The first table below looks at the prevalence of the term Advertising in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Advertising over the 3 months to 23 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all terms in our General category.

Location
3 months to
23 Apr 2014
Same period 2013 Same period 2012
Advertising
Rank 121 132 139
Rank change year-on-year
+11 +7
Permanent jobs citing Advertising 2907 2341 2283
As % of all permanent IT jobs located in the UK 2.38% 2.08% 1.82%
As % of the General category 5.40% 4.81% 4.07%
Number of salaries quoted 1919 1781 1921
Average salary £42,500 £45,000 £40,000
Average salary % change year-on-year
-5.55% +12.50%
90% offered a salary of more than £27,500 £27,500 £26,500
10% offered a salary of more than £67,500 £67,500 £60,000
UK excluding London average salary £40,000 £40,000 £35,000
% change year-on-year
- +14.28%
General Category
UK
Permanent IT job ads with a match in the
General category
53806 48633 56119
As % of all permanent IT jobs located in the UK 44.10% 43.31% 44.85%
Number of salaries quoted 41708 38464 47104
Average salary £50,000 £50,000 £50,000
90% offered a salary of more than £30,000 £30,000 £30,000
10% offered a salary of more than £80,000 £80,000 £77,500
UK excluding London average salary £42,500 £42,000 £42,500
% change year-on-year
+1.19% -1.17%

Advertising
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Advertising within the UK as a proportion of the total demand within the General category.

Advertising Jobs Demand Trend in the UK

Advertising
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Advertising within the UK.

Advertising Salary Trend in the UK

Advertising
Salary Histogram

This chart provides a salary histogram for IT jobs citing Advertising over the 3 months to 23 April 2014 within the UK.

Advertising Salary Histogram in the UK

Advertising
Top 30 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Advertising within the UK over the 3 months to 23 April 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Find
Job
Vacancies
England +10 2712 £42,500 -5.55% 165
London +39 1693 £45,000 -10.00% 86
City of London +15 510 £50,000 -4.76% 20
South East +8 402 £42,500 +6.25% 25
North West -9 150 £42,500 - 19
South West +28 126 £38,000 +3.05% 9
East of England +13 122 £40,000 -5.88% 6
Manchester -27 94 £37,500 -6.25% 14
Berkshire -12 92 £36,500 -12.04% 3
Scotland +5 88 £44,500 -1.11%
Surrey -34 88 £37,500 -1.31% 3
Yorkshire -18 74 £38,000 +8.57% 10
West Sussex +45 71 £55,000 +266.66% 8
Bristol +40 70 £37,500 -11.76%
Hampshire +19 69 £39,500 -3.65% 3
Wales +29 68 £50,000 +28.20% 3
South Wales +25 68 £50,000 +28.20% 3
West Midlands -51 67 £39,250 -7.64% 7
Cardiff +14 55 £50,000 +28.20% 3
Horsham +19 53 £70,000 +191.66% 5
East Midlands -11 51 £41,000 -3.52% 1
Cambridgeshire +34 50 £40,000 -20.00% 1
Glasgow +22 45 £40,000 -19.19%
Hertfordshire +8 41 £52,500 +19.31% 4
West Yorkshire -21 35 £31,000 -7.46% 7
Birmingham -32 35 £46,000 +3.95% 2
Cheshire +33 31 £35,000 -17.64% 2
Cambridge +25 31 £34,000 -32.00% 1
Kent -16 28 £42,500 +21.42% 2
Maidenhead -1 26 £36,500 -8.75%

Advertising
Top 30 Related IT Skills

For the 6 months to 23 April 2014, IT jobs within the UK citing Advertising also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Advertising.

