Head of Digital
UK
The median Head of Digital daily rate in the UK is £625, according to job vacancies posted in the 6 months leading up to 25 June 2025.
The table below provides contractor rate benchmarking and summary statistics, comparing them to the same period in the previous two years.
| 6 months to 25 Jun 2025 |
Same period 2024 | Same period 2023 | |
|---|---|---|---|
| Rank | 513 | 572 | 675 |
| Rank change year-on-year | +59 | +103 | +143 |
| Contract jobs requiring a Head of Digital | 17 | 20 | 14 |
| As % of all contract jobs advertised in the UK | 0.056% | 0.046% | 0.025% |
| As % of the Job Titles category | 0.061% | 0.049% | 0.027% |
| Number of daily rates quoted | 11 | 17 | 12 |
| 10th Percentile | £363 | £384 | £595 |
| 25th Percentile | £450 | £415 | £738 |
| Median daily rate (50th Percentile) | £625 | £600 | £775 |
| Median % change year-on-year | +4.17% | -22.58% | +6.90% |
| 75th Percentile | £1,006 | - | £831 |
| 90th Percentile | £1,175 | £601 | £929 |
| UK excluding London median daily rate | £413 | £338 | £750 |
| % change year-on-year | +22.04% | -54.93% | +20.00% |
| Number of hourly rates quoted | 2 | 0 | 0 |
| Median hourly rate | £70.16 | - | - |
| UK excluding London median hourly rate | £70.16 | - | - |
All Contract IT Job Vacancies
UK
For comparison with the information above, the following table provides summary statistics for all contract IT job vacancies. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of contract jobs in our overall sample.
| Contract vacancies in the UK with a recognized job title | 27,810 | 40,484 | 52,424 |
| % of contract IT jobs with a recognized job title | 92.17% | 92.93% | 94.42% |
| Number of daily rates quoted | 17,834 | 26,012 | 36,485 |
| 10th Percentile | £288 | £281 | £313 |
| 25th Percentile | £402 | £410 | £425 |
| Median daily rate (50th Percentile) | £500 | £525 | £538 |
| Median % change year-on-year | -4.76% | -2.33% | +1.42% |
| 75th Percentile | £625 | £638 | £650 |
| 90th Percentile | £738 | £750 | £750 |
| UK excluding London median daily rate | £475 | £493 | £500 |
| % change year-on-year | -3.65% | -1.40% | +5.26% |
| Number of hourly rates quoted | 1,203 | 2,914 | 1,505 |
| 10th Percentile | £13.78 | £12.86 | £14.25 |
| 25th Percentile | £17.39 | £16.38 | £19.06 |
| Median hourly rate | £27.13 | £37.50 | £43.00 |
| Median % change year-on-year | -27.67% | -12.79% | +68.63% |
| 75th Percentile | £56.25 | £62.50 | £65.00 |
| 90th Percentile | £73.75 | £74.00 | £76.00 |
| UK excluding London median hourly rate | £25.15 | £40.00 | £40.00 |
| % change year-on-year | -37.13% | - | +100.00% |
Head of Digital
Job Vacancy Trend
Job postings that featured Head of Digital in the job title as a proportion of all IT jobs advertised.
Head of Digital
Contractor Daily Rate Trend
3-month moving average daily rate quoted in jobs citing Head of Digital.
Head of Digital
Daily Rate Histogram
Daily rate distribution for jobs citing Head of Digital over the 6 months to 25 June 2025.
Head of Digital
Top 10 Contract Locations
The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Head of Digital within the UK over the 6 months to 25 June 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.
| Location | Rank Change on Same Period Last Year |
Matching Contract IT Job Ads |
Median Daily Rate Past 6 Months |
Median Daily Rate % Change on Same Period Last Year |
Live Jobs |
|---|---|---|---|---|---|
| England | +70 | 17 | £625 | +4.17% | 131 |
| UK excluding London | +54 | 10 | £413 | +22.04% | 106 |
| South East | +52 | 6 | £375 | - | 20 |
| London | +34 | 6 | £988 | +64.58% | 36 |
| Work from Home | +49 | 4 | £663 | +20.45% | 101 |
| Midlands | +13 | 2 | - | - | 21 |
| West Midlands | - | 2 | - | - | 13 |
| South West | - | 1 | £725 | - | 11 |
| North West | - | 1 | - | - | 22 |
| North of England | - | 1 | - | - | 33 |
Head of Digital Skill Set
Top 30 Co-occurring Skills and Capabilities
For the 6 months to 25 June 2025, Head of Digital contract job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads featuring Head of Digital in the job title.
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Head of Digital Skill Set
Co-occurring Skills and Capabilities by Category
The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories: