Social Media
Scotland > Edinburgh
The table below looks at the prevalence of the term Social Media in permanent job vacancies in Edinburgh. Included is a benchmarking guide to the salaries offered in vacancies that cited Social Media over the 6 months leading up to 31 May 2025, comparing them to the same period in the previous two years.
| 6 months to 31 May 2025 |
Same period 2024 | Same period 2023 | |
|---|---|---|---|
| Rank | 73 | 102 | 139 |
| Rank change year-on-year | +29 | +37 | +22 |
| Permanent jobs citing Social Media | 9 | 8 | 2 |
| As % of all permanent jobs advertised in Edinburgh | 1.03% | 0.53% | 0.11% |
| As % of the Miscellaneous category | 2.92% | 1.81% | 0.28% |
| Number of salaries quoted | 1 | 8 | 0 |
| Median annual salary (50th Percentile) | £24,000 | £32,500 | - |
| Median % change year-on-year | -26.15% | - | - |
| Scotland median annual salary | £24,000 | £55,000 | - |
| % change year-on-year | -56.36% | - | - |
All Generic Skills
Edinburgh
Social Media falls under the General and Transferable Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring generic IT skills in Edinburgh.
| Permanent vacancies with a requirement for generic IT skills | 308 | 442 | 727 |
| As % of all permanent jobs advertised in Edinburgh | 35.12% | 29.27% | 38.42% |
| Number of salaries quoted | 129 | 331 | 415 |
| 10th Percentile | £31,000 | £31,250 | £37,350 |
| 25th Percentile | £46,250 | £43,817 | £45,000 |
| Median annual salary (50th Percentile) | £60,000 | £60,000 | £59,526 |
| Median % change year-on-year | - | +0.80% | -0.79% |
| 75th Percentile | £82,500 | £73,943 | £77,715 |
| 90th Percentile | £113,979 | £87,500 | £97,328 |
| Scotland median annual salary | £51,645 | £52,500 | £57,810 |
| % change year-on-year | -1.63% | -9.19% | +5.11% |
Social Media
Job Vacancy Trend in Edinburgh
Job postings citing Social Media as a proportion of all IT jobs advertised in Edinburgh.
Social Media
Salary Trend in Edinburgh
3-month moving average salary quoted in jobs citing Social Media in Edinburgh.
Social Media
Co-occurring Skills and Capabilities in Edinburgh by Category
The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories: