The following table provides summary statistics for contract job vacancies advertised in Reading with a requirement for Analytics skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Analytics over the 3 months to 28 June 2017 with a comparison to the same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Analytics
Berkshire / Reading
3 months to
28 Jun 2017
Same period 2016 Same period 2015
Rank 33 47 51
Rank change year-on-year +14 +4  
Contract jobs citing Analytics 23 22 19
As % of all contract IT jobs advertised in Reading 3.99% 2.51% 2.28%
As % of the Processes & Methodologies category 5.02% 3.15% 2.93%
Number of daily rates quoted 7 11 13
Median daily rate £525 £440 £365
Median daily rate % change year-on-year +19.31% +20.54%  
90% offered a daily rate of more than £398 £131 £326
10% offered a daily rate of more than £568 £538 £434
UK excluding London median daily rate £400 £425 £400
% change year-on-year -5.88% +6.25%  
Number of hourly rates quoted 0 3 0
Median hourly rate - £19.61 -
UK excluding London median hourly rate £22.00 £20.50 £19.00
% change year-on-year +7.31% +7.89%  

Analytics is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in Reading with a requirement for process and methodology skills.

Contract Process & Methodology Skills
Reading
Contract job vacancies with a requirement for process and methodology skills 458 698 648
As % of all contract IT job vacancies advertised in Reading 79.38% 79.59% 77.88%
Number of daily rates quoted 942 1583 1086
Median daily rate £450 £400 £400
Median daily rate % change year-on-year +12.50% -  
90% offered a daily rate of more than £301 £213 £260
10% offered a daily rate of more than £588 £530 £531
UK excluding London median daily rate £415 £400 £380
% change year-on-year +3.75% +5.26%  
Number of hourly rates quoted 58 68 43
Median hourly rate £29.75 £19.81 £21.55
Median hourly rate % change year-on-year +50.21% -8.09%  
90% offered a hourly rate of more than £15.25 £18.81 £13.20
10% offered a hourly rate of more than £55.65 £36.61 £44.00
UK excluding London median hourly rate £34.00 £28.50 £30.00
% change year-on-year +19.29% -5.00%  

Analytics
Job Vacancy Trend in Reading

Job postings citing Analytics as a percentage of all IT jobs advertised in Reading.

Job vacancy trend for Analytics in Reading

Analytics
Contractor Daily Rate Trend in Reading

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Analytics in Reading.

Contractor daily rate trend for Analytics in Reading

Analytics
Contractor Daily Rate Histogram in Reading

The daily rate distribution of IT jobs citing Analytics in Reading over the 3 months to 28 June 2017.

Contractor daily rate histogram for Analytics in Reading

Analytics
Contractor Hourly Rate Trend in Reading

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Analytics in Reading.

Contractor hourly rate trend for Analytics in Reading

For the 6 months to 28 June 2017, IT contractor jobs citing Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Reading region with a requirement for Analytics.

1 25 (48.08%) Marketing
2 20 (38.46%) Finance
3 18 (34.62%) Microsoft Excel
4 17 (32.69%) Analytical Skills
5 15 (28.85%) Online Marketing
5 15 (28.85%) German Language
6 12 (23.08%) Business Intelligence
6 12 (23.08%) Financial Institution
7 10 (19.23%) Java
7 10 (19.23%) Information Management
8 9 (17.31%) Digital Marketing
9 8 (15.38%) Actionable Insight
10 7 (13.46%) Digital Analytics
10 7 (13.46%) Degree
11 6 (11.54%) Web Analytics
11 6 (11.54%) Python
11 6 (11.54%) JavaScript
11 6 (11.54%) Oracle
12 5 (9.62%) Hadoop
12 5 (9.62%) Market Research
12 5 (9.62%) Customer Engagement
12 5 (9.62%) Adobe Analytics
12 5 (9.62%) Apache Spark
12 5 (9.62%) Customer Segmentation
12 5 (9.62%) Big Data
12 5 (9.62%) HTML
12 5 (9.62%) Adobe
12 5 (9.62%) Data Mining
12 5 (9.62%) Telecoms
12 5 (9.62%) Content Management

Analytics
Co-occurring IT Skills in Reading by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 5 (9.62%) Apache Spark
2 1 (1.92%) Apache
Applications
1 18 (34.62%) Microsoft Excel
2 4 (7.69%) Microsoft Office
3 3 (5.77%) Photoshop
3 3 (5.77%) Spreadsheet
4 1 (1.92%) Microsoft PowerPoint
Business Applications
1 4 (7.69%) WebTrends
2 2 (3.85%) Unica
Cloud Services
1 5 (9.62%) Adobe Analytics
2 4 (7.69%) Microsoft Azure
3 2 (3.85%) Dynamics 365
3 2 (3.85%) Office 365
Communications & Networking
1 3 (5.77%) HTTP
2 1 (1.92%) 2G
2 1 (1.92%) 3G
2 1 (1.92%) 4G
2 1 (1.92%) Diameter Protocol
2 1 (1.92%) LTE
2 1 (1.92%) UMTS
2 1 (1.92%) VoLTE
Database & Business Intelligence
1 5 (9.62%) Big Data
1 5 (9.62%) Data Mining
1 5 (9.62%) Hadoop
2 4 (7.69%) NoSQL
3 3 (5.77%) Data Warehouse
4 2 (3.85%) HBase
4 2 (3.85%) MongoDB
4 2 (3.85%) OLAP
4 2 (3.85%) Power BI
4 2 (3.85%) Redis
4 2 (3.85%) Relational Database
5 1 (1.92%) Apache Hive
5 1 (1.92%) BusinessObjects
5 1 (1.92%) Oracle Database
5 1 (1.92%) QlikView
Development Applications
1 3 (5.77%) Dreamweaver
1 3 (5.77%) Git (software)
General
1 25 (48.08%) Marketing
2 20 (38.46%) Finance
3 15 (28.85%) German Language
4 12 (23.08%) Financial Institution
5 5 (9.62%) Telecoms
6 4 (7.69%) Publishing
6 4 (7.69%) Spanish Language
7 3 (5.77%) Banking
7 3 (5.77%) Italian Language
7 3 (5.77%) Japanese Language
7 3 (5.77%) Korean Language
7 3 (5.77%) Russian Language
8 2 (3.85%) Retail
9 1 (1.92%) French Language
9 1 (1.92%) Games
9 1 (1.92%) Retail Banking
Job Titles
1 13 (25.00%) Marketing Manager
2 11 (21.15%) Analyst
3 8 (15.38%) Developer
4 6 (11.54%) Digital Analyst
5 4 (7.69%) Architect
5 4 (7.69%) Consultant
6 3 (5.77%) Big Data Engineer
6 3 (5.77%) Business Intelligence Consultant
6 3 (5.77%) Channel Marketing Manager
6 3 (5.77%) Data Analyst
6 3 (5.77%) Data Engineer
6 3 (5.77%) DevOps Engineer
6 3 (5.77%) Digital Analytics Analyst
6 3 (5.77%) Digital Marketing Manager
6 3 (5.77%) Web Developer
6 3 (5.77%) Web Producer
7 2 (3.85%) Digital Performance Analyst
7 2 (3.85%) Java Developer
7 2 (3.85%) Java Engineer
7 2 (3.85%) Performance Analyst
Libraries, Frameworks & Software Standards
1 5 (9.62%) HTML
2 3 (5.77%) WebCenter
3 2 (3.85%) CSS
3 2 (3.85%) JSON
3 2 (3.85%) Kafka
3 2 (3.85%) Node.js
4 1 (1.92%) .NET
4 1 (1.92%) ASP.NET
4 1 (1.92%) ASP.NET MVC
4 1 (1.92%) Hibernate
4 1 (1.92%) J2EE
4 1 (1.92%) scikit-learn
4 1 (1.92%) Spring
4 1 (1.92%) TensorFlow
4 1 (1.92%) Web Services
4 1 (1.92%) XML
Miscellaneous
1 17 (32.69%) Analytical Skills
2 4 (7.69%) Computer Science
2 4 (7.69%) Credit Risk
3 3 (5.77%) Robotics
3 3 (5.77%) W3C
4 2 (3.85%) Digital Media
4 2 (3.85%) Management Information System
5 1 (1.92%) Algorithms
5 1 (1.92%) Mobile App
5 1 (1.92%) Replication
5 1 (1.92%) Virtual Team
Operating Systems
1 2 (3.85%) Windows
1 2 (3.85%) Windows 10
2 1 (1.92%) Android
Processes & Methodologies
1 15 (28.85%) Online Marketing
2 12 (23.08%) Business Intelligence
3 10 (19.23%) Information Management
4 9 (17.31%) Digital Marketing
5 8 (15.38%) Actionable Insight
6 7 (13.46%) Digital Analytics
7 6 (11.54%) Web Analytics
8 5 (9.62%) Agile Software Development
8 5 (9.62%) Content Management
8 5 (9.62%) Customer Engagement
8 5 (9.62%) Customer Segmentation
8 5 (9.62%) Market Research
9 4 (7.69%) Data Analytics
9 4 (7.69%) DevOps
9 4 (7.69%) Project Management
10 3 (5.77%) Configuration Management
10 3 (5.77%) CRM
10 3 (5.77%) Data Management
10 3 (5.77%) ETL
10 3 (5.77%) Quality Management
Programming Languages
1 10 (19.23%) Java
2 6 (11.54%) JavaScript
2 6 (11.54%) Python
3 3 (5.77%) C
3 3 (5.77%) Scala
4 2 (3.85%) SQL
4 2 (3.85%) VBA
5 1 (1.92%) C#
5 1 (1.92%) C++
Qualifications
1 7 (13.46%) Degree
2 4 (7.69%) Computer Science Degree
3 2 (3.85%) MBA
4 1 (1.92%) Master's Degree
4 1 (1.92%) Numerate Degree
Quality Assurance & Compliance
1 2 (3.85%) QA
2 1 (1.92%) PMO
System Software
1 2 (3.85%) Docker
Vendors
1 6 (11.54%) Oracle
2 5 (9.62%) Adobe
3 4 (7.69%) Microsoft
4 3 (5.77%) Google
4 3 (5.77%) Tableau
5 2 (3.85%) comScore
5 2 (3.85%) IBM
5 2 (3.85%) Maxymiser
5 2 (3.85%) Omniture
5 2 (3.85%) Optimizely
6 1 (1.92%) Cisco
6 1 (1.92%) Ericsson
6 1 (1.92%) Huawei
6 1 (1.92%) Hyperion
6 1 (1.92%) Informatica
6 1 (1.92%) Logi Analytics
6 1 (1.92%) Nokia
6 1 (1.92%) PeopleSoft
6 1 (1.92%) Salesforce.com
6 1 (1.92%) Teradata