Period
to 23 September 2019

The table below looks at the prevalence of the term Marketing in contract job vacancies advertised in the City of London. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing over the 6 months to 23 September 2019 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Marketing
Central London > City of London
6 months to
23 Sep 2019
Same period 2018 Same period 2017
Rank 93 90 88
Rank change year-on-year -3 -2 -20
Contract jobs citing Marketing 156 191 190
As % of all contract IT jobs advertised in the City of London 2.51% 2.78% 2.82%
As % of the General category 5.13% 5.28% 4.94%
Number of daily rates quoted 119 132 124
City of London median daily rate £425 £405 £423
Median daily rate % change year-on-year +4.94% -4.14% +1.81%
10th Percentile £205 £207 £241
90th Percentile £590 £600 £575
Central London median daily rate £435 £413 £425
% change year-on-year +5.45% -2.94% +3.66%
Number of hourly rates quoted 0 1 9
City of London median hourly rate - £149.50 £28.50
Median hourly rate % change year-on-year - +424.56% +37.35%
Central London median hourly rate - £149.50 £28.50
% change year-on-year - +424.56% +37.35%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in the City of London with a requirement for common skills.

All General Skills
City of London
Contract vacancies with a requirement for common skills 3,043 3,615 3,843
As % of all contract IT jobs advertised in the City of London 48.99% 52.62% 57.04%
Number of daily rates quoted 2,311 2,788 3,062
City of London median daily rate £525 £525 £525
Median daily rate % change year-on-year - +0.05% +8.20%
10th Percentile £338 £318 £325
90th Percentile £688 £688 £688
Central London median daily rate £513 £525 £500
% change year-on-year -2.38% +5.00% +5.26%
Number of hourly rates quoted 30 67 40
City of London median hourly rate £21.00 £19.00 £18.75
Median hourly rate % change year-on-year +10.53% +1.33% -6.25%
10th Percentile £11.25 £13.00 £12.84
90th Percentile £56.88 £37.09 £33.25
Central London median hourly rate £21.00 £19.00 £18.70
% change year-on-year +10.53% +1.60% -6.50%

Marketing
Job Vacancy Trend in the City of London

Job postings citing Marketing as a percentage of all IT jobs advertised in the City of London.

Job vacancy trend for Marketing in the City of London

Marketing
Contractor Daily Rate Trend in the City of London

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Marketing in the City of London.

Contractor daily rate trend for Marketing in the City of London

Marketing
Contractor Daily Rate Histogram in the City of London

The daily rate distribution of IT jobs citing Marketing in the City of London over the 6 months to 23 September 2019.

Contractor daily rate histogram for Marketing in the City of London

Marketing
Contractor Hourly Rate Trend in the City of London

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Marketing in the City of London.

Contractor hourly rate trend for Marketing in the City of London

Marketing
Contract Job Locations in the City of London

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the City of London region over the 6 months to 23 September 2019. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Moorgate -7 1 £525 +10.53%
Marketing
Central London

For the 6 months to 23 September 2019, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the City of London region with a requirement for Marketing.

1 51 (32.69%) Agile Software Development
2 40 (25.64%) Finance
3 33 (21.15%) Digital Marketing
4 30 (19.23%) Salesforce.com
5 26 (16.67%) Microsoft
5 26 (16.67%) CRM
6 24 (15.38%) Business Intelligence
6 24 (15.38%) Analytics
7 22 (14.10%) Telecoms
7 22 (14.10%) Public Sector
8 21 (13.46%) Electronics
8 21 (13.46%) Manufacturing
8 21 (13.46%) Adobe
8 21 (13.46%) CSS
8 21 (13.46%) JavaScript
8 21 (13.46%) SAP
8 21 (13.46%) Programme Management
9 20 (12.82%) Project Management
10 19 (12.18%) Advertising
10 19 (12.18%) HTML
10 19 (12.18%) Degree
11 18 (11.54%) Windows
12 14 (8.97%) Windows 10
13 13 (8.33%) AngularJS
13 13 (8.33%) Azure
13 13 (8.33%) E-Commerce
13 13 (8.33%) Java
14 12 (7.69%) CMS
14 12 (7.69%) User Experience
14 12 (7.69%) React

Marketing
Co-occurring IT Skills in the City of London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 12 (7.69%) CMS
2 6 (3.85%) Adobe Experience Manager
3 3 (1.92%) Apache
3 3 (1.92%) EPiServer
4 2 (1.28%) Elasticsearch
4 2 (1.28%) IIS
5 1 (0.64%) Apache Airflow
5 1 (0.64%) Apache Spark
5 1 (0.64%) Confluence
5 1 (0.64%) Jupyter
5 1 (0.64%) nginx
5 1 (0.64%) SAS
5 1 (0.64%) SharePoint
5 1 (0.64%) SharePoint 2013
5 1 (0.64%) Sitecore CMS
5 1 (0.64%) Umbraco
5 1 (0.64%) WordPress
Applications
1 7 (4.49%) Microsoft Excel
2 6 (3.85%) Microsoft PowerPoint
3 5 (3.21%) Photoshop
3 5 (3.21%) Sketch
4 3 (1.92%) Adobe Creative Suite
4 3 (1.92%) InVision
4 3 (1.92%) OmniGraffle
5 2 (1.28%) Adobe Illustrator
Business Applications
1 3 (1.92%) Adobe Campaign
2 2 (1.28%) Dynamics CRM
3 1 (0.64%) Dynamics AX
3 1 (0.64%) Salesforce.com CRM
3 1 (0.64%) Shopify
3 1 (0.64%) Sprinklr
3 1 (0.64%) Workfront
Cloud Services
1 13 (8.33%) Azure
2 9 (5.77%) SaaS
3 7 (4.49%) Adobe Analytics
3 7 (4.49%) Google Analytics
4 6 (3.85%) Office 365
5 5 (3.21%) AWS
5 5 (3.21%) Salesforce Service Cloud
6 4 (2.56%) Azure Active Directory
6 4 (2.56%) G Suite
6 4 (2.56%) GCP
7 3 (1.92%) Adobe Creative Cloud
7 3 (1.92%) npm
7 3 (1.92%) Power Platform
8 2 (1.28%) Dynamics 365
8 2 (1.28%) PaaS
9 1 (0.64%) Apigee
9 1 (0.64%) GitHub
9 1 (0.64%) IaaS
9 1 (0.64%) Salesforce Sales Cloud
9 1 (0.64%) Yarn
Communications & Networking
1 5 (3.21%) VPN
2 4 (2.56%) DHCP
2 4 (2.56%) DNS
2 4 (2.56%) TCP/IP
2 4 (2.56%) Wi-Fi
3 2 (1.28%) SMS
4 1 (0.64%) 802.11
4 1 (0.64%) Broadband
4 1 (0.64%) Ethernet
4 1 (0.64%) FTP
4 1 (0.64%) Internet
4 1 (0.64%) IPsec
4 1 (0.64%) LAN
4 1 (0.64%) MPLS
4 1 (0.64%) SNMP
4 1 (0.64%) SSL
4 1 (0.64%) VoIP
4 1 (0.64%) WAN
4 1 (0.64%) Wireless
4 1 (0.64%) WLAN
Database & Business Intelligence
1 5 (3.21%) Relational Database
1 5 (3.21%) SQL Server
2 4 (2.56%) MySQL
3 3 (1.92%) Big Data
3 3 (1.92%) Data Lake
3 3 (1.92%) Jackrabbit
3 3 (1.92%) Power BI
3 3 (1.92%) RDBMS
4 1 (0.64%) Apache Cassandra
4 1 (0.64%) BigQuery
4 1 (0.64%) Data Warehouse
4 1 (0.64%) Looker
4 1 (0.64%) MongoDB
4 1 (0.64%) NoSQL
4 1 (0.64%) OLAP
4 1 (0.64%) Oracle Database
4 1 (0.64%) Redis
Development Applications
1 7 (4.49%) Git (software)
2 3 (1.92%) Jenkins
3 2 (1.28%) gulp
3 2 (1.28%) JIRA
3 2 (1.28%) Octopus Deploy
3 2 (1.28%) Visual Studio
