Digital Media
UK

The table below looks at the prevalence of the term Digital Media in permanent job vacancies. Included is a benchmarking guide to the salaries offered in vacancies that cited Digital Media over the 6 months leading up to 28 September 2026, comparing them to the same period in the previous two years.

6 months to
28 Sep 2026
Same period 2025 Same period 2024
Rank 678 558 678
Rank change year-on-year -120 +120 0
Permanent jobs citing Digital Media 133 122 108
As % of all permanent jobs in the UK 0.11% 0.25% 0.14%
As % of the Miscellaneous category 0.43% 0.60% 0.44%
Number of salaries quoted 71 54 49
10th Percentile £30,000 £31,250 £26,133
25th Percentile £35,000 £41,438 £41,500
Median annual salary (50th Percentile) £43,000 £50,000 £52,500
Median % change year-on-year -14.00% -4.76% -2.33%
75th Percentile £47,500 £61,250 £60,000
90th Percentile £53,500 £77,000 £73,750
UK excluding London median annual salary £39,000 £47,500 £50,000
% change year-on-year -17.89% -5.00% -9.09%

All Generic Skills
UK

Digital Media falls under the General and Transferable Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring generic IT skills.

Permanent vacancies with a requirement for generic IT skills 31,129 20,241 24,327
As % of all permanent jobs advertised in the UK 26.50% 41.04% 32.06%
Number of salaries quoted 19,265 10,144 12,362
10th Percentile £31,000 £28,500 £31,863
25th Percentile £41,000 £36,250 £43,997
Median annual salary (50th Percentile) £57,000 £55,000 £60,000
Median % change year-on-year +3.64% -8.33% -4.00%
75th Percentile £80,000 £77,500 £82,500
90th Percentile £100,000 £102,500 £110,000
UK excluding London median annual salary £52,000 £46,000 £52,500
% change year-on-year +13.04% -12.38% -4.55%

Digital Media
Job Vacancy Trend

Historical trend showing the proportion of permanent IT job postings citing Digital Media relative to all permanent IT jobs advertised.

Digital Media job vacancy trend in the UK

Digital Media
Salary Trend

Salary distribution trend for jobs in the UK citing Digital Media.

Salary distribution trend for jobs in the UK citing Digital Media

Digital Media
Salary Histogram

Salary distribution for jobs citing Digital Media over the 6 months to 28 September 2026.

Salary histogram for Digital Media in the UK

Digital Media
Top 15 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Media within the UK over the 6 months to 28 September 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
England -117 119 £41,000 -8.89% 199
UK excluding London -124 65 £39,000 -17.89% 58
London -50 57 £47,500 -13.64% 153
Work from Home -56 22 £35,725 -28.55% 80
South East -75 19 £36,250 -19.44% 25
Midlands -33 18 £43,000 +24.64% 3
West Midlands -23 16 £43,000 +24.64% 2
North of England -54 11 £35,000 -31.71% 14
South West -73 11 £38,869 - 3
North West -29 7 £35,000 -44.00% 10
Yorkshire -26 4 £58,750 +46.88% 4
East of England - 3 £35,000 - 7
Scotland +5 2 £30,000 -47.83% 2
East Midlands - 2 £65,000 - 1
Northern Ireland - 1 - - 2

Digital Media
Co-Occurring Skills & Capabilities by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 11 (8.27%) CMS
2 9 (6.77%) Headless CMS
3 3 (2.26%) WordPress
4 2 (1.50%) Moodle
Applications
1 11 (8.27%) Microsoft Excel
1 11 (8.27%) Microsoft PowerPoint
2 2 (1.50%) Adobe After Effects
2 2 (1.50%) Adobe Illustrator
2 2 (1.50%) Adobe Premiere
2 2 (1.50%) Microsoft Office
2 2 (1.50%) Photoshop
2 2 (1.50%) Spreadsheet
3 1 (0.75%) Adobe XD
3 1 (0.75%) Sketch
Cloud Services
1 12 (9.02%) SaaS
2 9 (6.77%) Azure
2 9 (6.77%) GCP
2 9 (6.77%) Snowflake
3 3 (2.26%) Google Analytics
3 3 (2.26%) Power Platform
4 2 (1.50%) Adobe Creative Cloud
4 2 (1.50%) Google Ads
5 1 (0.75%) AWS
5 1 (0.75%) Figma
5 1 (0.75%) Meta Ads
Communications & Networking
1 10 (7.52%) Internet
2 1 (0.75%) Intranet
2 1 (0.75%) Skype
Database & Business Intelligence
1 5 (3.76%) Tableau
2 3 (2.26%) Power BI
3 2 (1.50%) Looker
Development Applications
1 1 (0.75%) Git
General
1 60 (45.11%) Marketing
2 56 (42.11%) Social Skills
3 33 (24.81%) Advertising
4 28 (21.05%) Analytical Skills
5 19 (14.29%) Publishing
6 17 (12.78%) Inclusion and Diversity
6 17 (12.78%) Retail
7 12 (9.02%) Finance
7 12 (9.02%) Presentation Skills
8 9 (6.77%) Influencing Skills
9 7 (5.26%) Law
9 7 (5.26%) Organisational Skills
10 4 (3.01%) Games
10 4 (3.01%) Multimedia
11 3 (2.26%) Public Speaking
12 2 (1.50%) Brand Awareness
12 2 (1.50%) Dutch Language
12 2 (1.50%) German Language
12 2 (1.50%) Local Government
12 2 (1.50%) Spanish Language
Job Titles
1 16 (12.03%) Senior
2 15 (11.28%) Senior Producer
3 11 (8.27%) Account Manager
4 9 (6.77%) Business Development Executive
5 6 (4.51%) Audio Visual Engineer
5 6 (4.51%) Sales Executive
6 5 (3.76%) Field Engineer
6 5 (3.76%) Field Service Engineer
7 4 (3.01%) Consultant
7 4 (3.01%) Junior
7 4 (3.01%) Web Manager
8 3 (2.26%) Developer
8 3 (2.26%) Interactive Producer
8 3 (2.26%) Report Manager
8 3 (2.26%) Technical Manager
9 2 (1.50%) Communications Officer
9 2 (1.50%) Digital Developer
9 2 (1.50%) E-Commerce Administrator
9 2 (1.50%) Product Specialist
9 2 (1.50%) Sales Account Manager
Libraries, Frameworks & Software Standards
1 4 (3.01%) HTML
2 3 (2.26%) CSS
3 1 (0.75%) EDI
3 1 (0.75%) Next.js
3 1 (0.75%) OAuth
3 1 (0.75%) React
3 1 (0.75%) REST
3 1 (0.75%) XMPP
Miscellaneous
1 27 (20.30%) Social Media
2 11 (8.27%) Marketing Technology
3 7 (5.26%) Self-Motivation
4 5 (3.76%) Home Automation
4 5 (3.76%) Management Information System
4 5 (3.76%) Smart Home
4 5 (3.76%) Virtual Reality
5 3 (2.26%) Animation
5 3 (2.26%) Driving Licence
5 3 (2.26%) e-Learning
5 3 (2.26%) Graphic Design
5 3 (2.26%) Interactive Media
5 3 (2.26%) PDA
6 2 (1.50%) Augmented Reality
6 2 (1.50%) Hackathon
6 2 (1.50%) Learning Management System
6 2 (1.50%) Media Streaming
6 2 (1.50%) Onboarding
6 2 (1.50%) SCORM
7 1 (0.75%) Photography
Operating Systems
1 17 (12.78%) Windows
Processes & Methodologies
1 28 (21.05%) Project Management
2 21 (15.79%) Problem-Solving
3 20 (15.04%) Analytics
3 20 (15.04%) Decision-Making
4 16 (12.03%) E-Commerce
5 15 (11.28%) Stakeholder Management
6 13 (9.77%) B2B
6 13 (9.77%) Business Development
6 13 (9.77%) Data Analysis
6 13 (9.77%) Digital Marketing
7 12 (9.02%) Content Development
8 10 (7.52%) B2B Sales
8 10 (7.52%) Business Case
8 10 (7.52%) Guerrilla Marketing
8 10 (7.52%) Internet Marketing
8 10 (7.52%) Roadmaps
8 10 (7.52%) Strategic Planning
8 10 (7.52%) Strategic Thinking
8 10 (7.52%) Web Design
9 9 (6.77%) Supplier Management
Programming Languages
1 2 (1.50%) JavaScript
1 2 (1.50%) Python
1 2 (1.50%) R
1 2 (1.50%) SQL
2 1 (0.75%) TypeScript
Qualifications
1 27 (20.30%) Degree
2 19 (14.29%) DBS Check
3 1 (0.75%) PhD
3 1 (0.75%) Security Cleared
Quality Assurance & Compliance
1 5 (3.76%) Accessibility
2 3 (2.26%) IFRS
2 3 (2.26%) QA
3 1 (0.75%) Data Quality
3 1 (0.75%) GMP
Vendors
1 15 (11.28%) Google
2 12 (9.02%) Adobe
2 12 (9.02%) Microsoft
3 9 (6.77%) Tealium
3 9 (6.77%) TikTok
4 6 (4.51%) Cisco
5 5 (3.76%) Facebook
6 2 (1.50%) Instagram