Digital Data Analyst Senior (BDAT)
- Location
- Greater London, England, United Kingdom
governance of taxonomy across digital channels, establishing consistent tagging, controlled values and reporting definitions across platforms including Adobe Experience Manager, Workfront, Seismic and Salesforce CRM.* Establish and embed a scalable measurement framework for A/B testing and experimentation, partnering with digital and marketing teams to evaluate client journeys, content … digital marketing measurement.* Experience with Adobe Experience Platform, Adobe Experience Manager, Workfront or equivalent digital experience platforms.* Experience using customer and campaign data from Salesforce CRM and Salesforce Marketing Cloud.* Experience working with cloud data and analytics platforms such as Databricks and SQL/Python.* Experience working with business intelligence ...