The first table below looks at the prevalence of the term Advertising in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Advertising over the 3 months to 17 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all terms in our General category.

Location
3 months to
17 Apr 2014
Same period 2013 Same period 2012
Advertising
Rank 123 135 140
Rank change year-on-year
+12 +5
Permanent jobs citing Advertising 2831 2247 2288
As % of all permanent IT jobs located in the UK 2.34% 2.02% 1.82%
As % of the General category 5.31% 4.66% 4.05%
Number of salaries quoted 1855 1721 1944
Average salary £42,500 £44,000 £40,000
Average salary % change year-on-year
-3.40% +10.00%
90% offered a salary of more than £27,000 £27,500 £26,600
10% offered a salary of more than £67,500 £65,000 £60,000
UK excluding London average salary £40,000 £40,000 £35,000
% change year-on-year
- +14.28%
General Category
UK
Permanent IT job ads with a match in the
General category
53274 48177 56459
As % of all permanent IT jobs located in the UK 44.00% 43.33% 44.92%
Number of salaries quoted 41213 38106 47450
Average salary £50,000 £50,000 £50,000
90% offered a salary of more than £30,000 £30,000 £30,000
10% offered a salary of more than £80,000 £80,000 £77,500
UK excluding London average salary £42,500 £42,000 £42,500
% change year-on-year
+1.19% -1.17%

Advertising
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Advertising within the UK as a proportion of the total demand within the General category.

Advertising Jobs Demand Trend in the UK

Advertising
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Advertising within the UK.

Advertising Salary Trend in the UK

Advertising
Salary Histogram

This chart provides a salary histogram for IT jobs citing Advertising over the 3 months to 17 April 2014 within the UK.

Advertising Salary Histogram in the UK

Advertising
Top 30 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Advertising within the UK over the 3 months to 17 April 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Find
Job
Vacancies
England +14 2643 £42,500 -4.49% 671
London +39 1644 £45,000 -10.00% 257
City of London +19 504 £50,000 -3.84% 103
South East -2 392 £42,500 +6.25% 117
North West -13 141 £42,500 +1.79% 87
East of England +12 131 £40,000 -5.88% 36
South West +35 123 £37,500 +3.44% 37
Surrey -18 91 £35,000 -7.89% 25
Manchester -22 89 £37,500 -6.25% 58
Berkshire -26 88 £36,500 -12.04% 19
Scotland +4 87 £45,000 - 16
Bristol +45 73 £38,000 -10.58% 7
Hampshire +10 72 £39,500 -7.05% 14
Yorkshire -28 69 £38,000 +1.33% 34
West Midlands -55 67 £38,500 -7.22% 46
West Sussex +35 65 £55,000 +266.66% 18
Wales +29 65 £48,500 +29.33% 16
South Wales +23 65 £48,500 +29.33% 10
Cambridgeshire +44 52 £45,000 -10.00% 12
East Midlands -4 52 £41,000 -3.52% 25
Cardiff +14 50 £50,000 +33.33% 9
Horsham +18 48 £70,000 +191.66% 14
Glasgow +25 45 £40,000 -11.11% 2
Hertfordshire +11 43 £52,500 +19.31% 17
Birmingham -24 35 £44,500 -1.11% 18
West Yorkshire -25 33 £31,000 -7.46% 20
Cambridge +29 32 £35,500 -29.00% 6
Cheshire +20 29 £35,000 +34.61% 7
Kent -11 27 £40,000 +21.21% 11
Maidenhead -3 25 £36,500 -8.75% 5

Advertising
Top 30 Related IT Skills

For the 6 months to 17 April 2014, IT jobs within the UK citing Advertising also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Advertising.

1 1397 (30.49%) Marketing
2 952 (20.78%) HTML
3 821 (17.92%) Microsoft
4 818 (17.85%) Finance
5 743 (16.22%) JavaScript
6 713 (15.56%) SQL
7 698 (15.23%) CSS
8 663 (14.47%) Degree
9 661 (14.43%) .NET
10 511 (11.15%) C#
11 509 (11.11%) SQL Server
12 498 (10.87%) E-Commerce
13 493 (10.76%) Analytics
14 472 (10.30%) MVC
15 465 (10.15%) Java
16 452 (9.86%) MS Excel
17 427 (9.32%) Project Management
18 398 (8.69%) Digital Marketing
19 396 (8.64%) Windows
20 395 (8.62%) Social Media
21 385 (8.40%) Agile Software Development
22 382 (8.34%) Retail
23 377 (8.23%) jQuery
24 362 (7.90%) ASP.NET
25 358 (7.81%) HTML5
26 340 (7.42%) PHP
27 336 (7.33%) CRM
28 326 (7.11%) SEO
29 313 (6.83%) Linux
30 311 (6.79%) Scrum

Advertising
Top Related IT Skills by Category

For the 6 months to 17 April 2014, IT jobs within the UK citing Advertising also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Advertising. Up to 20 skills are shown per category.

