The table below looks at the statistics for the PPC Specialist role in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited PPC Specialist in their job title over the 3 months to 2 October 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
2 Oct 2014
Same period 2013 Same period 2012
Pay per click Specialist
Rank 719 728 788
Rank change year-on-year
+9 +60
Permanent jobs requiring a PPC Specialist 178 139 115
As % of all permanent IT jobs located in the UK 0.16% 0.13% 0.10%
As % of the Job Titles category 0.17% 0.14% 0.11%
Number of salaries quoted 74 93 108
Average salary £29,000 £30,000 £32,500
Average salary % change year-on-year
-3.33% -7.69%
90% offered a salary of more than £21,500 £22,500 £23,000
10% offered a salary of more than £38,500 £47,000 £60,000
UK excluding London average salary £26,250 £26,500 £27,500
% change year-on-year
-0.94% -3.63%

The following table is for comparison with the above and provides statistics for the entire Job Titles category in permanent jobs advertised across the UK. Most job vacancies include a discernible job title. As such the figures in the first row provide an indication of the total number of permanent jobs in the overall sample.

Job Titles Category
UK
Permanent IT job ads with a match in the
Job Titles category
107743 99984 109245
As % of all permanent IT jobs located in the UK 94.52% 94.34% 95.22%
Number of salaries quoted 87440 83008 92915
Average salary £45,000 £43,500 £42,500
Average salary % change year-on-year
+3.44% +2.35%
90% offered a salary of more than £26,500 £26,750 £26,500
10% offered a salary of more than £70,000 £67,500 £70,000
UK excluding London average salary £40,000 £40,000 £38,000
% change year-on-year
- +5.26%

PPC Specialist
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing PPC Specialist in the job title within the UK as a proportion of the total demand within the Job Titles category.

PPC Specialist Jobs Demand Trend in the UK

PPC Specialist
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing PPC Specialist within the UK.

PPC Specialist Salary Trend in the UK

PPC Specialist
Salary Histogram

This chart provides a salary histogram for IT jobs citing PPC Specialist over the 3 months to 2 October 2014 within the UK.

PPC Specialist Salary Histogram in the UK

PPC Specialist
Top 30 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing PPC Specialist within the UK over the 3 months to 2 October 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +32 177 £29,000 -3.33% 21
London +11 110 £35,000 - 12
North West +14 38 £22,500 -12.62% 7
Manchester +23 32 £22,500 - 5
City of London +5 15 £28,750 -14.81% 2
South East +1 15 £31,000 +12.72% 1
Berkshire +6 8 - -
Yorkshire -56 7 £19,000 -29.62% 1
Maidenhead - 6 - -
Lancashire -4 4 £31,250 +45.34%
North Yorkshire -17 4 £19,000 -40.62%
Surrey -17 4 £37,500 -
Harrogate - 4 £19,000 -
Blackburn - 4 £31,250 -
Nottinghamshire +3 3 £22,500 -10.00%
East Midlands -4 3 £22,500 -10.00%
Bristol -7 3 £28,000 -11.11%
South West -15 3 £28,000 -11.11%
Leeds -35 3 £23,500 -53.00% 1
West Yorkshire -43 3 £23,500 -41.25% 1
Nottingham - 3 £22,500 -
Stockport - 3 £22,500 -
Walton-on-Thames - 3 - -
Slough +3 2 - -
West Sussex -11 2 £28,250 -16.29% 1
Worthing - 2 £28,250 -
Bolton - 2 £20,000 -
Liverpool +8 1 - - 1
Merseyside +6 1 - - 1
Cheshire -12 1 £37,500 +25.00% 1

PPC Specialist
Top 30 Related IT Skills

For the 6 months to 2 October 2014, IT jobs within the UK that cited PPC Specialist in their job title mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled with PPC Specialist in their job title.

