The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in Edinburgh. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 3 months to 25 June 2017 with a comparison to the same period over the previous 2 years.

Marketing
Scotland / Edinburgh
3 months to
25 Jun 2017
Same period 2016 Same period 2015
Rank 45 50 60
Rank change year-on-year +5 +10  
Permanent jobs citing Marketing 56 46 47
As % of all permanent IT jobs advertised in Edinburgh 4.59% 3.87% 3.35%
As % of the General category 10.51% 7.59% 6.16%
Number of salaries quoted 46 27 30
Median salary £40,000 £47,500 £35,000
Median salary % change year-on-year -15.78% +35.71%  
90% offered a salary of more than £31,000 £27,500 £27,100
10% offered a salary of more than £70,000 £59,000 £55,050
UK excluding London median salary £40,000 £38,500 £40,000
% change year-on-year +3.89% -3.75%  

Marketing is in the common skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Edinburgh with a requirement for common skills.

General Skills
Edinburgh
Permanent job vacancies with a requirement for common skills 533 606 763
As % of all permanent IT job vacancies advertised in Edinburgh 43.69% 51.01% 54.34%
Number of salaries quoted 317 336 444
Median salary £47,500 £50,000 £49,000
Median salary % change year-on-year -5.00% +2.04%  
90% offered a salary of more than £28,000 £27,000 £32,000
10% offered a salary of more than £70,000 £62,500 £70,000
UK excluding London median salary £45,000 £45,000 £45,000

Marketing
Job Vacancy Trend in Edinburgh

The job posting trend of jobs advertised in Edinburgh citing Marketing as a proportion of all permanent or contract IT jobs with a match in the General category.

Job vacancy trend for Marketing in Edinburgh

Marketing
Salary Trend in Edinburgh

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing in Edinburgh.

Salary trend for Marketing in Edinburgh

Marketing
Salary Histogram in Edinburgh

The salary distribution of IT jobs citing Marketing in Edinburgh over the 3 months to 25 June 2017.

Salary histogram for Marketing in Edinburgh

For the 6 months to 25 June 2017, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Edinburgh region with a requirement for Marketing.

1 41 (39.42%) Finance
2 34 (32.69%) .NET
3 32 (30.77%) C#
4 28 (26.92%) Agile Software Development
5 27 (25.96%) SQL Server
6 25 (24.04%) Analytics
7 22 (21.15%) CRM
8 21 (20.19%) .NET Framework
9 19 (18.27%) Web Application Development
9 19 (18.27%) Ruby
9 19 (18.27%) TDD
10 18 (17.31%) JavaScript
10 18 (17.31%) ASP.NET
10 18 (17.31%) Microsoft
10 18 (17.31%) WCF
10 18 (17.31%) Entity Framework
11 17 (16.35%) NoSQL
11 17 (16.35%) Git (software)
12 16 (15.38%) ASP.NET MVC
12 16 (15.38%) MVC
13 15 (14.42%) CSS
13 15 (14.42%) SQL
13 15 (14.42%) RESTful
13 15 (14.42%) ASP.NET Web API
14 14 (13.46%) SQL Server 2016
14 14 (13.46%) ASP.NET MVC 5
14 14 (13.46%) Code First Entity Framework
14 14 (13.46%) BDD
14 14 (13.46%) Node.js
14 14 (13.46%) CMS