Application Platforms
1 247 (5.39%) CMS
2 147 (3.21%) SharePoint
3 89 (1.94%) MS Exchange
4 85 (1.86%) Node.js
5 79 (1.72%) Apache
6 78 (1.70%) SAS
7 66 (1.44%) Tomcat
7 66 (1.44%) Drupal
8 60 (1.31%) WordPress
9 54 (1.18%) Umbraco
10 48 (1.05%) IIS
11 43 (0.94%) SharePoint 2010
12 42 (0.92%) Exchange Server 2010
13 41 (0.89%) SharePoint 2013
13 41 (0.89%) Sitecore CMS
14 37 (0.81%) Apache Pig
15 35 (0.76%) WebSphere
16 28 (0.61%) WebSphere Application Server
17 27 (0.59%) WebLogic
17 27 (0.59%) BizTalk Server
Applications
1 452 (9.86%) MS Excel
2 277 (6.05%) Photoshop
3 229 (5.00%) MS Office
4 181 (3.95%) Adobe Illustrator
5 129 (2.82%) MS PowerPoint
6 113 (2.47%) MS Visio
7 75 (1.64%) MS Project
8 67 (1.46%) Acrobat
9 65 (1.42%) OmniGraffle
10 45 (0.98%) InDesign
11 39 (0.85%) Adobe After Effects
12 37 (0.81%) Fireworks
13 22 (0.48%) ImageReady
14 14 (0.31%) Spreadsheet
15 13 (0.28%) SPSS
16 12 (0.26%) InfoPath
17 10 (0.22%) QuarkXPress
18 9 (0.20%) Mingle
19 7 (0.15%) Final Cut Pro
20 6 (0.13%) Adobe Premiere
Business Applications
1 162 (3.54%) Google Analytics
2 127 (2.77%) Dynamics CRM
3 63 (1.37%) Dynamics NAV
4 61 (1.33%) Dynamics AX
5 28 (0.61%) Magento
6 26 (0.57%) Oracle BPM
7 22 (0.48%) AquaLogic BPM
7 22 (0.48%) Agresso
8 14 (0.31%) WebTrends
8 14 (0.31%) Sage 200
9 10 (0.22%) SAP CRM
10 8 (0.17%) SiteCatalyst
11 7 (0.15%) Dynamics GP
12 6 (0.13%) Oracle CRM
12 6 (0.13%) nopCommerce
12 6 (0.13%) SAP BPC
13 5 (0.11%) Fredhopper
14 4 (0.087%) Sage 1000
15 3 (0.065%) Endur
15 3 (0.065%) Oracle Financials
Cloud Services
1 136 (2.97%) SaaS
2 53 (1.16%) Amazon AWS
3 50 (1.09%) Cloud Computing
4 45 (0.98%) Microsoft Azure
5 29 (0.63%) Office 365
6 21 (0.46%) GitHub
7 13 (0.28%) Taleo
7 13 (0.28%) Amazon EC2
8 12 (0.26%) SuccessFactors
9 9 (0.20%) PaaS
10 7 (0.15%) Amazon S3
11 5 (0.11%) Joyent
11 5 (0.11%) Google Apps
12 4 (0.087%) IaaS
13 3 (0.065%) Heroku
13 3 (0.065%) Google App Engine
14 2 (0.044%) Basecamp
15 1 (0.022%) Route 53
15 1 (0.022%) Force.com
Communications & Networking
1 234 (5.11%) Internet
2 149 (3.25%) Firewall
3 147 (3.21%) WAN
4 114 (2.49%) SAN
5 111 (2.42%) LAN
5 111 (2.42%) TCP/IP
6 76 (1.66%) Network Security
7 62 (1.35%) NAS
7 62 (1.35%) DNS
8 60 (1.31%) VPN
9 55 (1.20%) Ethernet
10 52 (1.13%) HTTP
11 46 (1.00%) Intranet
12 39 (0.85%) VoIP
13 38 (0.83%) FTP
14 32 (0.70%) MPLS
15 31 (0.68%) Cisco Nexus
16 28 (0.61%) DHCP
17 25 (0.55%) BGP
18 22 (0.48%) Wireless
Database & Business Intelligence
1 509 (11.11%) SQL Server
2 308 (6.72%) MySQL
3 236 (5.15%) NoSQL
4 206 (4.50%) Big Data
5 137 (2.99%) Hadoop
6 122 (2.66%) SQL Server 2008
7 112 (2.44%) SQL Server Integration Services
8 110 (2.40%) SQL Server Reporting Services
9 107 (2.34%) MongoDB
9 107 (2.34%) Relational Database
10 102 (2.23%) Data Warehouse
11 86 (1.88%) SQL Server 2012
12 72 (1.57%) SQL Server Analysis Services
13 66 (1.44%) Oracle Database
