 1 (0.67%) Spreadsheet
Business Applications
1 9 (6.04%) Dynamics CRM
2 6 (4.03%) Magento
3 1 (0.67%) SAP Oil and Gas
Cloud Services
1 24 (16.11%) Google Analytics
2 14 (9.40%) SaaS
3 9 (6.04%) Adobe Analytics
4 8 (5.37%) AdWords
4 8 (5.37%) Google Tag Manager
5 7 (4.70%) Amazon AWS
6 4 (2.68%) GitHub
7 3 (2.01%) Microsoft Azure
8 1 (0.67%) Adobe Creative Cloud
8 1 (0.67%) IaaS
8 1 (0.67%) Office 365
Communications & Networking
1 4 (2.68%) Internet
2 3 (2.01%) Firewall
3 1 (0.67%) HTTP
3 1 (0.67%) HTTPS
3 1 (0.67%) SAN
3 1 (0.67%) TCP/IP
3 1 (0.67%) VPN
Database & Business Intelligence
1 19 (12.75%) SQL Server
2 9 (6.04%) SQL Server Integration Services
3 6 (4.03%) MySQL
3 6 (4.03%) SQL Server 2014
4 5 (3.36%) Amazon Redshift
4 5 (3.36%) BusinessObjects
4 5 (3.36%) Data Warehouse
4 5 (3.36%) Looker
4 5 (3.36%) NoSQL
4 5 (3.36%) Pentaho
4 5 (3.36%) PostgreSQL
4 5 (3.36%) Power BI
4 5 (3.36%) RDBMS
4 5 (3.36%) Relational Database
5 4 (2.68%) SQL Server Analysis Services
5 4 (2.68%) SQL Server Reporting Services
6 3 (2.01%) Big Data
6 3 (2.01%) Hadoop
6 3 (2.01%) Qlik Sense
7 2 (1.34%) SQL Server 2012
Development Applications
1 10 (6.71%) Git (software)
2 7 (4.70%) Dreamweaver
2 7 (4.70%) JIRA
3 5 (3.36%) Talend Open Studio
4 4 (2.68%) Atlassian Bamboo
4 4 (2.68%) TeamCity
4 4 (2.68%) Visual Studio
5 3 (2.01%) Jenkins
5 3 (2.01%) JMeter
5 3 (2.01%) LoadRunner
5 3 (2.01%) Moq
5 3 (2.01%) Ranorex
5 3 (2.01%) Selenium
5 3 (2.01%) TestComplete
5 3 (2.01%) WebDriver
6 2 (1.34%) Bower
6 2 (1.34%) gulp
6 2 (1.34%) MSBuild
6 2 (1.34%) NuGet
6 2 (1.34%) Team Foundation Server
General
1 149 (100.00%) Marketing
2 30 (20.13%) Advertising
3 19 (12.75%) Retail
4 11 (7.38%) Legal
5 9 (6.04%) Law
6 8 (5.37%) Finance
7 3 (2.01%) Publishing
7 3 (2.01%) Telecoms
8 2 (1.34%) Banking
9 1 (0.67%) Back Office
9 1 (0.67%) Electronics
9 1 (0.67%) French Language
9 1 (0.67%) Games
9 1 (0.67%) iGaming
9 1 (0.67%) Manufacturing
9 1 (0.67%) Multimedia
Job Titles
1 43 (28.86%) Developer
2 27 (18.12%) C# Developer
3 25 (16.78%) Marketing Manager
4 16 (10.74%) Digital Marketing Manager
5 15 (10.07%) .NET Developer
6 14 (9.40%) Junior
7 13 (8.72%) C# .NET Developer
7 13 (8.72%) Designer
8 10 (6.71%) Account Manager
8 10 (6.71%) Analyst
8 10 (6.71%) Web Developer
9 9 (6.04%) C# Web Developer
9 9 (6.04%) Digital Account Manager
9 9 (6.04%) Junior Account Manager
10 8 (5.37%) Analytics Developer
10 8 (5.37%) Digital Analytics Developer
10 8 (5.37%) Digital Developer
11 7 (4.70%) Account Executive
11 7 (4.70%) Angular Developer
11 7 (4.70%) Consultant
Libraries, Frameworks & Software Standards
1 42 (28.19%) HTML
2 32 (21.48%) .NET
3 28 (18.79%) CSS
4 14 (9.40%) AngularJS
4 14 (9.40%) jQuery
5 13 (8.72%) ASP.NET
