The table below looks at the prevalence of the term Advertising in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Advertising over the 3 months to 4 March 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
4 Mar 2015
Same period 2014 Same period 2013
Advertising
Rank 127 152 176
Rank change year-on-year
+25 +24
Permanent jobs citing Advertising 2431 1988 1742
As % of all permanent IT jobs located in the UK 2.28% 1.86% 1.63%
As % of the General category 5.22% 4.23% 3.70%
Number of salaries quoted 1858 1314 1441
Average salary £45,000 £42,500 £42,500
Average salary % change year-on-year
+5.88% -
90% offered a salary of more than £28,500 £26,250 £27,500
10% offered a salary of more than £67,500 £65,000 £62,500
UK excluding London average salary £40,000 £39,500 £40,000
% change year-on-year
+1.26% -1.25%

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised across the UK.

General Category
UK
Permanent IT job ads with a match in the
General category
46591 47050 47032
As % of all permanent IT jobs located in the UK 43.79% 44.09% 43.97%
Number of salaries quoted 36880 36381 37978
Average salary £50,000 £50,000 £47,500
Average salary % change year-on-year
- +5.26%
90% offered a salary of more than £30,000 £30,000 £30,000
10% offered a salary of more than £77,500 £75,000 £80,000
UK excluding London average salary £45,000 £42,500 £41,500
% change year-on-year
+5.88% +2.40%

Advertising
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Advertising within the UK as a proportion of the total demand within the General category.

Advertising Jobs Demand Trend in the UK

Advertising
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Advertising within the UK.

Advertising Salary Trend in the UK

Advertising
Salary Histogram

This chart provides a salary histogram for IT jobs citing Advertising over the 3 months to 4 March 2015 within the UK.

Advertising Salary Histogram in the UK

Advertising
Top 30 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Advertising within the UK over the 3 months to 4 March 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +25 2251 £45,000 +5.88% 836
London +34 1387 £50,000 +5.26% 287
City of London +18 427 £47,500 -2.06% 126
South East +1 331 £44,750 +11.87% 138
South West +41 178 £40,000 +23.07% 35
Berkshire +50 112 £50,000 +33.33% 30
North West +39 110 £37,500 +11.58% 98
Wales +16 100 £40,000 -20.00% 10
South Wales +7 88 £40,000 -20.00% 7
Yorkshire -5 70 £37,500 -1.31% 64
Bristol +1 67 £45,000 +28.57% 18
Manchester +16 65 £35,000 +12.51% 58
Reading +50 63 £53,750 +29.51% 11
Hampshire -23 63 £42,000 +6.32% 19
West Midlands -50 56 £40,000 +23.07% 82
Gloucestershire +25 51 £35,000 +4.47% 2
East of England -56 46 £50,000 +25.00% 34
East Midlands +39 43 £37,500 -6.25% 43
Surrey -42 40 £30,000 +9.09% 26
West Yorkshire -9 39 £39,500 +29.50% 38
Buckinghamshire +38 35 £40,000 -33.88% 18
Cwmbran - 35 £47,500 -
Torfaen - 35 £47,500 -
Cardiff -20 34 £40,000 -20.00% 5
Nottinghamshire +33 33 £37,500 - 13
Cheshire +19 30 £40,000 +14.28% 13
Scotland -39 29 £47,500 -5.00% 37
Cheltenham +18 28 £40,000 +19.40%
Kent +16 25 £45,000 -12.62% 16
Oxfordshire +16 25 £30,000 -29.41% 10

Advertising
Top 30 Related IT Skills

For the 6 months to 4 March 2015, IT jobs within the UK citing Advertising also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Advertising.

1 1969 (38.76%) Marketing
2 1155 (22.74%) HTML
3 1122 (22.09%) Microsoft
4 1102 (21.69%) Agile Software Development
5 1055 (20.77%) JavaScript
6 1005 (19.78%) CSS
7 893 (17.58%) .NET
8 844 (16.61%) C#
9 842 (16.57%) Finance
10 797 (15.69%) SQL Server
11 759 (14.94%) SQL
12 631 (12.42%) MVC
13 621 (12.22%) ASP.NET
14 607 (11.95%) Degree
15 589 (11.59%) Windows
16 539 (10.61%) E-Commerce
17 509 (10.02%) jQuery
18 498 (9.80%) Project Management
19 494 (9.72%) Analytics
20 493 (9.70%) Analytical Skills
21 473 (9.31%) Java
22 468 (9.21%) MS Excel
23 461 (9.07%) HTML5
24 451 (8.88%) TDD
25 435 (8.56%) Scrum
26 425 (8.37%) Linux
27 408 (8.03%) PHP
28 400 (7.87%) Retail
29 368 (7.24%) CRM
30 365 (7.19%) MySQL

Advertising
Top Related IT Skills by Category

For the 6 months to 4 March 2015, IT jobs within the UK citing Advertising also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Advertising. Up to 20 skills are shown per category.

Application Platforms
1 347 (6.83%) CMS
2 245 (4.82%) SharePoint
3 200 (3.94%) Node.js
4 168 (3.31%) MS Exchange
5 140 (2.76%) Apache
5 140 (2.76%) Umbraco
6 116 (2.28%) Sitecore CMS
7 112 (2.20%) WordPress
8 74 (1.46%) Tomcat
9 71 (1.40%) IIS
10 61 (1.20%) Exchange Server 2010
11 51 (1.00%) Exchange Server 2013
12 50 (0.98%) Drupal
13 48 (0.94%) SharePoint 2010
14 40 (0.79%) Exchange Server 2007
15 37 (0.73%) SharePoint 2013
16 36 (0.71%) Kentico
17 30 (0.59%) SAS
18 29 (0.57%) Lync
19 28 (0.55%) nginx
Applications
1 468 (9.21%) MS Excel
2 201 (3.96%) Photoshop
2 201 (3.96%) MS Office
3 82 (1.61%) Adobe Illustrator
4 80 (1.57%) Adobe Creative Suite
5 59 (1.16%) MS PowerPoint
6 55 (1.08%) InDesign
7 40 (0.79%) MS Visio
8 34 (0.67%) MS Project
9 11 (0.22%) Spreadsheet
10 8 (0.16%) OmniGraffle
11 7 (0.14%) InfoPath
12 6 (0.12%) SPSS
13 5 (0.098%) Adobe After Effects
14 3 (0.059%) CINEMA 4D
14 3 (0.059%) Adobe Captivate
15 2 (0.039%) AutoCAD
15 2 (0.039%) Adobe Premiere
15 2 (0.039%) Fireworks
16 1 (0.020%) Acrobat
Business Applications
1 188 (3.70%) Google Analytics
2 178 (3.50%) Dynamics CRM
3 129 (2.54%) Dynamics AX
4 89 (1.75%) Magento
5 62 (1.22%) Dynamics NAV
6 39 (0.77%) Agresso
7 34 (0.67%) Sage 200
8 22 (0.43%) WebTrends
9 20 (0.39%) SiteCatalyst
10 17 (0.33%) Dynamics GP
11 11 (0.22%) Sage 1000
11 11 (0.22%) Oracle BPM
12 9 (0.18%) Line 500
13 8 (0.16%) OpenX
13 8 (0.16%) Tridion
14 7 (0.14%) Sage 50
15 5 (0.098%) Oracle EBS
16 4 (0.079%) Oracle EBS R12
16 4 (0.079%) Summit
16 4 (0.079%) SalesLogix
Cloud Services
1 82 (1.61%) SaaS
2 70 (1.38%) PaaS
3 39 (0.77%) Amazon AWS
4 28 (0.55%) Office 365
5 24 (0.47%) Microsoft Azure
6 21 (0.41%) Amazon EC2
7 15 (0.30%) Amazon S3
8 12 (0.24%) Cloud Computing
9 10 (0.20%) GitHub
10 5 (0.098%) Heroku
10 5 (0.098%) IaaS
10 5 (0.098%) Basecamp
11 4 (0.079%) Route 53
12 3 (0.059%) Force.com
12 3 (0.059%) Yammer
12 3 (0.059%) Trello
12 3 (0.059%) Google Apps
13 2 (0.039%) CloudFront
13 2 (0.039%) Amazon SQS
13 2 (0.039%) SuccessFactors
Communications & Networking
1 159 (3.13%) Internet
2 135 (2.66%) TCP/IP
2 135 (2.66%) Firewall
3 118 (2.32%) SAN
4 110 (2.17%) DNS
5 109 (2.15%) WAN
6 90 (1.77%) VPN
7 77 (1.52%) LAN
8 75 (1.48%) Network Security
9 64 (1.26%) DHCP
10 58 (1.14%) Wireless
11 55 (1.08%) HTTP
12 51 (1.00%) MPLS
13 47 (0.93%) BGP
14 44 (0.87%) iSCSI
15 43 (0.85%) NetScaler
16 38 (0.75%) VLAN
17 35 (0.69%) Fibre Channel
18 33 (0.65%) VoIP
19 32 (0.63%) VPLS
Database & Business Intelligence
1 797 (15.69%) SQL Server
2 365 (7.19%) MySQL
3 194 (3.82%) NoSQL
4 170 (3.35%) Big Data
5 130 (2.56%) MongoDB
6 128 (2.52%) SQL Server Reporting Services
7 123 (2.42%) SQL Server 2008
8 93 (1.83%) SQL Server Integration Services
9 90 (1.77%) Data Warehouse
9 90 (1.77%) Data Mining
9 90 (1.77%) Relational Database
10 67 (1.32%) Hadoop
11 60 (1.18%) SQL Server Analysis Services
12 53 (1.04%) SQL Server 2005
