The table below looks at the prevalence of the term Advertising in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Advertising over the 3 months to 21 October 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
21 Oct 2014
Same period 2013 Same period 2012
Advertising
Rank 132 137 195
Rank change year-on-year
+5 +58
Permanent jobs citing Advertising 2480 2322 1753
As % of all permanent IT jobs located in the UK 2.18% 2.15% 1.53%
As % of the General category 5.01% 4.82% 3.38%
Number of salaries quoted 1731 1811 1550
Average salary £45,000 £45,000 £40,000
Average salary % change year-on-year
- +12.50%
90% offered a salary of more than £27,500 £27,500 £25,000
10% offered a salary of more than £65,000 £70,000 £62,500
UK excluding London average salary £40,000 £40,000 £36,000
% change year-on-year
- +11.11%

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised across the UK.

General Category
UK
Permanent IT job ads with a match in the
General category
49461 48154 51850
As % of all permanent IT jobs located in the UK 43.47% 44.51% 45.11%
Number of salaries quoted 38690 38408 42708
Average salary £50,000 £50,000 £50,000
90% offered a salary of more than £30,000 £30,000 £30,000
10% offered a salary of more than £80,000 £77,500 £80,000
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

Advertising
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Advertising within the UK as a proportion of the total demand within the General category.

Advertising Jobs Demand Trend in the UK

Advertising
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Advertising within the UK.

Advertising Salary Trend in the UK

Advertising
Salary Histogram

This chart provides a salary histogram for IT jobs citing Advertising over the 3 months to 21 October 2014 within the UK.

Advertising Salary Histogram in the UK

Advertising
Top 30 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Advertising within the UK over the 3 months to 21 October 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +10 2350 £45,000 - 726
London +40 1411 £47,500 -5.00% 280
City of London +23 453 £47,500 -13.63% 113
South East -36 345 £49,500 +18.56% 127
South West +28 193 £37,500 +10.29% 52
North West -16 113 £41,250 +3.77% 75
Berkshire +8 112 £49,500 +23.75% 34
East of England -16 86 £42,500 -6.59% 24
Wales +23 80 £37,500 +7.14% 12
Bristol +17 74 £35,000 +2.94% 22
South Wales +18 67 £40,000 +14.28% 10
West Midlands -56 66 £37,500 - 50
Yorkshire -85 65 £33,250 -11.33% 42
Manchester -36 60 £45,000 +16.88% 51
Surrey -67 52 £45,000 -5.26% 23
Hampshire -23 49 £40,000 -4.19% 21
West Sussex +29 47 £60,000 +50.00% 6
Cardiff +6 45 £40,000 +6.66% 7
Cambridgeshire +2 39 £45,000 -3.22% 8
Cheshire +13 37 £40,000 +14.28% 11
Birmingham -28 35 £38,750 -3.12% 24
Cambridge +10 34 £45,000 -18.18% 2
Wiltshire +18 33 £34,000 +13.33% 7
East Midlands -5 32 £40,000 +6.66% 40
Gloucestershire +4 30 £43,750 +9.37% 3
Scotland -65 29 £44,500 +11.25% 28
Horsham - 28 £60,000 - 1
Somerset +4 26 £45,000 +12.50% 5
Oxfordshire +17 24 £35,000 -4.76% 16
Buckinghamshire +13 24 £49,500 +20.00% 10

Advertising
Top 30 Related IT Skills

For the 6 months to 21 October 2014, IT jobs within the UK citing Advertising also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Advertising.

1 1939 (36.30%) Marketing
2 1263 (23.64%) Microsoft
3 1077 (20.16%) HTML
4 1071 (20.05%) Agile Software Development
5 962 (18.01%) Finance
6 957 (17.91%) SQL
7 933 (17.47%) .NET
8 923 (17.28%) JavaScript
9 885 (16.57%) CSS
10 841 (15.74%) C#
11 794 (14.86%) SQL Server
12 684 (12.80%) MS Excel
13 672 (12.58%) Degree
14 647 (12.11%) ASP.NET
15 587 (10.99%) Analytics
16 547 (10.24%) Analytical Skills
17 540 (10.11%) Project Management
17 540 (10.11%) MVC
18 522 (9.77%) E-Commerce
19 516 (9.66%) Social Media
20 463 (8.67%) Retail
21 456 (8.54%) Java
22 448 (8.39%) Scrum
23 430 (8.05%) TDD
24 408 (7.64%) PHP
25 407 (7.62%) CRM
26 404 (7.56%) Windows
27 400 (7.49%) Digital Marketing
28 393 (7.36%) Google
29 391 (7.32%) jQuery

Advertising
Top Related IT Skills by Category

For the 6 months to 21 October 2014, IT jobs within the UK citing Advertising also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Advertising. Up to 20 skills are shown per category.

Application Platforms
1 289 (5.41%) CMS
2 255 (4.77%) SharePoint
3 160 (3.00%) Node.js
4 137 (2.56%) Apache
5 114 (2.13%) Umbraco
6 110 (2.06%) MS Exchange
7 106 (1.98%) Sitecore CMS
8 95 (1.78%) Tomcat
9 84 (1.57%) IIS
10 76 (1.42%) WordPress
11 70 (1.31%) SharePoint 2010
12 50 (0.94%) SharePoint 2013
13 49 (0.92%) SAS
14 43 (0.80%) BizTalk Server
14 43 (0.80%) nginx
15 39 (0.73%) Drupal
16 36 (0.67%) Adobe CQ
17 35 (0.66%) Lync
18 33 (0.62%) Exchange Server 2010
19 26 (0.49%) JBoss
Applications
1 684 (12.80%) MS Excel
2 305 (5.71%) MS Office
3 224 (4.19%) Photoshop
4 147 (2.75%) Adobe Illustrator
5 128 (2.40%) MS PowerPoint
6 85 (1.59%) Adobe Creative Suite
7 69 (1.29%) MS Visio
8 55 (1.03%) InDesign
9 47 (0.88%) MS Project
10 25 (0.47%) Adobe After Effects
10 25 (0.47%) Spreadsheet
11 16 (0.30%) Fireworks
12 12 (0.22%) SPSS
12 12 (0.22%) Acrobat
13 11 (0.21%) InfoPath
14 10 (0.19%) Adobe Premiere
15 9 (0.17%) PowerPivot
16 8 (0.15%) Mingle
17 6 (0.11%) OmniGraffle
18 5 (0.094%) 3ds Max
Business Applications
1 251 (4.70%) Google Analytics
2 206 (3.86%) Dynamics CRM
3 186 (3.48%) Dynamics AX
4 125 (2.34%) Dynamics NAV
5 53 (0.99%) Agresso
6 49 (0.92%) WebTrends
7 42 (0.79%) Sage 200
8 33 (0.62%) Dynamics GP
9 17 (0.32%) Sage 1000
10 15 (0.28%) Magento
11 13 (0.24%) Tridion
12 12 (0.22%) Movex
13 11 (0.21%) Line 500
14 10 (0.19%) Sage 50
14 10 (0.19%) Pegasus Opera
15 7 (0.13%) MFGPRO
15 7 (0.13%) Lawson
15 7 (0.13%) SiteCatalyst
15 7 (0.13%) Oracle BPM
15 7 (0.13%) SAP Business One
Cloud Services
1 106 (1.98%) SaaS
2 67 (1.25%) Amazon AWS
3 27 (0.51%) Amazon EC2
4 25 (0.47%) Microsoft Azure
5 24 (0.45%) Office 365
6 23 (0.43%) Cloud Computing
7 18 (0.34%) PaaS
8 16 (0.30%) Amazon S3
9 15 (0.28%) GitHub
10 10 (0.19%) SuccessFactors
11 9 (0.17%) Taleo
12 7 (0.13%) MailChimp
12 7 (0.13%) ElastiCache
12 7 (0.13%) Amazon ElastiCache
12 7 (0.13%) Force.com
13 6 (0.11%) IaaS
13 6 (0.11%) Basecamp
13 6 (0.11%) Google Apps
14 4 (0.075%) Google App Engine
15 3 (0.056%) Amazon SQS
Communications & Networking
1 210 (3.93%) Internet
2 104 (1.95%) Firewall
3 102 (1.91%) TCP/IP
4 99 (1.85%) DNS
5 78 (1.46%) HTTP
5 78 (1.46%) SAN
6 68 (1.27%) LAN
6 68 (1.27%) WAN
7 63 (1.18%) Intranet
8 59 (1.10%) VPN
9 53 (0.99%) DHCP
10 39 (0.73%) VoIP
11 38 (0.71%) BGP
12 34 (0.64%) SSL
13 27 (0.51%) MPLS
14 26 (0.49%) Extranet
15 25 (0.47%) Wireless
15 25 (0.47%) FTP
16 24 (0.45%) LDAP
17 23 (0.43%) SMTP
Database & Business Intelligence
1 794 (14.86%) SQL Server
2 333 (6.23%) MySQL
3 207 (3.87%) SQL Server Reporting Services
4 191 (3.58%) NoSQL
5 151 (2.83%) SQL Server Integration Services
6 149 (2.79%) Data Warehouse
7 142 (2.66%) SQL Server 2008
8 126 (2.36%) SQL Server Analysis Services
9 121 (2.27%) Big Data
10 106 (1.98%) SQL Server 2012
11 104 (1.95%) Relational Database
12 81 (1.52%) Hadoop