1 1434 (30.87%) Marketing
2 987 (21.24%) HTML
3 844 (18.17%) Microsoft
4 827 (17.80%) Finance
5 772 (16.62%) JavaScript
6 729 (15.69%) SQL
7 728 (15.67%) CSS
8 670 (14.42%) .NET
9 668 (14.38%) Degree
10 521 (11.21%) C#
11 518 (11.15%) SQL Server
12 500 (10.76%) E-Commerce
12 500 (10.76%) Analytics
13 482 (10.37%) MVC
14 479 (10.31%) Java
15 461 (9.92%) MS Excel
16 430 (9.26%) Project Management
17 407 (8.76%) Social Media
18 397 (8.54%) Windows
19 395 (8.50%) Digital Marketing
20 392 (8.44%) Agile Software Development
20 392 (8.44%) Retail
21 390 (8.39%) jQuery
22 373 (8.03%) HTML5
23 370 (7.96%) ASP.NET
24 346 (7.45%) PHP
25 338 (7.28%) CRM
26 334 (7.19%) SEO
27 322 (6.93%) Scrum
28 321 (6.91%) Linux

Advertising
Top Related IT Skills by Category

For the 6 months to 23 April 2014, IT jobs within the UK citing Advertising also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Advertising. Up to 20 skills are shown per category.

