Digital Media Job Trends

Digital Media
UK

The table below looks at the prevalence of the term Digital Media in permanent job vacancies. Included is a benchmarking guide to the salaries offered in vacancies that cited Digital Media over the 6 months leading up to 11 March 2026, comparing them to the same period in the previous two years.

6 months to
11 Mar 2026
Same period 2025 Same period 2024
Rank 553 309 732
Rank change year-on-year -244 +423 +215
Permanent jobs citing Digital Media 125 430 104
As % of all permanent jobs in the UK 0.17% 0.98% 0.12%
As % of the Miscellaneous category 0.55% 2.51% 0.34%
Number of salaries quoted 97 27 75
10th Percentile £31,250 £39,216 £25,753
25th Percentile £36,250 £47,500 £38,753
Median annual salary (50th Percentile) £39,000 £61,500 £50,000
Median % change year-on-year -36.59% +23.00% +11.11%
75th Percentile £43,000 £86,000 £66,250
90th Percentile £82,000 £93,500 £75,000
UK excluding London median annual salary £39,000 £69,500 £42,500
% change year-on-year -43.88% +63.53% -26.09%

All Generic Skills
UK

Digital Media falls under the General and Transferable Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring generic IT skills.

Permanent vacancies with a requirement for generic IT skills 22,564 17,106 30,258
As % of all permanent jobs advertised in the UK 30.91% 39.01% 36.15%
Number of salaries quoted 11,413 8,826 21,600
10th Percentile £28,750 £32,500 £28,500
25th Percentile £37,500 £45,000 £38,750
Median annual salary (50th Percentile) £57,000 £60,000 £55,000
Median % change year-on-year -5.00% +9.09% -15.38%
75th Percentile £78,790 £83,750 £76,250
90th Percentile £100,000 £112,500 £97,500
UK excluding London median annual salary £50,000 £55,000 £50,000
% change year-on-year -9.09% +10.00% -9.09%

Digital Media
Job Vacancy Trend

Historical trend showing the proportion of permanent IT job postings citing Digital Media relative to all permanent IT jobs advertised.

Digital Media job vacancy trend in the UK

Digital Media
Salary Trend

Salary distribution trend for jobs in the UK citing Digital Media.

Salary distribution trend for jobs in the UK citing Digital Media

Digital Media
Salary Histogram

Salary distribution for jobs citing Digital Media over the 6 months to 11 March 2026.

Salary histogram for Digital Media in the UK

Digital Media
Top 15 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Media within the UK over the 6 months to 11 March 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
England -256 113 £39,000 -37.10% 82
UK excluding London -150 91 £39,000 -43.88% 46
West Midlands - 47 £39,000 - 3
Midlands - 47 £39,000 - 5
London -144 28 £33,750 -38.64% 28
Work from Home -227 22 £56,250 -27.42% 35
East of England -61 16 £42,500 -45.16% 5
North of England -28 11 £33,000 -46.34% 10
South East -137 10 £35,000 - 18
North West -7 5 £28,500 - 3
Wales -5 4 £85,000 +70.00%
Yorkshire -39 4 £40,000 -34.96% 5
Scotland -13 2 £57,500 - 2
North East - 2 £57,500 - 2
South West - 1 £31,500 - 5

