The table below looks at the prevalence of the term Social Media in permanent job vacancies advertised in the East Midlands. Included is a benchmarking guide to the salaries offered in vacancies that have cited Social Media over the 3 months to 29 March 2017 with a comparison to the same period over the previous 2 years.

Social Media
England / East Midlands
3 months to
29 Mar 2017
Same period 2016 Same period 2015
Rank 133 145 158
Rank change year-on-year +12 +13  
Permanent jobs citing Social Media 31 20 27
As % of all permanent IT jobs advertised in the East Midlands 1.06% 0.63% 0.81%
As % of the Miscellaneous category 2.87% 1.58% 2.38%
Number of salaries quoted 26 18 24
Median salary £26,250 £38,750 £37,500
Median salary % change year-on-year -32.25% +3.33%  
90% offered a salary of more than £20,500 £34,250 £23,150
10% offered a salary of more than £35,000 £60,000 £50,000
UK excluding London median salary £35,000 £39,500 £37,500
% change year-on-year -11.39% +5.33%  

Social Media is in the generic IT skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the East Midlands with a requirement for generic IT skills.

Generic IT Skills
East Midlands
Permanent job vacancies with a requirement for generic IT skills 1080 1264 1133
As % of all permanent IT job vacancies advertised in the East Midlands 36.87% 39.71% 33.78%
Number of salaries quoted 801 955 843
Median salary £40,000 £38,000 £37,500
Median salary % change year-on-year +5.26% +1.33%  
90% offered a salary of more than £25,000 £25,000 £23,500
10% offered a salary of more than £55,000 £55,000 £52,500
UK excluding London median salary £42,500 £42,500 £40,000
% change year-on-year - +6.25%  

Social Media
Job Vacancy Trend in the East Midlands

The job posting trend of jobs advertised in the East Midlands citing Social Media as a proportion of all permanent or contract IT jobs with a match in the Miscellaneous category.

Job vacancy trend for Social Media in the East Midlands

Social Media
Salary Trend in the East Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media in the East Midlands.

Salary trend for Social Media in the East Midlands

Social Media
Salary Histogram in the East Midlands

The salary distribution of IT jobs citing Social Media in the East Midlands over the 3 months to 29 March 2017.

Salary histogram for Social Media in the East Midlands

Social Media
Job Locations in the East Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Social Media within the East Midlands region over the 3 months to 29 March 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Northamptonshire +27 15 £20,500 -48.75% 6
Leicestershire +1 8 £35,000 -25.92% 1
Nottinghamshire +7 7 £32,500 -7.14% 1
Lincolnshire -1 1 £25,000 -58.33%
Social Media
England

For the 6 months to 29 March 2017, IT jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the East Midlands region with a requirement for Social Media.

1 32 (62.75%) Marketing
2 20 (39.22%) Google
3 18 (35.29%) SEO
4 16 (31.37%) Analytics
5 15 (29.41%) Content Marketing
6 13 (25.49%) Business Development
6 13 (25.49%) Agile Software Development
6 13 (25.49%) Retail
6 13 (25.49%) HTML
6 13 (25.49%) Java
6 13 (25.49%) OO
7 12 (23.53%) CRM
7 12 (23.53%) WordPress
8 11 (21.57%) Kanban
8 11 (21.57%) Test Automation
8 11 (21.57%) Pay per click
8 11 (21.57%) QA
8 11 (21.57%) Mobile App
8 11 (21.57%) Social Media Marketing
8 11 (21.57%) User Experience
8 11 (21.57%) Data Structures
8 11 (21.57%) CSS
8 11 (21.57%) JavaScript
8 11 (21.57%) Software Engineering
8 11 (21.57%) Scrum
9 10 (19.61%) Ruby
9 10 (19.61%) Perl
9 10 (19.61%) PHP
9 10 (19.61%) .NET
9 10 (19.61%) MySQL

