Content Strategy Contracts with Hybrid/Remote/WFH Options

Content Strategy
UK > Work from Home

The table below provides summary statistics for remote or hybrid contract work requiring Content Strategy skills. It includes a benchmarking guide to the contractor rates offered in vacancies that cited Content Strategy over the 6 months leading up to 1 May 2025, comparing them to the same period in the previous two years.

6 months to
1 May 2025
Same period 2024 Same period 2023
Rank 295 317 438
Rank change year-on-year +22 +121 +123
Contract jobs citing Content Strategy 9 28 39
As % of all contract jobs with a WFH option 0.091% 0.18% 0.15%
As % of the Processes & Methodologies category 0.100% 0.21% 0.17%
Number of daily rates quoted 7 25 31
10th Percentile £257 £315 £459
25th Percentile £309 £400 £465
Median daily rate (50th Percentile) £385 £425 £500
Median % change year-on-year -9.41% -15.00% -2.20%
75th Percentile £510 £448 £520
90th Percentile £533 £525 £600
UK median daily rate £505 £400 £500
% change year-on-year +26.25% -20.00% +5.82%
Number of hourly rates quoted 1 0 0
10th Percentile - - -
25th Percentile £89.68 - -
Median hourly rate £93.08 - -
75th Percentile £96.49 - -
90th Percentile - - -
UK median hourly rate £77.25 £25.50 £28.50
% change year-on-year +202.94% -10.53% -39.36%

All Process and Methodology Skills
Work from Home

Content Strategy falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies with remote or hybrid options requiring process or methodology skills.

Contract vacancies with a requirement for process or methodology skills 9,021 13,483 23,229
As % of all contract jobs with a WFH option 91.08% 87.87% 89.84%
Number of daily rates quoted 6,191 8,996 16,418
10th Percentile £340 £325 £363
25th Percentile £419 £425 £450
Median daily rate (50th Percentile) £525 £525 £540
Median % change year-on-year - -2.78% +2.86%
75th Percentile £638 £638 £650
90th Percentile £763 £750 £750
UK median daily rate £520 £525 £550
% change year-on-year -0.95% -4.55% +4.76%
Number of hourly rates quoted 224 579 532
10th Percentile £14.20 £15.17 £19.00
25th Percentile £19.56 £25.25 £30.54
Median hourly rate £39.52 £43.00 £55.00
Median % change year-on-year -8.09% -21.82% +57.14%
75th Percentile £66.13 £60.00 £68.75
90th Percentile £75.00 £75.25 £80.23
UK median hourly rate £29.00 £35.65 £37.30
% change year-on-year -18.65% -4.42% +49.20%

Content Strategy
Trend for Jobs with a WFH Option

Job vacancies with remote working options citing Content Strategy as a proportion of all IT jobs advertised.

Content Strategy trend for jobs with Hybrid/Remote/WFH options

Content Strategy
Daily Rate Trend for Jobs with a WFH Option

3-month moving average daily rate quoted in job vacancies with remote working options citing Content Strategy.

Content Strategy daily rate for jobs with a WFH option

Content Strategy
Daily Rate Histogram for Jobs with a WFH Option

Daily rate distribution for jobs with remote working options citing Content Strategy over the 6 months to 1 May 2025.

Content Strategy daily rate histogram for jobs with a WFH option

Content Strategy
Hourly Rate Trend for Jobs with a WFH Option

3-month moving average hourly rate quoted in job vacancies with remote working options citing Content Strategy.

Content Strategy hourly rate for jobs with a WFH option

Content Strategy
Co-occurring Skills and Capabilities with WFH Options by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (22.22%) CMS
Applications
1 1 (11.11%) Adobe XD
Cloud Services
1 3 (33.33%) Figma
2 1 (11.11%) Miro
2 1 (11.11%) SaaS
General
1 3 (33.33%) Public Sector
2 2 (22.22%) Analytical Skills
2 2 (22.22%) Publishing
3 1 (11.11%) Finance
3 1 (11.11%) Influencing Skills
3 1 (11.11%) Legal
3 1 (11.11%) Marketing
3 1 (11.11%) Multimedia
3 1 (11.11%) Presentation Skills
3 1 (11.11%) Social Skills
Job Titles
1 7 (77.78%) Designer
2 4 (44.44%) Content Designer
3 3 (33.33%) UX Designer
4 2 (22.22%) Content Strategist
4 2 (22.22%) Product Designer
5 1 (11.11%) Digital Content Designer
5 1 (11.11%) Digital Designer
5 1 (11.11%) Digital Strategist
5 1 (11.11%) Digital UX Designer
5 1 (11.11%) Lead
5 1 (11.11%) Lead Designer
5 1 (11.11%) Product Owner
5 1 (11.11%) UI Designer
5 1 (11.11%) UI/UX Designer
5 1 (11.11%) UX Strategist
Libraries, Frameworks & Software Standards
1 1 (11.11%) CSS
1 1 (11.11%) HTML
Miscellaneous
1 1 (11.11%) Mobile App
1 1 (11.11%) Onboarding
1 1 (11.11%) Photography
1 1 (11.11%) Product Ownership
Operating Systems
1 2 (22.22%) Android
1 2 (22.22%) Apple iOS
Processes & Methodologies
1 9 (100.00%) User Experience
2 8 (88.89%) UX Design
3 4 (44.44%) Interaction Design
3 4 (44.44%) Prototyping
3 4 (44.44%) User Research
4 3 (33.33%) Analytics
4 3 (33.33%) Usability Testing
4 3 (33.33%) User-Centered Design (UCD)
5 2 (22.22%) Agile
5 2 (22.22%) Content Management
5 2 (22.22%) Information Architecture
5 2 (22.22%) Mentoring
5 2 (22.22%) Problem-Solving
5 2 (22.22%) SEO
5 2 (22.22%) Storytelling
5 2 (22.22%) Strategic Thinking
5 2 (22.22%) Typography
6 1 (11.11%) Human-Centred Design
6 1 (11.11%) Product Strategy
6 1 (11.11%) Product Thinking
Programming Languages
1 1 (11.11%) JavaScript
Qualifications
1 2 (22.22%) Degree
2 1 (11.11%) BPSS Clearance
2 1 (11.11%) SC Cleared
2 1 (11.11%) Security Cleared
Quality Assurance & Compliance
1 5 (55.56%) Accessibility
2 1 (11.11%) WCAG
Vendors
1 1 (11.11%) Adobe
1 1 (11.11%) Facebook
1 1 (11.11%) Optimizely