Digital Media
UK

The table below looks at the prevalence of the term Digital Media in permanent job vacancies. Included is a benchmarking guide to the salaries offered in vacancies that cited Digital Media over the 6 months leading up to 22 August 2026, comparing them to the same period in the previous two years.

6 months to
22 Aug 2026
Same period 2025 Same period 2024
Rank 638 479 722
Rank change year-on-year -159 +243 -5
Permanent jobs citing Digital Media 141 211 96
As % of all permanent jobs in the UK 0.13% 0.42% 0.12%
As % of the Miscellaneous category 0.50% 1.03% 0.35%
Number of salaries quoted 79 53 75
10th Percentile £30,000 £32,500 £26,133
25th Percentile £39,000 £42,000 £41,250
Median annual salary (50th Percentile) £43,000 £50,000 £50,000
Median % change year-on-year -14.00% - -9.09%
75th Percentile £47,500 £61,250 £63,750
90th Percentile £53,500 £76,000 £72,500
UK excluding London median annual salary £43,000 £50,000 £50,000
% change year-on-year -14.00% - -9.09%

All Generic Skills
UK

Digital Media falls under the General and Transferable Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring generic IT skills.

Permanent vacancies with a requirement for generic IT skills 28,082 20,539 27,103
As % of all permanent jobs advertised in the UK 26.02% 41.21% 32.62%
Number of salaries quoted 17,626 10,337 15,729
10th Percentile £31,188 £28,750 £30,500
25th Percentile £41,250 £37,000 £41,263
Median annual salary (50th Percentile) £57,500 £55,000 £57,500
Median % change year-on-year +4.55% -4.35% -8.73%
75th Percentile £80,000 £77,500 £80,000
90th Percentile £100,000 £102,500 £103,750
UK excluding London median annual salary £52,500 £47,500 £50,000
% change year-on-year +10.53% -5.00% -9.09%

Digital Media
Job Vacancy Trend

Historical trend showing the proportion of permanent IT job postings citing Digital Media relative to all permanent IT jobs advertised.

Digital Media job vacancy trend in the UK

Digital Media
Salary Trend

Salary distribution trend for jobs in the UK citing Digital Media.

Salary distribution trend for jobs in the UK citing Digital Media

Digital Media
Salary Histogram

Salary distribution for jobs citing Digital Media over the 6 months to 22 August 2026.

Salary histogram for Digital Media in the UK

Digital Media
Top 13 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Media within the UK over the 6 months to 22 August 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
England -172 121 £43,000 -4.44% 58
UK excluding London -126 66 £43,000 -14.00% 35
London -80 60 £45,000 -10.00% 35
West Midlands -1 26 £43,000 -4.44%
Midlands -14 26 £43,000 -4.44% 2
Work from Home -144 15 £50,500 -12.17% 27
South East -87 13 £45,000 -10.00% 18
North of England -44 12 £35,000 -12.50% 10
Yorkshire -28 10 £40,000 - 2
South West -64 10 £38,869 - 3
Scotland +11 4 £30,000 -47.83% 1
North West - 2 £35,000 - 7
Northern Ireland - 1 - -

Digital Media
Co-Occurring Skills & Capabilities by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 9 (6.38%) CMS
1 9 (6.38%) Headless CMS
2 2 (1.42%) SharePoint
3 1 (0.71%) WordPress
Applications
1 16 (11.35%) Microsoft Excel
1 16 (11.35%) Microsoft PowerPoint
2 4 (2.84%) Microsoft Office
3 2 (1.42%) Adobe Creative Suite
4 1 (0.71%) Adobe XD
4 1 (0.71%) Sketch
Cloud Services
1 16 (11.35%) SaaS
2 9 (6.38%) Azure
2 9 (6.38%) GCP
2 9 (6.38%) Snowflake
3 5 (3.55%) Power Platform
4 3 (2.13%) Google Analytics
5 2 (1.42%) Canva
5 2 (1.42%) GoToWebinar
5 2 (1.42%) Microsoft Copilot
5 2 (1.42%) SurveyMonkey
6 1 (0.71%) Figma
6 1 (0.71%) Meta Ads
Communications & Networking
1 15 (10.64%) Internet
2 1 (0.71%) Skype
Database & Business Intelligence
1 5 (3.55%) Power BI
2 3 (2.13%) Tableau
General
1 70 (49.65%) Social Skills
2 60 (42.55%) Marketing
3 31 (21.99%) Advertising
3 31 (21.99%) Analytical Skills
4 19 (13.48%) Publishing
5 17 (12.06%) Finance
6 14 (9.93%) Presentation Skills
6 14 (9.93%) Retail
7 12 (8.51%) Inclusion and Diversity
8 9 (6.38%) Influencing Skills
9 8 (5.67%) Organisational Skills
10 6 (4.26%) Law
10 6 (4.26%) Spanish Language
11 5 (3.55%) Games
11 5 (3.55%) Portuguese Language
12 4 (2.84%) Legal
13 3 (2.13%) Public Speaking
14 2 (1.42%) Digital Economy
14 2 (1.42%) German Language
15 1 (0.71%) Japanese Language
Job Titles
1 19 (13.48%) Senior
2 18 (12.77%) Senior Producer
3 14 (9.93%) Account Manager
4 10 (7.09%) Audio Visual Engineer
5 7 (4.96%) Field Engineer
5 7 (4.96%) Field Service Engineer
5 7 (4.96%) Product Specialist
6 4 (2.84%) Business Development Executive
6 4 (2.84%) Consultant
6 4 (2.84%) Web Manager
7 3 (2.13%) Interactive Producer
7 3 (2.13%) Report Manager
7 3 (2.13%) Sales Executive
7 3 (2.13%) Technical Manager
8 2 (1.42%) Head of Communications
8 2 (1.42%) Head of Digital
8 2 (1.42%) Lecturer
8 2 (1.42%) Sales Account Manager
8 2 (1.42%) Sales Manager
9 1 (0.71%) Graduate Consultant
Libraries, Frameworks & Software Standards
1 1 (0.71%) CSS
1 1 (0.71%) EDI
1 1 (0.71%) HTML
1 1 (0.71%) OAuth
1 1 (0.71%) XMPP
Miscellaneous
1 37 (26.24%) Social Media
2 11 (7.80%) Marketing Technology
3 7 (4.96%) Home Automation
3 7 (4.96%) Smart Home
4 4 (2.84%) Driving Licence
4 4 (2.84%) Virtual Reality
5 3 (2.13%) Interactive Media
5 3 (2.13%) PDA
5 3 (2.13%) Self-Motivation
6 2 (1.42%) Hackathon
6 2 (1.42%) Onboarding
7 1 (0.71%) Analytical Mindset
7 1 (0.71%) Augmented Reality
7 1 (0.71%) Data Centre
7 1 (0.71%) e-Learning
7 1 (0.71%) Management Information System
7 1 (0.71%) New Media
7 1 (0.71%) NHS
7 1 (0.71%) Podcast
7 1 (0.71%) Video Conferencing
Operating Systems
1 29 (20.57%) Windows
Processes & Methodologies
1 31 (21.99%) Project Management
2 22 (15.60%) Decision-Making
3 20 (14.18%) Data Analysis
3 20 (14.18%) Problem-Solving
4 17 (12.06%) Analytics
5 16 (11.35%) E-Commerce
6 14 (9.93%) Stakeholder Management
7 13 (9.22%) B2B
7 13 (9.22%) B2B Sales
7 13 (9.22%) Guerrilla Marketing
7 13 (9.22%) Internet Marketing
7 13 (9.22%) Strategic Planning
7 13 (9.22%) Web Design
8 11 (7.80%) Digital Marketing
9 10 (7.09%) Business Case
9 10 (7.09%) Roadmaps
10 9 (6.38%) Customer-Centricity
10 9 (6.38%) Personalization
10 9 (6.38%) Regulatory Change
10 9 (6.38%) Strategic Thinking
Programming Languages
1 1 (0.71%) JavaScript
Qualifications
1 30 (21.28%) Degree
2 29 (20.57%) DBS Check
3 1 (0.71%) PhD
3 1 (0.71%) Security Cleared
Quality Assurance & Compliance
1 3 (2.13%) IFRS
2 1 (0.71%) Accessibility
2 1 (0.71%) GMP
Vendors
1 17 (12.06%) Microsoft
2 13 (9.22%) Google
3 12 (8.51%) Adobe
4 9 (6.38%) Tealium
4 9 (6.38%) TikTok
5 8 (5.67%) Cisco
6 3 (2.13%) Facebook
7 1 (0.71%) Instagram