Search Engine Optimisation (SEO)
Scotland > Edinburgh
The table below provides summary statistics for permanent job vacancies advertised in Edinburgh requiring SEO skills. It includes a benchmarking guide to the annual salaries offered in vacancies that cited SEO over the 6 months leading up to 31 May 2025, comparing them to the same period in the previous two years.
| 6 months to 31 May 2025 |
Same period 2024 | Same period 2023 | |
|---|---|---|---|
| Rank | 72 | 105 | 134 |
| Rank change year-on-year | +33 | +29 | +1 |
| Permanent jobs citing SEO | 10 | 5 | 7 |
| As % of all permanent jobs advertised in Edinburgh | 1.14% | 0.33% | 0.37% |
| As % of the Processes & Methodologies category | 1.18% | 0.38% | 0.39% |
| Number of salaries quoted | 2 | 4 | 6 |
| 10th Percentile | £33,375 | £36,875 | - |
| 25th Percentile | £36,563 | £39,688 | - |
| Median annual salary (50th Percentile) | £43,750 | £42,500 | £40,000 |
| Median % change year-on-year | +2.94% | +6.25% | -39.85% |
| 75th Percentile | £51,563 | £43,750 | £43,750 |
| 90th Percentile | £55,125 | - | £49,000 |
| Scotland median annual salary | £42,500 | £38,750 | £40,000 |
| % change year-on-year | +9.68% | -3.13% | -39.85% |
All Process and Methodology Skills
Edinburgh
SEO falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills in Edinburgh.
| Permanent vacancies with a requirement for process or methodology skills | 851 | 1,332 | 1,807 |
| As % of all permanent jobs advertised in Edinburgh | 97.04% | 88.21% | 95.51% |
| Number of salaries quoted | 361 | 933 | 1,060 |
| 10th Percentile | £26,250 | £35,000 | £35,750 |
| 25th Percentile | £38,250 | £46,250 | £43,962 |
| Median annual salary (50th Percentile) | £57,500 | £60,000 | £60,000 |
| Median % change year-on-year | -4.17% | - | +5.26% |
| 75th Percentile | £80,000 | £72,500 | £77,715 |
| 90th Percentile | £98,474 | £97,500 | £90,000 |
| Scotland median annual salary | £52,500 | £52,500 | £57,500 |
| % change year-on-year | - | -8.70% | +4.55% |
SEO
Job Vacancy Trend in Edinburgh
Job postings citing SEO as a proportion of all IT jobs advertised in Edinburgh.
SEO
Salary Trend in Edinburgh
3-month moving average salary quoted in jobs citing SEO in Edinburgh.
SEO
Salary Histogram in Edinburgh
Salary distribution for jobs citing SEO in Edinburgh over the 6 months to 31 May 2025.
SEO
Co-occurring Skills and Capabilities in Edinburgh by Category
The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories: