Period
to 18 April 2019

The table below looks at the prevalence of the term Marketing in contract job vacancies advertised in Reading. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing over the 6 months to 18 April 2019 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Marketing
Berkshire > Reading
6 months to
18 Apr 2019
Same period 2018 Same period 2017
Rank 56 20 25
Rank change year-on-year -36 +5 +14
Contract jobs citing Marketing 52 94 90
As % of all contract IT jobs advertised in Reading 3.41% 7.29% 6.49%
As % of the General category 11.11% 21.61% 15.00%
Number of daily rates quoted 33 44 31
Reading median daily rate £475 £345 £413
Median daily rate % change year-on-year +37.68% -16.36% +47.32%
10th Percentile £141 £205 £178
90th Percentile £585 £530 £575
Berkshire median daily rate £438 £375 £401
% change year-on-year +16.67% -6.54% +31.56%
Number of hourly rates quoted 1 0 5
Reading median hourly rate £21.16 - £15.00
Berkshire median hourly rate £34.00 £22.00 £21.50
% change year-on-year +54.55% +2.33% +16.22%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in Reading with a requirement for common skills.

All General Skills
Reading
Contract vacancies with a requirement for common skills 468 435 600
As % of all contract IT jobs advertised in Reading 30.65% 33.72% 43.26%
Number of daily rates quoted 205 244 260
Reading median daily rate £450 £425 £425
Median daily rate % change year-on-year +5.88% - +6.25%
10th Percentile £250 £220 £215
90th Percentile £628 £584 £576
Berkshire median daily rate £438 £425 £425
% change year-on-year +2.94% - +6.25%
Number of hourly rates quoted 10 18 20
Reading median hourly rate £47.50 £16.50 £15.00
Median hourly rate % change year-on-year +187.88% +10.00% -27.71%
10th Percentile £16.25 £11.25 £10.48
90th Percentile £64.35 £44.00 £20.73
Berkshire median hourly rate £21.58 £20.38 £17.50
% change year-on-year +5.91% +16.43% -7.89%

Marketing
Job Vacancy Trend in Reading

Job postings citing Marketing as a percentage of all IT jobs advertised in Reading.

Job vacancy trend for Marketing in Reading

Marketing
Contractor Daily Rate Trend in Reading

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Marketing in Reading.

Contractor daily rate trend for Marketing in Reading

Marketing
Contractor Daily Rate Histogram in Reading

The daily rate distribution of IT jobs citing Marketing in Reading over the 6 months to 18 April 2019.

Contractor daily rate histogram for Marketing in Reading

Marketing
Contractor Hourly Rate Trend in Reading

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Marketing in Reading.

Contractor hourly rate trend for Marketing in Reading

For the 6 months to 18 April 2019, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the Reading region with a requirement for Marketing.

1 24 (46.15%) Digital Marketing
2 23 (44.23%) Telecoms
3 20 (38.46%) Finance
4 19 (36.54%) SAP
4 19 (36.54%) Business Intelligence
5 16 (30.77%) Manufacturing
5 16 (30.77%) Programme Management
5 16 (30.77%) Electronics
6 15 (28.85%) Microsoft Azure
7 14 (26.92%) Microsoft
8 12 (23.08%) Amazon AWS
9 11 (21.15%) PaaS
9 11 (21.15%) IaaS
10 10 (19.23%) Web Operations
10 10 (19.23%) Test Automation
10 10 (19.23%) Incident Management
11 9 (17.31%) Billing
11 9 (17.31%) Stakeholder Management
11 9 (17.31%) Public Cloud
11 9 (17.31%) IT Strategy
11 9 (17.31%) Active Listening
11 9 (17.31%) Infrastructure Engineering
12 8 (15.38%) Service Delivery
12 8 (15.38%) Agile Software Development
12 8 (15.38%) Windows
13 7 (13.46%) Project Management
14 6 (11.54%) Retail
14 6 (11.54%) Stakeholder and Relationship Management
15 5 (9.62%) Contract Management
15 5 (9.62%) Commercial Awareness

