The table below looks at the prevalence of the term Advertising in IT contracts advertised for the South East region. Included is a guide to the contractor rates offered in IT contracts that have cited Advertising over the 3 months to 26 August 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
26 Aug 2016
Same period 2015 Same period 2014
Advertising
Rank 205 228 179
Rank change year-on-year
+23 -49
Contract jobs citing Advertising 57 50 74
As % of all contract IT jobs located in the South East 0.65% 0.51% 0.80%
As % of the General category 2.03% 1.42% 2.33%
Number of daily rates quoted 46 39 60
Median daily rate £368 £360 £375
Median daily rate % change year-on-year
+2.08% -4.00%
90% offered a daily rate of more than £200 £248 £236
10% offered a daily rate of more than £450 £382 £503
UK excluding London median daily rate £375 £375 £400
% change year-on-year
- -6.25%
Number of hourly rates quoted 3 3 1
Median hourly rate £18.00 £80.00 £17.50
Median hourly rate % change year-on-year
-77.50% +357.14%
UK excluding London median hourly rate £18.00 £17.00 £22.50
% change year-on-year
+5.88% -24.44%
Advertising
England

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the South East region.

General Category
South East
Contract IT job ads with a match in the
General category
2813 3532 3181
As % of all contract IT jobs located in the South East 32.16% 35.99% 34.26%
Number of daily rates quoted 1604 2057 1724
Median daily rate £400 £400 £375
Median daily rate % change year-on-year
- +6.66%
90% offered a daily rate of more than £230 £250 £225
10% offered a daily rate of more than £550 £525 £500
UK excluding London median daily rate £400 £400 £388
% change year-on-year
- +3.22%
Number of hourly rates quoted 104 118 88
Median hourly rate £23.09 £21.50 £19.00
Median hourly rate % change year-on-year
+7.39% +13.15%
90% offered a hourly rate of more than £10.46 £11.50 £12.39
10% offered a hourly rate of more than £47.35 £50.00 £42.50
UK excluding London median hourly rate £20.50 £25.00 £22.50
% change year-on-year
-18.00% +11.11%

Advertising
Jobs Demand Trend in the South East

The demand trend of contract jobs across the South East region citing Advertising as a proportion of all IT contracts with a match in the General category.

Advertising Jobs Demand Trend in the South East

Advertising
Daily Rate Trend in the South East

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Advertising across the South East region.

Advertising Daily Rate Trend in the South East

Advertising
Daily Rate Histogram in the South East

This chart provides a histogram of daily rates quoted in contract IT jobs citing Advertising across the South East region over the 3 months to 26 August 2016.

Advertising Daily Rate Histogram in the South East

Advertising
Hourly Rate Trend in the South East

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Advertising across the South East region.

Advertising Hourly Rate Trend in the South East

Advertising
Contract Job Locations in the South East

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Advertising within the South East region over the 3 months to 26 August 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Berkshire -8 13 £350 -2.77% 16
Surrey +16 12 £388 +6.52% 9
Hampshire +11 12 £294 +14.63% 22
West Sussex +3 4 £450 +100.00% 3
Kent +11 3 £400 +6.66% 7
Oxfordshire - 3 £400 - 9
Buckinghamshire +12 2 £388 +7.04% 4
East Sussex +2 2 £300 -11.11% 3
Middlesex - 2 £300 - 1
Sussex - 1 £220 -
Advertising
England

Advertising
Top 30 Related IT Skills in the South East

For the 6 months to 26 August 2016, IT contractor jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the South East region with a requirement for Advertising.

1 38 (32.20%) Microsoft
2 25 (21.19%) Marketing
3 23 (19.49%) Finance
3 23 (19.49%) SQL Server
4 20 (16.95%) SQL
5 19 (16.10%) Telecoms
6 17 (14.41%) T-SQL
7 16 (13.56%) Windows
7 16 (13.56%) MS Excel
7 16 (13.56%) Degree
8 15 (12.71%) CRM
9 14 (11.86%) MS Office
10 13 (11.02%) ERP
11 12 (10.17%) MS Exchange
11 12 (10.17%) SharePoint
11 12 (10.17%) Business Intelligence
11 12 (10.17%) Active Directory
11 12 (10.17%) MS PowerPoint
12 11 (9.32%) Digital Marketing
13 10 (8.47%) Project Management
13 10 (8.47%) SEO
13 10 (8.47%) .NET
14 9 (7.63%) MySQL
14 9 (7.63%) Data Warehouse
14 9 (7.63%) Sage
14 9 (7.63%) SQL Server Integration Services
14 9 (7.63%) Stakeholder Management
14 9 (7.63%) VMware
14 9 (7.63%) Agile Software Development
14 9 (7.63%) SQL Server Reporting Services

