The table below looks at the prevalence of the term Advertising in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Advertising over the 3 months to 29 April 2016 with a comparison to the same period in the previous 2 years.

3 months to
29 Apr 2016
Same period 2015 Same period 2014
Advertising
Rank 190 181 134
Rank change year-on-year
-9 -47
Permanent jobs citing Advertising 1819 2049 2860
As % of all permanent IT jobs located in the UK 1.76% 1.85% 2.39%
As % of the General category 4.04% 4.16% 5.43%
Number of salaries quoted 1663 1553 1899
Average salary £47,500 £45,000 £42,500
Average salary % change year-on-year
+5.55% +5.88%
90% offered a salary of more than £29,250 £28,000 £27,500
10% offered a salary of more than £70,000 £67,500 £67,500
UK excluding London average salary £40,000 £44,250 £40,000
% change year-on-year
-9.60% +10.62%

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised across the UK.

General Category
UK
Permanent IT job ads with a match in the
General category
45074 49224 52633
As % of all permanent IT jobs located in the UK 43.61% 44.33% 44.02%
Number of salaries quoted 36610 38476 40849
Average salary £50,850 £50,000 £50,000
Average salary % change year-on-year
+1.70% -
90% offered a salary of more than £30,000 £30,000 £30,000
10% offered a salary of more than £80,000 £80,000 £80,000
UK excluding London average salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Advertising
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Advertising within the UK as a proportion of the total demand within the General category.

Advertising Jobs Demand Trend in the UK

Advertising
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Advertising within the UK.

Advertising Salary Trend in the UK

Advertising
Salary Histogram

This chart provides a salary histogram for IT jobs citing Advertising over the 3 months to 29 April 2016 within the UK.

Advertising Salary Histogram in the UK

Advertising
Top 30 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Advertising within the UK over the 3 months to 29 April 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -17 1618 £47,500 +5.55% 493
London -9 1051 £50,000 - 237
City of London +23 264 £52,500 +5.00% 56
South East -20 191 £37,500 -24.24% 77
South West -40 113 £34,500 -13.75% 27
Wales +10 95 £40,000 -5.88% 3
South Wales +11 89 £42,500 -1.16% 3
East of England +38 80 £47,500 -20.83% 28
Surrey +24 60 £35,000 -15.15% 15
North West -28 52 £38,750 -3.12% 40
West Midlands -21 49 £37,500 +7.14% 28
Bristol -28 48 £40,000 -11.11% 6
Cardiff +21 42 £35,000 -8.61% 1
Newport +11 40 £42,500 +18.05% 1
Berkshire -48 40 £57,500 +8.90% 15
Buckinghamshire +30 29 £35,000 -35.77% 6
Essex +30 27 £22,500 -7.21% 4
Yorkshire -11 27 £36,250 +3.57% 21
East Midlands +7 24 £37,500 -3.22% 16
Cheshire +20 23 £40,000 - 5
Manchester -31 23 £35,500 -21.11% 23
East Sussex +39 22 £31,250 -30.55% 2
Bedfordshire +9 22 £50,000 +33.33% 8
Reading -9 22 £70,000 +27.27%
West Yorkshire +10 20 £35,000 -9.67% 13
Torfaen +2 20 £47,000 -1.05%
Cwmbran +2 20 £47,000 -1.05%
Luton - 18 £50,000 - 2
North East +11 17 £40,000 - 12
Leeds +10 17 £36,750 +47.00% 9

Advertising
Top 30 Related IT Skills

For the 6 months to 29 April 2016, IT jobs within the UK citing Advertising also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Advertising.

