Period
to 21 November 2017

The table below looks at the prevalence of the term Marketing in contract job vacancies advertised in the City of London. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing over the 6 months to 21 November 2017 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Marketing
Central London > City of London
6 months to
21 Nov 2017
Same period 2016 Same period 2015
Rank 87 61 99
Rank change year-on-year -26 +38 -21
Contract jobs citing Marketing 215 254 199
As % of all contract IT jobs advertised in the City of London 3.01% 3.82% 2.20%
As % of the General category 5.40% 7.21% 4.07%
Number of daily rates quoted 134 192 167
City of London median daily rate £425 £408 £375
Median daily rate % change year-on-year +4.29% +8.67% +7.14%
10th Percentile £208 £231 £185
90th Percentile £621 £638 £553
Central London median daily rate £450 £405 £363
% change year-on-year +11.11% +11.72% +3.57%
Number of hourly rates quoted 14 5 1
City of London median hourly rate £28.50 £20.75 £20.00
Median hourly rate % change year-on-year +37.35% +3.75% -2.44%
Central London median hourly rate £28.50 £20.75 £20.00
% change year-on-year +37.35% +3.75% +1.27%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in the City of London with a requirement for common skills.

All General Skills
City of London
Contract vacancies with a requirement for common skills 3978 3522 4884
As % of all contract IT jobs advertised in the City of London 55.63% 52.94% 53.90%
Number of daily rates quoted 3198 2835 3796
City of London median daily rate £525 £500 £488
Median daily rate % change year-on-year +5.00% +2.56% +5.41%
10th Percentile £325 £313 £300
90th Percentile £700 £675 £675
Central London median daily rate £525 £488 £475
% change year-on-year +7.69% +2.63% +5.56%
Number of hourly rates quoted 38 19 50
City of London median hourly rate £21.25 £20.00 £20.75
Median hourly rate % change year-on-year +6.25% -3.61% +6.41%
10th Percentile £12.86 £11.20 £12.00
90th Percentile £36.95 £49.17 £48.97
Central London median hourly rate £20.88 £20.00 £21.00
% change year-on-year +4.38% -4.76% +7.69%

Marketing
Job Vacancy Trend in the City of London

Job postings citing Marketing as a percentage of all IT jobs advertised in the City of London.

Job vacancy trend for Marketing in the City of London

Marketing
Contractor Daily Rate Trend in the City of London

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Marketing in the City of London.

Contractor daily rate trend for Marketing in the City of London

Marketing
Contractor Daily Rate Histogram in the City of London

The daily rate distribution of IT jobs citing Marketing in the City of London over the 6 months to 21 November 2017.

Contractor daily rate histogram for Marketing in the City of London

Marketing
Contractor Hourly Rate Trend in the City of London

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Marketing in the City of London.

Contractor hourly rate trend for Marketing in the City of London

Marketing
Contractor Hourly Rate Histogram in the City of London

The hourly rate distribution of IT jobs citing Marketing in the City of London over the 6 months to 21 November 2017.

Contractor hourly rate histogram for Marketing in the City of London

Marketing
Contract Job Locations in the City of London

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the City of London region over the 6 months to 21 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
London Bridge +1 1 £300 +42.01% 1
Moorgate - 1 £575 -
Marketing
Central London

For the 6 months to 21 November 2017, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the City of London region with a requirement for Marketing.

1 57 (26.51%) Finance
2 50 (23.26%) Agile Software Development
3 42 (19.53%) JavaScript
4 35 (16.28%) HTML
5 34 (15.81%) Degree
6 33 (15.35%) Analytics
7 31 (14.42%) CSS
8 27 (12.56%) Project Management
8 27 (12.56%) Digital Marketing
9 25 (11.63%) Social Media
9 25 (11.63%) SQL
9 25 (11.63%) Analytical Skills
10 24 (11.16%) CRM
11 21 (9.77%) Salesforce.com
11 21 (9.77%) Advertising
11 21 (9.77%) User Experience
12 20 (9.30%) jQuery
12 20 (9.30%) Git (software)
13 19 (8.84%) Business Intelligence
13 19 (8.84%) Microsoft
13 19 (8.84%) Stakeholder Management
13 19 (8.84%) HTML5
14 18 (8.37%) Google
15 17 (7.91%) CSS3
16 16 (7.44%) CMS
16 16 (7.44%) Programme Management
17 15 (6.98%) Retail
17 15 (6.98%) Front End Development
18 14 (6.51%) TDD
18 14 (6.51%) Banking

Marketing
Co-occurring IT Skills in the City of London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 16 (7.44%) CMS
2 6 (2.79%) Drupal
2 6 (2.79%) Elasticsearch
3 4 (1.86%) Apache
3 4 (1.86%) Apache Solr
4 3 (1.40%) Apache Spark
4 3 (1.40%) EPiServer
5 2 (0.93%) IIS
5 2 (0.93%) Sitecore CMS
5 2 (0.93%) WordPress
6 1 (0.47%) Adobe Experience Manager
6 1 (0.47%) BizTalk Server
6 1 (0.47%) SAS
6 1 (0.47%) SharePoint
6 1 (0.47%) Umbraco
Applications
1 13 (6.05%) Microsoft Excel
2 11 (5.12%) Microsoft PowerPoint
3 10 (4.65%) Microsoft Office
4 6 (2.79%) Microsoft Project
5 5 (2.33%) Adobe Illustrator
5 5 (2.33%) Photoshop
6 4 (1.86%) Adobe After Effects
6 4 (1.86%) Adobe Premiere
7 2 (0.93%) Spreadsheet
8 1 (0.47%) Adobe Creative Suite
8 1 (0.47%) InDesign
8 1 (0.47%) MS Visio
8 1 (0.47%) SPSS
Business Applications
1 4 (1.86%) Dynamics CRM
2 3 (1.40%) Radian6
2 3 (1.40%) Social Studio
3 2 (0.93%) Dynamics NAV
3 2 (0.93%) Eloqua
3 2 (0.93%) Salesforce.com CRM
3 2 (0.93%) WebTrends
4 1 (0.47%) Adobe Campaign
4 1 (0.47%) Dynamics AX
4 1 (0.47%) Dynamics GP
4 1 (0.47%) FastStats
4 1 (0.47%) Infor SunSystems
Cloud Services
1 13 (6.05%) Amazon AWS
2 10 (4.65%) Google Analytics
3 7 (3.26%) Microsoft Azure
4 5 (2.33%) Google Cloud Platform
4 5 (2.33%) SaaS
5 4 (1.86%) npm
5 4 (1.86%) Salesforce Sales Cloud
5 4 (1.86%) Salesforce Service Cloud
6 3 (1.40%) Office 365
7 2 (0.93%) Adobe Analytics
7 2 (0.93%) AdWords
7 2 (0.93%) Dynamics 365
7 2 (0.93%) GitHub
7 2 (0.93%) Google Tag Manager
7 2 (0.93%) MailChimp
8 1 (0.47%) G Suite
8 1 (0.47%) Google App Engine
8 1 (0.47%) IaaS
8 1 (0.47%) PaaS
8 1 (0.47%) Yarn
Communications & Networking
1 5 (2.33%) Internet
2 3 (1.40%) CTI
2 3 (1.40%) HTTP
2 3 (1.40%) Wireless
3 2 (0.93%) FTP
3 2 (0.93%) Intranet
3 2 (0.93%) LAN
3 2 (0.93%) SAN
3 2 (0.93%) SMTP
4 1 (0.47%) Firewall
4 1 (0.47%) Reverse Proxy
4 1 (0.47%) Software-Defined Networking
4 1 (0.47%) SSH
4 1 (0.47%) VXLAN
4 1 (0.47%) WAN
4 1 (0.47%) Wi-Fi
Database & Business Intelligence
1 14 (6.51%) MySQL
2 7 (3.26%) Big Data
2 7 (3.26%) SQL Server
3 6 (2.79%) MongoDB
4 5 (2.33%) Hadoop
4 5 (2.33%) NoSQL
4 5 (2.33%) PostgreSQL
4 5 (2.33%) Relational Database
5 3 (1.40%) Data Mining
5 3 (1.40%) Data Warehouse
5 3 (1.40%) RDBMS
6 2 (0.93%) BigQuery
6 2 (0.93%) Couchbase
6 2 (0.93%) HBase
6 2 (0.93%) Power BI
6 2 (0.93%) Redis
7 1 (0.47%) Aerospike
7 1 (0.47%) Neo4j
7 1 (0.47%) PowerPivot
