Marketing
UK
The table below looks at the prevalence of the term Marketing in permanent job vacancies. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 28 May 2024 with a comparison to the same period over the previous 2 years.
| 6 months to 28 May 2024 |
Same period 2023 | Same period 2022 | |
|---|---|---|---|
| Rank | 32 | 51 | 46 |
| Rank change year-on-year | +19 | -5 | +4 |
| Permanent jobs citing Marketing | 6,068 | 5,475 | 11,321 |
| As % of all permanent jobs advertised in the UK | 5.91% | 5.62% | 6.78% |
| As % of the General category | 10.07% | 8.28% | 10.44% |
| Number of salaries quoted | 3,033 | 2,267 | 3,847 |
| 10th Percentile | £26,250 | £31,250 | £31,500 |
| 25th Percentile | £32,500 | £38,750 | £41,250 |
| Median annual salary (50th Percentile) | £45,000 | £55,000 | £55,000 |
| Median % change year-on-year | -18.18% | - | - |
| 75th Percentile | £63,750 | £76,250 | £73,750 |
| 90th Percentile | £82,500 | £90,000 | £95,000 |
| UK excluding London median annual salary | £42,500 | £45,000 | £47,500 |
| % change year-on-year | -5.56% | -5.26% | +5.56% |
All General Skills
UK
Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies with a requirement for common skills.
| Permanent vacancies with a requirement for common skills | 60,283 | 66,144 | 108,481 |
| As % of all permanent jobs advertised in the UK | 58.75% | 67.94% | 64.98% |
| Number of salaries quoted | 39,987 | 35,943 | 51,825 |
| 10th Percentile | £27,500 | £32,500 | £32,500 |
| 25th Percentile | £36,250 | £43,000 | £42,521 |
| Median annual salary (50th Percentile) | £52,500 | £60,000 | £60,000 |
| Median % change year-on-year | -12.50% | - | +9.09% |
| 75th Percentile | £72,426 | £81,250 | £80,000 |
| 90th Percentile | £92,500 | £102,500 | £97,500 |
| UK excluding London median annual salary | £47,500 | £52,500 | £50,000 |
| % change year-on-year | -9.52% | +5.00% | +5.26% |
Marketing
Job Vacancy Trend
Job postings citing Marketing as a proportion of all IT jobs advertised.
Marketing
Salary Trend
3-month moving average salary quoted in jobs citing Marketing.
Marketing
Salary Histogram
Salary distribution for jobs citing Marketing over the 6 months to 28 May 2024.
Marketing
Top 18 Job Locations
The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the UK over the 6 months to 28 May 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.
| Location | Rank Change on Same Period Last Year |
Matching Permanent IT Job Ads |
Median Salary Past 6 Months |
Median Salary % Change on Same Period Last Year |
Live Jobs |
|---|---|---|---|---|---|
| UK excluding London | +21 | 4,294 | £42,500 | -5.56% | 1,626 |
| England | +5 | 4,215 | £45,000 | -18.18% | 2,700 |
| Work from Home | +5 | 1,956 | £45,000 | -25.00% | 1,256 |
| Scotland | +55 | 1,509 | £42,500 | - | 69 |
| London | +11 | 1,462 | £55,000 | -15.38% | 1,062 |
| South East | +12 | 842 | £42,500 | - | 413 |
| North of England | -14 | 709 | £42,500 | -12.82% | 529 |
| Midlands | +70 | 534 | £40,000 | -5.88% | 290 |
| North West | +60 | 411 | £45,000 | - | 332 |
| South West | +9 | 358 | £43,500 | -3.33% | 155 |
| West Midlands | +50 | 299 | £40,001 | -15.79% | 150 |
| Yorkshire | -15 | 272 | £40,750 | -18.50% | 150 |
| East of England | -13 | 256 | £43,000 | -25.22% | 154 |
| East Midlands | +59 | 235 | £38,500 | +10.00% | 142 |
| Wales | -32 | 44 | £55,000 | +18.77% | 35 |
| Northern Ireland | +26 | 43 | £35,000 | -24.32% | 22 |
| North East | -38 | 26 | £40,000 | -5.88% | 51 |
| Channel Islands | - | 1 | £67,500 | - |
Marketing
Co-occurring Skills and Capabilities by Category
The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:
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