Google Job Trends in the South West

Google
England > South West

The table below provides summary statistics for permanent job vacancies advertised in the South West requiring knowledge or experience of Google products and/or services. It includes a benchmarking guide to the annual salaries offered in vacancies that cited Google over the 6 months leading up to 14 December 2025, comparing them to the same period in the previous two years.

The figures below represent the IT labour market in general and are not representative of salaries within Google.

6 months to
14 Dec 2025
Same period 2024 Same period 2023
Rank 139 90 70
Rank change year-on-year -49 -20 +16
Permanent jobs citing Google 42 111 184
As % of all permanent jobs in the South West 0.86% 2.38% 4.36%
As % of the Vendors category 2.99% 7.24% 10.62%
Number of salaries quoted 23 69 162
10th Percentile £31,500 £27,500 £35,000
25th Percentile £33,750 £33,250 £41,547
Median annual salary (50th Percentile) £37,500 £42,500 £56,750
Median % change year-on-year -11.76% -25.11% -6.34%
75th Percentile £57,500 £76,250 £82,548
90th Percentile £79,000 £88,387 £96,539
England median annual salary £45,000 £62,500 £65,000
% change year-on-year -28.00% -3.85% -

All Vendors
South West

Google falls under the Vendor Products and Services category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring knowledge or experience of all vendor products and services in the South West.

Permanent vacancies with a requirement for knowledge or experience of vendor products and services 1,404 1,534 1,732
As % of all permanent jobs advertised in the South West 28.83% 32.86% 40.99%
Number of salaries quoted 784 759 1,404
10th Percentile £27,000 £28,500 £30,000
25th Percentile £31,250 £35,000 £36,250
Median annual salary (50th Percentile) £45,000 £47,500 £49,000
Median % change year-on-year -5.26% -3.06% +3.16%
75th Percentile £58,125 £67,125 £61,375
90th Percentile £75,000 £81,250 £72,500
England median annual salary £51,500 £57,500 £55,000
% change year-on-year -10.43% +4.55% -4.35%

Google
Job Vacancy Trend in the South West

Historical trend showing the proportion of permanent IT job postings citing Google relative to all permanent IT jobs advertised in the South West.

Google job vacancy trend in the South West

Google
Salary Trend in the South West

Salary distribution trend for jobs in the South West citing Google.

Salary distribution trend for jobs in the South West citing Google

Google
Salary Histogram in the South West

Salary distribution for jobs citing Google in the South West over the 6 months to 14 December 2025.

Salary histogram for Google in the South West

Google
Job Locations in the South West

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Google within the South West region over the 6 months to 14 December 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Wiltshire - 10 £36,650 - 23
Gloucestershire +19 9 £50,000 +14.29% 31
Bristol -51 9 £35,000 -39.13% 42
Somerset -8 6 £38,500 +35.09% 20
Dorset +1 4 £52,500 +41.89% 11
Devon +8 2 £39,375 +12.45% 25
Google
England