7 1 (0.47%) Presto
Development Applications
1 20 (9.30%) Git (software)
2 7 (3.26%) gulp
3 6 (2.79%) JIRA
4 5 (2.33%) Mocha
4 5 (2.33%) Visual Studio
5 4 (1.86%) Protractor
5 4 (1.86%) Sinon.JS
5 4 (1.86%) Team Foundation Server
6 3 (1.40%) Grunt
6 3 (1.40%) Jenkins
6 3 (1.40%) Selenium
6 3 (1.40%) Vagrant
7 2 (0.93%) Axure RP
7 2 (0.93%) Balsamiq Mockups
7 2 (0.93%) Bower
7 2 (0.93%) Jasmine
7 2 (0.93%) JUnit
7 2 (0.93%) Karma Test Runner
7 2 (0.93%) Moq
7 2 (0.93%) MSTest
General
1 57 (26.51%) Finance
2 21 (9.77%) Advertising
3 15 (6.98%) Retail
4 14 (6.51%) Banking
5 13 (6.05%) Legal
5 13 (6.05%) Telecoms
6 11 (5.12%) Manufacturing
7 10 (4.65%) Digital Economy
8 9 (4.19%) Electronics
9 7 (3.26%) Publishing
10 5 (2.33%) Back Office
10 5 (2.33%) German Language
10 5 (2.33%) Law
11 4 (1.86%) French Language
11 4 (1.86%) Spanish Language
12 3 (1.40%) Billing
12 3 (1.40%) Front Office
12 3 (1.40%) Multimedia
13 2 (0.93%) Financial Institution
13 2 (0.93%) Games
Job Titles
1 53 (24.65%) Developer
2 35 (16.28%) Analyst
3 20 (9.30%) Business Analyst
3 20 (9.30%) Project Manager
4 13 (6.05%) Designer
5 11 (5.12%) Front End Developer (Client-Side Developer)
6 9 (4.19%) Consultant
7 8 (3.72%) Digital Analyst
7 8 (3.72%) Marketing Analyst
7 8 (3.72%) Marketing Manager
8 7 (3.26%) Account Manager
8 7 (3.26%) Angular Developer
8 7 (3.26%) Architect
8 7 (3.26%) Digital Business Analyst
8 7 (3.26%) Marketing Business Analyst
8 7 (3.26%) PHP Developer
9 6 (2.79%) Data Analyst
9 6 (2.79%) JavaScript Developer
10 5 (2.33%) .NET Developer
10 5 (2.33%) Java Developer
Libraries, Frameworks & Software Standards
1 35 (16.28%) HTML
2 31 (14.42%) CSS
3 20 (9.30%) jQuery
4 19 (8.84%) HTML5
5 17 (7.91%) CSS3
6 14 (6.51%) Sass
7 13 (6.05%) AngularJS
7 13 (6.05%) JSON
8 12 (5.58%) .NET
9 11 (5.12%) RESTful
9 11 (5.12%) Twitter Bootstrap
10 9 (4.19%) REST
10 9 (4.19%) Web Services
11 8 (3.72%) React
12 6 (2.79%) XML
13 5 (2.33%) LESS
14 4 (1.86%) D3.js
14 4 (1.86%) Node.js
14 4 (1.86%) SOAP
14 4 (1.86%) Spring
Miscellaneous
1 25 (11.63%) Analytical Skills
1 25 (11.63%) Social Media
2 21 (9.77%) User Experience
3 8 (3.72%) Computer Science
3 8 (3.72%) Mobile App
4 4 (1.86%) Data Structures
4 4 (1.86%) Fintech
4 4 (1.86%) NHS
5 3 (1.40%) Cloud Native
5 3 (1.40%) Enterprise Software
5 3 (1.40%) Fixed Income
5 3 (1.40%) Foreign Exchange (FX)
5 3 (1.40%) IVR
5 3 (1.40%) Media Streaming
5 3 (1.40%) Virtual Team