1 364 (98.38%) Pay per click
2 295 (79.73%) Marketing
3 209 (56.49%) Google
4 175 (47.30%) Digital Marketing
5 174 (47.03%) Analytics
6 154 (41.62%) Analytical Skills
7 147 (39.73%) SEO
8 134 (36.22%) Google Analytics
9 129 (34.86%) Advertising
10 60 (16.22%) Degree
11 53 (14.32%) E-Commerce
12 51 (13.78%) MS Excel
13 46 (12.43%) Retail
14 44 (11.89%) Online Marketing
15 43 (11.62%) Social Media
15 43 (11.62%) Facebook
16 41 (11.08%) Mathematics
17 40 (10.81%) Microsoft
18 36 (9.73%) Time Management
19 33 (8.92%) DoubleClick
19 33 (8.92%) Competitor Analysis
20 28 (7.57%) MS PowerPoint
21 27 (7.30%) Web Analytics
22 26 (7.03%) Web Marketing
23 25 (6.76%) Campaign Management
24 22 (5.95%) Performance Analysis
24 22 (5.95%) Search Engine Marketing
25 20 (5.41%) Finance
25 20 (5.41%) HTML
26 19 (5.14%) Statistics

PPC Specialist
Top Related IT Skills by Category

For the 6 months to 2 October 2014, IT jobs within the UK that cited PPC Specialist in their job title mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled with PPC Specialist in their job title. Up to 20 skills are shown per category.