Digital Media
Co-Occurring Skills & Capabilities by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 6 (4.80%) CMS
2 5 (4.00%) WordPress
3 2 (1.60%) Confluence
4 1 (0.80%) Drupal
4 1 (0.80%) SharePoint
4 1 (0.80%) Umbraco
Applications
1 12 (9.60%) Microsoft Excel
2 9 (7.20%) Microsoft PowerPoint
3 4 (3.20%) Microsoft Office
4 3 (2.40%) Adobe Creative Suite
5 2 (1.60%) Adobe Illustrator
5 2 (1.60%) InDesign
5 2 (1.60%) Photoshop
Business Applications
1 1 (0.80%) Salesforce CRM
Cloud Services
1 9 (7.20%) SaaS
2 6 (4.80%) Adobe Creative Cloud
2 6 (4.80%) Azure
3 5 (4.00%) AWS
3 5 (4.00%) Microsoft 365
4 4 (3.20%) Canva
4 4 (3.20%) GCP
4 4 (3.20%) Google Ads
5 3 (2.40%) Google Analytics
6 2 (1.60%) Azure DevOps
7 1 (0.80%) Google Data Studio
7 1 (0.80%) Google Tag Manager
7 1 (0.80%) GoToWebinar
7 1 (0.80%) Microsoft Copilot
7 1 (0.80%) Power Platform
7 1 (0.80%) SurveyMonkey
Communications & Networking
1 4 (3.20%) DNS
1 4 (3.20%) SSL
2 2 (1.60%) 3G
2 2 (1.60%) 4G
2 2 (1.60%) ADSL
2 2 (1.60%) Internet
2 2 (1.60%) VDSL
3 1 (0.80%) BGP
3 1 (0.80%) Firewall
3 1 (0.80%) IPsec
3 1 (0.80%) MPLS
3 1 (0.80%) OSPF
3 1 (0.80%) TCP/IP
3 1 (0.80%) VLAN
3 1 (0.80%) VPN
Database & Business Intelligence
1 1 (0.80%) Power BI
General
1 91 (72.80%) Social Skills
2 26 (20.80%) Marketing
3 23 (18.40%) Advertising
4 13 (10.40%) Analytical Skills
5 9 (7.20%) Presentation Skills
5 9 (7.20%) Retail
6 6 (4.80%) Organisational Skills
7 5 (4.00%) French Language
8 4 (3.20%) Finance
8 4 (3.20%) Inclusion and Diversity
8 4 (3.20%) Multimedia
8 4 (3.20%) Publishing
9 2 (1.60%) Brand Awareness
9 2 (1.60%) Documentation Skills
9 2 (1.60%) Games
9 2 (1.60%) Legal
9 2 (1.60%) Telecoms
10 1 (0.80%) Manufacturing
10 1 (0.80%) Portuguese Language
10 1 (0.80%) Spanish Language
Job Titles
1 9 (7.20%) Account Manager
2 8 (6.40%) Support Technician
3 5 (4.00%) Audio Visual Engineer
3 5 (4.00%) Coordinator
3 5 (4.00%) Product Specialist
3 5 (4.00%) Software Manager
4 4 (3.20%) Head of Cybersecurity
4 4 (3.20%) Head of IT
4 4 (3.20%) Network Support
4 4 (3.20%) Support Engineer
4 4 (3.20%) Web Manager
5 3 (2.40%) Business Development Manager
5 3 (2.40%) Business Manager
5 3 (2.40%) Development Manager
5 3 (2.40%) Network Support Technician
5 3 (2.40%) Network Technician
5 3 (2.40%) Senior
5 3 (2.40%) Technical Engineer
5 3 (2.40%) Technical Support
5 3 (2.40%) Technical Support Engineer
Libraries, Frameworks & Software Standards
1 5 (4.00%) HTML
2 1 (0.80%) CSS
Miscellaneous
1 56 (44.80%) Social Media
2 18 (14.40%) Driving Licence
3 10 (8.00%) Digital Signage
4 9 (7.20%) Onboarding
5 7 (5.60%) Self-Motivation
6 5 (4.00%) Embedded Systems
7 3 (2.40%) e-Learning
7 3 (2.40%) Learning Management System
7 3 (2.40%) SCORM
8 2 (1.60%) Credit Risk
8 2 (1.60%) Data Centre
8 2 (1.60%) Mobile App
9 1 (0.80%) Algorithms
9 1 (0.80%) Blog
9 1 (0.80%) Graphic Design
9 1 (0.80%) Home Automation
9 1 (0.80%) Marketing Technology
9 1 (0.80%) Podcast
9 1 (0.80%) Smart Home
Operating Systems
1 58 (46.40%) Windows
2 2 (1.60%) Windows 10
2 2 (1.60%) Windows 7
3 1 (0.80%) Linux
3 1 (0.80%) Unix
Processes & Methodologies
1 40 (32.00%) Pedagogy
2 21 (16.80%) Problem-Solving
3 15 (12.00%) Decision-Making
4 12 (9.60%) Analytics
5 11 (8.80%) CRM
6 10 (8.00%) B2B
7 9 (7.20%) Business Development
8 8 (6.40%) Strategic Planning
9 7 (5.60%) Collaborative Culture
9 7 (5.60%) Content Management
9 7 (5.60%) Continuous Improvement
9 7 (5.60%) Data Analysis
10 6 (4.80%) Collaborative Working
10 6 (4.80%) Computer Science
11 5 (4.00%) Business Intelligence
11 5 (4.00%) Customer Experience
11 5 (4.00%) Digital Marketing
11 5 (4.00%) Project Management
11 5 (4.00%) Roadmaps
11 5 (4.00%) User Experience
Programming Languages
1 4 (3.20%) JavaScript
2 1 (0.80%) PHP
2 1 (0.80%) Python
Qualifications
1 51 (40.80%) DBS Check
2 11 (8.80%) Degree
3 4 (3.20%) CEH
3 4 (3.20%) CISM
3 4 (3.20%) CISSP
4 1 (0.80%) CCNA
4 1 (0.80%) Cisco Certification
4 1 (0.80%) Network+ Certification
Quality Assurance & Compliance
1 8 (6.40%) GDPR
2 4 (3.20%) ISO/IEC 27001
2 4 (3.20%) NIST
2 4 (3.20%) SOC 2
3 2 (1.60%) Accessibility
4 1 (0.80%) QA
Vendors
1 17 (13.60%) Microsoft
2 10 (8.00%) Adobe
3 6 (4.80%) YouTube
4 5 (4.00%) Google
5 4 (3.20%) Salesforce
6 3 (2.40%) Facebook
6 3 (2.40%) Instagram
7 2 (1.60%) Apple
7 2 (1.60%) Cisco
7 2 (1.60%) PayPal
7 2 (1.60%) TikTok
8 1 (0.80%) Arista
8 1 (0.80%) Dell
8 1 (0.80%) Fortinet
8 1 (0.80%) Hootsuite
8 1 (0.80%) Hotjar
8 1 (0.80%) HP
8 1 (0.80%) Juniper
8 1 (0.80%) Palo Alto
8 1 (0.80%) TippingPoint