6 11 (7.38%) Web Services
7 10 (6.71%) Entity Framework
8 9 (6.04%) ASP.NET MVC
9 8 (5.37%) DOM
9 8 (5.37%) JSON
9 8 (5.37%) Regular Expression
10 6 (4.03%) Twitter Bootstrap
10 6 (4.03%) XML
11 5 (3.36%) Sass
11 5 (3.36%) WCF
12 4 (2.68%) XHTML
13 3 (2.01%) .NET Framework
13 3 (2.01%) ASP.NET Web API
13 3 (2.01%) Ruby on Rails
Miscellaneous
1 27 (18.12%) Analytical Skills
2 17 (11.41%) Computer Science
2 17 (11.41%) Social Media
3 8 (5.37%) Mathematics
3 8 (5.37%) Statistics
4 6 (4.03%) Economics
4 6 (4.03%) User Experience
5 5 (3.36%) Graphic Design
6 4 (2.68%) Blog
6 4 (2.68%) Clustering
7 3 (2.01%) Animation
7 3 (2.01%) Data Integration
8 2 (1.34%) Fintech
8 2 (1.34%) Mobile App
8 2 (1.34%) SWIFT
8 2 (1.34%) Visualisation
9 1 (0.67%) Enterprise Cloud
9 1 (0.67%) Enterprise Software
9 1 (0.67%) New Media
9 1 (0.67%) Video Editing
Operating Systems
1 9 (6.04%) Windows
2 5 (3.36%) Linux
3 2 (1.34%) Android
3 2 (1.34%) Apple iOS
3 2 (1.34%) Windows Server
3 2 (1.34%) Windows Server 2008
4 1 (0.67%) CentOS
4 1 (0.67%) Debian
4 1 (0.67%) Mac OS
4 1 (0.67%) Ubuntu
4 1 (0.67%) Windows 7
4 1 (0.67%) Windows Server 2012
Processes & Methodologies
1 42 (28.19%) Analytics
2 37 (24.83%) Agile Software Development
2 37 (24.83%) Digital Marketing
3 30 (20.13%) E-Commerce
3 30 (20.13%) SEO
4 29 (19.46%) MVC
5 21 (14.09%) Scrum
6 20 (13.42%) Web Analytics
7 19 (12.75%) Business Intelligence
7 19 (12.75%) Email Marketing
8 18 (12.08%) TDD
9 17 (11.41%) ETL
9 17 (11.41%) Pay per click
10 15 (10.07%) B2B
10 15 (10.07%) CRM
11 14 (9.40%) Web Development
12 12 (8.05%) Digital Analytics
12 12 (8.05%) Tag Management
13 11 (7.38%) Workflow
14 10 (6.71%) Presales
Programming Languages
1 35 (23.49%) C#
1 35 (23.49%) SQL
2 34 (22.82%) JavaScript
3 13 (8.72%) PHP
4 5 (3.36%) R
5 4 (2.68%) Python
5 4 (2.68%) Ruby
5 4 (2.68%) T-SQL
6 3 (2.01%) Java
6 3 (2.01%) MATLAB
7 2 (1.34%) ActionScript
8 1 (0.67%) Go
8 1 (0.67%) VB.NET
Qualifications
1 32 (21.48%) Degree
2 3 (2.01%) PhD
Quality Assurance & Compliance
1 14 (9.40%) QA
2 1 (0.67%) Data Quality
System Software
1 2 (1.34%) vSphere
2 1 (0.67%) Docker
2 1 (0.67%) VMware ESXi
2 1 (0.67%) VMware Infrastructure
Systems Management
1 1 (0.67%) Opscode Chef
1 1 (0.67%) Puppet
1 1 (0.67%) ZABBIX
Vendors
1 31 (20.81%) Google
2 16 (10.74%) Microsoft
3 13 (8.72%) Adobe
3 13 (8.72%) Omniture
4 8 (5.37%) Ensighten
4 8 (5.37%) Tealium
5 7 (4.70%) Tableau
6 5 (3.36%) Informatica
6 5 (3.36%) Talend
7 4 (2.68%) Salesforce.com
8 3 (2.01%) Facebook
8 3 (2.01%) Twitter
9 2 (1.34%) Apple
9 2 (1.34%) Dell
9 2 (1.34%) VMware
10 1 (0.67%) Cisco
10 1 (0.67%) ION Trading
10 1 (0.67%) SAP
10 1 (0.67%) Sony
10 1 (0.67%) Zend
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