13 69 (1.29%) Data Mining
14 64 (1.20%) MongoDB
15 57 (1.07%) Oracle Database
16 56 (1.05%) SQL Server 2005
17 53 (0.99%) RDBMS
18 40 (0.75%) Microsoft Analysis Services
19 34 (0.64%) Oracle Database 11g
19 34 (0.64%) OLAP
Development Applications
1 273 (5.11%) Git (software)
2 140 (2.62%) Subversion
3 68 (1.27%) Visual Studio
4 56 (1.05%) Selenium
5 48 (0.90%) JIRA
5 48 (0.90%) Team Foundation Server
6 39 (0.73%) Jenkins
7 36 (0.67%) NUnit
8 35 (0.66%) Dreamweaver
9 33 (0.62%) JUnit
9 33 (0.62%) Cucumber
10 30 (0.56%) Eclipse
11 28 (0.52%) WebDriver
12 26 (0.49%) Axure RP
13 25 (0.47%) Toad
14 24 (0.45%) QuickTest Pro
14 24 (0.45%) Maven
15 22 (0.41%) TeamCity
16 21 (0.39%) Hudson
17 19 (0.36%) Grunt
General
1 1939 (36.30%) Marketing
2 962 (18.01%) Finance
3 463 (8.67%) Retail
4 262 (4.90%) Telecoms
5 187 (3.50%) Banking
6 153 (2.86%) Publishing
7 100 (1.87%) Games
8 77 (1.44%) German Language
8 77 (1.44%) Manufacturing
9 51 (0.95%) Legal
10 45 (0.84%) Multimedia
11 40 (0.75%) Billing
12 35 (0.66%) Automotive
12 35 (0.66%) French Language
13 29 (0.54%) Law
14 25 (0.47%) Pharmaceutical
15 24 (0.45%) Italian Language
16 17 (0.32%) Financial Institution
16 17 (0.32%) Spanish Language
17 14 (0.26%) Electronics
Job Titles
1 1572 (29.43%) Developer
2 605 (11.33%) Analyst
3 391 (7.32%) Consultant
4 349 (6.53%) .NET Developer
5 272 (5.09%) Project Manager
6 264 (4.94%) Senior Developer
7 249 (4.66%) Business Analyst
8 197 (3.69%) Front-End Developer
9 168 (3.14%) Designer
10 155 (2.90%) Junior
11 152 (2.85%) PHP Developer
12 139 (2.60%) Architect
13 127 (2.38%) Java Developer
14 125 (2.34%) PPC Specialist
14 125 (2.34%) PPC Executive
14 125 (2.34%) PPC Manager
14 125 (2.34%) PPC Analyst
15 122 (2.28%) Account Manager
16 121 (2.27%) Web Developer
17 118 (2.21%) Marketing Manager
Libraries, Frameworks & Software Standards
1 1077 (20.16%) HTML
2 933 (17.47%) .NET
3 885 (16.57%) CSS
4 647 (12.11%) ASP.NET
5 391 (7.32%) jQuery
6 337 (6.31%) HTML5
7 277 (5.19%) Web Services
8 267 (5.00%) ASP.NET MVC
9 218 (4.08%) XML
10 215 (4.02%) RESTful
11 190 (3.56%) AngularJS
12 177 (3.31%) CSS3
13 171 (3.20%) WCF
14 163 (3.05%) .NET Framework
15 162 (3.03%) ASP.NET Web API
16 159 (2.98%) Backbone.js
17 129 (2.41%) LAMP
18 118 (2.21%) Ajax
19 113 (2.12%) Flash
20 110 (2.06%) ADO.NET Entity Framework
Miscellaneous
1 547 (10.24%) Analytical Skills
2 516 (9.66%) Social Media
3 323 (6.05%) User Experience
4 246 (4.61%) Computer Science
5 177 (3.31%) Digital Media
6 134 (2.51%) Enterprise Software
7 119 (2.23%) Management Information System
8 111 (2.08%) Mobile App
9 108 (2.02%) Mathematics
10 104 (1.95%) FMCG
11 101 (1.89%) Open Source
12 82 (1.54%) Statistics
13 70 (1.31%) Blog
14 51 (0.95%) Copywriting
15 49 (0.92%) Graphic Design
16 42 (0.79%) Economics
17 41 (0.77%) Algorithms
18 38 (0.71%) Replication