Social Media
Co-occurring IT Skills in the East Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 12 (23.53%) WordPress
2 10 (19.61%) Apache
2 10 (19.61%) nginx
Applications
1 3 (5.88%) MS Excel
2 2 (3.92%) InDesign
3 1 (1.96%) Adobe Illustrator
3 1 (1.96%) MS Office
3 1 (1.96%) Photoshop
Business Applications
1 1 (1.96%) Magento
Cloud Services
1 6 (11.76%) Google Analytics
2 4 (7.84%) Google Play
3 3 (5.88%) AdWords
Communications & Networking
1 2 (3.92%) Internet
Database & Business Intelligence
1 10 (19.61%) MySQL
Development Applications
1 2 (3.92%) Git (software)
1 2 (3.92%) SonarQube
1 2 (3.92%) Subversion
General
1 32 (62.75%) Marketing
2 13 (25.49%) Retail
3 4 (7.84%) Advertising
4 3 (5.88%) Finance
5 1 (1.96%) Billing
5 1 (1.96%) Legal
5 1 (1.96%) Manufacturing
5 1 (1.96%) Pharmaceutical
5 1 (1.96%) Publishing
5 1 (1.96%) Telecoms
Job Titles
1 23 (45.10%) Developer
2 11 (21.57%) Sales Executive
2 11 (21.57%) Telesales Executive
3 10 (19.61%) HTML CSS Developer
3 10 (19.61%) HTML Developer
3 10 (19.61%) PHP Developer
3 10 (19.61%) PHP Web Developer
3 10 (19.61%) PHP WordPress Developer
3 10 (19.61%) Web Developer
3 10 (19.61%) WordPress Developer
4 7 (13.73%) iOS Developer
4 7 (13.73%) Objective-C Developer
5 4 (7.84%) Android Developer
5 4 (7.84%) Junior
6 3 (5.88%) Account Manager
6 3 (5.88%) Administrator
6 3 (5.88%) IT Administrator
6 3 (5.88%) SEO Manager
6 3 (5.88%) Technical Account Manager
6 3 (5.88%) Technical Manager
Libraries, Frameworks & Software Standards
1 13 (25.49%) HTML
2 11 (21.57%) CSS
3 10 (19.61%) .NET
3 10 (19.61%) HTML5
4 2 (3.92%) Hibernate
4 2 (3.92%) Java EE
4 2 (3.92%) JSON
4 2 (3.92%) SOAP
4 2 (3.92%) Spring
4 2 (3.92%) Web Services
4 2 (3.92%) XML
Miscellaneous
1 11 (21.57%) Data Structures
1 11 (21.57%) Mobile App
1 11 (21.57%) User Experience
2 4 (7.84%) Blog
3 3 (5.88%) Analytical Skills
4 2 (3.92%) Video on Demand
5 1 (1.96%) Algorithms
5 1 (1.96%) Cybercrime
5 1 (1.96%) Digital Media
5 1 (1.96%) Video Editing
Operating Systems
1 7 (13.73%) Apple iOS
2 4 (7.84%) Android
3 2 (3.92%) Linux
3 2 (3.92%) Mac OS
3 2 (3.92%) Windows
Processes & Methodologies
1 18 (35.29%) SEO
2 16 (31.37%) Analytics
3 15 (29.41%) Content Marketing
4 13 (25.49%) Agile Software Development
4 13 (25.49%) Business Development
4 13 (25.49%) OO
5 12 (23.53%) CRM
6 11 (21.57%) Kanban
6 11 (21.57%) Pay per click
6 11 (21.57%) Scrum
6 11 (21.57%) Social Media Marketing
6 11 (21.57%) Software Engineering
6 11 (21.57%) Test Automation
7 10 (19.61%) Conversion Rate Optimisation
7 10 (19.61%) E-Commerce
7 10 (19.61%) Email Marketing
7 10 (19.61%) Web Development
8 7 (13.73%) iOS Development
9 5 (9.80%) Digital Marketing
10 4 (7.84%) Android Development
Programming Languages
1 13 (25.49%) Java
2 11 (21.57%) JavaScript
3 10 (19.61%) Perl
3 10 (19.61%) PHP
3 10 (19.61%) Python
3 10 (19.61%) Ruby
4 7 (13.73%) Apple Swift
4 7 (13.73%) Objective-C
Qualifications
1 6 (11.76%) Degree
Quality Assurance & Compliance
1 11 (21.57%) QA
Vendors
1 20 (39.22%) Google
2 5 (9.80%) Microsoft
3 4 (7.84%) Facebook
3 4 (7.84%) Twitter
4 3 (5.88%) Adobe
5 2 (3.92%) Cognizant
5 2 (3.92%) DoubleClick
6 1 (1.96%) Hootsuite
6 1 (1.96%) HubSpot
6 1 (1.96%) Pardot
6 1 (1.96%) Salesforce.com
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Posted: 1 hour ago
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Salary: £20000 - £25000 per annum + Training Budget, Pension
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Northamptonshire
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Salary: £15000 - £25000 per annum + Benefits
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Salary: £16000 - £20000 per annum + Flexible Working Hours
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Salary: £15000 - £20000 per annum + Benefits
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Salary: Unspecified Market Standards
Posted: 14 days ago