4 1 (0.64%) Codeship
4 1 (0.64%) Cucumber
4 1 (0.64%) Dreamweaver
4 1 (0.64%) GitLab
4 1 (0.64%) GoCD
4 1 (0.64%) Grunt
4 1 (0.64%) Jasmine
4 1 (0.64%) Karma Test Runner
4 1 (0.64%) Mocha
4 1 (0.64%) Protractor
4 1 (0.64%) Subversion
4 1 (0.64%) TeamCity
4 1 (0.64%) Visual Studio Team System
4 1 (0.64%) webpack
General
1 40 (25.64%) Finance
2 22 (14.10%) Public Sector
2 22 (14.10%) Telecoms
3 21 (13.46%) Electronics
3 21 (13.46%) Manufacturing
4 19 (12.18%) Advertising
5 10 (6.41%) Retail
6 8 (5.13%) Publishing
7 5 (3.21%) Banking
8 3 (1.92%) Automotive
9 2 (1.28%) Games
9 2 (1.28%) Investment Banking
9 2 (1.28%) Legal
9 2 (1.28%) Local Government
10 1 (0.64%) Billing
10 1 (0.64%) German Language
10 1 (0.64%) Law
10 1 (0.64%) Multimedia
10 1 (0.64%) Serbian Language
Job Titles
1 27 (17.31%) Developer
2 20 (12.82%) Consultant
3 14 (8.97%) Administrator
3 14 (8.97%) Salesforce Administrator
4 10 (6.41%) Project Manager
5 9 (5.77%) Analyst
5 9 (5.77%) SCCM Consultant
5 9 (5.77%) SCCM Engineer
5 9 (5.77%) Windows Consultant
5 9 (5.77%) Windows Engineer
6 8 (5.13%) Designer
7 7 (4.49%) Architect
8 6 (3.85%) Product Manager
8 6 (3.85%) UX Designer
9 5 (3.21%) Coordinator
9 5 (3.21%) Marketing Manager
9 5 (3.21%) Salesforce Developer
10 4 (2.56%) Business Analyst
10 4 (2.56%) Delivery Manager
10 4 (2.56%) Office 365 Specialist
Libraries, Frameworks & Software Standards
1 21 (13.46%) CSS
2 19 (12.18%) HTML
3 13 (8.33%) AngularJS
4 12 (7.69%) React
5 10 (6.41%) Node.js
6 8 (5.13%) Twitter Bootstrap
7 6 (3.85%) .NET
7 6 (3.85%) jQuery
7 6 (3.85%) XML
8 5 (3.21%) Visualforce
9 4 (2.56%) .NET Framework
9 4 (2.56%) ASP.NET
9 4 (2.56%) REST
9 4 (2.56%) Web Services
10 3 (1.92%) Dojo
10 3 (1.92%) Entity Framework
10 3 (1.92%) JSON
10 3 (1.92%) JSR 170
10 3 (1.92%) OSGi
10 3 (1.92%) Spring
Miscellaneous
1 12 (7.69%) User Experience
2 11 (7.05%) Social Media
3 8 (5.13%) Analytical Skills
4 4 (2.56%) Management Information System
5 3 (1.92%) IVR
5 3 (1.92%) Media Streaming
6 2 (1.28%) Greenfield Project
6 2 (1.28%) Mobile App
6 2 (1.28%) Photography
7 1 (0.64%) Blog
7 1 (0.64%) Data Centre
7 1 (0.64%) e-Learning
7 1 (0.64%) iPad
7 1 (0.64%) Public Cloud
7 1 (0.64%) Reinsurance
7 1 (0.64%) Self-Motivation
7 1 (0.64%) Tandem
7 1 (0.64%) Virtual Team
Operating Systems
1 18 (11.54%) Windows
2 14 (8.97%) Windows 10
3 8 (5.13%) Apple iOS