Application Platforms
1 251 (5.40%) CMS
2 150 (3.23%) SharePoint
3 89 (1.92%) MS Exchange
4 88 (1.89%) Node.js
5 80 (1.72%) SAS
5 80 (1.72%) Apache
6 70 (1.51%) Tomcat
7 69 (1.49%) Drupal
8 64 (1.38%) WordPress
9 57 (1.23%) Umbraco
10 46 (0.99%) IIS
11 45 (0.97%) SharePoint 2010
12 44 (0.95%) Sitecore CMS
13 42 (0.90%) SharePoint 2013
14 41 (0.88%) Exchange Server 2010
15 40 (0.86%) Apache Pig
16 36 (0.77%) WebSphere
17 31 (0.67%) WebLogic
18 29 (0.62%) WebSphere Application Server
18 29 (0.62%) BizTalk Server
Applications
1 461 (9.92%) MS Excel
2 290 (6.24%) Photoshop
3 238 (5.12%) MS Office
4 187 (4.02%) Adobe Illustrator
5 131 (2.82%) MS PowerPoint
6 114 (2.45%) MS Visio
7 76 (1.64%) MS Project
8 69 (1.49%) Acrobat
9 65 (1.40%) OmniGraffle
10 47 (1.01%) InDesign
11 39 (0.84%) Fireworks
11 39 (0.84%) Adobe After Effects
12 23 (0.50%) ImageReady
13 17 (0.37%) Spreadsheet
14 13 (0.28%) SPSS
15 12 (0.26%) InfoPath
16 11 (0.24%) QuarkXPress
17 9 (0.19%) Mingle
18 7 (0.15%) Adobe Premiere
19 6 (0.13%) FreeHand
Business Applications
1 164 (3.53%) Google Analytics
2 128 (2.76%) Dynamics CRM
3 68 (1.46%) Dynamics AX
4 64 (1.38%) Dynamics NAV
5 30 (0.65%) Magento
6 28 (0.60%) Oracle BPM
7 24 (0.52%) AquaLogic BPM
8 22 (0.47%) Agresso
9 15 (0.32%) WebTrends
10 14 (0.30%) Sage 200
11 11 (0.24%) SAP CRM
12 8 (0.17%) SiteCatalyst
13 7 (0.15%) Dynamics GP
14 6 (0.13%) Oracle CRM
14 6 (0.13%) nopCommerce
14 6 (0.13%) SAP BPC
15 5 (0.11%) Fredhopper
16 4 (0.086%) Sage 1000
16 4 (0.086%) Oracle Financials
17 3 (0.065%) Tridion
Cloud Services
1 134 (2.88%) SaaS
2 53 (1.14%) Cloud Computing
3 50 (1.08%) Amazon AWS
4 44 (0.95%) Microsoft Azure
5 31 (0.67%) Office 365
6 21 (0.45%) GitHub
7 13 (0.28%) Taleo
8 12 (0.26%) Amazon EC2
8 12 (0.26%) SuccessFactors
9 11 (0.24%) ElastiCache
10 9 (0.19%) PaaS
11 7 (0.15%) Amazon S3
12 5 (0.11%) Google Apps
13 4 (0.086%) Joyent
14 3 (0.065%) Heroku
14 3 (0.065%) IaaS
14 3 (0.065%) Google App Engine
15 2 (0.043%) Force.com
15 2 (0.043%) Basecamp
16 1 (0.022%) MailChimp
Communications & Networking
1 240 (5.17%) Internet
2 150 (3.23%) WAN
3 148 (3.19%) Firewall
4 117 (2.52%) SAN
5 115 (2.48%) LAN
6 113 (2.43%) TCP/IP
7 76 (1.64%) Network Security
8 67 (1.44%) DNS
9 64 (1.38%) VPN
9 64 (1.38%) NAS
10 55 (1.18%) Ethernet
11 54 (1.16%) HTTP
12 46 (0.99%) Intranet
13 39 (0.84%) FTP
14 38 (0.82%) VoIP
15 31 (0.67%) DHCP
15 31 (0.67%) MPLS
16 30 (0.65%) Cisco Nexus
17 25 (0.54%) BGP
18 23 (0.50%) Wireless
Database & Business Intelligence
1 518 (11.15%) SQL Server
2 309 (6.65%) MySQL
3 246 (5.29%) NoSQL
4 215 (4.63%) Big Data
5 142 (3.06%) Hadoop
6 119 (2.56%) SQL Server 2008
6 119 (2.56%) SQL Server Reporting Services
7 117 (2.52%) SQL Server Integration Services
8 112 (2.41%) Relational Database
9 106 (2.28%) Data Warehouse
9 106 (2.28%) MongoDB
10 87 (1.87%) SQL Server 2012
11 75 (1.61%) SQL Server Analysis Services
12 67 (1.44%) Oracle Database