1 997 (28.90%) Agile Software Development
2 794 (23.01%) Microsoft
3 766 (22.20%) HTML
4 750 (21.74%) Marketing
5 745 (21.59%) JavaScript
6 713 (20.67%) SQL
7 702 (20.35%) .NET
8 701 (20.32%) Finance
9 626 (18.14%) SQL Server
9 626 (18.14%) CSS
10 619 (17.94%) C#
11 497 (14.41%) MVC
11 497 (14.41%) Degree
12 483 (14.00%) ASP.NET
13 453 (13.13%) TDD
14 430 (12.46%) Scrum
15 376 (10.90%) Java
16 356 (10.32%) Windows
17 354 (10.26%) jQuery
18 352 (10.20%) PHP
19 345 (10.00%) Project Management
20 337 (9.77%) MS Excel
21 325 (9.42%) BDD
22 319 (9.25%) HTML5
23 317 (9.19%) MySQL
24 309 (8.96%) AngularJS
25 308 (8.93%) Linux
26 289 (8.38%) Web Services
27 286 (8.29%) Computer Science
28 281 (8.14%) Analytical Skills

Advertising
Top Related IT Skills by Category

For the 6 months to 29 April 2016, IT jobs within the UK citing Advertising also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Advertising. Up to 20 skills are shown per category.

