Period
to 23 October 2018

The table below looks at the prevalence of the term Marketing in contract job vacancies advertised in Berkshire. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing over the 6 months to 23 October 2018 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Marketing
South East > Berkshire
6 months to
23 Oct 2018
Same period 2017 Same period 2016
Rank 43 25 27
Rank change year-on-year -18 +2 -8
Contract jobs citing Marketing 162 255 247
As % of all contract IT jobs advertised in Berkshire 4.11% 6.35% 5.57%
As % of the General category 10.47% 15.51% 14.77%
Number of daily rates quoted 77 105 119
Berkshire median daily rate £388 £425 £363
Median daily rate % change year-on-year -8.82% +17.24% +4.32%
10th Percentile £140 £184 £188
90th Percentile £538 £545 £472
South East median daily rate £400 £413 £375
% change year-on-year -3.03% +10.00% -
Number of hourly rates quoted 7 15 30
Berkshire median hourly rate £34.00 £20.00 £17.50
Median hourly rate % change year-on-year +70.00% +14.29% -12.50%
10th Percentile £29.75 £14.15 £12.25
90th Percentile £45.25 £38.00 £23.88
South East median hourly rate £34.50 £19.00 £17.50
% change year-on-year +81.58% +8.57% -12.50%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in Berkshire with a requirement for common skills.

All General Skills
Berkshire
Contract vacancies with a requirement for common skills 1,547 1,644 1,672
As % of all contract IT jobs advertised in Berkshire 39.22% 40.92% 37.72%
Number of daily rates quoted 605 716 763
Berkshire median daily rate £403 £425 £400
Median daily rate % change year-on-year -5.29% +6.25% +3.23%
10th Percentile £203 £250 £225
90th Percentile £575 £600 £575
South East median daily rate £438 £425 £400
% change year-on-year +2.94% +6.25% -
Number of hourly rates quoted 37 50 72
Berkshire median hourly rate £26.00 £18.00 £17.50
Median hourly rate % change year-on-year +44.44% +2.86% -12.50%
10th Percentile £13.20 £11.25 £11.75
90th Percentile £47.55 £39.55 £38.75
South East median hourly rate £32.50 £20.00 £21.33
% change year-on-year +62.50% -6.22% -0.80%

Marketing
Job Vacancy Trend in Berkshire

Job postings citing Marketing as a percentage of all IT jobs advertised in Berkshire.

Job vacancy trend for Marketing in Berkshire

Marketing
Contractor Daily Rate Trend in Berkshire

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Marketing in Berkshire.

Contractor daily rate trend for Marketing in Berkshire

Marketing
Contractor Daily Rate Histogram in Berkshire

The daily rate distribution of IT jobs citing Marketing in Berkshire over the 6 months to 23 October 2018.

Contractor daily rate histogram for Marketing in Berkshire

Marketing
Contractor Hourly Rate Trend in Berkshire

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Marketing in Berkshire.

Contractor hourly rate trend for Marketing in Berkshire

Marketing
Contractor Hourly Rate Histogram in Berkshire

The hourly rate distribution of IT jobs citing Marketing in Berkshire over the 6 months to 23 October 2018.

Contractor hourly rate histogram for Marketing in Berkshire

Marketing
Contract Job Locations in Berkshire

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the Berkshire region over the 6 months to 23 October 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Reading -12 64 £340 -18.81% 24
Maidenhead -11 22 £500 +25.00% 6
Bracknell -11 15 £270 +54.29% 6
Slough -18 8 £450 -2.70% 5
Newbury -5 6 £600 - 4
Marketing
South East

For the 6 months to 23 October 2018, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the Berkshire region with a requirement for Marketing.

1 50 (30.86%) Agile Software Development
2 41 (25.31%) Digital Marketing
3 37 (22.84%) Finance
3 37 (22.84%) Analytical Skills
4 35 (21.60%) Project Management
5 32 (19.75%) Telecoms
5 32 (19.75%) Degree
6 30 (18.52%) Analytics
7 29 (17.90%) Stakeholder Management
8 28 (17.28%) User Experience
9 23 (14.20%) Problem-Solving
10 20 (12.35%) Microsoft
10 20 (12.35%) Microsoft PowerPoint
11 18 (11.11%) CRM
12 17 (10.49%) E-Commerce
12 17 (10.49%) Retail
13 16 (9.88%) SEO
13 16 (9.88%) Legal
13 16 (9.88%) B2B
14 15 (9.26%) Microsoft Excel
14 15 (9.26%) CMS
15 14 (8.64%) Scrum
15 14 (8.64%) Decision-Making
16 13 (8.02%) Campaign Management
16 13 (8.02%) JavaScript
16 13 (8.02%) PMP
16 13 (8.02%) Salesforce.com
17 12 (7.41%) PMI Certification
17 12 (7.41%) Social Media
17 12 (7.41%) SDLC