4 4 (2.56%) Android
4 4 (2.56%) Windows Mobile
5 3 (1.92%) Linux
5 3 (1.92%) Windows Server 2012
6 1 (0.64%) Unix
Processes & Methodologies
1 51 (32.69%) Agile Software Development
2 33 (21.15%) Digital Marketing
3 26 (16.67%) CRM
4 24 (15.38%) Analytics
4 24 (15.38%) Business Intelligence
5 21 (13.46%) Programme Management
6 20 (12.82%) Project Management
7 13 (8.33%) E-Commerce
8 11 (7.05%) Dashboard Development
8 11 (7.05%) Problem-Solving
9 10 (6.41%) B2B
9 10 (6.41%) Scrum
9 10 (6.41%) TDD
10 9 (5.77%) Desktop Virtualisation
10 9 (5.77%) Mobile Device Management
11 8 (5.13%) Content Management
11 8 (5.13%) Project Delivery
12 7 (4.49%) Computer Science
12 7 (4.49%) Continuous Integration
12 7 (4.49%) Product Management
Programming Languages
1 21 (13.46%) JavaScript
2 13 (8.33%) Java
3 10 (6.41%) SQL
4 8 (5.13%) C#
4 8 (5.13%) Python
5 5 (3.21%) Apex Code
5 5 (3.21%) PHP
6 2 (1.28%) R
6 2 (1.28%) Scala
6 2 (1.28%) SOQL
7 1 (0.64%) Bash Shell
7 1 (0.64%) C
7 1 (0.64%) Java 8
7 1 (0.64%) Kotlin
7 1 (0.64%) PowerShell
7 1 (0.64%) Shell Script
7 1 (0.64%) TypeScript
Qualifications
1 19 (12.18%) Degree
2 4 (2.56%) Computer Science Degree
3 3 (1.92%) CCNA
3 3 (1.92%) Cisco Certification
3 3 (1.92%) Master's Degree
3 3 (1.92%) MCP
3 3 (1.92%) Security Cleared
4 2 (1.28%) SC Cleared
5 1 (0.64%) CISA
5 1 (0.64%) CISM
5 1 (0.64%) CISSP
5 1 (0.64%) CRISC
5 1 (0.64%) CTC Cleared
5 1 (0.64%) PRINCE2 Certification
Quality Assurance & Compliance
1 7 (4.49%) QA
2 4 (2.56%) GDPR
3 2 (1.28%) JSP 440
3 2 (1.28%) RMADS
4 1 (0.64%) PSD2
System Software
1 8 (5.13%) Active Directory
2 3 (1.92%) Docker
3 1 (0.64%) Virtual Machines
Systems Management
1 9 (5.77%) AirWatch
1 9 (5.77%) SCCM
2 4 (2.56%) Kubernetes
2 4 (2.56%) Microsoft Intune
2 4 (2.56%) Single Sign-On
3 2 (1.28%) Terraform
4 1 (0.64%) Ansible
4 1 (0.64%) Iperf
4 1 (0.64%) Puppet
4 1 (0.64%) Systems Management Server (SMS)
Vendors
1 30 (19.23%) Salesforce.com
2 26 (16.67%) Microsoft
3 21 (13.46%) Adobe
3 21 (13.46%) SAP
4 10 (6.41%) Google
5 8 (5.13%) Salesforce Marketing Cloud
6 5 (3.21%) Facebook
7 4 (2.56%) Samsung
8 3 (1.92%) Tealium
8 3 (1.92%) Twitter
8 3 (1.92%) YouTube
9 2 (1.28%) Instagram
9 2 (1.28%) Tableau
10 1 (0.64%) Criteo
10 1 (0.64%) F5
10 1 (0.64%) Hootsuite
10 1 (0.64%) HubSpot
10 1 (0.64%) hybris
10 1 (0.64%) Marketo
10 1 (0.64%) Splunk