Director of Digital & Ecommerce
- Hiring Organisation
- Anya Hindmarch
- Location
- London Area, United Kingdom
content, product launches, and trading initiatives. Develop international expansion, including localisation strategy, market-specific trading, and cross-border logistics decisions. Define and align digital marketing budgets and ROI expectations in collaboration with finance and senior leadership teams. Work cross-functionally with brand, merchandising and creative teams to execute key trading … other relevant departments. Lead CRM strategy and customer segmentation to enhance engagement and increase lifetime value across VIP and core customer groups. Oversee digital marketing channels, including email, paid search, paid social, SEO and affiliate marketing, to improve customer acquisition, retention, and ROI through strategic agency management. Define and deliver ...