Advertising
Top Related IT Skills in the South East by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 12 (10.17%) MS Exchange
1 12 (10.17%) SharePoint
2 5 (4.24%) Apache
3 4 (3.39%) Skype for Business
4 3 (2.54%) CMS
4 3 (2.54%) SAS
4 3 (2.54%) WordPress
5 2 (1.69%) Drupal
5 2 (1.69%) Exchange Server 2010
5 2 (1.69%) IIS
5 2 (1.69%) SharePoint 2010
5 2 (1.69%) SharePoint 2013
5 2 (1.69%) Umbraco
6 1 (0.85%) BizTalk Server
6 1 (0.85%) GeoServer
6 1 (0.85%) Live Communications Server
6 1 (0.85%) nginx
6 1 (0.85%) Office Communications Server
6 1 (0.85%) Perch
6 1 (0.85%) SilverStripe
Applications
1 16 (13.56%) MS Excel
2 14 (11.86%) MS Office
3 12 (10.17%) MS PowerPoint
4 7 (5.93%) MS Visio
5 2 (1.69%) Adobe Illustrator
5 2 (1.69%) InDesign
5 2 (1.69%) Photoshop
6 1 (0.85%) InfoPath
Business Applications
1 6 (5.08%) Sage X3
2 4 (3.39%) Dynamics AX
2 4 (3.39%) Dynamics CRM
2 4 (3.39%) Dynamics NAV
3 2 (1.69%) Teamcenter
4 1 (0.85%) JDE EnterpriseOne
4 1 (0.85%) Magento
4 1 (0.85%) Sage 1000
4 1 (0.85%) SAP Business One
Cloud Services
1 4 (3.39%) SaaS
2 3 (2.54%) Microsoft Azure
2 3 (2.54%) Office 365
3 2 (1.69%) Adobe Creative Cloud
3 2 (1.69%) Boomi
3 2 (1.69%) IaaS
3 2 (1.69%) PaaS
Communications & Networking
1 4 (3.39%) Firewall
1 4 (3.39%) FTP
1 4 (3.39%) LAN
1 4 (3.39%) Skype
2 3 (2.54%) Intranet
2 3 (2.54%) TCP/IP
2 3 (2.54%) Wireless
3 2 (1.69%) Cisco ASA
3 2 (1.69%) DNS
3 2 (1.69%) HTTP
3 2 (1.69%) SSH
3 2 (1.69%) Telnet
3 2 (1.69%) WAN
4 1 (0.85%) DHCP
4 1 (0.85%) Internet
4 1 (0.85%) PBX
4 1 (0.85%) PSTN
4 1 (0.85%) RTP
4 1 (0.85%) SAN
4 1 (0.85%) Unified Communications
Database & Business Intelligence
1 23 (19.49%) SQL Server
2 9 (7.63%) Data Warehouse
2 9 (7.63%) MySQL
2 9 (7.63%) SQL Server Integration Services
2 9 (7.63%) SQL Server Reporting Services
3 8 (6.78%) SQL Server 2008
4 7 (5.93%) SQL Server Analysis Services
5 2 (1.69%) Microsoft Analysis Services
5 2 (1.69%) MS Access
5 2 (1.69%) SQL Server 2012
5 2 (1.69%) SQL Server 2014
6 1 (0.85%) Data Mart
6 1 (0.85%) PostgreSQL
Development Applications
1 5 (4.24%) Team Foundation Server
2 1 (0.85%) Git (software)
2 1 (0.85%) Visual Studio
General
1 25 (21.19%) Marketing
2 23 (19.49%) Finance
3 19 (16.10%) Telecoms
4 8 (6.78%) Manufacturing
5 5 (4.24%) Legal
5 5 (4.24%) Retail
6 4 (3.39%) Law
7 2 (1.69%) Front Office
8 1 (0.85%) Games
8 1 (0.85%) General Ledger
Job Titles
1 25 (21.19%) Developer
2 18 (15.25%) Analyst
3 13 (11.02%) Consultant
4 11 (9.32%) Project Manager
5 9 (7.63%) Business Analyst
6 5 (4.24%) IT Engineer
6 5 (4.24%) IT Support
6 5 (4.24%) Support Engineer
7 4 (3.39%) Business Intelligence Developer
7 4 (3.39%) HR Manager
7 4 (3.39%) Linux Systems Administrator
7 4 (3.39%) PHP Developer
7 4 (3.39%) Process Analyst
7 4 (3.39%) Systems Administrator
8 3 (2.54%) 2nd Line Support
8 3 (2.54%) Account Manager
8 3 (2.54%) Business Manager
8 3 (2.54%) Desktop Support
8 3 (2.54%) ETL Developer
8 3 (2.54%) Microsoft Consultant
Libraries, Frameworks & Software Standards
1 10 (8.47%) .NET
2 7 (5.93%) HTML
3 6 (5.08%) LAMP
4 5 (4.24%) CSS