14 64 (1.40%) Apache Cassandra
15 56 (1.22%) Data Mining
16 46 (1.00%) SQL Server 2005
17 45 (0.98%) RDBMS
18 43 (0.94%) OLAP
19 40 (0.87%) PostgreSQL
Development Applications
1 246 (5.37%) Git (software)
2 141 (3.08%) Subversion
3 107 (2.34%) Visual Studio
4 68 (1.48%) Dreamweaver
5 64 (1.40%) JIRA
6 57 (1.24%) Maven
7 56 (1.22%) Xcode
8 55 (1.20%) Jenkins
9 51 (1.11%) Axure RP
9 51 (1.11%) NUnit
10 49 (1.07%) Team Foundation Server
11 42 (0.92%) Selenium
12 29 (0.63%) PHPUnit
13 28 (0.61%) SpecFlow
14 27 (0.59%) Hudson
15 26 (0.57%) Talend Open Studio
16 24 (0.52%) Eclipse
17 22 (0.48%) FitNesse
18 21 (0.46%) Bugzilla
19 20 (0.44%) Cucumber
General
1 1397 (30.49%) Marketing
2 818 (17.85%) Finance
3 382 (8.34%) Retail
4 121 (2.64%) Telecoms
5 116 (2.53%) Banking
6 99 (2.16%) Publishing
7 89 (1.94%) Games
8 46 (1.00%) Pharmaceutical
9 42 (0.92%) Billing
10 39 (0.85%) Law
11 36 (0.79%) Legal
12 35 (0.76%) German Language
13 30 (0.65%) French Language
14 26 (0.57%) Manufacturing
15 20 (0.44%) Automotive
16 19 (0.41%) Electronics
16 19 (0.41%) Investment Banking
17 17 (0.37%) Multimedia
18 16 (0.35%) Back Office
18 16 (0.35%) Financial Institution
Job Titles
1 1226 (26.76%) Developer
2 589 (12.85%) Analyst
3 327 (7.14%) Consultant
4 248 (5.41%) Architect
5 240 (5.24%) Designer
6 230 (5.02%) Business Analyst
7 211 (4.60%) Project Manager
8 205 (4.47%) Web Developer
9 198 (4.32%) .NET Developer
10 147 (3.21%) Senior Developer
11 132 (2.88%) Front-End Developer
12 114 (2.49%) Junior
13 104 (2.27%) Java Developer
14 98 (2.14%) Support Analyst
15 96 (2.10%) PPC Specialist
15 96 (2.10%) PPC Manager
15 96 (2.10%) PPC Analyst
15 96 (2.10%) PPC Executive
16 88 (1.92%) iOS Developer
17 79 (1.72%) Solutions Architect
Libraries, Frameworks & Software Standards
1 952 (20.78%) HTML
2 698 (15.23%) CSS
3 661 (14.43%) .NET
4 377 (8.23%) jQuery
5 362 (7.90%) ASP.NET
6 358 (7.81%) HTML5
7 266 (5.81%) XML
8 220 (4.80%) Web Services
9 198 (4.32%) CSS3
10 172 (3.75%) ASP.NET MVC
11 163 (3.56%) WCF
12 155 (3.38%) Flash
13 134 (2.92%) .NET Framework
14 122 (2.66%) Backbone.js
15 113 (2.47%) JSON
16 112 (2.44%) Ajax
17 110 (2.40%) REST
18 105 (2.29%) Spring
19 99 (2.16%) AngularJS
20 95 (2.07%) ADO.NET Entity Framework
Miscellaneous
1 395 (8.62%) Social Media
2 252 (5.50%) Mobile App
3 251 (5.48%) Computer Science
4 133 (2.90%) Digital Media
5 120 (2.62%) Enterprise Software
6 109 (2.38%) Mathematics
7 107 (2.34%) iPhone
8 106 (2.31%) iPad
8 106 (2.31%) Open Source
9 92 (2.01%) Statistics
10 91 (1.99%) Management Information System
11 66 (1.44%) Replication
12 56 (1.22%) Social Network
13 53 (1.16%) Graphic Design
14 50 (1.09%) Animation
15 48 (1.05%) Copywriting
16 41 (0.89%) Clustering
16 41 (0.89%) Visualisation
17 36 (0.79%) FMCG
18 34 (0.74%) Physics
Operating Systems
1 396 (8.64%) Windows
2 313 (6.83%) Linux
3 206 (4.50%) Apple iOS