13 50 (0.98%) RDBMS
14 47 (0.93%) SQL Server 2012
15 38 (0.75%) PostgreSQL
16 32 (0.63%) Apache Cassandra
17 31 (0.61%) Redis
18 26 (0.51%) Oracle Database
Development Applications
1 302 (5.94%) Git (software)
2 152 (2.99%) Subversion
3 84 (1.65%) Selenium
4 66 (1.30%) NUnit
5 65 (1.28%) Jenkins
6 61 (1.20%) Team Foundation Server
7 59 (1.16%) JIRA
8 44 (0.87%) Fiddler
9 40 (0.79%) Visual Studio
9 40 (0.79%) Jasmine
10 36 (0.71%) Grunt
11 33 (0.65%) Eclipse
12 31 (0.61%) JUnit
13 30 (0.59%) Dreamweaver
14 28 (0.55%) Cucumber
14 28 (0.55%) Axure RP
15 27 (0.53%) WebDriver
15 27 (0.53%) Behat
16 24 (0.47%) Rhino Mocks
16 24 (0.47%) PHPUnit
General
1 1969 (38.76%) Marketing
2 842 (16.57%) Finance
3 400 (7.87%) Retail
4 299 (5.89%) Telecoms
5 143 (2.81%) Banking
6 88 (1.73%) Publishing
7 83 (1.63%) Games
8 58 (1.14%) German Language
9 48 (0.94%) Manufacturing
10 46 (0.91%) Legal
11 39 (0.77%) French Language
12 38 (0.75%) Back Office
13 27 (0.53%) Law
14 25 (0.49%) Billing
14 25 (0.49%) Spanish Language
15 23 (0.45%) Automotive
16 20 (0.39%) Italian Language
17 16 (0.31%) Electronics
18 15 (0.30%) Dutch Language
19 11 (0.22%) Aerospace
Job Titles
1 1670 (32.87%) Developer
2 526 (10.35%) Analyst
3 440 (8.66%) .NET Developer
4 358 (7.05%) Consultant
5 267 (5.26%) Senior Developer
6 250 (4.92%) Project Manager
7 219 (4.31%) Business Analyst
8 179 (3.52%) Front-End Developer
9 176 (3.46%) Java Developer
10 148 (2.91%) Designer
11 143 (2.81%) PHP Developer
12 135 (2.66%) Junior
13 134 (2.64%) Web Developer
14 132 (2.60%) PPC Specialist
14 132 (2.60%) PPC Manager
14 132 (2.60%) PPC Analyst
14 132 (2.60%) PPC Executive
15 118 (2.32%) Administrator
16 110 (2.17%) Senior Manager
17 93 (1.83%) Junior Developer
Libraries, Frameworks & Software Standards
1 1155 (22.74%) HTML
2 1005 (19.78%) CSS
3 893 (17.58%) .NET
4 621 (12.22%) ASP.NET
5 509 (10.02%) jQuery
6 461 (9.07%) HTML5
7 332 (6.54%) Web Services
8 325 (6.40%) ASP.NET MVC
9 247 (4.86%) CSS3
10 212 (4.17%) RESTful
11 200 (3.94%) AngularJS
12 196 (3.86%) .NET Framework
13 194 (3.82%) ASP.NET Web API
14 179 (3.52%) XML
15 168 (3.31%) WCF
16 157 (3.09%) Ajax
17 155 (3.05%) Backbone.js
18 135 (2.66%) ADO.NET Entity Framework
19 118 (2.32%) Spring
20 115 (2.26%) Sass
Miscellaneous
1 493 (9.70%) Analytical Skills
2 337 (6.63%) Social Media
3 305 (6.00%) User Experience
4 197 (3.88%) Computer Science
5 196 (3.86%) Mobile App
6 183 (3.60%) Digital Media
7 115 (2.26%) Enterprise Software
8 108 (2.13%) Open Source
9 105 (2.07%) FMCG
10 77 (1.52%) Management Information System
11 72 (1.42%) Mathematics
12 64 (1.26%) Graphic Design
13 57 (1.12%) PMI
14 51 (1.00%) Statistics
15 48 (0.94%) Replication
16 47 (0.93%) Photography
17 44 (0.87%) Blog
18 41 (0.81%) Algorithms
19 33 (0.65%) Blackberry
20 30 (0.59%) iPhone
Operating Systems
1 589 (11.59%) Windows
2 425 (8.37%) Linux
3 198 (3.90%) Windows Server 2008