Application Platforms
1 6 (1.62%) CMS
2 4 (1.08%) WordPress
3 2 (0.54%) Joomla!
4 1 (0.27%) Drupal
Applications
1 51 (13.78%) MS Excel
2 28 (7.57%) MS PowerPoint
3 10 (2.70%) MS Office
4 5 (1.35%) Photoshop
Business Applications
1 134 (36.22%) Google Analytics
2 13 (3.51%) WebTrends
3 4 (1.08%) SiteCatalyst
Communications & Networking
1 19 (5.14%) Internet
2 6 (1.62%) 3G
2 6 (1.62%) 4G
2 6 (1.62%) Broadband
3 3 (0.81%) GSM
4 1 (0.27%) PPP
Database & Business Intelligence
1 1 (0.27%) SQL Server
1 1 (0.27%) MS Access
1 1 (0.27%) Big Data
1 1 (0.27%) SQL Server 2012
Development Applications
1 4 (1.08%) RequisitePro
General
1 295 (79.73%) Marketing
2 129 (34.86%) Advertising
3 46 (12.43%) Retail
4 20 (5.41%) Finance
5 8 (2.16%) Telecoms
6 6 (1.62%) French Language
6 6 (1.62%) Spanish Language
7 5 (1.35%) Italian Language
8 4 (1.08%) German Language
9 3 (0.81%) Automotive
9 3 (0.81%) Multimedia
9 3 (0.81%) Games
10 2 (0.54%) Billing
11 1 (0.27%) Banking
11 1 (0.27%) Law
11 1 (0.27%) Publishing
Libraries, Frameworks & Software Standards
1 20 (5.41%) HTML
2 9 (2.43%) CSS
3 3 (0.81%) XHTML
4 2 (0.54%) Velocity
Miscellaneous
1 154 (41.62%) Analytical Skills
2 43 (11.62%) Social Media
3 41 (11.08%) Mathematics
4 19 (5.14%) Statistics
5 18 (4.86%) Digital Media
6 13 (3.51%) Copywriting
7 8 (2.16%) Blog
8 6 (1.62%) Smartphone
8 6 (1.62%) New Media
9 5 (1.35%) Graphic Design
10 2 (0.54%) Xbox
10 2 (0.54%) User Experience
10 2 (0.54%) Algorithms
11 1 (0.27%) iPad
11 1 (0.27%) Economics
11 1 (0.27%) Video on Demand
Operating Systems
1 1 (0.27%) Windows
Processes & Methodologies
1 364 (98.38%) Pay per click
2 175 (47.30%) Digital Marketing
3 174 (47.03%) Analytics
4 147 (39.73%) SEO
5 53 (14.32%) E-Commerce
6 44 (11.89%) Online Marketing
7 36 (9.73%) Time Management
8 33 (8.92%) Competitor Analysis
9 27 (7.30%) Web Analytics
10 26 (7.03%) Web Marketing
11 25 (6.76%) Campaign Management
12 22 (5.95%) Performance Analysis
12 22 (5.95%) Search Engine Marketing
13 18 (4.86%) Data Analysis
14 16 (4.32%) Project Management
15 14 (3.78%) Product Management
15 14 (3.78%) Social Media Marketing
16 13 (3.51%) Mentoring
17 12 (3.24%) Marketing Strategy
17 12 (3.24%) Line Management
Programming Languages
1 6 (1.62%) SQL
1 6 (1.62%) PowerHouse
2 3 (0.81%) C
3 2 (0.54%) JavaScript
3 2 (0.54%) Ruby
4 1 (0.27%) VBA
Qualifications
1 60 (16.22%) Degree
Quality Assurance & Compliance
1 1 (0.27%) QA
Vendors
1 209 (56.49%) Google
2 43 (11.62%) Facebook
3 40 (10.81%) Microsoft
4 33 (8.92%) DoubleClick
5 15 (4.05%) Yahoo!
5 15 (4.05%) Twitter
6 11 (2.97%) Omniture
7 5 (1.35%) Coremetrics
8 4 (1.08%) Hitwise
9 2 (0.54%) Sony
London
Eligo Recruitment Ltd
Salary: £20000 - £25000 per annum + Benefits
Posted: 8 hours ago
City, London
Eligo Recruitment Ltd
Salary: £20000 - £25000 per annum + Benefits
Posted: 8 hours ago
London
Eligo Recruitment Ltd
Salary: £30000 - £35000 per annum + Benefits
Posted: 8 hours ago
London
RecruitmentRevolution.com
Posted: Yesterday
Camden, London
Propel London Ltd
Posted: Yesterday
Manchester, Lancashire
Oscar Associates (UK) Ltd
Salary: £20000 - £25000 per annum + OTE of £45K
Posted: Yesterday
Liverpool, Merseyside
Oscar Associates (UK) Ltd
Salary: £18000 - £25000 per annum
Posted: Yesterday
Leeds, West Yorkshire
Oscar Associates (UK) Ltd
Salary: £30000 - £40000 per annum + Benefits
Posted: Yesterday
Oldham, Lancashire
Oscar Associates (UK) Ltd
Salary: £20000 - £30000 per annum
Posted: Yesterday
Manchester, Lancashire
Oscar Associates (UK) Ltd
Salary: £20000 - £25000 per annum + Uncapped commission
Posted: Yesterday
Crawley, West Sussex
Nanotek Limited
Salary: From £18,000 to £20,000 per annum
Posted: 2 days ago
London
Burns Sheehan
Salary: £35000 - £42000 per annum
Posted: 2 days ago
London
Creative Personnel
Salary: £30000 - £40000 per annum
Posted: 3 days ago
Greater Manchester
Uniting Ambition
Salary: £20k - 25k per year
Posted: 3 days ago
London
Recruitment Revolution Limited
Salary: c£35,000 + Healthcare + Perks + No Commute 3 Days a week
Posted: 5 days ago
Chester, Cheshire
Searchability.co.uk
Salary: £25000 - £30000 per annum
Posted: 6 days ago
City, London
Propel London Ltd
Posted: 10 days ago
London
Applause IT Innovation
Salary: £30000 - £40000 per annum + benefits + 29 days leave
Posted: 13 days ago
Manchester
Media Agency Group
Salary: £12.5k - 17k per year
Posted: 15 days ago
London
Required IT
Salary: £40,000 per year
Posted: 16 days ago