Digital Media
UK

The table below looks at the prevalence of the term Digital Media in permanent job vacancies. Included is a benchmarking guide to the salaries offered in vacancies that cited Digital Media over the 6 months leading up to 4 October 2026, comparing them to the same period in the previous two years.

6 months to
4 Oct 2026
Same period 2025 Same period 2024
Rank 684 551 642
Rank change year-on-year -133 +91 +26
Permanent jobs citing Digital Media 128 119 140
As % of all permanent jobs in the UK 0.11% 0.24% 0.19%
As % of the Miscellaneous category 0.41% 0.58% 0.59%
Number of salaries quoted 72 54 47
10th Percentile £30,000 £31,250 £26,133
25th Percentile £35,000 £41,438 £40,610
Median annual salary (50th Percentile) £43,000 £50,000 £50,000
Median % change year-on-year -14.00% - -9.09%
75th Percentile £47,500 £61,250 £57,880
90th Percentile £53,500 £70,000 £75,000
UK excluding London median annual salary £39,000 £47,500 £47,500
% change year-on-year -17.89% - -13.64%

All Generic Skills
UK

Digital Media falls under the General and Transferable Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring generic IT skills.

Permanent vacancies with a requirement for generic IT skills 31,447 20,383 23,765
As % of all permanent jobs advertised in the UK 26.60% 40.97% 32.03%
Number of salaries quoted 19,375 10,260 12,017
10th Percentile £31,000 £28,325 £32,000
25th Percentile £40,750 £36,250 £45,000
Median annual salary (50th Percentile) £56,000 £55,000 £60,000
Median % change year-on-year +1.82% -8.33% -4.00%
75th Percentile £80,000 £77,500 £82,750
90th Percentile £100,000 £102,500 £110,000
UK excluding London median annual salary £52,000 £45,000 £52,500
% change year-on-year +15.56% -14.29% -4.55%

Digital Media
Job Vacancy Trend

Historical trend showing the proportion of permanent IT job postings citing Digital Media relative to all permanent IT jobs advertised.

Digital Media job vacancy trend in the UK

Digital Media
Salary Trend

Salary distribution trend for jobs in the UK citing Digital Media.

Salary distribution trend for jobs in the UK citing Digital Media

Digital Media
Salary Histogram

Salary distribution for jobs citing Digital Media over the 6 months to 4 October 2026.

Salary histogram for Digital Media in the UK

Digital Media
Top 15 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Media within the UK over the 6 months to 4 October 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
England -121 116 £39,000 -13.33% 267
UK excluding London -116 67 £39,000 -17.89% 83
London -70 51 £47,500 +5.56% 198
Work from Home -65 22 £35,725 -28.55% 107
South East -68 19 £36,250 -19.44% 32
Midlands -28 18 £43,000 +24.64% 4
West Midlands -25 16 £43,000 +24.64% 2
North of England -53 12 £35,000 -31.71% 20
South West -61 11 £38,869 - 7
North West -12 9 £35,000 -44.00% 14
East of England - 5 £35,000 - 10
Yorkshire -42 3 £58,750 +46.88% 6
East Midlands - 2 £65,000 - 2
Scotland 0 1 - - 4
Northern Ireland - 1 - - 1