19 35 (0.66%) Animation
19 35 (0.66%) New Media
Operating Systems
1 404 (7.56%) Windows
2 360 (6.74%) Linux
3 160 (3.00%) UNIX
4 109 (2.04%) Android
5 103 (1.93%) Windows Server 2008
6 95 (1.78%) Apple iOS
7 62 (1.16%) Windows Server 2003
7 62 (1.16%) Windows 7
8 58 (1.09%) Windows Server 2012
9 50 (0.94%) Mac OS X
10 41 (0.77%) Windows XP
11 25 (0.47%) CentOS
12 24 (0.45%) Windows 8
13 22 (0.41%) Ubuntu
14 21 (0.39%) Red Hat Enterprise Linux
15 13 (0.24%) Debian
16 12 (0.22%) Mac OS
17 11 (0.21%) Solaris
18 7 (0.13%) Mac OS X Server
19 4 (0.075%) AIX
Processes & Methodologies
1 1071 (20.05%) Agile Software Development
2 587 (10.99%) Analytics
3 540 (10.11%) Project Management
3 540 (10.11%) MVC
4 522 (9.77%) E-Commerce
5 448 (8.39%) Scrum
6 430 (8.05%) TDD
7 407 (7.62%) CRM
8 400 (7.49%) Digital Marketing
9 361 (6.76%) SEO
10 350 (6.55%) Pay per click
11 287 (5.37%) Business Intelligence
12 264 (4.94%) Stakeholder Management
13 260 (4.87%) Mentoring
14 247 (4.62%) OO
15 241 (4.51%) BDD
16 218 (4.08%) ITIL
17 211 (3.95%) Business Analysis
18 198 (3.71%) Continuous Integration
19 197 (3.69%) Unit Testing
Programming Languages
1 957 (17.91%) SQL
2 923 (17.28%) JavaScript
3 841 (15.74%) C#
4 456 (8.54%) Java
5 408 (7.64%) PHP
6 219 (4.10%) Ruby
7 206 (3.86%) T-SQL
8 196 (3.67%) Python
9 105 (1.97%) C
10 102 (1.91%) VB.NET
11 90 (1.68%) Perl
12 70 (1.31%) PL/SQL
13 62 (1.16%) C++
14 56 (1.05%) Bash Shell
15 52 (0.97%) ActionScript
16 51 (0.95%) VB
17 45 (0.84%) PHP5
18 40 (0.75%) PowerShell
19 38 (0.71%) VBA
20 36 (0.67%) ActionScript 3.0
Qualifications
1 672 (12.58%) Degree
2 144 (2.70%) Microsoft Certification
3 95 (1.78%) ISEB
4 63 (1.18%) Cisco Certification
5 49 (0.92%) PMI Certification
6 43 (0.80%) Security Cleared
7 39 (0.73%) MCSE
7 39 (0.73%) PRINCE2 Certification
8 38 (0.71%) ITIL Certification
9 35 (0.66%) CCNA
10 34 (0.64%) PMP
11 25 (0.47%) CIMA
12 24 (0.45%) CISSP
12 24 (0.45%) MCSA
12 24 (0.45%) MCP
12 24 (0.45%) MCTS
13 23 (0.43%) CCNP
14 20 (0.37%) VMware Certified Professional (VCP)
15 19 (0.36%) AAT
16 18 (0.34%) ACCA
Quality Assurance & Compliance
1 200 (3.74%) QA
2 84 (1.57%) SLA
3 20 (0.37%) PCI DSS
4 17 (0.32%) ISO/IEC 27001
5 9 (0.17%) WCAG
6 5 (0.094%) COBIT
6 5 (0.094%) Sarbanes-Oxley
6 5 (0.094%) GCP
7 4 (0.075%) Data Quality
8 1 (0.019%) MiFID
8 1 (0.019%) ISO 9001
8 1 (0.019%) FATCA
8 1 (0.019%) EMIR
8 1 (0.019%) Dodd-Frank
8 1 (0.019%) COREP
8 1 (0.019%) COSO
System Software
1 191 (3.58%) Active Directory
2 118 (2.21%) VMware Infrastructure
3 51 (0.95%) Hyper-V
4 27 (0.51%) vSphere
5 26 (0.49%) VMware ESX
6 20 (0.37%) XenApp
7 13 (0.24%) Varnish
8 12 (0.22%) Postfix
9 11 (0.21%) Microsoft App-V
9 11 (0.21%) NFS
9 11 (0.21%) KVM
9 11 (0.21%) XenDesktop
10 9 (0.17%) HDFS
11 6 (0.11%) DFS Replication
11 6 (0.11%) VMware ESXi
11 6 (0.11%) vCloud
