Period
to 22 November 2017

The table below looks at the prevalence of the term Marketing in contract job vacancies advertised in Edinburgh. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing over the 6 months to 22 November 2017 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Marketing
Scotland > Edinburgh
6 months to
22 Nov 2017
Same period 2016 Same period 2015
Rank 114 98 94
Rank change year-on-year -16 -4 -4
Contract jobs citing Marketing 21 23 40
As % of all contract IT jobs advertised in Edinburgh 0.71% 1.08% 1.26%
As % of the General category 1.35% 2.39% 1.98%
Number of daily rates quoted 13 19 18
Edinburgh median daily rate £375 £413 £316
Median daily rate % change year-on-year -9.09% +30.54% -29.78%
10th Percentile £219 £130 £215
90th Percentile £538 £675 £494
Scotland median daily rate £400 £331 £300
% change year-on-year +21.03% +10.17% -26.15%
Number of hourly rates quoted 1 0 0
Edinburgh median hourly rate £30.00 - -
Scotland median hourly rate £13.00 £14.00 -
% change year-on-year -7.14% - -

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in Edinburgh with a requirement for common skills.

All General Skills
Edinburgh
Contract vacancies with a requirement for common skills 1553 964 2017
As % of all contract IT jobs advertised in Edinburgh 52.55% 45.26% 63.73%
Number of daily rates quoted 828 536 957
Edinburgh median daily rate £403 £425 £400
Median daily rate % change year-on-year -5.24% +6.25% -
10th Percentile £263 £289 £275
90th Percentile £538 £538 £538
Scotland median daily rate £400 £400 £375
% change year-on-year - +6.67% -6.25%
Number of hourly rates quoted 6 4 12
Edinburgh median hourly rate £11.50 £27.75 £18.25
Median hourly rate % change year-on-year -58.56% +52.05% +65.91%
10th Percentile £9.85 £19.35 £12.35
90th Percentile £26.25 £48.59 £39.42
Scotland median hourly rate £29.40 £29.25 £30.50
% change year-on-year +0.51% -4.10% +35.56%

Marketing
Job Vacancy Trend in Edinburgh

Job postings citing Marketing as a percentage of all IT jobs advertised in Edinburgh.

Job vacancy trend for Marketing in Edinburgh

Marketing
Contractor Daily Rate Trend in Edinburgh

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Marketing in Edinburgh.

Contractor daily rate trend for Marketing in Edinburgh

Marketing
Contractor Daily Rate Histogram in Edinburgh

The daily rate distribution of IT jobs citing Marketing in Edinburgh over the 6 months to 22 November 2017.

Contractor daily rate histogram for Marketing in Edinburgh

Marketing
Contractor Hourly Rate Trend in Edinburgh

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Marketing in Edinburgh.

Contractor hourly rate trend for Marketing in Edinburgh

For the 6 months to 22 November 2017, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Edinburgh region with a requirement for Marketing.

1 14 (66.67%) Finance
2 13 (61.90%) Agile Software Development
3 11 (52.38%) HTML
4 10 (47.62%) CMS
5 9 (42.86%) Google
5 9 (42.86%) Digital Marketing
6 8 (38.10%) Responsive Web Design
6 8 (38.10%) CSS
6 8 (38.10%) Business Intelligence
7 7 (33.33%) Electronics
7 7 (33.33%) Telecoms
7 7 (33.33%) Manufacturing
7 7 (33.33%) SAP
7 7 (33.33%) Programme Management
8 6 (28.57%) Web Design
8 6 (28.57%) Content Management
8 6 (28.57%) Web Services
8 6 (28.57%) Linux
8 6 (28.57%) JavaScript
8 6 (28.57%) User Experience
8 6 (28.57%) Facebook
8 6 (28.57%) Twitter
9 5 (23.81%) CSS3
9 5 (23.81%) Open Graph
9 5 (23.81%) nginx
9 5 (23.81%) HTML5
9 5 (23.81%) BC Cleared
9 5 (23.81%) Security Cleared
9 5 (23.81%) Google Maps API
9 5 (23.81%) Git (software)