Marketing
Co-occurring IT Skills in Berkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 15 (9.26%) CMS
2 10 (6.17%) Drupal
3 7 (4.32%) SharePoint
4 4 (2.47%) Oracle Workflow
5 2 (1.23%) OpenStack
6 1 (0.62%) Adobe Experience Manager
6 1 (0.62%) Elasticsearch
6 1 (0.62%) Kentico
6 1 (0.62%) SAS
Applications
1 20 (12.35%) Microsoft PowerPoint
2 15 (9.26%) Microsoft Excel
3 7 (4.32%) Microsoft Office
4 4 (2.47%) Microsoft Project
5 3 (1.85%) MS Visio
Business Applications
1 6 (3.70%) Eloqua
2 3 (1.85%) Adobe Campaign
3 2 (1.23%) Unica
4 1 (0.62%) Dynamics GP
Cloud Services
1 2 (1.23%) Amazon AWS
1 2 (1.23%) Force.com
1 2 (1.23%) Google Analytics
1 2 (1.23%) Heroku
1 2 (1.23%) Office 365
2 1 (0.62%) Adobe Analytics
2 1 (0.62%) Cloud Computing
2 1 (0.62%) Microsoft Azure
2 1 (0.62%) Salesforce Sales Cloud
2 1 (0.62%) Salesforce Service Cloud
2 1 (0.62%) Trello
Communications & Networking
1 7 (4.32%) Radio Access Network
2 4 (2.47%) SMS
3 2 (1.23%) 3G
3 2 (1.23%) 4G
3 2 (1.23%) Intranet
3 2 (1.23%) Junos
3 2 (1.23%) VXLAN
3 2 (1.23%) WAN
4 1 (0.62%) 2G
4 1 (0.62%) Internet
4 1 (0.62%) SSL
4 1 (0.62%) VoLTE
Database & Business Intelligence
1 2 (1.23%) Data Warehouse
2 1 (0.62%) Apache Cassandra
2 1 (0.62%) MongoDB
2 1 (0.62%) NoSQL
2 1 (0.62%) Power BI
2 1 (0.62%) QlikView
2 1 (0.62%) RavenDB
Development Applications
1 4 (2.47%) Git (software)
2 1 (0.62%) Axure RP
2 1 (0.62%) JIRA
2 1 (0.62%) Octopus Deploy
2 1 (0.62%) TeamCity
General
1 37 (22.84%) Finance
2 32 (19.75%) Telecoms
3 17 (10.49%) Retail
4 16 (9.88%) Legal
5 9 (5.56%) Manufacturing
6 8 (4.94%) Electronics
6 8 (4.94%) Pharmaceutical
7 6 (3.70%) Advertising
8 4 (2.47%) Publishing
9 3 (1.85%) Billing
10 2 (1.23%) Automotive
11 1 (0.62%) German Language
11 1 (0.62%) Spanish Language
Job Titles
1 25 (15.43%) Project Manager
2 24 (14.81%) Analyst
3 10 (6.17%) Digital Analyst
4 9 (5.56%) Consultant
4 9 (5.56%) Digital Project Manager
4 9 (5.56%) Product Owner
5 8 (4.94%) Marketing Manager
5 8 (4.94%) Vendor Manager
6 7 (4.32%) Administrator
6 7 (4.32%) Business Analyst
6 7 (4.32%) Delivery Manager
6 7 (4.32%) Developer
7 6 (3.70%) Desktop Support
7 6 (3.70%) Salesforce Analyst
8 5 (3.09%) Commercial Manager
8 5 (3.09%) Coordinator
8 5 (3.09%) Functional Analyst
8 5 (3.09%) Marketing Specialist
8 5 (3.09%) Product Manager
8 5 (3.09%) Telecoms Manager
Libraries, Frameworks & Software Standards
1 8 (4.94%) HTML
2 5 (3.09%) CSS
2 5 (3.09%) React
3 4 (2.47%) RESTful
3 4 (2.47%) Vue.js
4 3 (1.85%) cXML
4 3 (1.85%) EDI
4 3 (1.85%) jQuery
4 3 (1.85%) JSON
4 3 (1.85%) Web Services
4 3 (1.85%) XML
5 2 (1.23%) .NET
5 2 (1.23%) Spring
5 2 (1.23%) Spring Boot
6 1 (0.62%) AngularJS
6 1 (0.62%) CSS3
6 1 (0.62%) HTML5
