The following table provides summary statistics for contract job vacancies advertised in England with a requirement for Pay per click skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Pay per click over the 3 months to 27 June 2017 with a comparison to the same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Pay per click (PPC)
UK / England
3 months to
27 Jun 2017
Same period 2016 Same period 2015
Rank 576 566 596
Rank change year-on-year -10 +30  
Contract jobs citing Pay per click 25 57 30
As % of all contract IT jobs advertised in England 0.058% 0.11% 0.060%
As % of the Processes & Methodologies category 0.068% 0.14% 0.074%
Number of daily rates quoted 17 43 9
Median daily rate £325 £200 £250
Median daily rate % change year-on-year +62.50% -20.00%  
90% offered a daily rate of more than £224 £163 £169
10% offered a daily rate of more than £430 £480 £380
UK excluding London median daily rate £325 £195 £175
% change year-on-year +66.66% +11.42%  
Number of hourly rates quoted 2 7 1
Median hourly rate £29.00 £19.61 £12.50
Median hourly rate % change year-on-year +47.88% +56.88%  
UK excluding London median hourly rate £14.50 £19.61 £12.50
% change year-on-year -26.05% +56.88%  

Pay per click is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in England with a requirement for process and methodology skills.

Contract Process & Methodology Skills
England
Contract job vacancies with a requirement for process and methodology skills 36629 41404 40602
As % of all contract IT job vacancies advertised in England 84.70% 83.49% 80.85%
Number of daily rates quoted 24036 27790 26591
Median daily rate £450 £450 £415
Median daily rate % change year-on-year - +8.43%  
90% offered a daily rate of more than £313 £300 £288
10% offered a daily rate of more than £600 £600 £588
UK excluding London median daily rate £415 £400 £385
% change year-on-year +3.75% +3.89%  
Number of hourly rates quoted 948 977 1113
Median hourly rate £32.00 £27.50 £26.00
Median hourly rate % change year-on-year +16.36% +5.76%  
90% offered a hourly rate of more than £12.81 £12.58 £12.00
10% offered a hourly rate of more than £52.50 £48.00 £50.00
UK excluding London median hourly rate £34.00 £28.50 £30.00
% change year-on-year +19.29% -5.00%  

Pay per click
Job Vacancy Trend in England

The job posting trend of jobs advertised in England citing Pay per click as a proportion of all contract or permanent IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for Pay per click in England

Pay per click
Contractor Daily Rate Trend in England

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Pay per click in England.

Contractor daily rate trend for Pay per click in England

Pay per click
Contractor Daily Rate Histogram in England

The daily rate distribution of IT jobs citing Pay per click in England over the 3 months to 27 June 2017.

Contractor daily rate histogram for Pay per click in England

Pay per click
Contractor Hourly Rate Trend in England

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Pay per click in England.

Contractor hourly rate trend for Pay per click in England

Pay per click
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Pay per click within the England region over the 3 months to 27 June 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
London -6 13 £360 +10.76% 33
South East -1 7 £226 +15.89% 7
East Midlands -3 3 £325 +62.50% 4
West Midlands - 1 £350 - 6
East of England - 1 £475 - 5
Pay per click
UK

For the 6 months to 27 June 2017, IT contractor jobs citing Pay per click also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the England region with a requirement for Pay per click.

1 45 (75.00%) Marketing
2 36 (60.00%) Analytics
3 31 (51.67%) SEO
4 25 (41.67%) Google
5 22 (36.67%) E-Commerce
5 22 (36.67%) Digital Marketing
5 22 (36.67%) Social Media
6 20 (33.33%) Google Analytics
7 18 (30.00%) Analytical Skills
8 14 (23.33%) Microsoft Excel
9 13 (21.67%) SQL
10 11 (18.33%) Microsoft
10 11 (18.33%) A/B Testing
11 10 (16.67%) Business Intelligence
11 10 (16.67%) Finance
12 9 (15.00%) Advertising
12 9 (15.00%) Web Analytics
12 9 (15.00%) Project Management
12 9 (15.00%) HTML
13 8 (13.33%) CSS
13 8 (13.33%) Web Development
13 8 (13.33%) Adobe Analytics
14 7 (11.67%) Omniture
14 7 (11.67%) Stakeholder Management
14 7 (11.67%) CRM
14 7 (11.67%) AdWords
14 7 (11.67%) Marketing Strategy
15 6 (10.00%) Cognos
15 6 (10.00%) BusinessObjects
15 6 (10.00%) MicroStrategy

Pay per click
Co-occurring IT Skills in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 6 (10.00%) CMS
2 2 (3.33%) Drupal
2 2 (3.33%) SharePoint
2 2 (3.33%) WordPress
3 1 (1.67%) ExpressionEngine
Applications
1 14 (23.33%) Microsoft Excel
2 5 (8.33%) Microsoft Office
3 4 (6.67%) Microsoft PowerPoint
4 2 (3.33%) Adobe Premiere
5 1 (1.67%) Microsoft Project
Business Applications
1 5 (8.33%) WebTrends
2 1 (1.67%) SAP Oil and Gas
Cloud Services
1 20 (33.33%) Google Analytics
2 8 (13.33%) Adobe Analytics
3 7 (11.67%) AdWords
4 2 (3.33%) Google Tag Manager
4 2 (3.33%) MailChimp
4 2 (3.33%) SaaS
4 2 (3.33%) SurveyMonkey
Communications & Networking
1 6 (10.00%) Internet
2 1 (1.67%) Intranet
Database & Business Intelligence
1 6 (10.00%) BusinessObjects
2 5 (8.33%) MySQL
3 2 (3.33%) Big Data
4 1 (1.67%) Microsoft Power View
4 1 (1.67%) Power BI
Development Applications
1 2 (3.33%) Visual Studio
2 1 (1.67%) Git (software)
2 1 (1.67%) Subversion
General
1 45 (75.00%) Marketing
2 10 (16.67%) Finance
3 9 (15.00%) Advertising
4 5 (8.33%) Retail
5 3 (5.00%) Brand Awareness
5 3 (5.00%) Telecoms
6 2 (3.33%) Danish Language
6 2 (3.33%) French Language
6 2 (3.33%) Pharmaceutical
7 1 (1.67%) Banking
7 1 (1.67%) Dutch Language
7 1 (1.67%) Electronics
7 1 (1.67%) Manufacturing
Job Titles
1 16 (26.67%) Analyst
2 9 (15.00%) Marketing Manager
3 8 (13.33%) Web Analyst
4 7 (11.67%) Consultant
4 7 (11.67%) PPC Manager
5 5 (8.33%) Break Fix Engineer
5 5 (8.33%) Digital Analyst
5 5 (8.33%) Digital Analytics Analyst
5 5 (8.33%) Digital Marketing Manager
5 5 (8.33%) Field Engineer
5 5 (8.33%) Field Service Engineer
5 5 (8.33%) PPC Analyst
6 4 (6.67%) Marketing Analyst
6 4 (6.67%) Web Analytics Analyst
7 3 (5.00%) Field Hardware Engineer
7 3 (5.00%) Hardware Engineer
7 3 (5.00%) Head of Marketing
7 3 (5.00%) Printer Engineer
7 3 (5.00%) Project Manager
7 3 (5.00%) SEO Consultant
Libraries, Frameworks & Software Standards
1 9 (15.00%) HTML
2 8 (13.33%) CSS
3 3 (5.00%) HTML5
3 3 (5.00%) jQuery
4 2 (3.33%) XHTML
5 1 (1.67%) CSS3
5 1 (1.67%) Sass
Miscellaneous
1 22 (36.67%) Social Media
2 18 (30.00%) Analytical Skills
3 4 (6.67%) Digital Media
3 4 (6.67%) Mobile App
3 4 (6.67%) User Experience
4 3 (5.00%) Virtual Team
5 1 (1.67%) Algorithms
5 1 (1.67%) Computer Science
5 1 (1.67%) Mobile Banking
Processes & Methodologies
1 36 (60.00%) Analytics
2 31 (51.67%) SEO
3 22 (36.67%) Digital Marketing
3 22 (36.67%) E-Commerce
4 11 (18.33%) A/B Testing
5 10 (16.67%) Business Intelligence
6 9 (15.00%) Project Management
6 9 (15.00%) Web Analytics
7 8 (13.33%) Web Development
8 7 (11.67%) CRM
8 7 (11.67%) Marketing Strategy
8 7 (11.67%) Stakeholder Management
9 6 (10.00%) Market Research
10 5 (8.33%) Business Analysis
10 5 (8.33%) Content Marketing
10 5 (8.33%) Data Strategy
10 5 (8.33%) Digital Analytics
10 5 (8.33%) Internet Marketing
10 5 (8.33%) Planning and Forecasting
10 5 (8.33%) Search Engine Marketing
Programming Languages
1 13 (21.67%) SQL
2 5 (8.33%) C
2 5 (8.33%) JavaScript
3 3 (5.00%) PHP
Qualifications
1 5 (8.33%) Degree
2 2 (3.33%) BPSS Clearance
3 1 (1.67%) Computer Science Degree
3 1 (1.67%) MBA
3 1 (1.67%) PhD
Quality Assurance & Compliance
1 2 (3.33%) Actionable Recommendations
2 1 (1.67%) SLA
Vendors
1 25 (41.67%) Google
2 11 (18.33%) Microsoft
3 7 (11.67%) Omniture
4 6 (10.00%) Brio
4 6 (10.00%) Cognos
4 6 (10.00%) MicroStrategy
5 5 (8.33%) Coremetrics
5 5 (8.33%) HP
5 5 (8.33%) Tableau
6 4 (6.67%) Facebook
7 3 (5.00%) Adobe
8 2 (3.33%) DoubleClick
8 2 (3.33%) Twitter
9 1 (1.67%) Kenshoo
9 1 (1.67%) Marin
9 1 (1.67%) SAP
9 1 (1.67%) Yahoo!
London
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Rate: £0.00 - £260.00 per day
Posted: 4 days ago