5 4 (3.39%) ASP.NET
5 4 (3.39%) XML
6 3 (2.54%) MDX
7 2 (1.69%) jQuery
7 2 (1.69%) ODBC
7 2 (1.69%) RESTful
8 1 (0.85%) Ajax
8 1 (0.85%) ASP.NET MVC
8 1 (0.85%) COM
8 1 (0.85%) Google Maps API
8 1 (0.85%) LEMP Stack
8 1 (0.85%) OpenLayers
8 1 (0.85%) Regular Expression
8 1 (0.85%) WPF
8 1 (0.85%) XML Schema
8 1 (0.85%) XSLT
Miscellaneous
1 9 (7.63%) Analytical Skills
2 5 (4.24%) Social Media
3 4 (3.39%) Digital Media
3 4 (3.39%) Replication
4 2 (1.69%) Blog
4 2 (1.69%) Driving Licence
4 2 (1.69%) Video Conferencing
5 1 (0.85%) Copywriting
5 1 (0.85%) Economics
5 1 (0.85%) FMCG
5 1 (0.85%) Management Information System
5 1 (0.85%) Mathematics
5 1 (0.85%) Photography
5 1 (0.85%) Private Cloud
5 1 (0.85%) User Experience
5 1 (0.85%) Xbox
Operating Systems
1 16 (13.56%) Windows
2 8 (6.78%) Linux
3 7 (5.93%) Windows Server
4 6 (5.08%) Windows Server 2008
5 5 (4.24%) Windows 10
6 4 (3.39%) Windows 7
6 4 (3.39%) Windows Server 2012
7 3 (2.54%) Android
7 3 (2.54%) Solaris
8 2 (1.69%) Unix
9 1 (0.85%) Ubuntu
Processes & Methodologies
1 15 (12.71%) CRM
2 13 (11.02%) ERP
3 12 (10.17%) Business Intelligence
4 11 (9.32%) Digital Marketing
5 10 (8.47%) Project Management
5 10 (8.47%) SEO
6 9 (7.63%) Agile Software Development
6 9 (7.63%) Stakeholder Management
7 7 (5.93%) ITIL
7 7 (5.93%) Kimball Methodology
7 7 (5.93%) Migration
7 7 (5.93%) PRINCE2
8 6 (5.08%) E-Commerce
8 6 (5.08%) ETL
9 5 (4.24%) B2B
9 5 (4.24%) Investment Management
9 5 (4.24%) Matrix Organization
10 4 (3.39%) Continuous Improvement
10 4 (3.39%) Open Source
10 4 (3.39%) Product Marketing
Programming Languages
1 20 (16.95%) SQL
2 17 (14.41%) T-SQL
3 7 (5.93%) C#
4 6 (5.08%) PHP
5 4 (3.39%) Bash Shell
5 4 (3.39%) JavaScript
5 4 (3.39%) Perl
5 4 (3.39%) PowerShell
5 4 (3.39%) Python
6 2 (1.69%) C
6 2 (1.69%) Java
6 2 (1.69%) VB.NET
7 1 (0.85%) XPath
Qualifications
1 16 (13.56%) Degree
2 4 (3.39%) Microsoft Certification
3 2 (1.69%) MCDBA
3 2 (1.69%) MCP
3 2 (1.69%) MCSE
4 1 (0.85%) DBS Check
4 1 (0.85%) ITIL Certification
4 1 (0.85%) MCITP
4 1 (0.85%) MCTS
4 1 (0.85%) Oracle Certification
4 1 (0.85%) PMI Certification
4 1 (0.85%) PMP
4 1 (0.85%) SC Cleared
4 1 (0.85%) Security Cleared
Quality Assurance & Compliance
1 2 (1.69%) ISO22301
System Software
1 12 (10.17%) Active Directory
2 6 (5.08%) VMware Infrastructure
3 2 (1.69%) NFS
4 1 (0.85%) Hyper-V
4 1 (0.85%) VMware ESX
4 1 (0.85%) vSphere
4 1 (0.85%) XenApp
Systems Management
1 4 (3.39%) Ansible
1 4 (3.39%) Puppet
2 2 (1.69%) Backup Exec
2 2 (1.69%) Host Intrusion Detection System
2 2 (1.69%) Network Intrusion Detection System
2 2 (1.69%) SCCM
2 2 (1.69%) SCOM
Vendors
1 38 (32.20%) Microsoft
2 9 (7.63%) Sage
2 9 (7.63%) VMware
3 5 (4.24%) Citrix
3 5 (4.24%) Oracle
4 4 (3.39%) Cisco
4 4 (3.39%) HP
4 4 (3.39%) NetSuite
4 4 (3.39%) Salesforce.com
5 3 (2.54%) Apple
5 3 (2.54%) arcserve
5 3 (2.54%) SAP
6 2 (1.69%) Adobe
6 2 (1.69%) Barracuda Networks
6 2 (1.69%) CheckPoint
6 2 (1.69%) Dell
6 2 (1.69%) Juniper
6 2 (1.69%) Siemens
6 2 (1.69%) Symantec
6 2 (1.69%) TippingPoint
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