Digital Media
UK

The table below looks at the prevalence of the term Digital Media in permanent job vacancies. Included is a benchmarking guide to the salaries offered in vacancies that cited Digital Media over the 6 months leading up to 19 September 2026, comparing them to the same period in the previous two years.

6 months to
19 Sep 2026
Same period 2025 Same period 2024
Rank 657 549 712
Rank change year-on-year -108 +163 -14
Permanent jobs citing Digital Media 135 127 79
As % of all permanent jobs in the UK 0.12% 0.26% 0.10%
As % of the Miscellaneous category 0.44% 0.62% 0.31%
Number of salaries quoted 73 58 57
10th Percentile £30,000 £31,250 £26,133
25th Percentile £35,000 £42,000 £42,500
Median annual salary (50th Percentile) £43,000 £52,500 £52,500
Median % change year-on-year -18.10% - -4.55%
75th Percentile £47,500 £61,250 £60,000
90th Percentile £54,700 £78,250 £72,500
UK excluding London median annual salary £39,000 £50,000 £50,000
% change year-on-year -22.00% - -9.09%

All Generic Skills
UK

Digital Media falls under the General and Transferable Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring generic IT skills.

Permanent vacancies with a requirement for generic IT skills 30,637 20,348 25,189
As % of all permanent jobs advertised in the UK 26.39% 41.17% 32.24%
Number of salaries quoted 19,050 10,220 13,115
10th Percentile £31,000 £28,750 £31,250
25th Percentile £41,000 £36,925 £43,116
Median annual salary (50th Percentile) £57,500 £55,000 £60,000
Median % change year-on-year +4.55% -8.33% -4.00%
75th Percentile £80,000 £77,500 £82,500
90th Percentile £100,000 £105,000 £109,500
UK excluding London median annual salary £52,000 £47,500 £52,500
% change year-on-year +9.47% -9.52% -4.55%

Digital Media
Job Vacancy Trend

Historical trend showing the proportion of permanent IT job postings citing Digital Media relative to all permanent IT jobs advertised.

Digital Media job vacancy trend in the UK

Digital Media
Salary Trend

Salary distribution trend for jobs in the UK citing Digital Media.

Salary distribution trend for jobs in the UK citing Digital Media

Digital Media
Salary Histogram

Salary distribution for jobs citing Digital Media over the 6 months to 19 September 2026.

Salary histogram for Digital Media in the UK

Digital Media
Top 15 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Media within the UK over the 6 months to 19 September 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
England -117 119 £43,000 -4.44% 190
UK excluding London -119 66 £39,000 -22.00% 51
London -77 57 £50,000 -9.09% 154
Work from Home -68 22 £35,725 -33.53% 61
Midlands -30 19 £43,000 +24.64% 9
South East -68 19 £36,250 -23.68% 18
West Midlands -30 17 £43,000 +24.64% 5
North of England -61 12 £35,000 -31.71% 13
South West -66 11 £38,869 - 1
North West -12 7 £35,000 -44.00% 8
Yorkshire -40 5 £58,750 +46.88% 5
Scotland +6 3 £30,000 -47.83% 3
East Midlands - 2 £65,000 - 4
East of England - 1 £33,950 - 5
Northern Ireland - 1 - -

Digital Media
Co-Occurring Skills & Capabilities by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 10 (7.41%) CMS
2 9 (6.67%) Headless CMS
3 3 (2.22%) WordPress
4 2 (1.48%) Moodle
Applications
1 11 (8.15%) Microsoft Excel
1 11 (8.15%) Microsoft PowerPoint
2 2 (1.48%) Adobe After Effects
2 2 (1.48%) Adobe Illustrator
2 2 (1.48%) Adobe Premiere
2 2 (1.48%) Microsoft Office
2 2 (1.48%) Photoshop
3 1 (0.74%) Adobe XD
3 1 (0.74%) Sketch
3 1 (0.74%) Spreadsheet
Cloud Services
1 13 (9.63%) SaaS
2 9 (6.67%) Azure
2 9 (6.67%) GCP
2 9 (6.67%) Snowflake
3 3 (2.22%) Google Analytics
3 3 (2.22%) Power Platform
4 2 (1.48%) Adobe Creative Cloud
4 2 (1.48%) Google Ads
5 1 (0.74%) AWS
5 1 (0.74%) Figma
5 1 (0.74%) Meta Ads
Communications & Networking
1 11 (8.15%) Internet
2 1 (0.74%) Skype
Database & Business Intelligence
1 4 (2.96%) Tableau
2 3 (2.22%) Power BI
3 1 (0.74%) Looker
Development Applications
1 1 (0.74%) Git
General
1 59 (43.70%) Social Skills
2 58 (42.96%) Marketing
3 34 (25.19%) Advertising
4 28 (20.74%) Analytical Skills
5 18 (13.33%) Publishing
6 17 (12.59%) Inclusion and Diversity
7 16 (11.85%) Retail
8 14 (10.37%) Finance
9 12 (8.89%) Presentation Skills
10 9 (6.67%) Influencing Skills
11 7 (5.19%) Law
11 7 (5.19%) Organisational Skills
12 4 (2.96%) Games
12 4 (2.96%) Multimedia
13 3 (2.22%) Legal
13 3 (2.22%) Public Speaking
13 3 (2.22%) Spanish Language
14 2 (1.48%) Brand Awareness
14 2 (1.48%) German Language
14 2 (1.48%) Portuguese Language
Job Titles
1 16 (11.85%) Senior
2 15 (11.11%) Senior Producer
3 11 (8.15%) Account Manager
4 9 (6.67%) Business Development Executive
5 7 (5.19%) Audio Visual Engineer
6 6 (4.44%) Sales Executive
7 5 (3.70%) Field Engineer
7 5 (3.70%) Field Service Engineer
8 4 (2.96%) Consultant
8 4 (2.96%) Junior
8 4 (2.96%) Web Manager
9 3 (2.22%) Developer
9 3 (2.22%) Interactive Producer
9 3 (2.22%) Product Specialist
9 3 (2.22%) Report Manager
9 3 (2.22%) Technical Manager
10 2 (1.48%) Communications Officer
10 2 (1.48%) Digital Producer
10 2 (1.48%) Junior Developer
10 2 (1.48%) Sales Manager
Libraries, Frameworks & Software Standards
1 4 (2.96%) HTML
2 3 (2.22%) CSS
3 1 (0.74%) EDI
3 1 (0.74%) Next.js
3 1 (0.74%) OAuth
3 1 (0.74%) React
3 1 (0.74%) REST
3 1 (0.74%) XMPP
Miscellaneous
1 30 (22.22%) Social Media
2 11 (8.15%) Marketing Technology
3 7 (5.19%) Self-Motivation
4 5 (3.70%) Home Automation
4 5 (3.70%) Smart Home
4 5 (3.70%) Virtual Reality
5 4 (2.96%) Driving Licence
5 4 (2.96%) Management Information System
6 3 (2.22%) Animation
6 3 (2.22%) e-Learning
6 3 (2.22%) Graphic Design
6 3 (2.22%) Interactive Media
6 3 (2.22%) PDA
7 2 (1.48%) Augmented Reality
7 2 (1.48%) Hackathon
7 2 (1.48%) Learning Management System
7 2 (1.48%) Media Streaming
7 2 (1.48%) Onboarding
7 2 (1.48%) SCORM
8 1 (0.74%) Photography
Operating Systems
1 19 (14.07%) Windows
Processes & Methodologies
1 28 (20.74%) Project Management
2 20 (14.81%) Decision-Making
2 20 (14.81%) Problem-Solving
3 19 (14.07%) Analytics
4 14 (10.37%) Data Analysis
4 14 (10.37%) E-Commerce
4 14 (10.37%) Stakeholder Management
5 13 (9.63%) Business Development
5 13 (9.63%) Digital Marketing
6 12 (8.89%) B2B
7 11 (8.15%) Content Development
8 10 (7.41%) B2B Sales
8 10 (7.41%) Business Case
8 10 (7.41%) Guerrilla Marketing
8 10 (7.41%) Internet Marketing
8 10 (7.41%) Roadmaps
8 10 (7.41%) Strategic Planning
8 10 (7.41%) Strategic Thinking
8 10 (7.41%) Web Design
9 9 (6.67%) Customer Engagement
Programming Languages
1 2 (1.48%) JavaScript
2 1 (0.74%) Python
2 1 (0.74%) R
2 1 (0.74%) SQL
2 1 (0.74%) TypeScript
Qualifications
1 27 (20.00%) Degree
2 21 (15.56%) DBS Check
3 1 (0.74%) PhD
3 1 (0.74%) Security Cleared
Quality Assurance & Compliance
1 4 (2.96%) Accessibility
2 3 (2.22%) IFRS
3 2 (1.48%) QA
4 1 (0.74%) Data Quality
4 1 (0.74%) GMP
Vendors
1 15 (11.11%) Google
2 12 (8.89%) Adobe
2 12 (8.89%) Microsoft
3 9 (6.67%) Tealium
3 9 (6.67%) TikTok
4 6 (4.44%) Cisco
5 5 (3.70%) Facebook
6 2 (1.48%) Instagram