Digital Media
Co-Occurring Skills & Capabilities by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 12 (9.38%) CMS
2 9 (7.03%) Headless CMS
3 4 (3.13%) WordPress
4 2 (1.56%) Moodle
5 1 (0.78%) Umbraco
Applications
1 10 (7.81%) Microsoft Excel
1 10 (7.81%) Microsoft PowerPoint
2 3 (2.34%) Adobe Illustrator
2 3 (2.34%) Photoshop
3 2 (1.56%) Adobe After Effects
3 2 (1.56%) Adobe Premiere
3 2 (1.56%) Microsoft Office
3 2 (1.56%) Spreadsheet
4 1 (0.78%) Acrobat
4 1 (0.78%) Adobe XD
4 1 (0.78%) Sketch
Cloud Services
1 11 (8.59%) SaaS
2 9 (7.03%) Azure
2 9 (7.03%) GCP
2 9 (7.03%) Snowflake
3 3 (2.34%) Adobe Creative Cloud
4 2 (1.56%) Figma
4 2 (1.56%) Google Ads
5 1 (0.78%) AWS
5 1 (0.78%) Meta Ads
Communications & Networking
1 9 (7.03%) Internet
2 1 (0.78%) Intranet
Database & Business Intelligence
1 2 (1.56%) Looker
1 2 (1.56%) Tableau
Development Applications
1 2 (1.56%) Git
General
1 55 (42.97%) Marketing
2 51 (39.84%) Social Skills
3 33 (25.78%) Advertising
4 24 (18.75%) Analytical Skills
5 17 (13.28%) Retail
6 15 (11.72%) Publishing
7 13 (10.16%) Inclusion and Diversity
8 12 (9.38%) Presentation Skills
9 9 (7.03%) Influencing Skills
10 8 (6.25%) Finance
11 7 (5.47%) Organisational Skills
12 4 (3.13%) Games
12 4 (3.13%) Multimedia
13 3 (2.34%) Dutch Language
13 3 (2.34%) Law
13 3 (2.34%) Public Speaking
14 2 (1.56%) Back Office
14 2 (1.56%) Brand Awareness
14 2 (1.56%) Legal
14 2 (1.56%) Local Government
Job Titles
1 14 (10.94%) Senior
2 13 (10.16%) Senior Producer
3 10 (7.81%) Account Manager
4 9 (7.03%) Business Development Executive
5 6 (4.69%) Sales Executive
6 5 (3.91%) Audio Visual Engineer
6 5 (3.91%) Field Engineer
6 5 (3.91%) Field Service Engineer
7 4 (3.13%) Consultant
7 4 (3.13%) Junior
7 4 (3.13%) Web Manager
8 3 (2.34%) Developer
8 3 (2.34%) Interactive Producer
8 3 (2.34%) Marketing Executive
8 3 (2.34%) Report Manager
8 3 (2.34%) Technical Manager
9 2 (1.56%) Communications Officer
9 2 (1.56%) Digital Developer
9 2 (1.56%) E-Commerce Administrator
9 2 (1.56%) Lead
Libraries, Frameworks & Software Standards
1 5 (3.91%) HTML
2 4 (3.13%) CSS
3 1 (0.78%) CSS3
3 1 (0.78%) EDI
3 1 (0.78%) HTML5
3 1 (0.78%) Next.js
3 1 (0.78%) OAuth
3 1 (0.78%) React
3 1 (0.78%) REST
3 1 (0.78%) Sass
Miscellaneous
1 24 (18.75%) Social Media
2 11 (8.59%) Marketing Technology
3 7 (5.47%) Self-Motivation
4 5 (3.91%) Home Automation
4 5 (3.91%) Management Information System
4 5 (3.91%) Smart Home
4 5 (3.91%) Virtual Reality
5 3 (2.34%) Animation
5 3 (2.34%) e-Learning
5 3 (2.34%) Graphic Design
5 3 (2.34%) Interactive Media
5 3 (2.34%) PDA
6 2 (1.56%) Augmented Reality
6 2 (1.56%) Driving Licence
6 2 (1.56%) Hackathon
6 2 (1.56%) Learning Management System
6 2 (1.56%) Media Streaming
6 2 (1.56%) Onboarding
6 2 (1.56%) Podcast
6 2 (1.56%) SCORM
Operating Systems
1 17 (13.28%) Windows
Processes & Methodologies
1 26 (20.31%) Project Management
2 16 (12.50%) Analytics
2 16 (12.50%) Decision-Making
2 16 (12.50%) E-Commerce
2 16 (12.50%) Problem-Solving
3 15 (11.72%) Stakeholder Management
4 13 (10.16%) Business Development
4 13 (10.16%) Digital Marketing
5 12 (9.38%) B2B
5 12 (9.38%) Content Development
6 10 (7.81%) Business Case
6 10 (7.81%) Roadmaps
6 10 (7.81%) Strategic Thinking
7 9 (7.03%) B2B Sales
7 9 (7.03%) Customer-Centricity
7 9 (7.03%) Data Enrichment
7 9 (7.03%) Guerrilla Marketing
7 9 (7.03%) Personalization
7 9 (7.03%) Regulatory Change
7 9 (7.03%) Stakeholder Engagement
Programming Languages
1 3 (2.34%) JavaScript
2 2 (1.56%) Python
2 2 (1.56%) R
2 2 (1.56%) SQL
3 1 (0.78%) TypeScript
Qualifications
1 26 (20.31%) Degree
2 19 (14.84%) DBS Check
3 1 (0.78%) PhD
3 1 (0.78%) Security Cleared
Quality Assurance & Compliance
1 6 (4.69%) Accessibility
2 3 (2.34%) IFRS
2 3 (2.34%) QA
3 1 (0.78%) Data Quality
3 1 (0.78%) GMP
3 1 (0.78%) WCAG
Vendors
1 13 (10.16%) Adobe
2 12 (9.38%) Google
3 11 (8.59%) Microsoft
4 9 (7.03%) Tealium
4 9 (7.03%) TikTok
5 5 (3.91%) Cisco
5 5 (3.91%) Facebook
6 2 (1.56%) Instagram