Application Platforms
1 208 (6.03%) Node.js
2 180 (5.22%) SharePoint
3 148 (4.29%) CMS
4 103 (2.99%) Apache
5 94 (2.72%) WordPress
6 73 (2.12%) SharePoint 2013
7 70 (2.03%) IIS
8 67 (1.94%) SharePoint 2010
9 47 (1.36%) Sitecore CMS
10 45 (1.30%) MS Exchange
11 42 (1.22%) SAS
11 42 (1.22%) Umbraco
12 41 (1.19%) Drupal
13 40 (1.16%) Apache Spark
14 39 (1.13%) Tomcat
15 25 (0.72%) Kentico
15 25 (0.72%) WebLogic
16 21 (0.61%) Confluence
16 21 (0.61%) Elasticsearch
17 18 (0.52%) Exchange Server 2010
Applications
1 337 (9.77%) MS Excel
2 197 (5.71%) MS Office
3 148 (4.29%) Photoshop
4 74 (2.14%) Adobe Illustrator
5 66 (1.91%) Adobe Creative Suite
6 50 (1.45%) MS Project
7 44 (1.28%) MS PowerPoint
8 24 (0.70%) OmniGraffle
9 21 (0.61%) Gliffy
10 10 (0.29%) Adobe After Effects
11 8 (0.23%) InDesign
11 8 (0.23%) MS Visio
12 7 (0.20%) SPSS
13 5 (0.14%) Fireworks
13 5 (0.14%) InfoPath
14 4 (0.12%) Acrobat
14 4 (0.12%) Spreadsheet
15 1 (0.029%) Edge Animate
15 1 (0.029%) Final Cut Pro
15 1 (0.029%) HipChat
Business Applications
1 112 (3.25%) Dynamics CRM
2 38 (1.10%) Dynamics AX
3 31 (0.90%) Sage 200
4 24 (0.70%) Dynamics NAV
5 23 (0.67%) Magento
6 20 (0.58%) Sage X3
7 16 (0.46%) Unit4 Business World
8 8 (0.23%) SAP Oil and Gas
8 8 (0.23%) Summit
9 7 (0.20%) Unica
10 6 (0.17%) Oracle ERP
10 6 (0.17%) SAP Business One
10 6 (0.17%) SAP ERP
11 5 (0.14%) Dynamics GP
11 5 (0.14%) OpenCart
11 5 (0.14%) WebTrends
12 4 (0.12%) Infor CRM
12 4 (0.12%) Maximo
12 4 (0.12%) Sage 300 ERP
12 4 (0.12%) Sage CRM
Cloud Services
1 154 (4.46%) Amazon AWS
2 137 (3.97%) Office 365
3 108 (3.13%) SaaS
4 98 (2.84%) Google Analytics
5 77 (2.23%) Microsoft Azure
6 72 (2.09%) GitHub
7 59 (1.71%) Cloud Computing
8 55 (1.59%) PaaS
9 54 (1.57%) AdWords
10 39 (1.13%) Amazon EC2
11 36 (1.04%) Amazon S3
12 12 (0.35%) Google Tag Manager
13 11 (0.32%) Adobe Analytics
13 11 (0.32%) IaaS
14 9 (0.26%) MailChimp
15 5 (0.14%) Adobe Creative Cloud
15 5 (0.14%) Basecamp
16 4 (0.12%) Route 53
17 3 (0.087%) Amazon Kinesis
17 3 (0.087%) Datadog
Communications & Networking
1 105 (3.04%) Firewall
2 87 (2.52%) Internet
3 69 (2.00%) LAN
4 65 (1.88%) SAN
5 61 (1.77%) VPN
6 59 (1.71%) WAN
7 53 (1.54%) TCP/IP
8 36 (1.04%) LDAP
9 33 (0.96%) HTTP
10 28 (0.81%) DNS
11 27 (0.78%) Network Security
11 27 (0.78%) Wireless
12 23 (0.67%) Cisco ASA
12 23 (0.67%) VLAN
13 22 (0.64%) NAS
13 22 (0.64%) WLAN
14 20 (0.58%) iSCSI
14 20 (0.58%) VoIP
15 19 (0.55%) MPLS
16 16 (0.46%) SSL
Database & Business Intelligence
1 626 (18.14%) SQL Server
2 317 (9.19%) MySQL
3 162 (4.70%) SQL Server 2014
4 150 (4.35%) NoSQL
4 150 (4.35%) Relational Database
5 142 (4.12%) Big Data
6 132 (3.83%) SQL Server Reporting Services
7 127 (3.68%) SQL Server Integration Services
8 85 (2.46%) Hadoop
9 83 (2.41%) MongoDB
10 82 (2.38%) Data Warehouse
11 72 (2.09%) SQL Server Analysis Services
12 70 (2.03%) Data Mining
13 60 (1.74%) PostgreSQL
13 60 (1.74%) SQL Server 2008
14 51 (1.48%) SQL Server 2012
15 48 (1.39%) RDBMS
16 37 (1.07%) Oracle Database
17 32 (0.93%) Apache Cassandra
18 30 (0.87%) Redis
Development Applications
1 269 (7.80%) Git (software)