4 144 (2.83%) Windows Server 2012
5 132 (2.60%) UNIX
6 128 (2.52%) Android
7 103 (2.03%) Apple iOS
8 101 (1.99%) Windows Server 2003
9 100 (1.97%) Windows 7
10 75 (1.48%) Windows 8
11 67 (1.32%) Windows XP
12 48 (0.94%) Red Hat Enterprise Linux
13 40 (0.79%) Mac OS X
14 37 (0.73%) Debian
15 36 (0.71%) CentOS
16 18 (0.35%) Windows Vista
17 15 (0.30%) Solaris
18 12 (0.24%) Mac OS
18 12 (0.24%) Ubuntu
19 7 (0.14%) Mac OS X Server
Processes & Methodologies
1 1102 (21.69%) Agile Software Development
2 631 (12.42%) MVC
3 539 (10.61%) E-Commerce
4 498 (9.80%) Project Management
5 494 (9.72%) Analytics
6 451 (8.88%) TDD
7 435 (8.56%) Scrum
8 368 (7.24%) CRM
9 331 (6.52%) Pay per click
10 302 (5.94%) Digital Marketing
10 302 (5.94%) OO
11 264 (5.20%) BDD
12 257 (5.06%) SEO
13 228 (4.49%) Web Development
14 223 (4.39%) ITIL
14 223 (4.39%) Stakeholder Management
15 219 (4.31%) Web Application Development
15 219 (4.31%) Continuous Integration
16 213 (4.19%) Unit Testing
17 211 (4.15%) Business Analysis
Programming Languages
1 1055 (20.77%) JavaScript
2 844 (16.61%) C#
3 759 (14.94%) SQL
4 473 (9.31%) Java
5 408 (8.03%) PHP
6 165 (3.25%) Ruby
7 133 (2.62%) Python
7 133 (2.62%) T-SQL
8 104 (2.05%) C++
9 81 (1.59%) C
10 78 (1.54%) VB.NET
11 74 (1.46%) Perl
12 48 (0.94%) PHP5
13 45 (0.89%) VB
14 43 (0.85%) Bash Shell
15 37 (0.73%) ActionScript
16 34 (0.67%) PowerShell
17 30 (0.59%) VBA
17 30 (0.59%) Objective-C
18 24 (0.47%) Shell Script
Qualifications
1 607 (11.95%) Degree
2 160 (3.15%) Microsoft Certification
3 127 (2.50%) VCP4
4 92 (1.81%) ISEB
5 76 (1.50%) MCSE
6 73 (1.44%) Cisco Certification
7 71 (1.40%) PMI Certification
8 51 (1.00%) CCNA
9 45 (0.89%) Security Cleared
10 38 (0.75%) CCNP
11 36 (0.71%) MCSA
12 32 (0.63%) MCITP
13 28 (0.55%) VMware Certified Professional (VCP)
13 28 (0.55%) MCP
14 27 (0.53%) ITIL Certification
15 26 (0.51%) PMP
16 21 (0.41%) CISSP
17 20 (0.39%) PRINCE2 Certification
17 20 (0.39%) CCIE
18 19 (0.37%) CCA
Quality Assurance & Compliance
1 173 (3.41%) QA
2 94 (1.85%) SLA
3 38 (0.75%) ISO/IEC 27001
4 30 (0.59%) PCI DSS
5 7 (0.14%) ISO 9001
6 6 (0.12%) Sarbanes-Oxley
6 6 (0.12%) GCP
7 3 (0.059%) TickIT
7 3 (0.059%) COBIT
8 2 (0.039%) Basel II
9 1 (0.020%) ISO 9000
9 1 (0.020%) ISO 14001
9 1 (0.020%) COSO
9 1 (0.020%) PMBOK
9 1 (0.020%) Data Quality
System Software
1 281 (5.53%) Active Directory
2 167 (3.29%) VMware Infrastructure
3 75 (1.48%) Hyper-V
4 53 (1.04%) XenApp
5 49 (0.96%) vSphere
6 36 (0.71%) Varnish
7 33 (0.65%) VMware ESX
8 26 (0.51%) Microsoft App-V
9 23 (0.45%) XenDesktop
10 18 (0.35%) HDFS
10 18 (0.35%) Xen
11 16 (0.31%) Apache Flume
11 16 (0.31%) VMware ESXi
12 12 (0.24%) vCloud
13 11 (0.22%) XenServer
14 7 (0.14%) Terminal Services
14 7 (0.14%) Oracle RAC
15 6 (0.12%) Oracle RMAN
16 5 (0.098%) Microsoft Virtual Server
16 5 (0.098%) VMware Server
Systems Management
1 72 (1.42%) SCCM
2 55 (1.08%) Puppet
3 41 (0.81%) Opscode Chef
