Storytelling Contracts with Hybrid/Remote/WFH Options

Storytelling
UK > Work from Home

The table below provides summary statistics for remote or hybrid contract work requiring Storytelling skills. It includes a benchmarking guide to the contractor rates offered in vacancies that cited Storytelling over the 6 months leading up to 1 May 2025, comparing them to the same period in the previous two years.

6 months to
1 May 2025
Same period 2024 Same period 2023
Rank 273 297 429
Rank change year-on-year +24 +132 +122
Contract jobs citing Storytelling 31 48 48
As % of all contract jobs with a WFH option 0.31% 0.31% 0.19%
As % of the Processes & Methodologies category 0.34% 0.36% 0.21%
Number of daily rates quoted 17 16 18
10th Percentile £230 £275 £365
25th Percentile £356 £422 £422
Median daily rate (50th Percentile) £550 £544 £500
Median % change year-on-year +1.15% +8.75% -9.09%
75th Percentile £750 £566 £597
90th Percentile £865 £638 £663
UK median daily rate £419 £525 £575
% change year-on-year -20.24% -8.70% +9.52%
Number of hourly rates quoted 0 3 2
10th Percentile - - -
25th Percentile - - £31.17
Median hourly rate - £35.50 £31.92
Median % change year-on-year - +11.22% +136.44%
75th Percentile - £45.08 £32.67
90th Percentile - £50.83 -
UK median hourly rate £49.50 £50.00 £31.92
% change year-on-year -1.00% +56.64% +16.07%

All Process and Methodology Skills
Work from Home

Storytelling falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies with remote or hybrid options requiring process or methodology skills.

Contract vacancies with a requirement for process or methodology skills 9,021 13,483 23,229
As % of all contract jobs with a WFH option 91.08% 87.87% 89.84%
Number of daily rates quoted 6,191 8,996 16,418
10th Percentile £340 £325 £363
25th Percentile £419 £425 £450
Median daily rate (50th Percentile) £525 £525 £540
Median % change year-on-year - -2.78% +2.86%
75th Percentile £638 £638 £650
90th Percentile £763 £750 £750
UK median daily rate £520 £525 £550
% change year-on-year -0.95% -4.55% +4.76%
Number of hourly rates quoted 224 579 532
10th Percentile £14.20 £15.17 £19.00
25th Percentile £19.56 £25.25 £30.54
Median hourly rate £39.52 £43.00 £55.00
Median % change year-on-year -8.09% -21.82% +57.14%
75th Percentile £66.13 £60.00 £68.75
90th Percentile £75.00 £75.25 £80.23
UK median hourly rate £29.00 £35.65 £37.30
% change year-on-year -18.65% -4.42% +49.20%

Storytelling
Trend for Jobs with a WFH Option

Job vacancies with remote working options citing Storytelling as a proportion of all IT jobs advertised.

Storytelling trend for jobs with Hybrid/Remote/WFH options

Storytelling
Daily Rate Trend for Jobs with a WFH Option

3-month moving average daily rate quoted in job vacancies with remote working options citing Storytelling.

Storytelling daily rate for jobs with a WFH option

Storytelling
Daily Rate Histogram for Jobs with a WFH Option

Daily rate distribution for jobs with remote working options citing Storytelling over the 6 months to 1 May 2025.

Storytelling daily rate histogram for jobs with a WFH option

Storytelling
Hourly Rate Trend for Jobs with a WFH Option

3-month moving average hourly rate quoted in job vacancies with remote working options citing Storytelling.

Storytelling hourly rate for jobs with a WFH option

Storytelling
Co-occurring Skills and Capabilities with WFH Options by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 7 (22.58%) SAS
2 1 (3.23%) Apache Airflow
Applications
1 3 (9.68%) Microsoft Excel
1 3 (9.68%) Microsoft PowerPoint
2 2 (6.45%) Adobe After Effects
2 2 (6.45%) Adobe Illustrator
2 2 (6.45%) Adobe Premiere
2 2 (6.45%) CINEMA 4D
2 2 (6.45%) Photoshop
3 1 (3.23%) Final Cut Pro
Business Applications
1 1 (3.23%) SAP S/4HANA
Cloud Services
1 7 (22.58%) Adobe Analytics
2 3 (9.68%) Figma
3 1 (3.23%) Azure
3 1 (3.23%) dbt
3 1 (3.23%) Power Platform
Communications & Networking
1 1 (3.23%) Intranet
Database & Business Intelligence
1 8 (25.81%) Data Warehouse
2 7 (22.58%) Relational Database
3 2 (6.45%) Tableau
4 1 (3.23%) Data Lake
4 1 (3.23%) Power BI
4 1 (3.23%) Tableau Server
Development Applications
1 1 (3.23%) Git
General
1 16 (51.61%) Finance
2 15 (48.39%) Marketing
3 10 (32.26%) Social Skills
4 9 (29.03%) Banking
5 3 (9.68%) Analytical Skills
5 3 (9.68%) Public Sector
6 2 (6.45%) Advertising
6 2 (6.45%) Inclusion and Diversity
6 2 (6.45%) Influencing Skills
6 2 (6.45%) Presentation Skills
6 2 (6.45%) Retail
7 1 (3.23%) Legal
Job Titles
1 7 (22.58%) Analytics Manager
1 7 (22.58%) Data Analytics Manager
1 7 (22.58%) Data Manager
1 7 (22.58%) Insight Manager
1 7 (22.58%) Lead
1 7 (22.58%) Strategy Manager
2 5 (16.13%) Designer
3 4 (12.90%) Senior
4 3 (9.68%) Analyst
4 3 (9.68%) Engagement Manager
5 2 (6.45%) Motion Designer
5 2 (6.45%) PowerPoint Specialist
5 2 (6.45%) Senior Engagement Manager
5 2 (6.45%) Senior Manager
6 1 (3.23%) Category Manager
6 1 (3.23%) Product Designer
6 1 (3.23%) Senior Motion Designer
6 1 (3.23%) Service Designer
6 1 (3.23%) Tableau Administrator
6 1 (3.23%) UX Strategist
Libraries, Frameworks & Software Standards
1 1 (3.23%) ATL
Miscellaneous
1 3 (9.68%) Motion Graphics
1 3 (9.68%) Social Media
2 2 (6.45%) Mobile App
2 2 (6.45%) Video Editing
3 1 (3.23%) Animation
3 1 (3.23%) FMCG
3 1 (3.23%) Graphic Design
3 1 (3.23%) Onboarding
3 1 (3.23%) Reinsurance
Operating Systems
1 2 (6.45%) Android
1 2 (6.45%) Apple iOS
Processes & Methodologies
1 15 (48.39%) Analytics
2 11 (35.48%) Visualisation
3 10 (32.26%) Web Analytics
4 9 (29.03%) Data Visualisation
5 8 (25.81%) ETL
6 7 (22.58%) Business Transformation
6 7 (22.58%) Critical Thinking
6 7 (22.58%) Data Extraction
6 7 (22.58%) Decision-Making
6 7 (22.58%) Digital Banking
6 7 (22.58%) Digital Strategy
6 7 (22.58%) Migration
7 5 (16.13%) Infographics
8 4 (12.90%) Continuous Improvement
8 4 (12.90%) ERP
9 3 (9.68%) Data Analysis
9 3 (9.68%) Data Strategy
9 3 (9.68%) Digital Analytics
9 3 (9.68%) Project Management
9 3 (9.68%) User Experience
Programming Languages
1 9 (29.03%) SQL
2 8 (25.81%) R
3 2 (6.45%) Python
Qualifications
1 2 (6.45%) Degree
2 1 (3.23%) Security Cleared
Quality Assurance & Compliance
1 5 (16.13%) Accessibility
2 2 (6.45%) PMO
3 1 (3.23%) Data Quality
Vendors
1 8 (25.81%) Adobe
2 7 (22.58%) Teradata
3 3 (9.68%) Workday
4 2 (6.45%) Microsoft
5 1 (3.23%) Databricks
5 1 (3.23%) SAP
5 1 (3.23%) YouTube