The following table provides summary statistics for permanent job vacancies advertised in Yorkshire with a requirement for Pay per click skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Pay per click over the 3 months to 29 March 2017 with a comparison to the same period in the previous 2 years.

Pay per click (PPC)
England / Yorkshire
3 months to
29 Mar 2017
Same period 2016 Same period 2015
Rank 215 236 214
Rank change year-on-year +21 -22  
Permanent jobs citing Pay per click 10 23 56
As % of all permanent IT jobs advertised in Yorkshire 0.18% 0.35% 0.75%
As % of the Processes & Methodologies category 0.20% 0.40% 0.84%
Number of salaries quoted 10 15 20
Median salary £32,500 £35,000 £22,500
Median salary % change year-on-year -7.14% +55.55%  
90% offered a salary of more than £27,500 £25,000 £19,000
10% offered a salary of more than £36,000 £43,000 £38,250
UK excluding London median salary £35,000 £30,500 £30,000
% change year-on-year +14.75% +1.66%  

Pay per click is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Yorkshire with a requirement for process and methodology skills.

Process & Methodology Skills
Yorkshire
Permanent job vacancies with a requirement for process and methodology skills 4918 5748 6686
As % of all permanent IT job vacancies advertised in Yorkshire 90.84% 88.24% 89.97%
Number of salaries quoted 4307 4768 5367
Median salary £44,512 £42,000 £40,000
Median salary % change year-on-year +5.97% +5.00%  
90% offered a salary of more than £30,000 £30,000 £27,500
10% offered a salary of more than £60,000 £55,000 £60,000
UK excluding London median salary £45,000 £45,000 £43,000
% change year-on-year - +4.65%  

Pay per click
Job Vacancy Trend in Yorkshire

The job posting trend of jobs advertised in Yorkshire citing Pay per click as a proportion of all permanent or contract IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for Pay per click in Yorkshire

Pay per click
Salary Trend in Yorkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click in Yorkshire.

Salary trend for Pay per click in Yorkshire

Pay per click
Job Locations in Yorkshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Pay per click within the Yorkshire region over the 3 months to 29 March 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
West Yorkshire +13 7 £36,000 +2.85% 2
North Yorkshire -2 3 £30,000 +9.09% 2
Pay per click
England

For the 6 months to 29 March 2017, IT jobs citing Pay per click also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Yorkshire region with a requirement for Pay per click.

1 13 (76.47%) SEO
2 12 (70.59%) Marketing
3 9 (52.94%) Social Media
4 8 (47.06%) Google
4 8 (47.06%) AdWords
4 8 (47.06%) Digital Marketing
5 7 (41.18%) Blog
5 7 (41.18%) Google Analytics
5 7 (41.18%) Content Marketing
5 7 (41.18%) Analytics
6 5 (29.41%) Web Development
7 4 (23.53%) Marketing Strategy
7 4 (23.53%) MS Office
7 4 (23.53%) Internet
7 4 (23.53%) Analytical Skills
8 3 (17.65%) Mentoring
8 3 (17.65%) Kenshoo
8 3 (17.65%) Marin
8 3 (17.65%) HTML
8 3 (17.65%) CSS
8 3 (17.65%) MS Excel
8 3 (17.65%) Internet Marketing
8 3 (17.65%) Data Analysis
8 3 (17.65%) DoubleClick
9 2 (11.76%) Finance
10 1 (5.88%) Advertising
10 1 (5.88%) Tandem
10 1 (5.88%) Agile Software Development
10 1 (5.88%) CRM
10 1 (5.88%) Microsoft

Pay per click
Co-occurring IT Skills in Yorkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 4 (23.53%) MS Office
2 3 (17.65%) MS Excel
Cloud Services
1 8 (47.06%) AdWords
2 7 (41.18%) Google Analytics
Communications & Networking
1 4 (23.53%) Internet
General
1 12 (70.59%) Marketing
2 2 (11.76%) Finance
3 1 (5.88%) Advertising
Job Titles
1 9 (52.94%) PPC Manager
2 7 (41.18%) Digital Marketing Manager
2 7 (41.18%) Marketing Manager
3 6 (35.29%) Account Manager
3 6 (35.29%) PPC Account Manager
4 3 (17.65%) Client Account Manager
5 2 (11.76%) Sales Manager
5 2 (11.76%) SEO Account Manager
5 2 (11.76%) SEO Manager
6 1 (5.88%) Digital Project Manager
6 1 (5.88%) Project Manager
6 1 (5.88%) Senior Digital Project Manager
6 1 (5.88%) Senior Manager
6 1 (5.88%) Senior Project Manager
Libraries, Frameworks & Software Standards
1 3 (17.65%) CSS
1 3 (17.65%) HTML
Miscellaneous
1 9 (52.94%) Social Media
2 7 (41.18%) Blog
3 4 (23.53%) Analytical Skills
4 1 (5.88%) New Media
4 1 (5.88%) Tandem
Processes & Methodologies
1 13 (76.47%) SEO
2 8 (47.06%) Digital Marketing
3 7 (41.18%) Analytics
3 7 (41.18%) Content Marketing
4 5 (29.41%) Web Development
5 4 (23.53%) Marketing Strategy
6 3 (17.65%) Data Analysis
6 3 (17.65%) Internet Marketing
6 3 (17.65%) Mentoring
7 1 (5.88%) Agile Software Development
7 1 (5.88%) CRM
7 1 (5.88%) Online Marketing
7 1 (5.88%) Project Management
7 1 (5.88%) Software Delivery
Programming Languages
1 1 (5.88%) Java
1 1 (5.88%) PHP
Vendors
1 8 (47.06%) Google
2 3 (17.65%) DoubleClick
2 3 (17.65%) Kenshoo
2 3 (17.65%) Marin
3 1 (5.88%) Facebook
3 1 (5.88%) Microsoft
3 1 (5.88%) Twitter
Harrogate, Yorkshire
Reflex Computer Recruitment Ltd
Salary: Bens
Posted: 17 hours ago
Leeds, West Yorkshire
Searchability
Salary: £20000 - £28000 per annum
Posted: 2 days ago
Leeds, West Yorkshire
Yoh
Salary: £33000.00 - £38000.00 per annum
Posted: 5 days ago
Harrogate, Yorkshire
The Little Black Book Agency
Posted: 6 days ago