Period
to 23 November 2020

The table below looks at the prevalence of the term Marketing in contract job vacancies advertised in Berkshire. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing over the 6 months to 23 November 2020 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Marketing
South East > Berkshire
6 months to
23 Nov 2020
Same period 2019 Same period 2018
Rank 59 59 43
Rank change year-on-year 0 -16 -12
Contract jobs citing Marketing 18 124 174
As % of all contract jobs advertised in Berkshire 1.69% 3.28% 4.18%
As % of the General category 4.37% 8.33% 10.47%
Number of daily rates quoted 10 44 71
Median daily rate £512 £350 £400
Median daily rate % change year-on-year +46.21% -12.50% -3.03%
10th Percentile £213 £183 £140
90th Percentile £619 £669 £538
South East median daily rate £438 £400 £413
% change year-on-year +9.38% -3.03% -
Number of hourly rates quoted 2 2 7
Median hourly rate £25.00 £30.75 £34.00
Median hourly rate % change year-on-year -18.70% -9.56% +78.95%
10th Percentile £22.50 £28.43 £29.75
90th Percentile £27.50 £34.08 £39.70
South East median hourly rate £21.86 £31.50 £34.00
% change year-on-year -30.60% -7.35% +88.89%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in Berkshire with a requirement for common skills.

All General Skills
Berkshire
Contract vacancies with a requirement for common skills 412 1,488 1,662
As % of all contract IT jobs advertised in Berkshire 38.76% 39.41% 39.90%
Number of daily rates quoted 193 557 612
Median daily rate £450 £435 £425
Median daily rate % change year-on-year +3.45% +2.35% -
10th Percentile £265 £231 £191
90th Percentile £603 £600 £575
South East median daily rate £450 £450 £450
Number of hourly rates quoted 30 50 38
Median hourly rate £21.05 £17.00 £25.75
Median hourly rate % change year-on-year +23.82% -33.98% +47.14%
10th Percentile £16.34 £13.05 £13.20
90th Percentile £57.50 £48.75 £47.35
Median hourly rate £22.50 £23.21 £25.06
% change year-on-year -3.04% -7.40% +31.89%

Marketing
Job Vacancy Trend in Berkshire

Job postings citing Marketing as a proportion of all IT jobs advertised in Berkshire.

Job vacancy trend for Marketing in Berkshire

Marketing
Contractor Daily Rate Trend in Berkshire

3-month moving average daily rate quoted in jobs citing Marketing in Berkshire.

Daily rate trend for Marketing in Berkshire

Marketing
Daily Rate Histogram in Berkshire

Daily rate distribution for jobs citing Marketing in Berkshire over the 6 months to 23 November 2020.

Daily rate histogram for Marketing in Berkshire

Marketing
Contractor Hourly Rate Trend in Berkshire

3-month moving average hourly rates quoted in jobs citing Marketing in Berkshire.

Hourly rate trend for Marketing in Berkshire

Marketing
Contract Job Locations in Berkshire

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the Berkshire region over the 6 months to 23 November 2020. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Reading +29 11 £525 +44.83% 9
Newbury +25 2 - -
Slough +15 2 £511 +56.03%
Bracknell +23 1 - - 1
Maidenhead +7 1 £438 +14.75%
Marketing
South East

For the 6 months to 23 November 2020, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the Berkshire region with a requirement for Marketing.

1 10 (55.56%) Telecoms
2 9 (50.00%) Digital Marketing
3 8 (44.44%) Agile Software Development
4 7 (38.89%) Microsoft
4 7 (38.89%) SharePoint
4 7 (38.89%) Office 365
4 7 (38.89%) Public Sector
5 6 (33.33%) Business Intelligence
5 6 (33.33%) Electronics
5 6 (33.33%) Finance
5 6 (33.33%) Manufacturing
5 6 (33.33%) SAP
5 6 (33.33%) Programme Management
6 5 (27.78%) Stakeholder Management
6 5 (27.78%) Decision-Making
7 4 (22.22%) IT Strategy
7 4 (22.22%) Incident Management
7 4 (22.22%) Business Transformation
7 4 (22.22%) B2B
8 3 (16.67%) B2C
8 3 (16.67%) SLA
8 3 (16.67%) Service Management
8 3 (16.67%) Service Delivery
8 3 (16.67%) ITSM
8 3 (16.67%) Security Management
8 3 (16.67%) Windows
8 3 (16.67%) Active Directory
8 3 (16.67%) CA
8 3 (16.67%) Salesforce.com
8 3 (16.67%) Azure

