Digital Marketing Contract Job Trends in the City of London

Digital Marketing
Central London > City of London

The table below provides summary statistics and contractor rates for jobs advertised in the City of London requiring Digital Marketing skills. It covers contract job vacancies from the 6 months leading up to 27 October 2025, with comparisons to the same periods in the previous two years.

6 months to
27 Oct 2025
Same period 2024 Same period 2023
Rank 109 107 134
Rank change year-on-year -2 +27 +52
Contract jobs citing Digital Marketing 10 17 13
As % of all contract jobs in the City of London 0.60% 0.82% 0.46%
As % of the Processes & Methodologies category 0.63% 0.89% 0.51%
Number of daily rates quoted 6 9 9
10th Percentile £273 £307 £153
25th Percentile £318 £420 £163
Median daily rate (50th Percentile) £463 £600 £209
Median % change year-on-year -22.92% +187.77% -66.64%
75th Percentile £500 - £419
90th Percentile - £638 £495
Central London median daily rate £463 £600 £209
% change year-on-year -22.92% +187.77% -66.64%
Number of hourly rates quoted 1 1 3
10th Percentile - - -
25th Percentile £19.79 £146.25 £17.00
Median hourly rate £20.19 £147.50 £19.00
Median % change year-on-year -86.31% +676.32% -
75th Percentile £20.60 £148.75 £21.00
90th Percentile - - -
Central London median hourly rate £20.19 £147.50 £19.00
% change year-on-year -86.31% +676.32% -

All Process and Methodology Skills
City of London

Digital Marketing falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in the City of London.

Contract vacancies with a requirement for process or methodology skills 1,588 1,911 2,534
As % of all contract IT jobs advertised in the City of London 94.52% 91.79% 89.45%
Number of daily rates quoted 1,097 1,170 1,773
10th Percentile £325 £363 £363
25th Percentile £420 £463 £470
Median daily rate (50th Percentile) £550 £575 £588
Median % change year-on-year -4.35% -2.13% +2.17%
75th Percentile £675 £688 £700
90th Percentile £764 £783 £808
Central London median daily rate £550 £575 £578
% change year-on-year -4.35% -0.43% +0.43%
Number of hourly rates quoted 18 17 17
10th Percentile £16.90 £16.70 £14.25
25th Percentile £21.07 £23.13 £17.00
Median hourly rate £27.75 £42.50 £27.50
Median % change year-on-year -34.71% +54.55% -36.22%
75th Percentile £44.63 £112.00 £46.75
90th Percentile £63.75 £137.50 £59.30
Central London median hourly rate £28.00 £35.00 £26.75
% change year-on-year -20.00% +30.84% -37.43%

Digital Marketing
Job Vacancy Trend in the City of London

Historical trend showing the proportion of contract IT job postings citing Digital Marketing relative to all contract IT jobs advertised in the City of London.

Digital Marketing job vacancy trend in the City of London

Digital Marketing
Daily Rate Trend in the City of London

Contractor daily rate distribution trend for jobs in the City of London citing Digital Marketing.

Contractor daily rate distribution trend for jobs in the City of London citing Digital Marketing

Digital Marketing
Daily Rate Histogram in the City of London

Daily rate distribution for jobs citing Digital Marketing in the City of London over the 6 months to 27 October 2025.

Daily rate histogram for Digital Marketing in the City of London

Digital Marketing
Hourly Rate Trend in the City of London

Contractor hourly rate distribution trend for jobs in the City of London citing Digital Marketing.

Contractor hourly rate distribution trend for jobs in the City of London citing Digital Marketing

Digital Marketing
Co-Occurring Skills & Capabilities in the City of London by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Business Applications
1 4 (40.00%) Dynamics CRM
Cloud Services
1 4 (40.00%) AWS
1 4 (40.00%) GCP
2 2 (20.00%) SaaS
3 1 (10.00%) Google Ads
General
1 10 (100.00%) Marketing
2 7 (70.00%) Social Skills
3 2 (20.00%) Analytical Skills
3 2 (20.00%) Electronics
3 2 (20.00%) Finance
3 2 (20.00%) Inclusion and Diversity
3 2 (20.00%) Manufacturing
3 2 (20.00%) Public Sector
3 2 (20.00%) Telecoms
4 1 (10.00%) Portuguese Language
4 1 (10.00%) Presentation Skills
Job Titles
1 4 (40.00%) Marketing Manager
1 4 (40.00%) Senior
1 4 (40.00%) Senior Manager
1 4 (40.00%) Senior Marketing Manager
2 1 (10.00%) Data Centre Engineer
2 1 (10.00%) Data Centre Manager
2 1 (10.00%) Development Manager
2 1 (10.00%) Lead
2 1 (10.00%) Operations Manager
2 1 (10.00%) PPC Specialist
2 1 (10.00%) Procurement Manager
2 1 (10.00%) Strategy Manager
2 1 (10.00%) Support Engineer
Miscellaneous
1 4 (40.00%) Web Conferencing
2 2 (20.00%) Data Centre
3 1 (10.00%) Digital Media
3 1 (10.00%) Marketing Technology
3 1 (10.00%) Onboarding
Processes & Methodologies
1 5 (50.00%) Business Strategy
1 5 (50.00%) GTM Strategy
1 5 (50.00%) Marketing Strategy
1 5 (50.00%) Stakeholder Management
2 4 (40.00%) B2B
2 4 (40.00%) B2B Marketing
2 4 (40.00%) Business Case
2 4 (40.00%) Business Transformation
2 4 (40.00%) CRM
2 4 (40.00%) Integrated Marketing
2 4 (40.00%) Lead Generation
2 4 (40.00%) Marketing Automation
2 4 (40.00%) Stakeholder and Relationship Management
2 4 (40.00%) Strategic Planning
2 4 (40.00%) Strategic Thinking
2 4 (40.00%) Value Proposition
3 3 (30.00%) Programme Management
4 2 (20.00%) Business Intelligence
4 2 (20.00%) Process Improvement
5 1 (10.00%) Cost Optimisation
Qualifications
1 4 (40.00%) Degree
2 1 (10.00%) Master's Degree
Vendors
1 5 (50.00%) Google
2 4 (40.00%) Adobe
2 4 (40.00%) Microsoft
2 4 (40.00%) Salesforce
3 2 (20.00%) SAP
4 1 (10.00%) Ariba