2 116 (3.36%) Selenium
3 105 (3.04%) Jenkins
4 92 (2.67%) Cucumber
5 80 (2.32%) Visual Studio
6 72 (2.09%) JIRA
7 71 (2.06%) Team Foundation Server
8 66 (1.91%) NUnit
9 62 (1.80%) gulp
10 60 (1.74%) Subversion
11 48 (1.39%) Rhino Mocks
12 41 (1.19%) Grunt
13 39 (1.13%) Jasmine
14 38 (1.10%) RSpec
15 35 (1.01%) Karma Test Runner
16 26 (0.75%) Balsamiq Mockups
17 22 (0.64%) Axure RP
17 22 (0.64%) Bower
17 22 (0.64%) Maven
18 20 (0.58%) webpack
General
1 750 (21.74%) Marketing
2 701 (20.32%) Finance
3 245 (7.10%) Telecoms
4 209 (6.06%) Retail
5 163 (4.72%) Banking
6 101 (2.93%) Front Office
7 98 (2.84%) Games
8 70 (2.03%) Law
9 56 (1.62%) Manufacturing
10 49 (1.42%) Publishing
11 29 (0.84%) Investment Banking
12 27 (0.78%) Electronics
13 24 (0.70%) Billing
13 24 (0.70%) French Language
14 22 (0.64%) Back Office
14 22 (0.64%) Multimedia
15 18 (0.52%) German Language
15 18 (0.52%) Pharmaceutical
16 15 (0.43%) Legal
17 11 (0.32%) Financial Institution
Job Titles
1 1194 (34.61%) Developer
2 495 (14.35%) Analyst
3 372 (10.78%) .NET Developer
4 244 (7.07%) C# Developer
5 232 (6.72%) Senior Developer
6 210 (6.09%) C# .NET Developer
7 203 (5.88%) Project Manager
8 193 (5.59%) Consultant
9 178 (5.16%) Business Analyst
10 154 (4.46%) ASP.NET Developer
11 152 (4.41%) JavaScript Developer
12 142 (4.12%) C# ASP.NET Developer
13 139 (4.03%) PHP Developer
14 126 (3.65%) Front End Developer (Client-Side Developer)
15 123 (3.57%) Designer
16 120 (3.48%) ASP.NET MVC Developer
17 116 (3.36%) Junior
18 113 (3.28%) Java Developer
19 94 (2.72%) Architect
20 87 (2.52%) Support Analyst
Libraries, Frameworks & Software Standards
1 766 (22.20%) HTML
2 702 (20.35%) .NET
3 626 (18.14%) CSS
4 483 (14.00%) ASP.NET
5 354 (10.26%) jQuery
6 319 (9.25%) HTML5
7 309 (8.96%) AngularJS
8 289 (8.38%) Web Services
9 262 (7.59%) ASP.NET MVC
10 212 (6.14%) CSS3
11 206 (5.97%) ASP.NET Web API
12 188 (5.45%) .NET Framework
13 185 (5.36%) RESTful
14 183 (5.30%) WCF
15 172 (4.99%) ASP.NET MVC 5
16 166 (4.81%) XML
17 123 (3.57%) Entity Framework
18 96 (2.78%) Twitter Bootstrap
19 86 (2.49%) Sass
20 85 (2.46%) ASP.NET Web Forms
Miscellaneous
1 286 (8.29%) Computer Science
2 281 (8.14%) Analytical Skills
3 235 (6.81%) User Experience
4 148 (4.29%) Social Media
5 83 (2.41%) Enterprise Software
6 81 (2.35%) Mobile App
7 67 (1.94%) FMCG
8 63 (1.83%) Digital Media
8 63 (1.83%) Mathematics
9 62 (1.80%) Management Information System
9 62 (1.80%) Visualisation
10 54 (1.57%) Data Centre
11 53 (1.54%) PMI
12 46 (1.33%) Algorithms
13 41 (1.19%) Blog
14 34 (0.99%) Blackberry
15 31 (0.90%) N-Tier
16 25 (0.72%) Driving Licence
17 24 (0.70%) Graphic Design
18 23 (0.67%) Data Structures
Operating Systems
1 356 (10.32%) Windows
2 308 (8.93%) Linux
3 175 (5.07%) Unix
4 111 (3.22%) Windows Server
5 81 (2.35%) Android
6 71 (2.06%) Windows Server 2008
7 67 (1.94%) Apple iOS
8 60 (1.74%) Windows 7
9 56 (1.62%) Windows Server 2012
10 41 (1.19%) Mac OS X
11 39 (1.13%) Windows Server 2003
12 17 (0.49%) CentOS
12 17 (0.49%) Windows XP
13 16 (0.46%) Red Hat Enterprise Linux
13 16 (0.46%) Windows 8
14 12 (0.35%) Ubuntu
15 9 (0.26%) Debian
16 8 (0.23%) VyOS
17 7 (0.20%) Windows 10
18 4 (0.12%) Mac OS X Server
Processes & Methodologies
1 997 (28.90%) Agile Software Development
2 497 (14.41%) MVC
3 453 (13.13%) TDD
4 430 (12.46%) Scrum
5 345 (10.00%) Project Management
6 325 (9.42%) BDD
7 279 (8.09%) Analytics
8 257 (7.45%) CRM
9 229 (6.64%) SDLC
10 217 (6.29%) Business Intelligence
11 208 (6.03%) E-Commerce
12 205 (5.94%) OO
13 195 (5.65%) Software Engineering
14 185 (5.36%) Stakeholder Management
15 183 (5.30%) Web Application Development
15 183 (5.30%) Web Development
16 176 (5.10%) PRINCE2
17 174 (5.04%) Front End Development
18 171 (4.96%) Business Analysis
19 159 (4.61%) ITIL
Programming Languages
1 745 (21.59%) JavaScript
2 713 (20.67%) SQL
3 619 (17.94%) C#
4 376 (10.90%) Java
5 352 (10.20%) PHP
6 221 (6.41%) Python
7 182 (5.28%) Ruby
7 182 (5.28%) T-SQL
8 158 (4.58%) C++
9 97 (2.81%) C
10 77 (2.23%) VB.NET
11 59 (1.71%) VB
12 49 (1.42%) Perl
13 45 (1.30%) VBA
14 42 (1.22%) Scala
15 30 (0.87%) Bash Shell
16 29 (0.84%) ActionScript
16 29 (0.84%) R
17 27 (0.78%) PowerShell
18 23 (0.67%) Shell Script
Qualifications
1 497 (14.41%) Degree
2 129 (3.74%) PMI Certification
3 105 (3.04%) ISEB
4 95 (2.75%) Microsoft Certification
5 81 (2.35%) PMP
6 63 (1.83%) ITIL Certification
7 57 (1.65%) Cisco Certification
8 48 (1.39%) PRINCE2 Practitioner
9 35 (1.01%) CCNA
10 25 (0.72%) MCSE
11 24 (0.70%) Security Cleared
12 22 (0.64%) ISTQB
13 18 (0.52%) MCSA
13 18 (0.52%) VMware Certified Professional (VCP)
14 17 (0.49%) CCIE
15 15 (0.43%) CCSA
16 14 (0.41%) CCNP
16 14 (0.41%) CCSE
16 14 (0.41%) MCP
16 14 (0.41%) SC Cleared
Quality Assurance & Compliance
1 155 (4.49%) QA
2 31 (0.90%) ISO/IEC 27001
3 28 (0.81%) SLA
4 14 (0.41%) Data Quality
5 9 (0.26%) PCI DSS
6 8 (0.23%) Dodd-Frank
7 6 (0.17%) Basel III
7 6 (0.17%) GAMP
7 6 (0.17%) GMP
7 6 (0.17%) SDET
8 3 (0.087%) MiFID
9 2 (0.058%) 21 CFR Part 11
9 2 (0.058%) EMIR
9 2 (0.058%) WCAG
10 1 (0.029%) COREP
10 1 (0.029%) FINREP
10 1 (0.029%) ISO 9000
10 1 (0.029%) ISO 9001
10 1 (0.029%) ISO19770
10 1 (0.029%) PMBOK
System Software
1 154 (4.46%) Active Directory
2 101 (2.93%) VMware Infrastructure
3 60 (1.74%) XenApp
4 44 (1.28%) XenDesktop
5 30 (0.87%) Hyper-V
6 27 (0.78%) Docker
7 24 (0.70%) vSphere
8 23 (0.67%) VMware ESX
9 19 (0.55%) VMware ESXi
10 15 (0.43%) Varnish
11 12 (0.35%) XenServer
12 11 (0.32%) NFS
13 10 (0.29%) HDFS
13 10 (0.29%) Squid
14 6 (0.17%) Xen
15 5 (0.14%) Oracle RAC
16 2 (0.058%) Apache ZooKeeper
16 2 (0.058%) Firmware
16 2 (0.058%) KVM
17 1 (0.029%) LXC
Systems Management
1 72 (2.09%) Puppet
2 42 (1.22%) SCCM
3 37 (1.07%) SCOM
4 21 (0.61%) Ansible
5 17 (0.49%) Opscode Chef
6 9 (0.26%) Nagios
7 8 (0.23%) Backup Exec
7 8 (0.23%) Kibana
8 7 (0.20%) logstash
9 5 (0.14%) Data Guard
9 5 (0.14%) Grafana
9 5 (0.14%) Oracle RMAN
9 5 (0.14%) StatsD
9 5 (0.14%) Systems Management Server (SMS)
10 4 (0.12%) HAProxy
11 3 (0.087%) Hadoop YARN
11 3 (0.087%) HP Fortify
11 3 (0.087%) Norton AntiVirus
11 3 (0.087%) Salt
11 3 (0.087%) ZABBIX
Vendors
1 794 (23.01%) Microsoft
2 172 (4.99%) Google
3 164 (4.75%) Adobe
4 156 (4.52%) Facebook