Google
Co-Occurring Skills & Capabilities in the South West by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 2 (4.76%) CMS
Applications
1 1 (2.38%) Adobe Creative Suite
1 1 (2.38%) Microsoft Office
Business Applications
1 2 (4.76%) Shopify
2 1 (2.38%) Dynamics CRM
2 1 (2.38%) Magento
Cloud Services
1 14 (33.33%) GCP
2 10 (23.81%) Google Analytics
3 8 (19.05%) Google Ads
4 7 (16.67%) Azure
5 6 (14.29%) Google Workspace
6 5 (11.90%) AWS
7 4 (9.52%) Microsoft 365
8 2 (4.76%) SaaS
9 1 (2.38%) Amazon SageMaker
9 1 (2.38%) Azure DevOps
9 1 (2.38%) Azure Machine Learning
9 1 (2.38%) Cloud Run
9 1 (2.38%) Dynamics 365
9 1 (2.38%) Fivetran
9 1 (2.38%) GitHub
9 1 (2.38%) Google Data Studio
9 1 (2.38%) Google Tag Manager
9 1 (2.38%) MailChimp
9 1 (2.38%) Power Platform
9 1 (2.38%) Virtual Private Cloud
Communications & Networking
1 5 (11.90%) VPN
2 3 (7.14%) WAN
3 2 (4.76%) Firewall
3 2 (4.76%) LAN
3 2 (4.76%) VoIP
4 1 (2.38%) Network Security
4 1 (2.38%) VLAN
4 1 (2.38%) Wi-Fi
Database & Business Intelligence
1 5 (11.90%) BigQuery
2 4 (9.52%) Tableau
3 3 (7.14%) Big Data
3 3 (7.14%) SQL Server
4 2 (4.76%) Looker
5 1 (2.38%) Airbyte
5 1 (2.38%) Amazon Redshift
5 1 (2.38%) CockroachDB
5 1 (2.38%) Couchbase
5 1 (2.38%) Data Warehouse
5 1 (2.38%) MySQL
5 1 (2.38%) Power BI
5 1 (2.38%) Redis
Development Applications
1 2 (4.76%) Git
2 1 (2.38%) GitLab
2 1 (2.38%) Gradle
2 1 (2.38%) Jenkins
2 1 (2.38%) JUnit
2 1 (2.38%) Maven
2 1 (2.38%) TestNG
General
1 13 (30.95%) Social Skills
2 11 (26.19%) Marketing
3 10 (23.81%) Analytical Skills
4 6 (14.29%) Retail
5 5 (11.90%) Inclusion and Diversity
5 5 (11.90%) Publishing
6 4 (9.52%) Advertising
6 4 (9.52%) Finance
7 3 (7.14%) Aeronautics
7 3 (7.14%) Aviation
7 3 (7.14%) Avionics
7 3 (7.14%) Electronics
7 3 (7.14%) Presentation Skills
8 2 (4.76%) Manufacturing
8 2 (4.76%) Organisational Skills
8 2 (4.76%) Public Sector
9 1 (2.38%) Aerospace
9 1 (2.38%) Brand Awareness
Job Titles
1 6 (14.29%) Analyst
2 5 (11.90%) Architect
2 5 (11.90%) GCP Architect
2 5 (11.90%) Senior
3 3 (7.14%) Information Analyst
3 3 (7.14%) PPC Specialist
3 3 (7.14%) Senior Analyst
3 3 (7.14%) Senior Information Analyst
4 2 (4.76%) Administrator
4 2 (4.76%) E-Commerce Specialist
4 2 (4.76%) IT Analyst
4 2 (4.76%) IT Support
4 2 (4.76%) IT Support Analyst
4 2 (4.76%) Linux Engineer
4 2 (4.76%) Marketing Executive
4 2 (4.76%) Marketing Manager
4 2 (4.76%) Support Analyst
5 1 (2.38%) Azure Architect
5 1 (2.38%) IT Engineer
5 1 (2.38%) IT Infrastructure Engineer
Libraries, Frameworks & Software Standards
1 2 (4.76%) REST
2 1 (2.38%) AngularJS
2 1 (2.38%) CSS
2 1 (2.38%) D3.js
2 1 (2.38%) FastAPI
2 1 (2.38%) HTML
