Period
to 19 April 2018

The table below looks at the prevalence of the term Social Media in permanent job vacancies advertised in Edinburgh. Included is a benchmarking guide to the salaries offered in vacancies that have cited Social Media over the 6 months to 19 April 2018 with a comparison to the same period over the previous 2 years.

Social Media
Scotland > Edinburgh
6 months to
19 Apr 2018
Same period 2017 Same period 2016
Rank 134 115 141
Rank change year-on-year -19 +26 -54
Permanent jobs citing Social Media 11 22 10
As % of all permanent IT jobs advertised in Edinburgh 0.42% 0.99% 0.38%
As % of the Miscellaneous category 1.04% 2.54% 0.84%
Number of salaries quoted 7 16 7
Edinburgh median annual salary £40,000 £36,250 £36,000
Median salary % change year-on-year +10.34% +0.69% -10.00%
10th Percentile £31,724 £27,125 £26,700
90th Percentile £59,750 £48,750 £60,250
Scotland median annual salary £42,500 £35,000 £40,000
% change year-on-year +21.43% -12.50% -

Social Media is in the Generic IT Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Edinburgh with a requirement for generic IT skills.

All Generic IT Skills
Edinburgh
Permanent vacancies with a requirement for generic IT skills 1,054 867 1,184
As % of all permanent IT jobs advertised in Edinburgh 39.88% 39.11% 44.76%
Number of salaries quoted 677 565 746
Edinburgh median annual salary £45,000 £42,500 £45,000
Median salary % change year-on-year +5.88% -5.56% +12.50%
10th Percentile £26,500 £27,500 £26,250
90th Percentile £71,250 £75,000 £71,250
Scotland median annual salary £45,000 £43,349 £45,000
% change year-on-year +3.81% -3.67% +11.11%

Social Media
Job Vacancy Trend in Edinburgh

Job postings citing Social Media as a percentage of all IT jobs advertised in Edinburgh.

Job vacancy trend for Social Media in Edinburgh

Social Media
Salary Trend in Edinburgh

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media in Edinburgh.

Salary trend for Social Media in Edinburgh

Social Media
Salary Histogram in Edinburgh

The salary distribution of IT jobs citing Social Media in Edinburgh over the 6 months to 19 April 2018.

Salary histogram for Social Media in Edinburgh

For the 6 months to 19 April 2018, IT jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Edinburgh region with a requirement for Social Media.

1 7 (63.64%) Degree
2 6 (54.55%) Android
2 6 (54.55%) Agile Software Development
2 6 (54.55%) Apple iOS
3 5 (45.45%) Software Engineering
3 5 (45.45%) JavaScript
3 5 (45.45%) SaaS
4 4 (36.36%) Git (software)
4 4 (36.36%) Spring
4 4 (36.36%) Maven
4 4 (36.36%) HTML
4 4 (36.36%) Java
4 4 (36.36%) SQL Server
4 4 (36.36%) Ant
4 4 (36.36%) CSS
4 4 (36.36%) Subversion
4 4 (36.36%) Hibernate
4 4 (36.36%) CSS3
4 4 (36.36%) HTML5
4 4 (36.36%) MongoDB
5 3 (27.27%) Finance
5 3 (27.27%) Marketing
6 2 (18.18%) Twitter
6 2 (18.18%) Law
6 2 (18.18%) Risk Management
6 2 (18.18%) Coaching
6 2 (18.18%) User Experience
7 1 (9.09%) GDPR
7 1 (9.09%) Multichannel Marketing
7 1 (9.09%) Social Media Analytics

Social Media
Co-occurring IT Skills in Edinburgh by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Cloud Services
1 5 (45.45%) SaaS
2 1 (9.09%) IaaS
2 1 (9.09%) PaaS
Communications & Networking
1 1 (9.09%) Internet
Database & Business Intelligence
1 4 (36.36%) MongoDB
1 4 (36.36%) SQL Server
2 1 (9.09%) Big Data
Development Applications
1 4 (36.36%) Ant
1 4 (36.36%) Git (software)
1 4 (36.36%) Maven
1 4 (36.36%) Subversion
General
1 3 (27.27%) Finance
1 3 (27.27%) Marketing
2 2 (18.18%) Law
3 1 (9.09%) Aerospace
3 1 (9.09%) Automotive
3 1 (9.09%) Brand Awareness
3 1 (9.09%) Telecoms
Job Titles
1 5 (45.45%) Software Engineer
2 4 (36.36%) Java Engineer
2 4 (36.36%) Java Software Engineer
2 4 (36.36%) JavaScript Engineer
3 2 (18.18%) Consultant
3 2 (18.18%) Marketing Manager
3 2 (18.18%) Resource Consultant
4 1 (9.09%) C++ Software Engineer
4 1 (9.09%) Content Manager
4 1 (9.09%) Content Marketing Manager
4 1 (9.09%) Qt Software Engineer
4 1 (9.09%) Social Media Officer
Libraries, Frameworks & Software Standards
1 4 (36.36%) CSS
1 4 (36.36%) CSS3
1 4 (36.36%) Hibernate
1 4 (36.36%) HTML
1 4 (36.36%) HTML5
1 4 (36.36%) Spring
2 1 (9.09%) QML
2 1 (9.09%) Qt
Miscellaneous
1 2 (18.18%) User Experience
2 1 (9.09%) Blog
2 1 (9.09%) Computer Science
2 1 (9.09%) Digital Media
2 1 (9.09%) Graphic Design
2 1 (9.09%) Internet of Things
2 1 (9.09%) SCADA
2 1 (9.09%) Video Editing
Operating Systems
1 6 (54.55%) Android
1 6 (54.55%) Apple iOS
2 1 (9.09%) Linux
2 1 (9.09%) Mac OS
2 1 (9.09%) Windows
Processes & Methodologies
1 6 (54.55%) Agile Software Development
2 5 (45.45%) Software Engineering
3 2 (18.18%) Coaching
3 2 (18.18%) Risk Management
4 1 (9.09%) Business Continuity
4 1 (9.09%) Competitor Analysis
4 1 (9.09%) Content Marketing
4 1 (9.09%) Disaster Recovery
4 1 (9.09%) Identity Access Management
4 1 (9.09%) Incident Management
4 1 (9.09%) Multichannel Marketing
4 1 (9.09%) PRINCE
4 1 (9.09%) PRINCE2
4 1 (9.09%) Scrum
4 1 (9.09%) Social Listening
4 1 (9.09%) Social Media Analytics
4 1 (9.09%) Threat Management
4 1 (9.09%) Vulnerability Scanning
4 1 (9.09%) Web Design
4 1 (9.09%) Web Development
Programming Languages
1 5 (45.45%) JavaScript
2 4 (36.36%) Java
3 1 (9.09%) C++
Qualifications
1 7 (63.64%) Degree
2 1 (9.09%) CISM
2 1 (9.09%) CISMP
2 1 (9.09%) CISSP
2 1 (9.09%) ISO 27001 Lead Implementer
2 1 (9.09%) SANS
Quality Assurance & Compliance
1 1 (9.09%) GDPR
1 1 (9.09%) ISO/IEC 27001
Vendors
1 2 (18.18%) Twitter
2 1 (9.09%) Saba