5 151 (4.38%) VMware
6 124 (3.59%) Oracle
7 99 (2.87%) Citrix
8 88 (2.55%) Cisco
9 57 (1.65%) Sitecore
10 55 (1.59%) Sage
11 53 (1.54%) IBM
12 51 (1.48%) Zend
13 47 (1.36%) Apple
14 45 (1.30%) Salesforce.com
15 38 (1.10%) Juniper
16 37 (1.07%) EPiServer
17 35 (1.01%) Red Hat
18 33 (0.96%) Tableau
18 33 (0.96%) Twitter
19 31 (0.90%) Brocade
City, London
Oscar
Salary: £50000 - £65000 per annum + benefits
Posted: 6 hours ago
Manchester, Lancashire
Senitor Associates
Salary: £18000 - £23000 per annum + OTE 40k
Posted: 6 hours ago
Stratford-Upon-Avon, Warwickshire
Senitor Associates
Salary: £18000 - £22000 per annum + Benefits
Posted: 7 hours ago
Oxford, Oxfordshire
Ashdown IT
Salary: £40000 - £45000 per annum
Posted: 7 hours ago
Essex
ARC IT Recruitment Ltd
Salary: DOE
Posted: 7 hours ago
London
C4 Commerce
Salary: From £45,000 to £55,000 per annum
Posted: 7 hours ago
Bath, Avon
Applause IT Innovation
Salary: £30000 - £40000 per annum + benefits
Posted: 7 hours ago
Sheffield, South Yorkshire
Type Agency
Salary: From £23,000 to £27,000 per annum Great benefits!
Posted: 7 hours ago
Kingston Upon Thames, Surrey
Eligo Recruitment Ltd
Salary: £32000 - £40000 per annum
Posted: 7 hours ago
City Of Westminster, London
Fused Recruitment
Posted: 7 hours ago
City Of Westminster, London
Fused Recruitment
Posted: 7 hours ago
London
onezeero.
Salary: £60000 - £75000 per annum + package
Posted: 8 hours ago
Gloucester, Gloucestershire
Randstad Technologies
Salary: £25000.00 - £45000.00 per annum + Benifits
Posted: 8 hours ago
City, London
First Point
Salary: £60000.00 - £75000.00 per annum + Benefits
Posted: 8 hours ago
City, London
First Point
Salary: £60000.00 - £75000.00 per annum + Benefits
Posted: 8 hours ago
City, London
First Point
Salary: £65000.00 - £75000.00 per annum + Benefits
Posted: 8 hours ago
Bristol, Avon
Randstad Technologies
Salary: £35000.00 - £65000.00 per annum + Benifits
Posted: 8 hours ago
London
Red Sofa London
Salary: £20000 - £27000 per annum
Posted: 9 hours ago
City, London
onezeero.
Salary: £80000 - £120000 per annum + Bonus & Bens
Posted: 11 hours ago
London
Opilio Recruitment
Salary: £70k - 80k per year
Posted: 11 hours ago
City, London
JM
Salary: £60000 - £65000 per annum + Benefits and Bonus
Posted: 12 hours ago
City, London
JM
Posted: 12 hours ago
City, London
JM
Salary: £45000 - £55000 per annum + BENEFITS + BONUS
Posted: 12 hours ago
City, London
JM
Salary: £45000 - £58000 per annum + Excellent Benefits and Bonus Package
Posted: 12 hours ago
City, London
JM
Salary: £65000 - £85000 per annum + excellent benefits and bonus package
Posted: 12 hours ago
Luton, Bedfordshire
JM
Salary: £40000 - £60000 per annum + Benefits and Bonus package
Posted: 13 hours ago
City, London
JM
Salary: £45000 - £60000 per annum + Excellent benefits and bonus package
Posted: 13 hours ago
London
onezeero.
Salary: package and bonus
Posted: 13 hours ago
Aylesbury, Buckinghamshire
Randstad Technologies
Salary: £30000.00 - £50000.00 per annum + healthcare, stock options
Posted: 13 hours ago
London
First Point
Salary: £85000.00 - £95000.00 per annum
Posted: 16 hours ago