Period
to 20 November 2017

The following table provides summary statistics for permanent job vacancies advertised in the East of England with a requirement for Online Marketing skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Online Marketing over the 6 months to 20 November 2017 with a comparison to the same period in the previous 2 years.

Online Marketing
England > East of England
6 months to
20 Nov 2017
Same period 2016 Same period 2015
Rank 345 349 375
Rank change year-on-year +4 +26 -12
Permanent jobs citing Online Marketing 12 11 19
As % of all permanent IT jobs advertised in the East of England 0.100% 0.084% 0.12%
As % of the Processes & Methodologies category 0.11% 0.095% 0.14%
Number of salaries quoted 10 7 12
East of England median annual salary £31,500 £40,000 £49,500
Median salary % change year-on-year -21.25% -19.19% +38.46%
10th Percentile £29,675 £36,000 £28,125
90th Percentile £39,100 £40,000 £51,750
England median annual salary £37,500 £42,000 £35,000
% change year-on-year -10.71% +20.00% -10.26%

Online Marketing is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the East of England with a requirement for process or methodology skills.

All Process and Methodology Skills
East of England
Permanent vacancies with a requirement for process or methodology skills 10617 11542 13379
As % of all permanent IT jobs advertised in the East of England 88.05% 88.51% 87.15%
Number of salaries quoted 8626 9519 10992
East of England median annual salary £47,500 £45,000 £45,000
Median salary % change year-on-year +5.56% - +3.45%
10th Percentile £27,500 £26,750 £26,250
90th Percentile £70,000 £70,000 £67,500
England median annual salary £50,000 £50,000 £47,500
% change year-on-year - +5.26% +5.56%

Online Marketing
Job Vacancy Trend in the East of England

Job postings citing Online Marketing as a percentage of all IT jobs advertised in the East of England.

Job vacancy trend for Online Marketing in the East of England

Online Marketing
Salary Trend in the East of England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Online Marketing in the East of England.

Salary trend for Online Marketing in the East of England

Online Marketing
Job Locations in the East of England

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Online Marketing within the East of England region over the 6 months to 20 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Hertfordshire +6 7 £31,500 +5.00%
Essex +20 2 £37,500 -
Cambridgeshire - 2 - -
Bedfordshire +24 1 £41,500 +3.75%
Online Marketing
England

For the 6 months to 20 November 2017, IT jobs citing Online Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the East of England region with a requirement for Online Marketing.

1 12 (100.00%) Marketing
2 9 (75.00%) Pay per click
3 8 (66.67%) Google
3 8 (66.67%) Digital Marketing
3 8 (66.67%) Data Analysis
4 6 (50.00%) Degree
4 6 (50.00%) Advertising
4 6 (50.00%) Numerate Degree
5 4 (33.33%) Social Media
6 3 (25.00%) Marketing Strategy
6 3 (25.00%) SEO
6 3 (25.00%) Finance
6 3 (25.00%) E-Commerce
6 3 (25.00%) Analytics
7 2 (16.67%) Social Media Monitoring
7 2 (16.67%) Analytical Skills
7 2 (16.67%) AdWords
7 2 (16.67%) Hootsuite
7 2 (16.67%) Lead Generation
7 2 (16.67%) Multichannel Marketing
7 2 (16.67%) WebTrends
7 2 (16.67%) HTML
7 2 (16.67%) JavaScript
7 2 (16.67%) CSS
7 2 (16.67%) Web Analytics
7 2 (16.67%) Omniture
7 2 (16.67%) Stakeholder Engagement
7 2 (16.67%) Mathematics
7 2 (16.67%) Google Analytics
8 1 (8.33%) Email Marketing

Online Marketing
Co-occurring IT Skills in the East of England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Business Applications
1 2 (16.67%) WebTrends
2 1 (8.33%) Payment Gateway
Cloud Services
1 2 (16.67%) AdWords
1 2 (16.67%) Google Analytics
General
1 12 (100.00%) Marketing
2 6 (50.00%) Advertising
3 3 (25.00%) Finance
Job Titles
1 7 (58.33%) Marketing Executive
2 3 (25.00%) Graduate
2 3 (25.00%) PPC Executive
3 2 (16.67%) Account Manager
3 2 (16.67%) Digital Marketing Manager
3 2 (16.67%) Marketing Manager
3 2 (16.67%) Senior Account Manager
3 2 (16.67%) Senior Manager
3 2 (16.67%) Senior SEO Manager
3 2 (16.67%) SEO Account Manager
3 2 (16.67%) SEO Manager
4 1 (8.33%) Online Marketing Executive
4 1 (8.33%) Social Media Executive
Libraries, Frameworks & Software Standards
1 2 (16.67%) CSS
1 2 (16.67%) HTML
Miscellaneous
1 4 (33.33%) Social Media
2 2 (16.67%) Analytical Skills
Processes & Methodologies
1 9 (75.00%) Pay per click
2 8 (66.67%) Data Analysis
2 8 (66.67%) Digital Marketing
3 3 (25.00%) Analytics
3 3 (25.00%) E-Commerce
3 3 (25.00%) Marketing Strategy
3 3 (25.00%) SEO
4 2 (16.67%) Lead Generation
4 2 (16.67%) Mathematics
4 2 (16.67%) Multichannel Marketing
4 2 (16.67%) Social Media Monitoring
4 2 (16.67%) Stakeholder Engagement
4 2 (16.67%) Web Analytics
5 1 (8.33%) CRM
5 1 (8.33%) Customer-Centric Approach
5 1 (8.33%) Customer-Centricity
5 1 (8.33%) Data Protection
5 1 (8.33%) Digital Transformation Programme
5 1 (8.33%) Email Marketing
5 1 (8.33%) Web Development
Programming Languages
1 2 (16.67%) JavaScript
Qualifications
1 6 (50.00%) Degree
1 6 (50.00%) Numerate Degree
Vendors
1 8 (66.67%) Google
2 2 (16.67%) Hootsuite
2 2 (16.67%) Omniture
3 1 (8.33%) Adobe
3 1 (8.33%) Facebook
3 1 (8.33%) Twitter