4 40 (0.79%) SCOM
5 24 (0.47%) Cisco Prime
6 19 (0.37%) Backup Exec
7 18 (0.35%) Ansible
8 17 (0.33%) WSUS
9 14 (0.28%) Legato
10 12 (0.24%) Red Hat Spacewalk
11 11 (0.22%) Vagrant
12 10 (0.20%) Nagios
13 9 (0.18%) HP Quality Center
14 8 (0.16%) McAfee ePO
15 7 (0.14%) EMC NetWorker
16 5 (0.098%) CiscoWorks
17 4 (0.079%) Symantec Enterprise Vault
17 4 (0.079%) SCDPM
17 4 (0.079%) SCVMM
17 4 (0.079%) Nessus
Vendors
1 1122 (22.09%) Microsoft
2 320 (6.30%) Google
3 288 (5.67%) Facebook
4 266 (5.24%) VMware
5 210 (4.13%) Adobe
6 185 (3.64%) Citrix
7 182 (3.58%) Cisco
8 159 (3.13%) Oracle
9 156 (3.07%) HP
10 125 (2.46%) Sitecore
11 84 (1.65%) EPiServer
12 72 (1.42%) Red Hat
13 63 (1.24%) IBM
14 61 (1.20%) Twitter
15 58 (1.14%) DoubleClick
16 57 (1.12%) Sage
17 53 (1.04%) Zend
18 52 (1.02%) SolarWinds
19 42 (0.83%) Sony
20 41 (0.81%) EMC
York, North Yorkshire
Randstad Technologies
Salary: £38000.00 - £40000.00 per annum + Final Salary Pension
Posted: 12 hours ago
City, London
Nigel Frank International Ltd
Posted: 12 hours ago
UK
Nigel Frank International Ltd
Salary: £40000 - £70000 per annum + Pension, Healthcare, Bonus
Posted: 12 hours ago
Glasgow, Lanarkshire
Nigel Frank International Ltd
Salary: £40000 - £50000 per annum + excellent holidays, flexi work
Posted: 13 hours ago
Birmingham, West Midlands (County)
Nigel Frank International Ltd
Salary: £40000 - £50000 per annum + benefits, pension, bonuses
Posted: 13 hours ago
Manchester, Lancashire
Randstad Technologies
Salary: £35000 - £40000.00 per annum + Pension, Bonus etc
Posted: 13 hours ago
London
Energon People
Salary: £40000.00 - £50000.00 per annum
Posted: 13 hours ago
West London
Marcus Donald People
Salary: £55000 - £65000 per annum
Posted: 13 hours ago
London
Marcus Donald People
Salary: £45000 - £65000 per annum, Benefits pension,healthcare,season ticket l
Posted: 13 hours ago
City, London
Energon People
Salary: £35000.00 - £50000.00 per annum
Posted: 13 hours ago
Central London / West End
Edison Hill Ltd
Salary: From £60,000 to £80,000 per annum + full benefits
Posted: 14 hours ago
City, London
Randstad Technologies
Salary: £51000.00 per annum + benefits, pension,
Posted: 14 hours ago
Nottingham, Nottinghamshire
Nigel Frank International Ltd
Salary: £35000 - £45000 per annum
Posted: 14 hours ago
London
Bonobo
Posted: 15 hours ago
City, London
Creation Recruitment
Posted: 15 hours ago
Shipley, West Yorkshire
Dawson & Walsh
Salary: £30000 - £50000 per annum + Bonus + Pension + Benefits
Posted: 16 hours ago
London
JoJo Maman Bébé
Salary: Highly Competitive
Posted: 16 hours ago
Shipley, West Yorkshire
Dawson & Walsh
Salary: £30000 - £40000 per annum + Bonus + Pension + Benefits
Posted: 16 hours ago
County Antrim
Dawson & Walsh
Salary: £40000 - £55000 per annum + Bonus + Pension + Benefits
Posted: 16 hours ago
Leeds, West Yorkshire
McGregor Boyall
Salary: £40000.00 per annum
Posted: 16 hours ago