Marketing
Co-occurring IT Skills in Edinburgh by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 14 (13.46%) CMS
2 8 (7.69%) Sitecore CMS
3 4 (3.85%) Drupal
3 4 (3.85%) WordPress
4 3 (2.88%) SAS
5 1 (0.96%) Tornado
5 1 (0.96%) Umbraco
Applications
1 5 (4.81%) Microsoft Excel
2 2 (1.92%) Microsoft Office
2 2 (1.92%) Photoshop
3 1 (0.96%) Fireworks
Business Applications
1 8 (7.69%) Dynamics CRM
2 7 (6.73%) Eloqua
3 1 (0.96%) assyst
3 1 (0.96%) Salesforce.com CRM
3 1 (0.96%) SAP Oil and Gas
Cloud Services
1 7 (6.73%) Dynamics 365
2 6 (5.77%) SaaS
3 4 (3.85%) MailChimp
4 2 (1.92%) Microsoft Azure
5 1 (0.96%) iPaaS
5 1 (0.96%) PaaS
5 1 (0.96%) Silverpop
Communications & Networking
1 1 (0.96%) Internet
Database & Business Intelligence
1 27 (25.96%) SQL Server
2 17 (16.35%) NoSQL
3 14 (13.46%) SQL Server 2016
4 6 (5.77%) PostgreSQL
5 5 (4.81%) Relational Database
6 4 (3.85%) MySQL
6 4 (3.85%) RDBMS
7 3 (2.88%) Amazon Redshift
7 3 (2.88%) Apache Cassandra
7 3 (2.88%) Data Mining
7 3 (2.88%) MongoDB
7 3 (2.88%) SQL Server 2012
8 1 (0.96%) Azure SQL Database
8 1 (0.96%) Base SAS
8 1 (0.96%) Big Data
8 1 (0.96%) Oracle Database
8 1 (0.96%) Power BI
8 1 (0.96%) QlikView
8 1 (0.96%) SAS Enterprise Guide
Development Applications
1 17 (16.35%) Git (software)
2 11 (10.58%) Visual Studio
3 3 (2.88%) Octopus Deploy
3 3 (2.88%) TeamCity
4 1 (0.96%) Eclipse
4 1 (0.96%) Jenkins
4 1 (0.96%) JUnit
4 1 (0.96%) Maven
4 1 (0.96%) NSubstitute
4 1 (0.96%) Team Foundation Server
General
1 41 (39.42%) Finance
2 7 (6.73%) Financial Institution
3 5 (4.81%) Banking
4 3 (2.88%) Retail
5 2 (1.92%) Games
5 2 (1.92%) Legal
6 1 (0.96%) Advertising
6 1 (0.96%) Electronics
6 1 (0.96%) Manufacturing
6 1 (0.96%) Publishing
6 1 (0.96%) Retail Banking
6 1 (0.96%) Telecoms
Job Titles
1 35 (33.65%) Developer
2 23 (22.12%) .NET Developer
3 20 (19.23%) .NET Software Developer
4 12 (11.54%) Analyst
5 11 (10.58%) Consultant
6 8 (7.69%) C# Developer
6 8 (7.69%) C# Software Developer
6 8 (7.69%) Software Developer
7 7 (6.73%) Business Analyst
7 7 (6.73%) CRM Consultant
7 7 (6.73%) Dynamics CRM Consultant
7 7 (6.73%) Marketing Manager
7 7 (6.73%) Microsoft CRM Consultant
8 6 (5.77%) C# .NET Developer
9 5 (4.81%) Instructor
9 5 (4.81%) Web Developer
10 4 (3.85%) Data Analyst
10 4 (3.85%) Data Scientist
10 4 (3.85%) Marketing Analyst
10 4 (3.85%) Technical Analyst
Libraries, Frameworks & Software Standards
1 34 (32.69%) .NET
2 21 (20.19%) .NET Framework
3 18 (17.31%) ASP.NET
3 18 (17.31%) Entity Framework
3 18 (17.31%) WCF
4 16 (15.38%) ASP.NET MVC
5 15 (14.42%) ASP.NET Web API
5 15 (14.42%) CSS
5 15 (14.42%) RESTful
6 14 (13.46%) ASP.NET MVC 5
6 14 (13.46%) Code First Entity Framework
6 14 (13.46%) Node.js
7 13 (12.50%) HTML
8 10 (9.62%) AngularJS
