Period
to 16 October 2017

The following table provides summary statistics for contract job vacancies advertised in the City of London with a requirement for Marketing Strategy skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing Strategy over the 6 months to 16 October 2017 with a comparison to the same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Marketing Strategy
Central London > City of London
6 months to
16 Oct 2017
Same period 2016 Same period 2015
Rank 231 242 271
Rank change year-on-year +11 +29 +11
Contract jobs citing Marketing Strategy 8 8 9
As % of all contract IT jobs advertised in the City of London 0.12% 0.12% 0.090%
As % of the Processes & Methodologies category 0.13% 0.14% 0.11%
Number of daily rates quoted 5 7 8
City of London median daily rate £350 £563 £413
Median daily rate % change year-on-year -37.78% +36.36% +142.65%
10th Percentile £202 £388 £348
90th Percentile £463 £733 £614
Central London median daily rate £356 £544 £413
% change year-on-year -34.48% +31.82% +142.65%
Number of hourly rates quoted 0 0 0
City of London median hourly rate - - -
Central London median hourly rate - - -

Marketing Strategy is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in the City of London with a requirement for process or methodology skills.

All Process and Methodology Skills
City of London
Contract vacancies with a requirement for process or methodology skills 6050 5769 8364
As % of all contract IT jobs advertised in the City of London 88.33% 86.95% 83.27%
Number of daily rates quoted 4757 4647 6652
City of London median daily rate £500 £475 £463
Median daily rate % change year-on-year +5.26% +2.70% +2.78%
10th Percentile £325 £313 £288
90th Percentile £675 £663 £650
Central London median daily rate £500 £475 £450
% change year-on-year +5.26% +5.56% -
Number of hourly rates quoted 57 50 85
City of London median hourly rate £18.70 £19.00 £21.00
Median hourly rate % change year-on-year -1.58% -9.52% +6.33%
10th Percentile £13.31 £11.25 £10.95
90th Percentile £31.05 £55.00 £39.50
Central London median hourly rate £19.00 £19.00 £20.00
% change year-on-year - -5.00% +3.90%

Marketing Strategy
Job Vacancy Trend in the City of London

Job postings citing Marketing Strategy as a percentage of all IT jobs advertised in the City of London.

Job vacancy trend for Marketing Strategy in the City of London

Marketing Strategy
Contractor Daily Rate Trend in the City of London

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Marketing Strategy in the City of London.

Contractor daily rate trend for Marketing Strategy in the City of London

Marketing Strategy
Contractor Daily Rate Histogram in the City of London

The daily rate distribution of IT jobs citing Marketing Strategy in the City of London over the 6 months to 16 October 2017.

Contractor daily rate histogram for Marketing Strategy in the City of London

Marketing Strategy
Contractor Hourly Rate Trend in the City of London

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Marketing Strategy in the City of London.

Contractor hourly rate trend for Marketing Strategy in the City of London

For the 6 months to 16 October 2017, IT contractor jobs citing Marketing Strategy also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the City of London region with a requirement for Marketing Strategy.

1 8 (100.00%) Marketing
2 4 (50.00%) B2B
2 4 (50.00%) B2B Marketing
3 3 (37.50%) Analytics
3 3 (37.50%) Enterprise Software
3 3 (37.50%) Analytical Skills
3 3 (37.50%) Outbound Marketing
3 3 (37.50%) Integrated Marketing
3 3 (37.50%) Microsoft
3 3 (37.50%) Degree
3 3 (37.50%) Advertising
3 3 (37.50%) Display Advertising
3 3 (37.50%) Social Media
4 2 (25.00%) Digital Marketing
4 2 (25.00%) Online Marketing
4 2 (25.00%) Continuous Improvement
4 2 (25.00%) Data Analytics
4 2 (25.00%) HTML
5 1 (12.50%) JavaScript
5 1 (12.50%) .NET
5 1 (12.50%) CSS
5 1 (12.50%) MVC
5 1 (12.50%) SEO
5 1 (12.50%) CMS
5 1 (12.50%) Agile Software Development
5 1 (12.50%) TDD
5 1 (12.50%) Content Management
5 1 (12.50%) Google
5 1 (12.50%) Pay per click
5 1 (12.50%) Blog

Marketing Strategy
Co-occurring IT Skills in the City of London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (12.50%) CMS
Cloud Services
1 1 (12.50%) AdWords
1 1 (12.50%) Google Analytics
1 1 (12.50%) npm
Database & Business Intelligence
1 1 (12.50%) NoSQL
Development Applications
1 1 (12.50%) CasperJS
1 1 (12.50%) Git (software)
1 1 (12.50%) gulp
1 1 (12.50%) Jasmine
1 1 (12.50%) Mocha
1 1 (12.50%) PhantomJS
1 1 (12.50%) webpack
General
1 8 (100.00%) Marketing
2 3 (37.50%) Advertising
Job Titles
1 1 (12.50%) Developer
1 1 (12.50%) Digital Executive
1 1 (12.50%) Digital Marketing Executive
1 1 (12.50%) Marketing Executive
Libraries, Frameworks & Software Standards
1 2 (25.00%) HTML
2 1 (12.50%) .NET
2 1 (12.50%) AngularJS
2 1 (12.50%) ASP.NET Web API
2 1 (12.50%) CSS
2 1 (12.50%) CSS3
2 1 (12.50%) D3.js
2 1 (12.50%) Ember.js
2 1 (12.50%) Enzyme
2 1 (12.50%) HTML5
2 1 (12.50%) Jest
2 1 (12.50%) React
2 1 (12.50%) React Native
2 1 (12.50%) Redux
2 1 (12.50%) REST
2 1 (12.50%) Sass
2 1 (12.50%) Vue (Vue.js)
Miscellaneous
1 3 (37.50%) Analytical Skills
1 3 (37.50%) Enterprise Software
1 3 (37.50%) Social Media
2 1 (12.50%) Blog
2 1 (12.50%) User Experience
Processes & Methodologies
1 4 (50.00%) B2B
1 4 (50.00%) B2B Marketing
2 3 (37.50%) Analytics
2 3 (37.50%) Display Advertising
2 3 (37.50%) Integrated Marketing
2 3 (37.50%) Outbound Marketing
3 2 (25.00%) Continuous Improvement
3 2 (25.00%) Data Analytics
3 2 (25.00%) Digital Marketing
3 2 (25.00%) Online Marketing
4 1 (12.50%) Agile Software Development
4 1 (12.50%) Content Management
4 1 (12.50%) Cross-Browser Compatibility
4 1 (12.50%) Mobile First
4 1 (12.50%) Multivariate Testing
4 1 (12.50%) MVC
4 1 (12.50%) SDLC
4 1 (12.50%) SEO
4 1 (12.50%) TDD
4 1 (12.50%) Unit Testing
Programming Languages
1 1 (12.50%) ES6
1 1 (12.50%) JavaScript
Qualifications
1 3 (37.50%) Degree
Vendors
1 3 (37.50%) Microsoft
2 1 (12.50%) Google