Marketing Jobs in Edinburgh

Marketing
Scotland > Edinburgh

The table below looks at the prevalence of the term Marketing in permanent job vacancies in Edinburgh. Included is a benchmarking guide to the salaries offered in vacancies that cited Marketing over the 6 months leading up to 31 May 2025, comparing them to the same period in the previous two years.

6 months to
31 May 2025
Same period 2024 Same period 2023
Rank 56 67 83
Rank change year-on-year +11 +16 -10
Permanent jobs citing Marketing 26 43 59
As % of all permanent jobs advertised in Edinburgh 2.96% 2.85% 3.12%
As % of the General category 3.67% 4.84% 4.00%
Number of salaries quoted 2 27 26
10th Percentile £25,975 £28,750 £30,000
25th Percentile £28,938 £32,125 £40,000
Median annual salary (50th Percentile) £35,750 £39,500 £50,000
Median % change year-on-year -9.49% -21.00% +2.56%
75th Percentile £44,438 £47,375 £63,313
90th Percentile £48,525 £49,225 £147,967
Scotland median annual salary £50,000 £42,500 £42,500
% change year-on-year +17.65% - -5.56%

All General Skills
Edinburgh

Marketing falls under the General Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring common skills in Edinburgh.

Permanent vacancies with a requirement for common skills 708 889 1,474
As % of all permanent jobs advertised in Edinburgh 80.73% 58.87% 77.91%
Number of salaries quoted 290 658 867
10th Percentile £25,313 £32,500 £36,150
25th Percentile £32,851 £45,000 £44,516
Median annual salary (50th Percentile) £57,500 £58,870 £60,000
Median % change year-on-year -2.33% -1.88% +5.73%
75th Percentile £82,688 £72,483 £79,500
90th Percentile £98,474 £91,934 £95,000
Scotland median annual salary £47,683 £50,000 £57,500
% change year-on-year -4.63% -13.04% +4.55%

Marketing
Job Vacancy Trend in Edinburgh

Job postings citing Marketing as a proportion of all IT jobs advertised in Edinburgh.

Job vacancy trend for Marketing in Edinburgh

Marketing
Salary Trend in Edinburgh

3-month moving average salary quoted in jobs citing Marketing in Edinburgh.

Salary trend for Marketing in Edinburgh

Marketing
Salary Histogram in Edinburgh

Salary distribution for jobs citing Marketing in Edinburgh over the 6 months to 31 May 2025.

Salary histogram for Marketing in Edinburgh

Marketing
Co-occurring Skills and Capabilities in Edinburgh by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 5 (19.23%) CMS
2 3 (11.54%) Drupal
3 2 (7.69%) Apache Solr
3 2 (7.69%) Apache Spark
3 2 (7.69%) Sitecore CMS
3 2 (7.69%) Umbraco
Applications
1 3 (11.54%) Adobe Premiere
1 3 (11.54%) Photoshop
2 1 (3.85%) Microsoft Excel
2 1 (3.85%) Microsoft Office
Cloud Services
1 4 (15.38%) Azure
1 4 (15.38%) Google Analytics
2 3 (11.54%) SaaS
3 2 (7.69%) Azure Monitor
3 2 (7.69%) dbt
3 2 (7.69%) GitHub
3 2 (7.69%) Power Platform
4 1 (3.85%) Adobe Analytics
Database & Business Intelligence
1 2 (7.69%) Data Warehouse
1 2 (7.69%) Hadoop
1 2 (7.69%) Looker
1 2 (7.69%) NoSQL
1 2 (7.69%) Power BI
1 2 (7.69%) Tableau
Development Applications
1 2 (7.69%) MSBuild
1 2 (7.69%) Visual Studio
1 2 (7.69%) webpack
General
1 8 (30.77%) Social Skills
2 7 (26.92%) Banking
2 7 (26.92%) Finance
3 6 (23.08%) Analytical Skills
4 3 (11.54%) Advertising
4 3 (11.54%) Legal
4 3 (11.54%) Retail
5 2 (7.69%) Brand Awareness
5 2 (7.69%) Inclusion and Diversity
5 2 (7.69%) Retail Banking
Job Titles
1 6 (23.08%) Lead
2 5 (19.23%) Senior
3 4 (15.38%) Analyst
3 4 (15.38%) Junior
4 3 (11.54%) Business Development Manager
4 3 (11.54%) Business Manager
4 3 (11.54%) Development Manager
4 3 (11.54%) Digital Development Manager
4 3 (11.54%) Digital Marketing Manager
4 3 (11.54%) Junior Analyst
4 3 (11.54%) Marketing Manager
5 2 (7.69%) Data Engineer
5 2 (7.69%) Data Scientist
5 2 (7.69%) Digital Product Manager
5 2 (7.69%) Full-Stack Developer
5 2 (7.69%) Full-Stack Web Developer
5 2 (7.69%) Product Manager
5 2 (7.69%) Senior Data Engineer
5 2 (7.69%) Senior Data Scientist
5 2 (7.69%) Web Developer
Libraries, Frameworks & Software Standards
1 3 (11.54%) CSS
2 2 (7.69%) .NET
2 2 (7.69%) ASP.NET
2 2 (7.69%) Next.js
2 2 (7.69%) Sass
2 2 (7.69%) Vue
3 1 (3.85%) HTML
Miscellaneous
1 4 (15.38%) Social Media
2 3 (11.54%) Blog
2 3 (11.54%) Driving Licence
2 3 (11.54%) Onboarding
3 2 (7.69%) Analytical Mindset
3 2 (7.69%) Distributed Systems
3 2 (7.69%) FMCG
3 2 (7.69%) Mobile Banking
4 1 (3.85%) Mobile App
4 1 (3.85%) Online Banking
4 1 (3.85%) Product Ownership
4 1 (3.85%) SWIFT Messaging Network
Processes & Methodologies
1 12 (46.15%) Analytics
1 12 (46.15%) Digital Marketing
2 10 (38.46%) Customer Experience
3 9 (34.62%) Creative Thinking
4 8 (30.77%) Agile
4 8 (30.77%) SEO
5 7 (26.92%) Business Development
6 6 (23.08%) Personalization
6 6 (23.08%) Roadmaps
6 6 (23.08%) User Experience
7 5 (19.23%) Collaborative Working
8 4 (15.38%) Artificial Intelligence
8 4 (15.38%) Decision-Making
8 4 (15.38%) Fintech
8 4 (15.38%) Machine Learning
8 4 (15.38%) Mentoring
8 4 (15.38%) Strategic Roadmap
9 3 (11.54%) Data Analysis
9 3 (11.54%) Pay per click
9 3 (11.54%) Telesales
Programming Languages
1 4 (15.38%) C#
1 4 (15.38%) Python
1 4 (15.38%) SQL
2 3 (11.54%) JavaScript
3 2 (7.69%) TypeScript
Qualifications
1 2 (7.69%) Degree
Quality Assurance & Compliance
1 3 (11.54%) Accessibility
Vendors
1 7 (26.92%) Google
2 3 (11.54%) Adobe
2 3 (11.54%) Salesforce
3 2 (7.69%) Microsoft
3 2 (7.69%) Optimizely
3 2 (7.69%) Sitecore
4 1 (3.85%) Maxymiser
4 1 (3.85%) Medallia