13 66 (1.42%) Apache Cassandra
14 57 (1.23%) Data Mining
15 47 (1.01%) RDBMS
16 44 (0.95%) PostgreSQL
16 44 (0.95%) OLAP
17 42 (0.90%) SQL Server 2005
Development Applications
1 253 (5.45%) Git (software)
2 143 (3.08%) Subversion
3 107 (2.30%) Visual Studio
4 70 (1.51%) Dreamweaver
5 66 (1.42%) JIRA
6 61 (1.31%) Maven
7 56 (1.21%) Jenkins
8 52 (1.12%) Xcode
9 51 (1.10%) Axure RP
10 50 (1.08%) NUnit
11 48 (1.03%) Team Foundation Server
12 42 (0.90%) Selenium
13 30 (0.65%) Talend Open Studio
14 29 (0.62%) PHPUnit
15 28 (0.60%) Hudson
16 27 (0.58%) SpecFlow
17 24 (0.52%) Eclipse
18 22 (0.47%) Bugzilla
19 21 (0.45%) FitNesse
19 21 (0.45%) Grunt
General
1 1434 (30.87%) Marketing
2 827 (17.80%) Finance
3 392 (8.44%) Retail
4 126 (2.71%) Telecoms
5 114 (2.45%) Banking
6 103 (2.22%) Publishing
7 86 (1.85%) Games
8 48 (1.03%) Pharmaceutical
9 41 (0.88%) Billing
10 39 (0.84%) Law
11 37 (0.80%) Legal
12 36 (0.77%) German Language
13 31 (0.67%) French Language
14 27 (0.58%) Manufacturing
15 21 (0.45%) Automotive
16 20 (0.43%) Electronics
17 19 (0.41%) Investment Banking
18 16 (0.34%) Financial Institution
18 16 (0.34%) Multimedia
19 15 (0.32%) Back Office
Job Titles
1 1255 (27.01%) Developer
2 592 (12.74%) Analyst
3 331 (7.12%) Consultant
4 249 (5.36%) Architect
5 240 (5.17%) Designer
6 226 (4.86%) Business Analyst
7 216 (4.65%) Project Manager
8 209 (4.50%) Web Developer
9 200 (4.30%) .NET Developer
10 159 (3.42%) Senior Developer
11 140 (3.01%) Front-End Developer
12 118 (2.54%) Junior
13 111 (2.39%) Java Developer
14 98 (2.11%) Support Analyst
14 98 (2.11%) PPC Specialist
14 98 (2.11%) PPC Manager
14 98 (2.11%) PPC Analyst
14 98 (2.11%) PPC Executive
15 85 (1.83%) iOS Developer
16 80 (1.72%) Solutions Architect
Libraries, Frameworks & Software Standards
1 987 (21.24%) HTML
2 728 (15.67%) CSS
3 670 (14.42%) .NET
4 390 (8.39%) jQuery
5 373 (8.03%) HTML5
6 370 (7.96%) ASP.NET
7 274 (5.90%) XML
8 227 (4.89%) Web Services
9 204 (4.39%) CSS3
10 173 (3.72%) ASP.NET MVC
11 164 (3.53%) WCF
12 157 (3.38%) Flash
13 134 (2.88%) .NET Framework
14 126 (2.71%) Backbone.js
15 114 (2.45%) REST
15 114 (2.45%) Ajax
16 112 (2.41%) JSON
17 107 (2.30%) AngularJS
18 106 (2.28%) Spring
19 94 (2.02%) ADO.NET Entity Framework
Miscellaneous
1 407 (8.76%) Social Media
2 257 (5.53%) Computer Science
3 244 (5.25%) Mobile App
4 139 (2.99%) Digital Media
5 121 (2.60%) Enterprise Software
6 111 (2.39%) Mathematics
7 108 (2.32%) Open Source
8 107 (2.30%) iPhone
9 101 (2.17%) iPad
10 96 (2.07%) Management Information System
11 92 (1.98%) Statistics
12 65 (1.40%) Replication
13 55 (1.18%) Graphic Design
14 54 (1.16%) Social Network
15 52 (1.12%) Animation
16 50 (1.08%) Copywriting
17 42 (0.90%) Visualisation
18 41 (0.88%) Clustering
19 36 (0.77%) FMCG
20 34 (0.73%) Physics
Operating Systems
1 397 (8.54%) Windows
2 321 (6.91%) Linux
3 202 (4.35%) Apple iOS
4 174 (3.75%) UNIX
5 130 (2.80%) Android
6 105 (2.26%) Windows Server 2008
