Digital Media
UK

The table below looks at the prevalence of the term Digital Media in permanent job vacancies. Included is a benchmarking guide to the salaries offered in vacancies that cited Digital Media over the 6 months leading up to 1 August 2026, comparing them to the same period in the previous two years.

6 months to
1 Aug 2026
Same period 2025 Same period 2024
Rank 633 473 721
Rank change year-on-year -160 +248 +45
Permanent jobs citing Digital Media 135 208 105
As % of all permanent jobs in the UK 0.13% 0.42% 0.12%
As % of the Miscellaneous category 0.50% 1.01% 0.37%
Number of salaries quoted 78 42 84
10th Percentile £30,875 £31,875 £30,000
25th Percentile £39,000 £42,000 £41,250
Median annual salary (50th Percentile) £43,000 £52,500 £50,000
Median % change year-on-year -18.10% +5.00% -9.09%
75th Percentile £47,500 £61,250 £65,000
90th Percentile £53,500 £76,750 £72,500
UK excluding London median annual salary £43,000 £50,000 £50,000
% change year-on-year -14.00% - -11.11%

All Generic Skills
UK

Digital Media falls under the General and Transferable Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring generic IT skills.

Permanent vacancies with a requirement for generic IT skills 26,894 20,513 28,737
As % of all permanent jobs advertised in the UK 26.06% 41.43% 33.45%
Number of salaries quoted 17,036 10,317 17,335
10th Percentile £31,125 £29,000 £30,000
25th Percentile £41,250 £37,500 £41,250
Median annual salary (50th Percentile) £58,000 £56,500 £56,000
Median % change year-on-year +2.65% +0.89% -12.50%
75th Percentile £80,000 £78,750 £77,500
90th Percentile £100,000 £106,250 £100,000
UK excluding London median annual salary £52,500 £48,500 £50,000
% change year-on-year +8.25% -3.00% -9.09%

Digital Media
Job Vacancy Trend

Historical trend showing the proportion of permanent IT job postings citing Digital Media relative to all permanent IT jobs advertised.

Digital Media job vacancy trend in the UK

Digital Media
Salary Trend

Salary distribution trend for jobs in the UK citing Digital Media.

Salary distribution trend for jobs in the UK citing Digital Media

Digital Media
Salary Histogram

Salary distribution for jobs citing Digital Media over the 6 months to 1 August 2026.

Salary histogram for Digital Media in the UK

Digital Media
Top 14 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Media within the UK over the 6 months to 1 August 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
England -151 115 £43,000 -4.44% 92
UK excluding London -119 63 £43,000 -14.00% 38
London -72 57 £45,000 - 72
West Midlands -4 26 £43,000 -4.44% 1
Midlands -6 26 £43,000 -4.44% 1
Work from Home -130 16 £51,000 -13.19% 27
North of England -30 13 £31,500 -21.25% 4
Yorkshire -22 10 £40,000 -
South West -63 9 £39,000 - 3
South East -93 9 £45,000 -10.00% 24
Scotland +14 4 £30,000 -47.83% 1
North West - 3 £28,500 - 4
East of England -42 1 £55,000 +129.17% 4
Northern Ireland - 1 - -