12 5 (0.094%) Oracle RMAN
12 5 (0.094%) Oracle RAC
13 4 (0.075%) Firmware
14 3 (0.056%) Snort
Systems Management
1 49 (0.92%) Puppet
2 44 (0.82%) Opscode Chef
3 43 (0.80%) SCCM
4 26 (0.49%) Nagios
5 16 (0.30%) Backup Exec
6 15 (0.28%) WSUS
7 13 (0.24%) Zenoss
8 11 (0.21%) Capistrano
8 11 (0.21%) Check_MK
8 11 (0.21%) Ansible
9 9 (0.17%) Norton AntiVirus
10 8 (0.15%) ZABBIX
11 7 (0.13%) Red Hat Spacewalk
11 7 (0.13%) SCOM
12 6 (0.11%) HP Quality Center
13 5 (0.094%) NetBackup
13 5 (0.094%) Data Guard
13 5 (0.094%) OSSEC
14 4 (0.075%) Symantec Enterprise Vault
14 4 (0.075%) HAProxy
Vendors
1 1263 (23.64%) Microsoft
2 393 (7.36%) Google
3 339 (6.35%) Facebook
4 251 (4.70%) Adobe
5 221 (4.14%) Oracle
6 175 (3.28%) VMware
7 133 (2.49%) Cisco
8 124 (2.32%) Sitecore
9 112 (2.10%) HP
10 110 (2.06%) Twitter
11 72 (1.35%) Sage
12 68 (1.27%) DoubleClick
13 63 (1.18%) Zend
14 62 (1.16%) Citrix
15 61 (1.14%) IBM
16 53 (0.99%) EPiServer
17 50 (0.94%) Omniture
17 50 (0.94%) SAP
18 46 (0.86%) Business Objects
19 44 (0.82%) Salesforce.com
Newbury, Berkshire
Randstad Technologies
Salary: £25000.00 per annum
Posted: 35 minutes ago
Plymouth, Devon
Randstad Technologies
Salary: £30000.00 per annum
Posted: 35 minutes ago
London
JM
Salary: £25000 - £30000 per annum
Posted: 13 hours ago
London
JM
Salary: £30000 - £35000 per annum
Posted: 13 hours ago
City, London
Premier IT
Salary: £120 - £130 per annum
Posted: 13 hours ago
Reading, Berkshire
JM
Salary: £75000 - £85000 per annum + Bonus + Benefits
Posted: 14 hours ago
Reading, Berkshire
JM
Salary: £65000 - £750000 per annum + Bonus + Benefits
Posted: 14 hours ago
Reading, Berkshire
JM
Salary: £65000 - £75000 per annum + Bonus + Company car + Benefits
Posted: 14 hours ago
UK
JM
Salary: £75000 - £85000 per annum + Bonus + Benefits
Posted: 14 hours ago
Reading, Berkshire
JM
Salary: £80000 - £90000 per annum + Bonus + Benefits
Posted: 15 hours ago
London
Open Select Recruitment
Salary: £40000 - £55000 per annum + Bonus and Private healthcare
Posted: 15 hours ago
West London
Randstad Technologies
Salary: £30000.00 - £34000.00 per annum + bonus + great bens
Posted: 15 hours ago
London
JM
Salary: £48000 - £50000 per annum + Benefits
Posted: 15 hours ago
Reading, Berkshire
Edison Hill Ltd
Salary: From £30,000 to £50,000 per annum
Posted: 16 hours ago
Reading, Berkshire
Edison Hill Ltd
Salary: From £25,000 to £35,000 per annum
Posted: 16 hours ago
Camden, London
Dr Martens
Salary: Highly Competitive
Posted: 16 hours ago
Surrey
JM
Salary: £80000 per annum + benefits
Posted: 16 hours ago
City, London
JPS Selection
Salary: £45000 - £65000 per annum + Package
Posted: 17 hours ago
Crawley, West Sussex
Logic Engagements Ltd
Salary: £25000 - £35000 per annum + Benefits
Posted: 20 hours ago
Manchester, Lancashire
Alex James Resourcing
Posted: 22 hours ago