Period
to 20 July 2017

The following table provides summary statistics for permanent job vacancies advertised in the East Midlands with a requirement for Pay per click skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Pay per click over the 6 months to 20 July 2017 with a comparison to the same period in the previous 2 years.

Pay per click (PPC)
England > East Midlands
6 months to
20 Jul 2017
Same period 2016 Same period 2015
Rank 209 246 255
Rank change year-on-year +37 +9 +4
Permanent jobs citing Pay per click 28 13 18
As % of all permanent IT jobs advertised in the East Midlands 0.50% 0.20% 0.25%
As % of the Processes & Methodologies category 0.57% 0.23% 0.28%
Number of salaries quoted 24 13 6
East Midlands median annual salary £28,500 £32,500 £27,500
Median salary % change year-on-year -12.31% +18.18% -8.33%
10th Percentile £21,500 £21,250 £23,875
90th Percentile £45,125 £35,550 £28,750
England median annual salary £35,000 £32,500 £30,000
% change year-on-year +7.69% +8.33% -

Pay per click is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the East Midlands with a requirement for process and methodology skills.

Process & Methodology Skills
East Midlands
Permanent job vacancies with a requirement for process and methodology skills 4897 5773 6352
As % of all permanent IT job vacancies advertised in the East Midlands 88.01% 88.58% 87.17%
Number of salaries quoted 3943 4605 5213
East Midlands median annual salary £40,000 £40,000 £40,000
10th Percentile £26,000 £24,750 £23,750
90th Percentile £61,450 £60,000 £60,000
England median annual salary £50,000 £50,000 £47,500
% change year-on-year - +5.26% +5.56%

Pay per click
Job Vacancy Trend in the East Midlands

Job postings citing Pay per click as a percentage of all IT jobs advertised in the East Midlands.

Job vacancy trend for Pay per click in the East Midlands

Pay per click
Salary Trend in the East Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click in the East Midlands.

Salary trend for Pay per click in the East Midlands

Pay per click
Salary Histogram in the East Midlands

The salary distribution of IT jobs citing Pay per click in the East Midlands over the 6 months to 20 July 2017.

Salary histogram for Pay per click in the East Midlands

Pay per click
Job Locations in the East Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Pay per click within the East Midlands region over the 6 months to 20 July 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Nottinghamshire +18 12 £32,500 +16.07% 2
Northamptonshire +25 11 £23,000 -29.23% 1
Leicestershire +5 4 - - 2
Derbyshire - 1 £25,000 -
Pay per click
England

For the 6 months to 20 July 2017, IT jobs citing Pay per click also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the East Midlands region with a requirement for Pay per click.

1 26 (92.86%) SEO
1 26 (92.86%) Marketing
2 24 (85.71%) Analytics
3 20 (71.43%) Google
4 18 (64.29%) Google Analytics
5 14 (50.00%) HTML
6 13 (46.43%) Digital Marketing
6 13 (46.43%) Content Marketing
7 12 (42.86%) Email Marketing
8 11 (39.29%) Internet
9 10 (35.71%) E-Commerce
9 10 (35.71%) Web Development
10 7 (25.00%) Business Development
10 7 (25.00%) Adobe
10 7 (25.00%) CSS
10 7 (25.00%) InDesign
10 7 (25.00%) AdWords
10 7 (25.00%) Conversion Rate Optimisation
10 7 (25.00%) Algorithms
10 7 (25.00%) Social Media
10 7 (25.00%) Social Media Marketing
11 6 (21.43%) Microsoft Excel
12 4 (14.29%) Internet Marketing
12 4 (14.29%) Multivariate Testing
12 4 (14.29%) Market Research
12 4 (14.29%) Brio
12 4 (14.29%) Search Engine Marketing
12 4 (14.29%) Coremetrics
12 4 (14.29%) Degree
12 4 (14.29%) Business Analysis