Digital Media
Co-Occurring Skills & Capabilities by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 6 (4.44%) CMS
2 4 (2.96%) Headless CMS
3 2 (1.48%) SharePoint
Applications
1 19 (14.07%) Microsoft Excel
2 17 (12.59%) Microsoft PowerPoint
3 5 (3.70%) Microsoft Office
4 2 (1.48%) Adobe Creative Suite
5 1 (0.74%) Adobe XD
5 1 (0.74%) Sketch
Cloud Services
1 16 (11.85%) SaaS
2 5 (3.70%) Power Platform
3 4 (2.96%) Azure
3 4 (2.96%) GCP
3 4 (2.96%) Snowflake
4 3 (2.22%) Google Analytics
5 2 (1.48%) Canva
5 2 (1.48%) GoToWebinar
5 2 (1.48%) Microsoft Copilot
5 2 (1.48%) SurveyMonkey
6 1 (0.74%) Figma
6 1 (0.74%) Meta Ads
6 1 (0.74%) Microsoft 365
Communications & Networking
1 15 (11.11%) Internet
2 1 (0.74%) Skype
Database & Business Intelligence
1 5 (3.70%) Power BI
2 3 (2.22%) Tableau
General
1 69 (51.11%) Social Skills
2 55 (40.74%) Marketing
3 29 (21.48%) Advertising
4 27 (20.00%) Analytical Skills
5 18 (13.33%) Finance
5 18 (13.33%) Publishing
6 14 (10.37%) Presentation Skills
7 11 (8.15%) Inclusion and Diversity
7 11 (8.15%) Retail
8 9 (6.67%) Organisational Skills
9 6 (4.44%) Law
9 6 (4.44%) Spanish Language
10 5 (3.70%) Games
10 5 (3.70%) Portuguese Language
11 4 (2.96%) Influencing Skills
11 4 (2.96%) Legal
12 3 (2.22%) Public Speaking
13 2 (1.48%) Digital Economy
13 2 (1.48%) French Language
13 2 (1.48%) German Language
Job Titles
1 19 (14.07%) Senior
2 18 (13.33%) Senior Producer
3 14 (10.37%) Account Manager
4 10 (7.41%) Audio Visual Engineer
5 7 (5.19%) Field Engineer
5 7 (5.19%) Field Service Engineer
5 7 (5.19%) Product Specialist
6 4 (2.96%) Consultant
6 4 (2.96%) Web Manager
7 3 (2.22%) Interactive Producer
7 3 (2.22%) Report Manager
7 3 (2.22%) Technical Manager
8 2 (1.48%) Business Development Executive
8 2 (1.48%) Client Services Manager
8 2 (1.48%) Head of Communications
8 2 (1.48%) Head of Digital
8 2 (1.48%) Sales Account Manager
8 2 (1.48%) Sales Executive
8 2 (1.48%) Sales Manager
8 2 (1.48%) Service Manager
Libraries, Frameworks & Software Standards
1 1 (0.74%) CSS
1 1 (0.74%) EDI
1 1 (0.74%) HTML
1 1 (0.74%) OAuth
1 1 (0.74%) XMPP
Miscellaneous
1 37 (27.41%) Social Media
2 7 (5.19%) Home Automation
2 7 (5.19%) Marketing Technology
2 7 (5.19%) Smart Home
3 4 (2.96%) Virtual Reality
4 3 (2.22%) Driving Licence
4 3 (2.22%) Interactive Media
4 3 (2.22%) PDA
5 2 (1.48%) Hackathon
5 2 (1.48%) Onboarding
5 2 (1.48%) Self-Motivation
6 1 (0.74%) Analytical Mindset
6 1 (0.74%) Augmented Reality
6 1 (0.74%) Data Centre
6 1 (0.74%) Digital Signage
6 1 (0.74%) Media Streaming
6 1 (0.74%) New Media
6 1 (0.74%) NHS
6 1 (0.74%) Podcast
6 1 (0.74%) Video Conferencing
Operating Systems
1 30 (22.22%) Windows
Processes & Methodologies
1 26 (19.26%) Project Management
2 22 (16.30%) Decision-Making
2 22 (16.30%) Problem-Solving
3 20 (14.81%) Data Analysis
4 16 (11.85%) E-Commerce
5 14 (10.37%) B2B
5 14 (10.37%) Strategic Planning
6 13 (9.63%) B2B Sales
6 13 (9.63%) Guerrilla Marketing
6 13 (9.63%) Internet Marketing
6 13 (9.63%) Web Design
7 11 (8.15%) Analytics
8 9 (6.67%) Customer Experience
8 9 (6.67%) Stakeholder Management
9 8 (5.93%) AI
10 7 (5.19%) Business Development
11 6 (4.44%) Collaborative Working
12 5 (3.70%) Business Case
12 5 (3.70%) Collaborative Culture
12 5 (3.70%) Roadmaps
Programming Languages
1 1 (0.74%) JavaScript
Qualifications
1 30 (22.22%) Degree
2 29 (21.48%) DBS Check
3 1 (0.74%) PhD
3 1 (0.74%) Security Cleared
Quality Assurance & Compliance
1 3 (2.22%) IFRS
2 1 (0.74%) Accessibility
2 1 (0.74%) GMP
Vendors
1 19 (14.07%) Microsoft
2 8 (5.93%) Cisco
2 8 (5.93%) Google
3 7 (5.19%) Adobe
4 4 (2.96%) Tealium
4 4 (2.96%) TikTok
5 2 (1.48%) Facebook
6 1 (0.74%) Instagram
6 1 (0.74%) PayPal