Marketing
Co-occurring IT Skills in Edinburgh by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 10 (47.62%) CMS
2 5 (23.81%) Drupal
2 5 (23.81%) nginx
3 1 (4.76%) Apache
3 1 (4.76%) Confluence
3 1 (4.76%) Sitecore CMS
3 1 (4.76%) WordPress
Applications
1 2 (9.52%) Adobe After Effects
1 2 (9.52%) Adobe Creative Suite
2 1 (4.76%) Adobe Illustrator
2 1 (4.76%) Microsoft Excel
2 1 (4.76%) MS Visio
2 1 (4.76%) OmniGraffle
2 1 (4.76%) Photoshop
Cloud Services
1 4 (19.05%) Google Analytics
2 1 (4.76%) Google Tag Manager
2 1 (4.76%) Lucidchart
Database & Business Intelligence
1 5 (23.81%) PostgreSQL
2 1 (4.76%) Power BI
Development Applications
1 5 (23.81%) Git (software)
2 1 (4.76%) Axure RP
2 1 (4.76%) Balsamiq Mockups
2 1 (4.76%) JIRA
General
1 14 (66.67%) Finance
2 7 (33.33%) Electronics
2 7 (33.33%) Manufacturing
2 7 (33.33%) Telecoms
3 5 (23.81%) Publishing
4 2 (9.52%) Multimedia
5 1 (4.76%) Legal
Job Titles
1 9 (42.86%) Developer
2 5 (23.81%) Agile Developer
2 5 (23.81%) Analyst
2 5 (23.81%) Drupal Developer
2 5 (23.81%) HTML Developer
2 5 (23.81%) PHP Developer
2 5 (23.81%) PHP Drupal Developer
2 5 (23.81%) PHP Symfony Developer
2 5 (23.81%) PostgreSQL Developer
2 5 (23.81%) Symfony Developer
3 3 (14.29%) Business Analyst
3 3 (14.29%) Designer
3 3 (14.29%) Digital Analyst
4 2 (9.52%) Agile Business Analyst
4 2 (9.52%) Digital Business Analyst
4 2 (9.52%) Digital Designer
4 2 (9.52%) User Experience Researcher
4 2 (9.52%) Web Developer
5 1 (4.76%) User Researcher
5 1 (4.76%) Wealth Management Business Analyst
Libraries, Frameworks & Software Standards
1 11 (52.38%) HTML
2 8 (38.10%) CSS
3 6 (28.57%) Web Services
4 5 (23.81%) AngularJS
4 5 (23.81%) CSS3
4 5 (23.81%) Google Maps API
4 5 (23.81%) HTML5
4 5 (23.81%) JSON
4 5 (23.81%) Open Graph
4 5 (23.81%) Sass
4 5 (23.81%) Symfony
4 5 (23.81%) Twig
4 5 (23.81%) XML
5 1 (4.76%) .NET
5 1 (4.76%) jQuery
5 1 (4.76%) JSP
5 1 (4.76%) Twitter Bootstrap
Miscellaneous
1 6 (28.57%) User Experience
2 3 (14.29%) Analytical Skills
3 2 (9.52%) Motion Graphics
Operating Systems
1 6 (28.57%) Linux
Processes & Methodologies
1 13 (61.90%) Agile Software Development
2 9 (42.86%) Digital Marketing
3 8 (38.10%) Business Intelligence
3 8 (38.10%) Responsive Web Design
4 7 (33.33%) Programme Management
5 6 (28.57%) Content Management
5 6 (28.57%) Web Design
6 5 (23.81%) Analytics
7 3 (14.29%) Wireframes
8 2 (9.52%) Actionable Insight
8 2 (9.52%) Asset Management
8 2 (9.52%) Business Analysis
8 2 (9.52%) Content Marketing
8 2 (9.52%) Mobile First
8 2 (9.52%) Scrum
8 2 (9.52%) Validation
8 2 (9.52%) Web Development
9 1 (4.76%) A/B Testing
9 1 (4.76%) Copywriting
9 1 (4.76%) Wealth Management
Programming Languages
1 6 (28.57%) JavaScript
2 5 (23.81%) PHP
3 3 (14.29%) Java
4 1 (4.76%) R
4 1 (4.76%) SQL
Qualifications
1 5 (23.81%) BC Cleared
1 5 (23.81%) Security Cleared
Quality Assurance & Compliance
1 1 (4.76%) Disclosure Scotland
Vendors
1 9 (42.86%) Google
2 7 (33.33%) SAP
3 6 (28.57%) Facebook
3 6 (28.57%) Twitter
4 3 (14.29%) Adobe
4 3 (14.29%) Sitecore
5 2 (9.52%) OpenText
6 1 (4.76%) Coremetrics
6 1 (4.76%) Omniture
6 1 (4.76%) Optimizely
6 1 (4.76%) Pardot