Period
to 20 February 2019

The table below looks at the prevalence of the term Social Media in permanent job vacancies advertised in Birmingham. Included is a benchmarking guide to the salaries offered in vacancies that have cited Social Media over the 6 months to 20 February 2019 with a comparison to the same period over the previous 2 years.

Social Media
West Midlands > Birmingham
6 months to
20 Feb 2019
Same period 2018 Same period 2017
Rank 170 139 161
Rank change year-on-year -31 +22 -17
Permanent jobs citing Social Media 14 49 42
As % of all permanent IT jobs advertised in Birmingham 0.43% 1.33% 1.01%
As % of the Miscellaneous category 0.95% 3.11% 2.38%
Number of salaries quoted 1 27 41
Birmingham median annual salary £55,000 £32,500 £35,000
Median salary % change year-on-year +69.23% -7.14% -6.67%
10th Percentile £52,500 £23,750 £26,250
90th Percentile £57,500 £65,000 £55,000
West Midlands median annual salary £27,500 £30,000 £28,000
% change year-on-year -8.33% +7.14% -25.33%

Social Media is in the Generic IT Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Birmingham with a requirement for generic IT skills.

All Generic IT Skills
Birmingham
Permanent vacancies with a requirement for generic IT skills 1,471 1,576 1,762
As % of all permanent IT jobs advertised in Birmingham 45.04% 42.85% 42.46%
Number of salaries quoted 947 1,032 1,104
Birmingham median annual salary £49,000 £45,000 £42,500
Median salary % change year-on-year +8.89% +5.88% -
10th Percentile £27,500 £26,250 £25,900
90th Percentile £77,500 £67,500 £68,750
West Midlands median annual salary £45,000 £40,000 £40,000
% change year-on-year +12.50% - -

Social Media
Job Vacancy Trend in Birmingham

Job postings citing Social Media as a percentage of all IT jobs advertised in Birmingham.

Job vacancy trend for Social Media in Birmingham

Social Media
Salary Trend in Birmingham

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media in Birmingham.

Salary trend for Social Media in Birmingham

For the 6 months to 20 February 2019, IT jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Birmingham region with a requirement for Social Media.

1 13 (92.86%) Marketing
1 13 (92.86%) Degree
1 13 (92.86%) Product Management
1 13 (92.86%) SaaS
1 13 (92.86%) PaaS
1 13 (92.86%) Analytical Skills
1 13 (92.86%) Thought Leadership
2 12 (85.71%) Stakeholder Management
3 9 (64.29%) Microsoft Azure
3 9 (64.29%) Amazon AWS
3 9 (64.29%) Data Protection
3 9 (64.29%) GDPR
3 9 (64.29%) Public Cloud
3 9 (64.29%) IaaS
4 3 (21.43%) Deep Learning
4 3 (21.43%) Machine Learning
4 3 (21.43%) Artificial Intelligence
5 1 (7.14%) Service Delivery
5 1 (7.14%) Project Management
5 1 (7.14%) Continuous Improvement
5 1 (7.14%) Line Management
5 1 (7.14%) Mentoring
5 1 (7.14%) ServiceNow
5 1 (7.14%) Presales
5 1 (7.14%) PMO
5 1 (7.14%) Commercial Awareness
5 1 (7.14%) Due Diligence
5 1 (7.14%) Contract Negotiation

Social Media
Co-occurring IT Skills in Birmingham by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Cloud Services
1 13 (92.86%) PaaS
1 13 (92.86%) SaaS
2 9 (64.29%) Amazon AWS
2 9 (64.29%) IaaS
2 9 (64.29%) Microsoft Azure
General
1 13 (92.86%) Marketing
Job Titles
1 12 (85.71%) Product Manager
1 12 (85.71%) Senior Manager
1 12 (85.71%) Senior Product Manager
2 1 (7.14%) Account Manager
2 1 (7.14%) Head of Product Management
2 1 (7.14%) Technical Account Manager
2 1 (7.14%) Technical Manager
Miscellaneous
1 13 (92.86%) Analytical Skills
2 9 (64.29%) Public Cloud
Processes & Methodologies
1 13 (92.86%) Product Management
1 13 (92.86%) Thought Leadership
2 12 (85.71%) Stakeholder Management
3 9 (64.29%) Data Protection
4 3 (21.43%) Artificial Intelligence
4 3 (21.43%) Deep Learning
4 3 (21.43%) Machine Learning
5 1 (7.14%) Commercial Awareness
5 1 (7.14%) Continuous Improvement
5 1 (7.14%) Contract Negotiation
5 1 (7.14%) Due Diligence
5 1 (7.14%) Line Management
5 1 (7.14%) Mentoring
5 1 (7.14%) Presales
5 1 (7.14%) Project Management
5 1 (7.14%) Service Delivery
Qualifications
1 13 (92.86%) Degree
Quality Assurance & Compliance
1 9 (64.29%) GDPR
2 1 (7.14%) PMO
Vendors
1 1 (7.14%) ServiceNow