7 75 (1.61%) Windows Server 2003
8 66 (1.42%) Windows Server 2012
9 61 (1.31%) Mac OS X
9 61 (1.31%) Windows XP
10 59 (1.27%) Windows 7
11 50 (1.08%) Red Hat Enterprise Linux
12 37 (0.80%) Ubuntu
13 33 (0.71%) Solaris
14 17 (0.37%) Mac OS
15 16 (0.34%) Windows 8
16 14 (0.30%) AIX
16 14 (0.30%) zOS
17 13 (0.28%) SUSE
17 13 (0.28%) Windows Vista
Processes & Methodologies
1 500 (10.76%) E-Commerce
1 500 (10.76%) Analytics
2 482 (10.37%) MVC
3 430 (9.26%) Project Management
4 395 (8.50%) Digital Marketing
5 392 (8.44%) Agile Software Development
6 338 (7.28%) CRM
7 334 (7.19%) SEO
8 322 (6.93%) Scrum
9 293 (6.31%) TDD
10 281 (6.05%) Pay per click
11 275 (5.92%) ITIL
12 237 (5.10%) OO
13 212 (4.56%) Web Development
14 198 (4.26%) PRINCE2
15 197 (4.24%) Business Intelligence
16 179 (3.85%) Business Development
17 172 (3.70%) Continuous Integration
18 159 (3.42%) Business Analysis
19 158 (3.40%) Online Marketing
Programming Languages
1 772 (16.62%) JavaScript
2 729 (15.69%) SQL
3 521 (11.21%) C#
4 479 (10.31%) Java
5 346 (7.45%) PHP
6 195 (4.20%) Python
7 134 (2.88%) Ruby
8 129 (2.78%) C
9 108 (2.32%) T-SQL
10 98 (2.11%) C++
11 91 (1.96%) ActionScript
11 91 (1.96%) Objective-C
12 72 (1.55%) Perl
13 69 (1.49%) Scala
14 56 (1.21%) VB.NET
15 51 (1.10%) VBA
16 47 (1.01%) ActionScript 3.0
17 44 (0.95%) ActionScript 2.0
17 44 (0.95%) PL/SQL
18 41 (0.88%) VB
Qualifications
1 668 (14.38%) Degree
2 141 (3.03%) Microsoft Certification
3 72 (1.55%) MCP
4 69 (1.49%) ISEB
4 69 (1.49%) Cisco Certification
5 50 (1.08%) MCSE
5 50 (1.08%) Security Cleared
6 49 (1.05%) CISSP
7 45 (0.97%) PMI Certification
8 44 (0.95%) MCTS
9 41 (0.88%) MCSD
10 40 (0.86%) MCAD
11 39 (0.84%) CCIE
12 38 (0.82%) PRINCE2 Certification
13 37 (0.80%) SC Cleared
14 29 (0.62%) ITIL Certification
15 28 (0.60%) PMP
16 26 (0.56%) CCNA
16 26 (0.56%) VMware Certified Professional (VCP)
17 25 (0.54%) CISM
Quality Assurance & Compliance
1 167 (3.59%) QA
2 84 (1.81%) SLA
3 46 (0.99%) ISO/IEC 27001
4 13 (0.28%) COBIT
5 12 (0.26%) Data Quality
6 10 (0.22%) PCI DSS
7 8 (0.17%) ISO 9001
8 6 (0.13%) Dodd-Frank
9 5 (0.11%) EMIR
10 4 (0.086%) GxP
10 4 (0.086%) Sarbanes-Oxley
11 3 (0.065%) MiFID
11 3 (0.065%) ISO 14001
12 2 (0.043%) WCAG
12 2 (0.043%) TickIT
13 1 (0.022%) WAI
13 1 (0.022%) COSO
13 1 (0.022%) GPG13
13 1 (0.022%) P3O
System Software
1 210 (4.52%) Active Directory
2 123 (2.65%) VMware Infrastructure
3 44 (0.95%) vSphere
4 26 (0.56%) VMware ESX
5 21 (0.45%) Hyper-V
6 15 (0.32%) Oracle RMAN
7 13 (0.28%) ISA Server
7 13 (0.28%) NFS
8 12 (0.26%) Terminal Services
8 12 (0.26%) XenApp
9 11 (0.24%) IAG
9 11 (0.24%) Xen
10 10 (0.22%) vCloud
11 9 (0.19%) VMware ESXi
11 9 (0.19%) SRDF
12 5 (0.11%) XenDesktop
12 5 (0.11%) Oracle RAC
13 4 (0.086%) VMware Server
13 4 (0.086%) KVM
14 3 (0.065%) Veritas Cluster Server
Systems Management
1 43 (0.93%) Puppet
2 37 (0.80%) SCCM
3 33 (0.71%) Opscode Chef
4 22 (0.47%) Capistrano
5 15 (0.32%) Data Guard