Pay per click
Co-occurring IT Skills in the East Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (7.14%) Apache
1 2 (7.14%) nginx
1 2 (7.14%) WordPress
Applications
1 7 (25.00%) InDesign
2 6 (21.43%) Microsoft Excel
3 4 (14.29%) Microsoft Office
Business Applications
1 4 (14.29%) WebTrends
Cloud Services
1 18 (64.29%) Google Analytics
2 7 (25.00%) AdWords
3 4 (14.29%) Adobe Analytics
4 1 (3.57%) MailChimp
Communications & Networking
1 11 (39.29%) Internet
Database & Business Intelligence
1 4 (14.29%) BusinessObjects
2 2 (7.14%) MySQL
Development Applications
1 1 (3.57%) Git (software)
1 1 (3.57%) git-flow
1 1 (3.57%) Selenium
General
1 26 (92.86%) Marketing
2 3 (10.71%) Finance
2 3 (10.71%) Retail
3 1 (3.57%) Advertising
3 1 (3.57%) Telecoms
Job Titles
1 7 (25.00%) Copywriter
1 7 (25.00%) SEO Copywriter
2 5 (17.86%) SEO Manager
3 4 (14.29%) Analyst
3 4 (14.29%) Web Analyst
4 2 (7.14%) Account Manager
4 2 (7.14%) Developer
4 2 (7.14%) HTML CSS Developer
4 2 (7.14%) HTML Developer
4 2 (7.14%) Paid Search Executive
4 2 (7.14%) PHP Developer
4 2 (7.14%) PHP Web Developer
4 2 (7.14%) PHP WordPress Developer
4 2 (7.14%) PPC Executive
4 2 (7.14%) SEO Account Manager
4 2 (7.14%) SEO Specialist
4 2 (7.14%) Web Developer
4 2 (7.14%) WordPress Developer
5 1 (3.57%) Marketing Executive
5 1 (3.57%) Online Marketing Executive
Libraries, Frameworks & Software Standards
1 14 (50.00%) HTML
2 7 (25.00%) CSS
3 2 (7.14%) .NET
3 2 (7.14%) HTML5
Miscellaneous
1 7 (25.00%) Algorithms
1 7 (25.00%) Social Media
2 4 (14.29%) Analytical Skills
3 1 (3.57%) Mobile App
Processes & Methodologies
1 26 (92.86%) SEO
2 24 (85.71%) Analytics
3 13 (46.43%) Content Marketing
3 13 (46.43%) Digital Marketing
4 12 (42.86%) Email Marketing
5 10 (35.71%) E-Commerce
5 10 (35.71%) Web Development
6 7 (25.00%) Business Development
6 7 (25.00%) Conversion Rate Optimisation
6 7 (25.00%) Social Media Marketing
7 4 (14.29%) A/B Testing
7 4 (14.29%) Affiliate Marketing
7 4 (14.29%) Business Analysis
7 4 (14.29%) Business Intelligence
7 4 (14.29%) Internet Marketing
7 4 (14.29%) Market Research
7 4 (14.29%) Multivariate Testing
7 4 (14.29%) Project Management
7 4 (14.29%) Search Engine Marketing
7 4 (14.29%) Web Analytics
Programming Languages
1 4 (14.29%) C
1 4 (14.29%) SQL
2 3 (10.71%) PHP
3 2 (7.14%) Perl
3 2 (7.14%) Python
3 2 (7.14%) Ruby
Qualifications
1 4 (14.29%) Degree
2 2 (7.14%) Analytics IQ
Quality Assurance & Compliance
1 1 (3.57%) QA
Vendors
1 20 (71.43%) Google
2 7 (25.00%) Adobe
3 4 (14.29%) Brio
3 4 (14.29%) Cognizant
3 4 (14.29%) Cognos
3 4 (14.29%) Coremetrics
3 4 (14.29%) Microsoft
3 4 (14.29%) MicroStrategy
3 4 (14.29%) Omniture
Leicester, Leicestershire
Coburg Banks IT
Salary: £25000 - £28000 per annum + Excellent Benefits
Posted: 20 hours ago
Nottingham
Searchability
Salary: £25000 - £30000 per annum
Posted: 23 hours ago
Leicestershire
Searchability
Salary: £50000 - £60000 per annum
Posted: 3 days ago
Nottinghamshire
Experian
Posted: 8 days ago
Cogenhoe, Northamptonshire
Recruitment Genius
Posted: 27 days ago