Social Media Jobs in Birmingham

Social Media
West Midlands > Birmingham

The table below looks at the prevalence of the term Social Media in permanent job vacancies in Birmingham. Included is a benchmarking guide to the salaries offered in vacancies that cited Social Media over the 6 months leading up to 31 May 2025, comparing them to the same period in the previous two years.

6 months to
31 May 2025
Same period 2024 Same period 2023
Rank 97 129 133
Rank change year-on-year +32 +4 +34
Permanent jobs citing Social Media 9 16 1
As % of all permanent jobs advertised in Birmingham 0.67% 0.54% 0.055%
As % of the Miscellaneous category 1.99% 1.72% 0.15%
Number of salaries quoted 4 13 0
10th Percentile - £24,750 -
25th Percentile £27,500 - -
Median annual salary (50th Percentile) £30,000 £35,225 -
Median % change year-on-year -14.83% - -
75th Percentile £32,813 £47,250 -
90th Percentile £33,375 £52,500 -
West Midlands median annual salary £36,925 £30,000 £31,500
% change year-on-year +23.08% -4.76% -37.00%

All Generic Skills
Birmingham

Social Media falls under the General and Transferable Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring generic IT skills in Birmingham.

Permanent vacancies with a requirement for generic IT skills 453 931 653
As % of all permanent jobs advertised in Birmingham 33.48% 31.56% 35.62%
Number of salaries quoted 231 711 464
10th Percentile £32,500 £31,000 £36,750
25th Percentile £44,000 £41,250 £46,250
Median annual salary (50th Percentile) £55,000 £55,000 £60,400
Median % change year-on-year - -8.94% +9.82%
75th Percentile £72,500 £70,000 £72,500
90th Percentile £80,000 £88,750 £84,275
West Midlands median annual salary £47,500 £52,500 £55,000
% change year-on-year -9.52% -4.55% +15.79%

Social Media
Job Vacancy Trend in Birmingham

Job postings citing Social Media as a proportion of all IT jobs advertised in Birmingham.

Job vacancy trend for Social Media in Birmingham

Social Media
Salary Trend in Birmingham

3-month moving average salary quoted in jobs citing Social Media in Birmingham.

Salary trend for Social Media in Birmingham

Social Media
Co-occurring Skills and Capabilities in Birmingham by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (33.33%) CMS
1 3 (33.33%) WordPress
Applications
1 3 (33.33%) Microsoft Excel
1 3 (33.33%) Microsoft Office
1 3 (33.33%) Microsoft PowerPoint
Cloud Services
1 3 (33.33%) Google Analytics
2 2 (22.22%) Google Ads
2 2 (22.22%) Google Data Studio
2 2 (22.22%) Power Platform
Database & Business Intelligence
1 2 (22.22%) Power BI
1 2 (22.22%) Tableau
General
1 3 (33.33%) Law
1 3 (33.33%) Marketing
1 3 (33.33%) Retail
1 3 (33.33%) Social Skills
2 2 (22.22%) Advertising
2 2 (22.22%) Finance
2 2 (22.22%) Public Sector
Job Titles
1 3 (33.33%) Consultant
1 3 (33.33%) Head of Communications
1 3 (33.33%) Head of Design
1 3 (33.33%) Head of Digital
1 3 (33.33%) Recruitment Consultant
2 1 (11.11%) IT Consultant
2 1 (11.11%) IT Recruitment Consultant
2 1 (11.11%) Sales Consultant
2 1 (11.11%) Social Media Manager
2 1 (11.11%) Technical Consultant
2 1 (11.11%) Technical Sales Consultant
Processes & Methodologies
1 5 (55.56%) Analytics
2 4 (44.44%) Strategic Thinking
3 3 (33.33%) Agile
3 3 (33.33%) Social Media Analytics
4 2 (22.22%) A/B Testing
4 2 (22.22%) Artificial Intelligence
4 2 (22.22%) Business Intelligence
4 2 (22.22%) Competitor Analysis
4 2 (22.22%) Data Analytics
4 2 (22.22%) Digital Marketing
4 2 (22.22%) Display Advertising
4 2 (22.22%) Marketing Strategy
4 2 (22.22%) Multichannel Marketing
4 2 (22.22%) Multivariate Testing
4 2 (22.22%) Pay per click
4 2 (22.22%) Personalization
4 2 (22.22%) Programmatic Advertising
4 2 (22.22%) SEO
4 2 (22.22%) Software Engineering
4 2 (22.22%) User Experience
Quality Assurance & Compliance
1 3 (33.33%) Accessibility
Vendors
1 6 (66.67%) Facebook
1 6 (66.67%) Instagram
2 5 (55.56%) Google
3 3 (33.33%) Microsoft
3 3 (33.33%) Twitter
3 3 (33.33%) YouTube
4 2 (22.22%) Hotjar
4 2 (22.22%) Optimizely
5 1 (11.11%) TikTok