Marketing
Co-occurring IT Skills in Reading by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (3.85%) CMS
1 2 (3.85%) WebSphere
2 1 (1.92%) Oracle Workflow
2 1 (1.92%) SharePoint
2 1 (1.92%) Skype for Business
Applications
1 1 (1.92%) Adobe Creative Suite
1 1 (1.92%) Microsoft Project
Business Applications
1 2 (3.85%) Dynamics CRM
1 2 (3.85%) Magento
2 1 (1.92%) Dynamics NAV
2 1 (1.92%) Eloqua
2 1 (1.92%) Remedy ITSM
2 1 (1.92%) SAP CO
2 1 (1.92%) SAP FI
2 1 (1.92%) SAP FI/CO
2 1 (1.92%) SAP S/4HANA
Cloud Services
1 15 (28.85%) Microsoft Azure
2 12 (23.08%) Amazon AWS
3 11 (21.15%) IaaS
3 11 (21.15%) PaaS
4 3 (5.77%) Office 365
5 2 (3.85%) Cloud Computing
5 2 (3.85%) Dynamics 365
5 2 (3.85%) SaaS
6 1 (1.92%) Adobe Analytics
6 1 (1.92%) Amazon EMR
6 1 (1.92%) BlueKai
Communications & Networking
1 5 (9.62%) Radio Access Network
2 2 (3.85%) LAN
2 2 (3.85%) VLAN
2 2 (3.85%) WAN
3 1 (1.92%) HTTP
3 1 (1.92%) Skype
3 1 (1.92%) Wireless
Database & Business Intelligence
1 2 (3.85%) Apache Ignite
1 2 (3.85%) SQL Server
2 1 (1.92%) Amazon Athena
2 1 (1.92%) Amazon Redshift
2 1 (1.92%) Electronic Patient Records
2 1 (1.92%) PostgreSQL
2 1 (1.92%) Power BI
2 1 (1.92%) Relational Database
Development Applications
1 4 (7.69%) Git (software)
2 2 (3.85%) Team Foundation Server
2 2 (3.85%) Visual Studio
3 1 (1.92%) Axure RP
3 1 (1.92%) Jenkins
3 1 (1.92%) Octopus Deploy
3 1 (1.92%) Subversion
General
1 23 (44.23%) Telecoms
2 20 (38.46%) Finance
3 16 (30.77%) Electronics
3 16 (30.77%) Manufacturing
4 9 (17.31%) Billing
5 6 (11.54%) Retail
6 5 (9.62%) Legal
7 1 (1.92%) Advertising
7 1 (1.92%) Publishing
Job Titles
1 11 (21.15%) Azure Engineer
2 10 (19.23%) AWS Engineer
2 10 (19.23%) WebOps Engineer
3 9 (17.31%) Cloud Engineer
4 6 (11.54%) Developer
4 6 (11.54%) Project Manager
5 5 (9.62%) Desktop Engineer
5 5 (9.62%) Desktop Support
5 5 (9.62%) Desktop Support Engineer
5 5 (9.62%) Support Engineer
5 5 (9.62%) Telecoms Manager
5 5 (9.62%) Vendor Manager
6 4 (7.69%) Consultant
7 3 (5.77%) Commercial Manager
7 3 (5.77%) Marketing Manager
8 2 (3.85%) .NET Developer
8 2 (3.85%) 1st Line Support
8 2 (3.85%) C# Developer
8 2 (3.85%) CRM Consultant
8 2 (3.85%) Dynamics CRM Consultant
Libraries, Frameworks & Software Standards
1 5 (9.62%) .NET
2 4 (7.69%) Web Services
3 2 (3.85%) .NET Framework
3 2 (3.85%) ASP.NET Web API
3 2 (3.85%) Entity Framework