Marketing
Co-occurring IT Skills in Berkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 7 (38.89%) SharePoint
2 1 (5.56%) Confluence
2 1 (5.56%) Drupal
Applications
1 1 (5.56%) Adobe Creative Suite
1 1 (5.56%) InDesign
1 1 (5.56%) Microsoft Office
Business Applications
1 1 (5.56%) Salesforce.com CRM
Cloud Services
1 7 (38.89%) Office 365
2 3 (16.67%) Azure
2 3 (16.67%) Azure Active Directory
2 3 (16.67%) OneDrive
2 3 (16.67%) Power Platform
2 3 (16.67%) Yammer
3 1 (5.56%) Salesforce Service Cloud
3 1 (5.56%) Smartsheet
Communications & Networking
1 1 (5.56%) 5G
Development Applications
1 2 (11.11%) JIRA
2 1 (5.56%) Git (software)
General
1 10 (55.56%) Telecoms
2 7 (38.89%) Public Sector
3 6 (33.33%) Electronics
3 6 (33.33%) Finance
3 6 (33.33%) Manufacturing
4 1 (5.56%) Advertising
4 1 (5.56%) Legal
Job Titles
1 3 (16.67%) Administrator
1 3 (16.67%) Azure Administrator
1 3 (16.67%) Consultant
1 3 (16.67%) Exchange Administrator
1 3 (16.67%) Office 365 Administrator
1 3 (16.67%) Office 365 Manager
2 2 (11.11%) Delivery Manager
2 2 (11.11%) Infrastructure Manager
2 2 (11.11%) Infrastructure Services Manager
2 2 (11.11%) Service Manager
2 2 (11.11%) Services Director
3 1 (5.56%) Bid Consultant
3 1 (5.56%) Designer
3 1 (5.56%) Front End Developer (Client-Side Developer)
3 1 (5.56%) Graphic Designer
3 1 (5.56%) Network Manager
3 1 (5.56%) Product Manager
3 1 (5.56%) Salesforce Consultant
3 1 (5.56%) Senior Graphic Designer
3 1 (5.56%) Strategy Manager
Libraries, Frameworks & Software Standards
1 2 (11.11%) CSS
1 2 (11.11%) HTML
2 1 (5.56%) CSS3
2 1 (5.56%) HTML5
2 1 (5.56%) jQuery
2 1 (5.56%) Twitter Bootstrap
2 1 (5.56%) Visualforce
Miscellaneous
1 2 (11.11%) User Experience
2 1 (5.56%) Analytical Skills
2 1 (5.56%) Reference Data
Operating Systems
1 3 (16.67%) Windows
1 3 (16.67%) Windows Server
Processes & Methodologies
1 9 (50.00%) Digital Marketing
2 8 (44.44%) Agile Software Development
3 6 (33.33%) Business Intelligence
3 6 (33.33%) Programme Management
4 5 (27.78%) Decision-Making
4 5 (27.78%) Stakeholder Management
5 4 (22.22%) B2B
5 4 (22.22%) Business Transformation
5 4 (22.22%) Incident Management
5 4 (22.22%) IT Strategy
6 3 (16.67%) B2C
6 3 (16.67%) ITSM
6 3 (16.67%) Performance Monitoring
6 3 (16.67%) Security Management
6 3 (16.67%) Service Delivery
6 3 (16.67%) Service Management
7 2 (11.11%) Analytics
7 2 (11.11%) Continuous Improvement
7 2 (11.11%) Strategic Thinking
8 1 (5.56%) Acceptance Criteria
Programming Languages
1 2 (11.11%) JavaScript
2 1 (5.56%) Apex Code
Qualifications
1 2 (11.11%) Degree
1 2 (11.11%) MBA
2 1 (5.56%) Master's Degree
Quality Assurance & Compliance
1 3 (16.67%) SLA
System Software
1 3 (16.67%) Active Directory
Systems Management
1 3 (16.67%) Microsoft Intune
Vendors
1 7 (38.89%) Microsoft
2 6 (33.33%) SAP
3 3 (16.67%) CA
3 3 (16.67%) Salesforce.com
4 2 (11.11%) Adobe
5 1 (5.56%) Facebook
5 1 (5.56%) Google
5 1 (5.56%) Marketo
5 1 (5.56%) Maxymiser
5 1 (5.56%) Optimizely
5 1 (5.56%) Oracle