6 1 (0.62%) Kafka
6 1 (0.62%) Play Framework
6 1 (0.62%) React Native
Miscellaneous
1 37 (22.84%) Analytical Skills
2 28 (17.28%) User Experience
3 12 (7.41%) Social Media
4 11 (6.79%) Computer Science
5 10 (6.17%) Mobile App
6 9 (5.56%) PMI
7 7 (4.32%) Virtual Team
8 6 (3.70%) NHS
9 3 (1.85%) Self-Motivation
10 2 (1.23%) Credit Risk
10 2 (1.23%) Data Protection Act
10 2 (1.23%) Replication
10 2 (1.23%) RIA
11 1 (0.62%) Algorithms
11 1 (0.62%) Data Centre
11 1 (0.62%) FMCG
11 1 (0.62%) Greenfield Project
11 1 (0.62%) Management Information System
11 1 (0.62%) Reference Data
Operating Systems
1 6 (3.70%) Windows
1 6 (3.70%) Windows 7
2 5 (3.09%) Windows XP
3 2 (1.23%) Android
3 2 (1.23%) Apple iOS
3 2 (1.23%) Linux
3 2 (1.23%) Red Hat Enterprise Linux
3 2 (1.23%) Ubuntu
4 1 (0.62%) Windows 10
Processes & Methodologies
1 50 (30.86%) Agile Software Development
2 41 (25.31%) Digital Marketing
3 35 (21.60%) Project Management
4 30 (18.52%) Analytics
5 29 (17.90%) Stakeholder Management
6 23 (14.20%) Problem-Solving
7 18 (11.11%) CRM
8 17 (10.49%) E-Commerce
9 16 (9.88%) B2B
9 16 (9.88%) SEO
10 14 (8.64%) Decision-Making
10 14 (8.64%) Scrum
11 13 (8.02%) Campaign Management
12 12 (7.41%) SDLC
13 10 (6.17%) Business Intelligence
14 9 (5.56%) B2C
14 9 (5.56%) Change Management
14 9 (5.56%) Service Delivery
14 9 (5.56%) User Stories
14 9 (5.56%) Workflow
Programming Languages
1 13 (8.02%) JavaScript
2 7 (4.32%) SQL
3 5 (3.09%) C
4 4 (2.47%) ES6
5 3 (1.85%) Python
6 2 (1.23%) Java
6 2 (1.23%) Perl
7 1 (0.62%) C#
7 1 (0.62%) PowerShell
7 1 (0.62%) R
7 1 (0.62%) Scala
Qualifications
1 32 (19.75%) Degree
2 13 (8.02%) PMP
3 12 (7.41%) PMI Certification
4 9 (5.56%) Master's Degree
5 8 (4.94%) MBA
6 6 (3.70%) MCDST
6 6 (3.70%) Microsoft Certification
7 2 (1.23%) BPSS Clearance
8 1 (0.62%) ISEB
8 1 (0.62%) Numerate Degree
Quality Assurance & Compliance
1 6 (3.70%) Data Quality
2 3 (1.85%) PMO
2 3 (1.85%) QA
2 3 (1.85%) SLA
3 1 (0.62%) GDPR
System Software
1 3 (1.85%) Docker
2 2 (1.23%) KVM
2 2 (1.23%) VMware Infrastructure
2 2 (1.23%) VMware NSX
Systems Management
1 3 (1.85%) Puppet
2 2 (1.23%) Ansible
2 2 (1.23%) Cobbler
2 2 (1.23%) Icinga
2 2 (1.23%) Kubernetes
2 2 (1.23%) Opscode Chef
2 2 (1.23%) vCenter Server
3 1 (0.62%) TeamSite
3 1 (0.62%) Terraform
Vendors
1 20 (12.35%) Microsoft
2 13 (8.02%) Salesforce.com
3 11 (6.79%) SAP
4 8 (4.94%) Oracle
5 6 (3.70%) Adobe
6 3 (1.85%) Ariba
6 3 (1.85%) Google
6 3 (1.85%) PeopleSoft
6 3 (1.85%) Salesforce Marketing Cloud
7 2 (1.23%) Aprimo
7 2 (1.23%) HP
7 2 (1.23%) Juniper
7 2 (1.23%) Marketo
7 2 (1.23%) Mirantis
7 2 (1.23%) Red Hat
7 2 (1.23%) Sitecore
7 2 (1.23%) Teradata
7 2 (1.23%) VMware
8 1 (0.62%) FatWire
8 1 (0.62%) MicroStrategy