5 15 (0.32%) NetBackup
6 14 (0.30%) Backup Exec
7 13 (0.28%) WSUS
7 13 (0.28%) Systems Management Server (SMS)
8 12 (0.26%) Nessus
9 11 (0.24%) Nagios
10 9 (0.19%) YUM
11 8 (0.17%) SCOM
12 6 (0.13%) OpenView
13 4 (0.086%) Norton AntiVirus
13 4 (0.086%) Foglight
14 3 (0.065%) CiscoWorks
14 3 (0.065%) MOM
14 3 (0.065%) HP Quality Center
14 3 (0.065%) Plesk
Vendors
1 844 (18.17%) Microsoft
2 283 (6.09%) Google
3 279 (6.01%) Oracle
4 249 (5.36%) Adobe
5 230 (4.95%) Facebook
6 222 (4.78%) Cisco
7 169 (3.64%) VMware
8 104 (2.24%) Twitter
9 85 (1.83%) IBM
10 82 (1.76%) Salesforce.com
11 77 (1.66%) SAP
12 66 (1.42%) HP
13 63 (1.36%) Citrix
14 62 (1.33%) Red Hat
15 56 (1.21%) Apple
16 55 (1.18%) NetApp
17 52 (1.12%) EMC
18 47 (1.01%) Sitecore
19 41 (0.88%) DoubleClick
19 41 (0.88%) JBoss
London
Randstad Technologies
Posted: 10 hours ago
London
eCom Recruitment
Salary: From £30,000 to £40,000 per annum
Posted: 14 hours ago
London
eCom Recruitment
Salary: From £45,000 to £50,000 per annum
Posted: 14 hours ago
Manchester, Lancashire
The Co-operative Group
Salary: From £45,000 to £48,000 per annum + excellent benefits
Posted: 15 hours ago
London
Red Sofa London
Salary: £40000.00 - £45000.00 per annum
Posted: 18 hours ago
London
Propel
Salary: £55000 - £60000 per annum + 10% bonus + benefits
Posted: 18 hours ago
Newcastle Upon Tyne, Tyne and Wear
Nigel Frank International Ltd
Salary: £3000 - £28000 per annum + pension, training
Posted: 19 hours ago
London
Logic Engagements Ltd
Salary: £70000 - £80000 per annum + Benefits
Posted: 19 hours ago
London
Salt
Salary: £40000 - £45000 per annum + Benefits
Posted: 20 hours ago
West London
Dunnhumby
Salary: Unspecified + Flexible Benefits + Bonus
Posted: 21 hours ago
Horsham, West Sussex
JM
Salary: £45000 - £65000 per annum + Bonus + Pension + Benefits
Posted: 21 hours ago
West Midlands
Nigel Frank International Ltd
Salary: £45000 - £55000 per annum + Car, Healthcare, Bonus and Home work
Posted: 21 hours ago
London
Eutopia Solutions Ltd
Salary: £40000.00 - £42000.00 per annum + additional benefits
Posted: 21 hours ago
Cardiff, South Glamorgan
Randstad Technologies
Salary: £50000 - £55000 per annum + + 20% Bonus + Health + Pension
Posted: 22 hours ago
Cardiff, South Glamorgan
Randstad Technologies
Salary: £45000 - £55000 per annum + 20% Bonus + Health + Benefits
Posted: 22 hours ago
Plymouth, Devon
Candidate Source
Salary: £17,000 to £22,000 depending on experience / skills.
Posted: Yesterday
Greater Manchester
Candidate Source
Salary: £17,000 to £22,000 depending on experience / skills
Posted: Yesterday
Leatherhead, Surrey
Dawson & Walsh
Salary: £60000 - £70000 per annum + Bonus + Pension + Benefits
Posted: 2 days ago
London
Dawson & Walsh
Salary: £50000 - £75000 per annum + Bonus + Pension + Benefits
Posted: 2 days ago
Tunbridge Wells, Kent
Dawson & Walsh
Salary: £30000 - £55000 per annum + Bonus + Pension + Benefits
Posted: 2 days ago