3 2 (3.85%) HTML
3 2 (3.85%) IBM Integration Bus
3 2 (3.85%) Kafka
3 2 (3.85%) Managed Extensibility Framework
3 2 (3.85%) Silverlight
3 2 (3.85%) SOAP
3 2 (3.85%) Visualforce
3 2 (3.85%) WCF
3 2 (3.85%) WPF
4 1 (1.92%) CSS3
4 1 (1.92%) Elastic Stack
4 1 (1.92%) HTML5
4 1 (1.92%) Node.js
4 1 (1.92%) Sensu
4 1 (1.92%) WebCenter
Miscellaneous
1 9 (17.31%) Public Cloud
2 3 (5.77%) Mobile App
2 3 (5.77%) User Experience
3 2 (3.85%) Algorithms
4 1 (1.92%) CMDB
4 1 (1.92%) NHS
Operating Systems
1 8 (15.38%) Windows
2 4 (7.69%) Windows Server 2003
2 4 (7.69%) Windows Server 2008
3 2 (3.85%) Linux
3 2 (3.85%) Windows 10
4 1 (1.92%) CentOS
4 1 (1.92%) Mac OS X
4 1 (1.92%) Red Hat Enterprise Linux
4 1 (1.92%) Unix
4 1 (1.92%) Windows 7
Processes & Methodologies
1 24 (46.15%) Digital Marketing
2 19 (36.54%) Business Intelligence
3 16 (30.77%) Programme Management
4 10 (19.23%) Incident Management
4 10 (19.23%) Test Automation
4 10 (19.23%) Web Operations
5 9 (17.31%) Active Listening
5 9 (17.31%) Infrastructure Engineering
5 9 (17.31%) IT Strategy
5 9 (17.31%) Stakeholder Management
6 8 (15.38%) Agile Software Development
6 8 (15.38%) Service Delivery
7 7 (13.46%) Project Management
8 6 (11.54%) Stakeholder and Relationship Management
9 5 (9.62%) Commercial Awareness
9 5 (9.62%) Contract Management
10 4 (7.69%) Decision-Making
10 4 (7.69%) DevOps
10 4 (7.69%) Market Research
10 4 (7.69%) UML
Programming Languages
1 4 (7.69%) C
1 4 (7.69%) C#
2 3 (5.77%) JavaScript
2 3 (5.77%) Python
3 2 (3.85%) Apex Code
3 2 (3.85%) Bash Shell
3 2 (3.85%) Java
3 2 (3.85%) XAML
4 1 (1.92%) Perl
4 1 (1.92%) PowerShell
4 1 (1.92%) R
4 1 (1.92%) Ruby
4 1 (1.92%) SQL
Qualifications
1 4 (7.69%) Degree
2 2 (3.85%) PhD
2 2 (3.85%) TOGAF Certification
3 1 (1.92%) ITIL Certification
3 1 (1.92%) MCDST
3 1 (1.92%) Microsoft Certification
3 1 (1.92%) PMI Certification
3 1 (1.92%) PMP
Quality Assurance & Compliance
1 1 (1.92%) PMO
1 1 (1.92%) SLA
System Software
1 1 (1.92%) Docker
Systems Management
1 2 (3.85%) Terraform
2 1 (1.92%) Ansible
2 1 (1.92%) Docker Swarm
2 1 (1.92%) Grafana
2 1 (1.92%) Graphite
2 1 (1.92%) Kubernetes
2 1 (1.92%) Nagios
2 1 (1.92%) ZABBIX
Vendors
1 19 (36.54%) SAP
2 14 (26.92%) Microsoft
3 4 (7.69%) Salesforce.com
4 3 (5.77%) Oracle
5 2 (3.85%) IBM
6 1 (1.92%) Adobe
6 1 (1.92%) BMC
6 1 (1.92%) JDA
6 1 (1.92%) Red Hat
6 1 (1.92%) RedPrairie
6 1 (1.92%) Remedy