2 1 (2.38%) Hugging Face
2 1 (2.38%) Laravel
2 1 (2.38%) NumPy
2 1 (2.38%) Pandas
2 1 (2.38%) PrimeNG
2 1 (2.38%) RxJS
2 1 (2.38%) scikit-learn
2 1 (2.38%) Spring
2 1 (2.38%) Spring Boot
2 1 (2.38%) Spring MVC
Miscellaneous
1 6 (14.29%) Algorithms
1 6 (14.29%) Analytical Mindset
1 6 (14.29%) Management Information System
2 5 (11.90%) Podcast
3 3 (7.14%) Augmented Reality
3 3 (7.14%) Freedom of Information
3 3 (7.14%) Public Cloud
3 3 (7.14%) Virtual Reality
4 2 (4.76%) Blog
4 2 (4.76%) Cloud Native
4 2 (4.76%) Smartphone
4 2 (4.76%) Web Conferencing
5 1 (2.38%) Digital Signage
5 1 (2.38%) Graphic Design
5 1 (2.38%) Onboarding
5 1 (2.38%) Private Cloud
5 1 (2.38%) Social Media
5 1 (2.38%) Video Editing
Operating Systems
1 2 (4.76%) Linux
1 2 (4.76%) Windows
1 2 (4.76%) Windows Server
Processes & Methodologies
1 20 (47.62%) Analytics
2 12 (28.57%) SEO
3 10 (23.81%) AI
4 7 (16.67%) Innovative Thinking
4 7 (16.67%) Problem-Solving
5 6 (14.29%) Content Strategy
5 6 (14.29%) Data Analytics
5 6 (14.29%) Mentoring
6 5 (11.90%) Agile
6 5 (11.90%) Cloud Security
6 5 (11.90%) Cybersecurity
6 5 (11.90%) Data Privacy
6 5 (11.90%) Data Protection
6 5 (11.90%) Data Visualisation
6 5 (11.90%) Pay per click
6 5 (11.90%) Visualisation
7 4 (9.52%) Business Intelligence
7 4 (9.52%) Computer Science
7 4 (9.52%) Data Analysis
7 4 (9.52%) Machine Learning
Programming Languages
1 15 (35.71%) Python
2 6 (14.29%) SQL
3 4 (9.52%) Java
4 3 (7.14%) C
4 3 (7.14%) C++
4 3 (7.14%) Google Apps Script
4 3 (7.14%) MATLAB
4 3 (7.14%) PowerShell
4 3 (7.14%) R
4 3 (7.14%) Tcl
5 2 (4.76%) Bash
6 1 (2.38%) Data Analysis Expressions
6 1 (2.38%) TypeScript
Qualifications
1 15 (35.71%) Security Cleared
2 9 (21.43%) Degree
3 8 (19.05%) DV Cleared
4 7 (16.67%) SC Cleared
5 6 (14.29%) BPSS Clearance
6 1 (2.38%) AWS Certification
6 1 (2.38%) AWS Certified Solutions Architect
6 1 (2.38%) CCNA
6 1 (2.38%) Cisco Certification
6 1 (2.38%) CompTIA Security+
Quality Assurance & Compliance
1 4 (9.52%) GDPR
2 1 (2.38%) ISO/IEC 27001
2 1 (2.38%) NCSC
2 1 (2.38%) QA
System Software
1 4 (9.52%) Hyper-V
2 3 (7.14%) Active Directory
2 3 (7.14%) VMware Infrastructure
3 2 (4.76%) Docker
4 1 (2.38%) KVM
4 1 (2.38%) vSphere
Systems Management
1 6 (14.29%) Kubernetes
2 5 (11.90%) Terraform
3 3 (7.14%) Ansible
4 1 (2.38%) Microsoft Intune
4 1 (2.38%) Single Sign-On
Vendors
1 10 (23.81%) Microsoft
2 4 (9.52%) Alteryx
3 3 (7.14%) VMware
4 2 (4.76%) Apple
4 2 (4.76%) HubSpot
4 2 (4.76%) LexisNexis
4 2 (4.76%) Salesforce
5 1 (2.38%) Adobe
5 1 (2.38%) Cisco
5 1 (2.38%) Meraki
5 1 (2.38%) New Relic
5 1 (2.38%) OpenAI
5 1 (2.38%) Oracle
5 1 (2.38%) Splunk
5 1 (2.38%) Talend
5 1 (2.38%) Zoho