4 170 (3.71%) UNIX
5 133 (2.90%) Android
6 105 (2.29%) Windows Server 2008
7 74 (1.62%) Windows Server 2003
8 64 (1.40%) Windows XP
9 63 (1.37%) Windows Server 2012
10 60 (1.31%) Mac OS X
11 55 (1.20%) Windows 7
12 50 (1.09%) Red Hat Enterprise Linux
13 34 (0.74%) Ubuntu
13 34 (0.74%) Solaris
14 18 (0.39%) Mac OS
15 14 (0.31%) CentOS
15 14 (0.31%) Windows 8
15 14 (0.31%) Windows Vista
16 13 (0.28%) SUSE
16 13 (0.28%) AIX
Processes & Methodologies
1 498 (10.87%) E-Commerce
2 493 (10.76%) Analytics
3 472 (10.30%) MVC
4 427 (9.32%) Project Management
5 398 (8.69%) Digital Marketing
6 385 (8.40%) Agile Software Development
7 336 (7.33%) CRM
8 326 (7.11%) SEO
9 311 (6.79%) Scrum
10 288 (6.29%) TDD
11 282 (6.15%) Pay per click
12 271 (5.91%) ITIL
13 230 (5.02%) OO
14 220 (4.80%) Web Development
15 204 (4.45%) PRINCE2
16 195 (4.26%) Business Intelligence
17 176 (3.84%) Business Development
18 167 (3.64%) Continuous Integration
19 159 (3.47%) Business Analysis
20 152 (3.32%) Online Marketing
Programming Languages
1 743 (16.22%) JavaScript
2 713 (15.56%) SQL
3 511 (11.15%) C#
4 465 (10.15%) Java
5 340 (7.42%) PHP
6 184 (4.02%) Python
7 131 (2.86%) Ruby
8 129 (2.82%) C
9 107 (2.34%) T-SQL
10 97 (2.12%) C++
11 94 (2.05%) Objective-C
12 91 (1.99%) ActionScript
13 70 (1.53%) Perl
14 68 (1.48%) Scala
15 55 (1.20%) VB.NET
16 51 (1.11%) VBA
17 46 (1.00%) ActionScript 3.0
18 44 (0.96%) PL/SQL
19 43 (0.94%) VB
19 43 (0.94%) ActionScript 2.0
Qualifications
1 663 (14.47%) Degree
2 137 (2.99%) Microsoft Certification
3 72 (1.57%) MCP
4 71 (1.55%) Cisco Certification
5 69 (1.51%) ISEB
6 51 (1.11%) CISSP
7 48 (1.05%) MCSE
8 45 (0.98%) Security Cleared
9 44 (0.96%) PMI Certification
10 42 (0.92%) MCTS
11 41 (0.89%) MCSD
12 40 (0.87%) MCAD
13 39 (0.85%) CCIE
14 38 (0.83%) PRINCE2 Certification
15 35 (0.76%) SC Cleared
16 29 (0.63%) ITIL Certification
17 27 (0.59%) CISM
17 27 (0.59%) CCNA
18 25 (0.55%) PMP
18 25 (0.55%) VMware Certified Professional (VCP)
Quality Assurance & Compliance
1 163 (3.56%) QA
2 79 (1.72%) SLA
3 48 (1.05%) ISO/IEC 27001
4 14 (0.31%) COBIT
5 13 (0.28%) Data Quality
6 11 (0.24%) PCI DSS
7 8 (0.17%) ISO 9001
8 6 (0.13%) Dodd-Frank
9 5 (0.11%) EMIR
9 5 (0.11%) Sarbanes-Oxley
10 4 (0.087%) GxP
11 3 (0.065%) MiFID
11 3 (0.065%) ISO 14001
12 2 (0.044%) TickIT
13 1 (0.022%) WCAG
13 1 (0.022%) WAI
13 1 (0.022%) COSO
13 1 (0.022%) GPG13
13 1 (0.022%) P3O
System Software
1 204 (4.45%) Active Directory
2 123 (2.68%) VMware Infrastructure
3 46 (1.00%) vSphere
4 25 (0.55%) VMware ESX
5 19 (0.41%) Hyper-V
6 15 (0.33%) Oracle RMAN
7 13 (0.28%) ISA Server
8 12 (0.26%) Terminal Services
8 12 (0.26%) XenApp
9 11 (0.24%) IAG
9 11 (0.24%) NFS
9 11 (0.24%) Xen
10 10 (0.22%) vCloud
11 9 (0.20%) VMware ESXi
11 9 (0.20%) SRDF
12 5 (0.11%) XenDesktop
12 5 (0.11%) Oracle RAC
13 4 (0.087%) VMware Server
13 4 (0.087%) KVM
14 3 (0.065%) Apache ZooKeeper