9 5 (4.81%) Twitter Bootstrap
10 4 (3.85%) Backbone.js
10 4 (3.85%) Ember.js
10 4 (3.85%) HTML5
10 4 (3.85%) REST
11 2 (1.92%) CSS3
Miscellaneous
1 11 (10.58%) Social Media
2 10 (9.62%) User Experience
3 9 (8.65%) Computer Science
4 5 (4.81%) Analytical Skills
5 2 (1.92%) Digital Media
5 2 (1.92%) Management Information System
6 1 (0.96%) Credit Risk
6 1 (0.96%) Cybercrime
6 1 (0.96%) Data Protection Act
6 1 (0.96%) Mobile App
6 1 (0.96%) Pricing Data
6 1 (0.96%) Vector Graphics
6 1 (0.96%) Virtual Team
Operating Systems
1 5 (4.81%) Apple iOS
2 2 (1.92%) Linux
2 2 (1.92%) Unix
Processes & Methodologies
1 28 (26.92%) Agile Software Development
2 25 (24.04%) Analytics
3 22 (21.15%) CRM
4 19 (18.27%) TDD
4 19 (18.27%) Web Application Development
5 16 (15.38%) MVC
6 14 (13.46%) BDD
7 10 (9.62%) Web Development
8 9 (8.65%) Marketing Automation
9 8 (7.69%) Service Management
10 7 (6.73%) Cash Management
10 7 (6.73%) Coaching
10 7 (6.73%) Fit Analysis
10 7 (6.73%) Functional Testing
10 7 (6.73%) GAP Analysis
10 7 (6.73%) Mentoring
10 7 (6.73%) Stakeholder Management
11 6 (5.77%) Business Analysis
11 6 (5.77%) Digital Marketing
11 6 (5.77%) Responsive Web Design
Programming Languages
1 32 (30.77%) C#
2 19 (18.27%) Ruby
3 18 (17.31%) JavaScript
4 15 (14.42%) SQL
5 10 (9.62%) Java
5 10 (9.62%) Python
6 3 (2.88%) Apex Code
7 2 (1.92%) PHP
8 1 (0.96%) C
8 1 (0.96%) PL/SQL
8 1 (0.96%) R
8 1 (0.96%) TypeScript
8 1 (0.96%) VB
8 1 (0.96%) XPath
Qualifications
1 5 (4.81%) Degree
2 2 (1.92%) CISA
2 2 (1.92%) CISSP
3 1 (0.96%) CISM
3 1 (0.96%) Computer Science Degree
3 1 (0.96%) CRISC
3 1 (0.96%) MBA
3 1 (0.96%) Numerate Degree
Quality Assurance & Compliance
1 1 (0.96%) Data Quality
1 1 (0.96%) GDPR
1 1 (0.96%) ISO/IEC 27001
1 1 (0.96%) PCI DSS
Vendors
1 18 (17.31%) Microsoft
2 8 (7.69%) Salesforce.com
2 8 (7.69%) Sitecore
3 4 (3.85%) Twitter
4 3 (2.88%) Vertica
5 2 (1.92%) IBM
6 1 (0.96%) Adobe
6 1 (0.96%) MuleSoft
6 1 (0.96%) Oracle
6 1 (0.96%) Progress
6 1 (0.96%) Salesforce Marketing Cloud
6 1 (0.96%) SAP
6 1 (0.96%) Tableau
6 1 (0.96%) Xamarin
Edinburgh, Midlothian
Dawson & Walsh
Salary: £40000 - £60000 per annum + Bonus + Pension + Benefits
Posted: 6 days ago
Edinburgh, Midlothian
Parallel Consulting
Salary: £30000 - £50000 per annum
Posted: 6 days ago
Edinburgh
Hays Specialist Recruitment Ltd
Salary: £20000.00 - £25000.00 per annum
Posted: 24 days ago
Edinburgh
Platinum Business Partners
Posted: 16 days ago
Edinburgh
Hays Specialist Recruitment Ltd
Salary: £30000.00 - £45000.00 per annum
Posted: 24 days ago
Edinburgh
Deerfoot IT Resources Ltd
Salary: competitive salary and excellent benefits
Posted: 26 days ago
Edinburgh
Business Doctors
Posted: 13 days ago
Edinburgh
NIC Services Group
Salary: Great Earning Potential
Posted: 16 days ago