6 2 (0.93%) Animation
6 2 (0.93%) Blog
6 2 (0.93%) FMCG
6 2 (0.93%) Graphic Design
6 2 (0.93%) Photography
Operating Systems
1 9 (4.19%) Linux
2 8 (3.72%) Windows
3 1 (0.47%) Android
3 1 (0.47%) Apple iOS
3 1 (0.47%) Mac OS X
3 1 (0.47%) Unix
3 1 (0.47%) Windows 10
Processes & Methodologies
1 50 (23.26%) Agile Software Development
2 33 (15.35%) Analytics
3 27 (12.56%) Digital Marketing
3 27 (12.56%) Project Management
4 24 (11.16%) CRM
5 19 (8.84%) Business Intelligence
5 19 (8.84%) Stakeholder Management
6 16 (7.44%) Programme Management
7 15 (6.98%) Front End Development
8 14 (6.51%) E-Commerce
8 14 (6.51%) MVC
8 14 (6.51%) TDD
9 13 (6.05%) SEO
10 12 (5.58%) B2B
10 12 (5.58%) Scrum
11 11 (5.12%) Continuous Improvement
11 11 (5.12%) Migration
12 10 (4.65%) BDD
12 10 (4.65%) Content Management
12 10 (4.65%) Marketing Strategy
Programming Languages
1 42 (19.53%) JavaScript
2 25 (11.63%) SQL
3 14 (6.51%) Python
4 13 (6.05%) Java
5 12 (5.58%) PHP
6 10 (4.65%) C#
7 5 (2.33%) R
8 4 (1.86%) C
8 4 (1.86%) VBA
9 3 (1.40%) ES6
10 2 (0.93%) Apex Code
10 2 (0.93%) Ruby
11 1 (0.47%) Groovy
11 1 (0.47%) Scala
11 1 (0.47%) SOQL
11 1 (0.47%) SOSL
11 1 (0.47%) TypeScript
11 1 (0.47%) XAML
11 1 (0.47%) XPath
Qualifications
1 34 (15.81%) Degree
2 8 (3.72%) Security Cleared
3 4 (1.86%) Computer Science Degree
4 3 (1.40%) PhD
4 3 (1.40%) SC Cleared
5 2 (0.93%) DBS Check
5 2 (0.93%) DV Cleared
5 2 (0.93%) Six Sigma Green Belt
6 1 (0.47%) BPSS Clearance
6 1 (0.47%) ISEB
6 1 (0.47%) Master's Degree
6 1 (0.47%) MBA
6 1 (0.47%) Microsoft Certification
6 1 (0.47%) Numerate Degree
6 1 (0.47%) PMP
Quality Assurance & Compliance
1 11 (5.12%) QA
2 5 (2.33%) Data Quality
3 4 (1.86%) GDPR
4 1 (0.47%) GCP
4 1 (0.47%) PMO
4 1 (0.47%) Solvency II
4 1 (0.47%) WCAG
System Software
1 5 (2.33%) Docker
2 1 (0.47%) Active Directory
2 1 (0.47%) VMware Infrastructure
Systems Management
1 3 (1.40%) Kubernetes
2 2 (0.93%) Sysdig
3 1 (0.47%) Ansible
3 1 (0.47%) Opscode Chef
3 1 (0.47%) TrustSec
Vendors
1 21 (9.77%) Salesforce.com
2 19 (8.84%) Microsoft
3 18 (8.37%) Google
4 14 (6.51%) Salesforce Marketing Cloud
5 10 (4.65%) Adobe
5 10 (4.65%) SAP
6 6 (2.79%) Facebook
7 5 (2.33%) Twitter
8 4 (1.86%) Pardot
8 4 (1.86%) Sitecore
8 4 (1.86%) Tableau
9 3 (1.40%) Conga
9 3 (1.40%) DocuSign
9 3 (1.40%) Informatica
9 3 (1.40%) Oracle
10 2 (0.93%) Ensighten
10 2 (0.93%) Marketo
10 2 (0.93%) Sophos
10 2 (0.93%) Yardi
11 1 (0.47%) Meraki