Systems Management
1 45 (0.98%) Puppet
2 38 (0.83%) SCCM
3 36 (0.79%) Opscode Chef
4 25 (0.55%) Capistrano
5 15 (0.33%) NetBackup
5 15 (0.33%) Data Guard
6 14 (0.31%) Backup Exec
6 14 (0.31%) WSUS
6 14 (0.31%) Systems Management Server (SMS)
7 12 (0.26%) Nessus
8 11 (0.24%) Nagios
9 9 (0.20%) YUM
10 8 (0.17%) SCOM
11 5 (0.11%) OpenView
12 4 (0.087%) Norton AntiVirus
12 4 (0.087%) Foglight
13 3 (0.065%) CiscoWorks
13 3 (0.065%) MOM
13 3 (0.065%) HP Quality Center
13 3 (0.065%) Plesk
Vendors
1 821 (17.92%) Microsoft
2 279 (6.09%) Google
3 266 (5.81%) Oracle
4 236 (5.15%) Adobe
5 222 (4.85%) Facebook
6 220 (4.80%) Cisco
7 170 (3.71%) VMware
8 102 (2.23%) Twitter
9 82 (1.79%) Salesforce.com
10 78 (1.70%) IBM
11 76 (1.66%) SAP
12 66 (1.44%) Citrix
13 62 (1.35%) HP
13 62 (1.35%) Red Hat
14 52 (1.13%) NetApp
14 52 (1.13%) EMC
15 51 (1.11%) Apple
16 44 (0.96%) Sitecore
17 38 (0.83%) DoubleClick
17 38 (0.83%) JBoss
Manchester, Lancashire
JM
Salary: £30000 - £50000 per annum + Benefits
Posted: 16 minutes ago
Horsham, West Sussex
JM
Salary: £55000 - £65000 per annum + BENEFITS
Posted: 18 minutes ago
Birmingham, West Midlands (County)
Pure People Ltd
Salary: Unspecified
Posted: 19 minutes ago
Liverpool, Merseyside
JM
Salary: £45000 - £65000 per annum + BENEFITS
Posted: 38 minutes ago
Horsham, West Sussex
JM
Salary: £60000 - £80000 per annum
Posted: 50 minutes ago
Southampton, Hampshire
Sanderson
Salary: £24500 - £33000 per annum
Posted: 59 minutes ago
Horsham, West Sussex
JM
Salary: £60000 - £85000 per annum + BENEFITS
Posted: 1 hour ago
London
Randstad Technologies
Salary: £50000 - £60000 per annum + bonus + top bens
Posted: 1 hour ago
Leeds, West Yorkshire
QUANTICA
Salary: £17000 - £23000 per annum
Posted: 1 hour ago
Ipswich, Suffolk
Candidate Source
Salary: £20000 - £25000
Posted: 1 hour ago
Manchester, Lancashire
Hot Rec
Salary: £18k per year + pro rata
Posted: 2 hours ago
Manchester, Lancashire
The Co-operative Group
Salary: From £28,633 to £35,791 per annum + benefits
Posted: 2 hours ago
Watford, Hertfordshire
Senitor Associates
Salary: £26000 - £35000 per annum + Benefits & Training
Posted: 2 hours ago
Solihull, West Midlands (County)
JM
Salary: £23000 - £40000 per annum + benefits
Posted: 3 hours ago
South West
Randstad Technologies
Salary: £40000.00 - £50000.00 per annum + benefits
Posted: 3 hours ago
Gloucestershire
Randstad Technologies
Salary: £55000 - £80000 per annum + dependent on experience
Posted: 3 hours ago
London
Handle Bearing Limited
Salary: From £50,000 to £60,000 per annum
Posted: 3 hours ago
Jersey, Channel Isles
Randstad Technologies
Salary: £40000 - £48000 per annum + Bens + @20% Bonus
Posted: 3 hours ago
South West
Randstad Technologies
Salary: £40000.00 - £50000.00 per annum + benefits
Posted: 4 hours ago
South West
Randstad Technologies
Salary: £25000.00 - £35000.00 per annum + benefits
Posted: 4 hours ago